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Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

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15 YouTube Video Ideas to Inspire Your Brand’s Channel

Sprout Social

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. Webinar presentation. Webinar presentation. Meet the team.

YouTube 131
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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics. By publishing on their site, you’re introducing yourself to a new audience, and by inviting them to your site, you’re offering your readers a new perspective and voice. She can be found on Twitter at @lisaml15.

Eventful 195
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2010 Review: SocialFish clients and work

SocialFish

We published a whitepaper on social media policies in collaboration with Croydon Consulting in January. We helped them experiment with a private whitelabel community for their members. We helped them launch and build Engage365 into a thriving online community. ASAE Marketing & Membership Conference. ASAE Great Ideas.

Review 160
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How to start and grow a social media marketing agency

Sprout Social

Publishing, strategy development, social media contest management, performance reporting and advertising campaigns are just a few examples of social media marketing agency services. Attend conferences so you can network and create connections in person. Run events like webinars to increase brand awareness.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. With this community, comes power.

Feed 167
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Top B2B Brands on Social Media

Social Media Strategies Summit

The tactic of using social ads to promote their “gated content” and drive lead generation may seem commonplace now, but Hubspot leveraged this tactic early on – helping them position themselves as the go-to destination for marketing resources like content calendars, the latest trends, and free webinars.

B2B 150