Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

Along with this, consumers can now interact publicly with brands by giving reviews, comments and feedback online 24/7. For example, even simple things such as your Twitter background should match your brand colors. Take Eurostar for example who successfully rebranded earlier this year.

Brands 185

Brands Software Guidelines Travel 185

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

In a recent survey by Arnold Worldwide of 2,400 people from the US, UK, China, and Brazil, 60% responded that they expected to have their comments on social media answered. According to a study by Maritz, 85% of consumers have never had a response, for either a positive or negative comment, from any brand on social media.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

AUGUST 25, 2010

They don’t read 20 blog posts and comments. I blog and comment too, however; 1. Some advice I give to my Social Media students is to be careful following the example of some large brands who are relatively new to Social Media but seem to be successful. Small businesses can’t always follow by example, unfortunately.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

For example, you might have launched a Twitter account hoping it would drive tons of customers to your e-commerce site quickly. It might happen after solving a customer’s problem because of a social network complaint, for example. Now forget what I said. And forget about the sale.

Social Media 249

Social Media Strategy How To Foursquare 249

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It also allows you to add threaded editorial comments on the admin panel without having to send a separate email. For example, I like to share links on Twitter from say 8am-9am every 10 minutes, then share a link to my post for that day. Here’s an example query to show the broad reach of IceRocket – a vanity search: [link].

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

APRIL 22, 2010

For example, if you wanted to research historical information, like to learn what year World War 2 ended; or if you wanted to find out how many games your favorite professional team won last year, a traditional search engine will get you this information. A real time search engine should not be used for the majority of your searches.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

MARCH 4, 2010

At the end of the day, we know most people are active on social networks because they have some reason for being there (be it to make a sale or to establish authority, for example), but through your regular interactions, you need to recognize that these are byproducts of your genuine and authentic involvement. izmantot soci?los « Tur?t

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

DECEMBER 5, 2012

These people may blog about your company for example and give you a relevant link back to your site. You need to be careful to only report on what you can determine is a result of your work – other marketing efforts can be contributing to the likes on a homepage for example. Track New Website Links From Social Campaigns.

Social Media 260

Social Media Analytics URL Campaign 260

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Take my own situation as an example. For example, when I first started making money online, I was 16 years old. I get the same e-mails, only they are about getting a #1 ranking in Google Reply Ian February 2, 2010 at 10:59 am This post is a prime example of how to be a true social media expert. The first is personal.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Lickshunmewah October 9, 2010 at 9:21 pm { 14 comments… read them below or add one } Laura October 7, 2010 at 9:56 am I have noticed that a LOT of people have unrealistic expectations for their business. Reply Tamar Weinberg October 7, 2010 at 9:45 pm Good comment, Eddie. The best you can do is explain it as clearly as possible.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

It isn’t uncommon to see people sharing articles on FriendFeed, including all the images from the post, and then copying the entirety of the text into the comments section. I have earlier written about comment fragmentation and why it matters from an article author’s perspective. FriendFeed specifically is troubling.

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Example Social Media / Online Marketing Strategies Based on Industry. Be sure to stay on top of Facebook comments and interactions. Take the high road, and show your appreciation for each customer’s comments and use this feedback to better your business. Restaurant/Bar/Pub. Goals: Bring in new customers.

Industry 231

Industry Real Estate Social Media Travel 231

Techipedia: Tamar Weinberg

OCTOBER 11, 2011

President Obama is a great example of this. If so, let me know what I missed in the comments below. Be up front with who you are and what you do. If you tweet for your company or any public figure, let your followers know there is more than one person running the account. Do you think dating is a lot like social media?

Social Media 241

Social Media News Industry Feed 241

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Let’s use Spotify as an example. I would love to hear your thoughts on the subject in the comments! Instead of using screenshots and footage of someone using a computer, GE made these short promotional animations. Their quirky house style can be seen across all of their animated promotional videos – of which they have many.

Airlines 210

Airlines Marketing Statistics comScore 210

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

One great example this year has been Blame Drew’s Cancer. When I was having some issues adding the commenting system to my web site, I was able to quickly get a response from the JS-Kit team and their users. Scribd allows people to read a piece of writing, share it with others, and provide comments on it.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Here are seven video examples that have become viral phenomenons in their own right. It’s really mostly about chance, and like I mentioned earlier in the comments, luck and timing. Today, video’s potential is obvious: it can be a marketer’s dream and yield tremendous successes. I like the Pork and Bean video.

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

MARCH 13, 2012

Join conversations about your campaign: If your issue is getting press coverage, take advantage of the press attention by joining the conversation in the comments thread on major news sites. Readers, especially those who do not directly relate to the story, respect the body of the article more than the comments that are below it.

Brands 132

Brands Yahoo CSR Widget 132

Techipedia: Tamar Weinberg

JANUARY 17, 2012

Shopping.com, for example, will list the vendor with the combination of the lowest price and the best customer reviews first in its results. NetFlix’s sudden and dramatic increase in prices led to massive consumer backlash, including 67,000 negative comments on their Facebook page. Need I go on?

Adwords 171

Adwords Price Review Privacy 171

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. A great example, one that recently affected me: A mobile phone manufacturer, called HTC, released a phone that had sub-par video performance.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

As an example, I followed two major news aggregators for awhile, but the updates were just too frequent for my needs. Still Learning December 19, 2009 at 5:07 am { 1 comment… read it below or add one } Exeter Design April 6, 2010 at 8:34 pm Thanks for the article. Your mileage may vary. Twitter as a news breaker.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

JANUARY 12, 2010

For example, one of my Friendster aliases is Times Square. And, can we please have a “Notify me of follow up comments&# plugin here? For example: If I write that I played drums for Van Halen on their Reunion Tour, you, as a friend, have the ability of telling Spock whether it’s true or not. P.S. Excel? Great post.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

JULY 21, 2009

Customer service as we all know is not just about putting issues right, it’s about ‘before, during and after’ the sale and I think this client is a prime example of many companies out there who do not openly demonstrate the value of the customer. Reply Tamar Weinberg July 29, 2010 at 8:58 am Thanks for commenting, Lesley.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MARCH 4, 2008

May there be more of you in the future, those people that follow your example. Thanks, Lissy Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags. Andrew, all I can say is that you’re not even legal yet but you’re teaching a lot of your elders an extremely valuable lesson.

Digg 103

Digg MySpace Reddit Yahoo 103

Techipedia: Tamar Weinberg

JUNE 10, 2010

Gloson : Firstly, you must be patient if you don’t get visitors immediately (I haven’t got my first comment until the fourth month I’ve been blogging!). COPPA laws protect children under the age of 13, and that’s why Ani’s blog, for example, is protected (by her mother’s request). Way to go Kids!

Blogger 241

Blogger StumbleUpon Communities Journal 241

Techipedia: Tamar Weinberg

MAY 5, 2010

Share the 10OFF discount code for everyone, for example. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web. Share your thoughts in the comments. On the other hand, you can also share the same discount code across all social platforms. What if you want to offer 10% off?

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

APRIL 10, 2008

Beyond learning about your users, FriendFeed allows users to comment on content within the site itself. Comments there @ FriendFeed is what’s *most* intriguing to me. Veronicaromm Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags. A replacement for some commentary @ Twitter, perhaps?

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

MAY 13, 2008

Tagged as: competition , digg , hosting , Marketing , social media , web 2.0 , web hosting { 1 trackback } KickStartBlogging: - Social Marketing : Kick Start Blogging May 13, 2008 at 5:44 pm { 4 comments… read them below or add one } Devindra July 8, 2007 at 10:51 pm Excellent piece Tamar!

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MAY 9, 2008

After all, MrBabyMan ‘s presence is so incredibly pervasive and the fact that he’s a dedicated submitter causes discussions about Digg everywhere (and even a lame parked domain in his honor), and most of the comments about Andy’s passion are pretty negative. Thanks for your comments. I agree with your opinion.

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

AUGUST 7, 2012

For instance, if my business was named Example, and I wanted to see what has been said about Example on Twitter, I would do the following: site:twitter.com “Example”. For example, a solid reputation management goal could be, “I want to respond to all negative reviews or comments within 24 hours of them being posted.”

Brands 184

Brands Reputation Domain Name Review 184

Techipedia: Tamar Weinberg

DECEMBER 20, 2007

For example, Digg has finally acknowledged that productivity and lifehack websites deserve a section of their own, so they launched a “Lifestyle&# section with its more universal taxonomy. Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags.

Digg 100

Digg Review Web 2.0 Upcoming 100

Techipedia: Tamar Weinberg

JULY 1, 2010

For example, by looking at ProBlogger, we are being told that the owner is not an amateur but a pro blogger. Let’s take Techipedia for example. For example, if I’m blogging to tell you the importance of traffic then I should also tell you how to get traffic in the same post. For example, my blog is three months old.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Some examples follow: What are Your Chances of Surviving a Zombie Apocalypse? Examples include: Instant Domain Search (with its AJAX glory) Website Monitoring Tests Think about it this way: MyBlogLog has a widget , statistics, and a community. Quiz yourself on relationships or just random trivia and see how well you score.

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Search Engine Roundtable is an excellent example of a successful unique blog in a saturated market. Mommyblogs are a great example of thriving personal blogs; they take you behind the scenes into the life as a parent. Darren suggests having a memorable design, trying your hand at being a character (e.g.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JANUARY 25, 2008

For example, just the other day I stumbled upon an Apple press release from 2003. Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags. Touted as more of a “content discovery&# engine than a news engine, StumbleUpon lets you discover news, but not necessarily in a timely manner.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Techipedia: Tamar Weinberg

JANUARY 11, 2008

I don’t want anyone but the intended recipient to see shouts, for example. Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags. I suppose that brings me to a feature request (since it doesn’t seem to exist right now): is there any way to hide the shouts that people send?

Digg 100

Digg Privacy MySpace Yahoo 100

Techipedia: Tamar Weinberg

MARCH 12, 2009

I have seen these programs work but I sometimes wonder if it’s worth all the effort considering the possible fall-out, as seen in your example. That’s the definition of “played&# ,imo,and we are back to RNB’s excellent comment. Reply BarbaraKB March 12, 2009 at 10:32 am Good analysis, Tamar.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

I’d love to hear your thoughts about these particular cases in the comments. Now why is it that there are still naysayers in the comments? Honor is worth more than money… Reply Melanie Phung April 2, 2008 at 5:22 pm Very interesting discussion going on in the comments. What is more important to you? Why would they?

Reputation 125

Reputation Chemicals Issues Consultant 125