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25 Questions I Ask About B2B Content Marketing

Convince & Convert

At Convince & Convert we’ve been doing a lot of content marketing strategy work for B2B companies lately, and while every client circumstance is different (which is what makes consulting an interesting endeavor), I’ve definitely found some common themes and typical areas for improvement. 25 Questions I Ask About B2B Content Marketing. Comments. Comments.

How to Build a Content Calendar (Plus a Free Template for 2014)

Convince & Convert

Creating a content calendar for your company from scratch is one of those tasks that seems ridiculously complicated at the outset but which, with a systematic approach and no scruples about stealing other people’s methods, can actually be fairly straightforward. The Goal of a Content Calendar. Building a Content Calendar in Three Easy Steps.

Here’s the Difference Between Content Marketing and Social Media

Convince & Convert

What is the difference between content marketing and social media? Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Here’s what I said: Content marketing is a device used by companies to educate, inform or entertain customers or prospects by creating attention or causing behavior that results in leads, sales or advocacy. tweet this ).

The One Tip That Took My Blog To New Levels. Stop Caring.

SocMed Sean

Not just from researching and writing articles, but form the comments/feedback that I have received and the conversations that have been sparked with others via social networks like Twitter. So I stopped caring about what others wanted and I just started using it as a repository for my thoughts. They commented on my experiences and shared their own. Stop caring. Stop caring.

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Content Syndication vs. Content Distribution

blog.sharedvue.com

Below is a quick synopsis of the difference between the two and the ways they are best used for channel vendors to push content for and to their partners. Syndication Web content syndication is an automated flow of content from one source to infinite locations that allows the initial content creator complete control all versions. Did you enjoy?

Does My Business Need to be on Twitter?

yMarketingMatters

Promote your company and your content, and Get Noticed! It has become a repository of the latest thinking shared by industry and thought leaders, whom you can follow. Statistics show a business should tweet quality content at least 4-5 times per day , answer, comment and connect with followers as well as outreach to new followers. Build credibility. Questions To Ask.

WordPress Plugins that Make Your Blog Comments Social

ProBlogger

Have you noticed a decrease in the number of blog comments you get and an increase in Facebook likes and Twitter tweets about your posts? Are you worried that you are loosing social proof about the validity of your posts to the social media conversation, rather than as direct comment on your site? There is a way to get the best of both worlds and aggregate comments and social media responses on your site. Fewer comments seems provide less social proof that people like your content, but this is not necessarily true. note on hosted comment systems.

ECM in the Cloud: A “CYA” for Press Agents

Waxing UnLyrical

Among the range of organizations we’ve worked with to leverage the advantages of the automated content management and workflow efficiency are United Way, the Cleveland Indians, Michigan State University, Harley Davidson, and Wendy’s, just to name a few. Guest Post by Jeff Frankel. The cloud has changed everything, far more than merely how we communicate.

How to Make Social Media Less of a Time Suck

Spin Sucks

Social media is “social” after all, so make sure you’re checking on your social networks and responding to comments and questions. Yes I schedule tweets, however I’m also online to respond to any comments, questions, and/or concerns throughout the day. Because they bridge content and themes to social media and beyond. Create a repository. Twitter. Plurk. Facebook.

A/B Testing: The Staggering Success of Presidential Optimization and How to Do It Yourself

Simply Measured

If you’re in the process of developing a landing page – if you don’t already have one you want to test – Unbounce includes a wide variety of proven templates, as well as a deep repository of articles and recommended partners to guide you along the way. If you do, or even if you already have, be sure to share about it in the comments. Odds are you haven’t heard of Kyle Rush.

Watching Me Blog

Twist Image

In the comments section, Peter Petrovski said: "Would love to read more about how you draft, write and publish posts." have an amazing team at Twist Image that did all design and infrastructure, but the content is all me (including the updating of the Blogroll). So, while I may not post daily, you will receive seven pieces of content from me each and every week. The core ideology is that the content should be of value to you first and foremost. It makes it much easier to find content later on. blog comment. content. believe that. apple.

PR Measurement – What to Measure

Proactive Report

Here are the questions and answers, with some expanded content. Did they comment and express an opinion? The content reached more than 150,000 new people. Outakes: Comments about the quality of the curriculum, mom bloggers using their content and recommending it to others,  Tweets expressing thanks for the free preschool and the quality of the curriculum. 

Brands: It’s not enough to be liked

Buzz Marketing for Technology

Yet some brands are terribly underutilizing these pages, making them basically brochureware repositories — essentially inviting customers in but not engaging them or giving them an incentive to return. The fan page becomes a focus group that can be mined for consumer insights, which can feed back to content creation, stage gate development and campaign tracking.

3 Smart Thought Leadership Tips for Entrepreneurs

Waxing UnLyrical

They regularly post insightful articles to their own sites, comment on other peoples’ blogs, write opinions on LinkedIn  and  Medium , post presentations to SlideShare and have active Twitter profiles. RT them, comment on their blogs and posts on other networks (see LinkedIn, above) and consider reaching out to offer something of value. Guest Post by  Molly Borchers. Back links.

The Small Wins From Social Media

Twist Image

It becomes a strange form of content churning as they continually post content to get as many of these likes per post as possible. The lesson is obvious, hitting a like button does not have the same impact and engagement as when a consumer proactively shares the content. This type of scenario is being played out across the social media channels in getting followers and retweets on Twitter , views, subscribers and positive reviews on YouTube , receiving comments and sharing of blog posts and beyond. If the content doesn''t strike a chord, it could be rejected.

15 Places to Find Free Images for Your Blog

Writtent Blog

The ancient saying that a picture is worth 1000 words comes as no surprise to content marketers.  However, it can get expensive pretty quickly, especially if you’re committed to delivering quality visual content. Just use the websites below to begin discovering and downloading cost-free content in seconds! Share with us in the comments below! In fact, it’s easy. Flickr.

How to Improve your SEO by Speeding up Your WordPress Website

ProBlogger

You can do your part by installing Lazy Load XT plugin for all your media content like images, videos, and iFrames. Consider Content Delivery Networks. WordPress websites with moderate to heavy global traffic should seriously consider using a content delivery network to make data deliver speedier across geographical terrains. This is a guest contribution from Tracey Jones.

Build Backlinks – 14 Easy Ways

Convince & Convert

Links in comments, however, are no-follow. While comments and any links you include in your description will have the rel=”nofollow” attribute, YouTube gives you a link in your profile that is devoid of no – follow. Large content repositories like this and Hubpages (below) may have been devalued somewhat in Google’s most recent “Panda&# overhaul of its algorithm.

Association Social Media: National Business Officers Association (NBOA)

SocialFish

How do you decide what content to post where? Below is a little more about each social network, what content we post on each channel, and the make-up of that channel’s audience. All other posts are moderated by me and are usually advertorials (advertisements in the form of editorial content) from business partners. How do you manage content flow? blank weekly calendar.

8 Tips for Successful Business Blogging

Ari Herzog

Content. I’m sure you’ve heard the overused expression, “Content is king.&#. Content helps increase your traffic and improve your rankings. Internet users are very smart these days and they can tell the difference between good and bad content. Trust me, they’re not going to stick around to finish reading any bad, plagiarized, or auto-generated content.

Supercharge WordPress: A Little Known Way to Increase Pageviews & Conversions

Viper Chill

He commented on how increasing query results by just a fraction of a second can save lives when it comes to people searching for things like “signs of a stroke” or “signs of a heart attack” Why I Knew I Had to Leave Shared Hosting. If you’ve found other configurations of WPSupercache to be more beneficial, I’d love to hear them in the comments.

20 Tips for Better Business Blogging: How to Use Blogging to Generate Leads

ProBlogger

The majority of companies that hope to use content marketing to grow their businesses all understand that blogging is one of the most effective ways to go about it. What’s more, with a blog you can: Reach more customers through strategic content marketing. Can the content you’re creating today still show up in search results five years from now? Target a global audience.

Taming the Content Curation Beast

www.flacksrevenge.com

Main September 24, 2010 Taming the Content Curation Beast It is not easy, keeping all those social media outposts populated with fresh content. Well, the job  just got a little easier with CIThread , which offers Content Curation on Steroids , as Paul Gillin called it. with related content from around the Web.  Your comment has not yet been posted.

It’s 2AM, Do You Know Where Your Organizational Information Is??

SocMed Sean

Now, add modern day blogs, tweets, text messages, forum posts, comments, status updates, videos, podcasts, and wiki posts to your list and what do you get? My Documents, file shares, document repositories, WIKIs, etc…)? In repositories that require no periodic content review? As always… this is a work in progress and all input, comments, feedback are welcome!

4 Tools for Creating a Bulletproof Idea Capture System

ProBlogger

This is a guest contribution by Charles Cuninghame is a freelance content writer. When you use Posite to capture random ideas and links to research material you find on the web, and draft outlines and posts, you build a repository of raw material for your blog. If there are any idea capture tools that you’ve found particularly useful, please tell us about them in the comments.

Our Dangerous Addiction to Social Media Case Studies

Convince & Convert

” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. It includes embedded comments (maybe you left one) and a handy thumb up/down function. The comments can also be shared to Facebook or Twitter.

The State of the Blogosphere 2010

www.briansolis.com

Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty? If drinking from the glass, it is then half empty. startups.

Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

Well, actually, they merely link to Steve Rubels instructions for doing the same, but lifehackers comments are unmatched! Comments. You can follow this conversation by subscribing to the comment feed for this post. And public clipmarks can be commented on by anyone (although even there you have some control of what you see and what you dont see). For the social element of the site, people can leave comments on any public clipmark as well as Pop them, allowing other users to easily view whats been popped and how much (btw, you cant pop your own clipmarks).

Main Page - Social Patterns

designingsocialinterfaces.com

Contents 1 Social Patterns & Best Practices 1.1 Content is available under Attribution-Noncommercial-Share Alike 3.0 Home About The Book Patterns Events Designing Social Interfaces Views Page Discussion View source History Personal tools Log in / create account Navigation Main Page Community portal Current events Recent changes Random page Help Search Toolbox What links here Related changes Upload file Special pages Printable version Permanent link Main Page From Social Patterns Jump to: navigation , search #What is this site? Whats a pattern? Principles 1.1.1 Self 1.2.1

Toward a New Knowledge Society

Buzz Marketing for Technology

All Comments (3). Comments on Slide 1. Add a comment. « Prev. Next » All comments. Add a comment on Slide 1. If you have a SlideShare account, login to comment; else you can comment as a guest. Just include the embed code in the comment! comments |. content author, publisher, classifier) Distributed metadata â?? located in various repositories â?? Slideshare.net (beta). My Slidespace. Upload. Community. Widgets. Latest. |. Most Viewed. |. Most Embedded. |. Featured. |. Most Favorited. |. Most Downloaded. |.

Main Page - Social Patterns

www.designingsocialinterfaces.com

Contents 1 Social Patterns & Best Practices 1.1 Content is available under Attribution-Noncommercial-Share Alike 3.0 Home About The Book Patterns Events Designing Social Interfaces Views Page Discussion View source History Personal tools Log in / create account Navigation Main Page Community portal Current events Recent changes Random page Help Search Toolbox What links here Related changes Upload file Special pages Printable version Permanent link Main Page From Social Patterns Jump to: navigation , search #What is this site? Whats a pattern? Principles 1.1.1 Self 1.2.1

Social Media Toolkit - The Digital Strategist

www.michaelfruchter.com

The sole purpose of these tools are to; create, manage and distribute content, build awareness, drive traffic, connect with our customers and hopefully turn a lead into a prospective sale. From an SEO and CMS standpoint, its inexpensive and often free, easy to use out of the box, and allows any entity to create and publish content on a global scale. Leave a comment. Great Blog!

Social Media Toolkit - The Digital Strategist

www.michaelfruchter.com

The sole purpose of these tools are to; create, manage and distribute content, build awareness, drive traffic, connect with our customers and hopefully turn a lead into a prospective sale. From an SEO and CMS standpoint, its inexpensive and often free, easy to use out of the box, and allows any entity to create and publish content on a global scale. Leave a comment. Great Blog!

Six Links Worthy Of Your Attention #314

Twist Image

He doesn't say, 'here's the source code,' for example, but rather, 'there is a secret repository containing the data and the appropriate commands for your portable analytical engine.'" (Alistair for Hugh). . Yes, there are commentators. I'm pretty transparent about content. It's not just reading longform content, it's the thinking about it, taking notes about it, and applying it to the work that I'm doing. Feel free to share these links and add your picks on Twitter, Facebook, in the comments below or wherever you play. content. Hugh for Alistair).

Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Content Migration. Content Management (CMS). Next: Realizing your content management wishes. The problem is that far too many organizations use e-mail as the principal knowledge repository and storage system. According to Seth Gottlieb , the Content Management and Collaboration Lead at Optaros , â??a companys success in content management is inversely proportional to the amount of information that is exchanged over email.â?? Comments. Post a comment. No comments found. Post comment: Format Type: HTML. Comment: Loading.

Twitter Hashtags: Nonprofits Speak Up

www.devonvsmith.com

Hashtags themselves can be searched at hashtags.org , the semi-official repository of hashtags in use. reposting another user’s content so that one’s own followers can see the content) “http&# as a Shared Link (i.e. seeking information) all other posts are coded as a comment I found that more than 1/3 of tweets are duplicated content. Terrific article.

How to Convert Visitors from Your About Page

ProBlogger

While most webmasters treat it as a throw-away repository for a stock biography or company history, consider the mindset of the visitors who arrive on these pages. . Instead, use your “About” page as a springboard to increase engagement with your readers and the number of conversions that result from this valuable web content. Offer personal comments on why you love each of the products you recommend in order to make your About page product features more engaging to visitors. Share your tips with us in the comments. This guest post is by AJ Kumar of Single Grain.

Six Links Worthy Of Your Attention #155

Twist Image

You may not know other open services like openstreetmap.org (an open version of Google Maps ) and CommonCrawl (an open repository of the web''s contents), but collectively, tools like these create a ''shadow'' version of the Internet tools on which we rely (think OpenOffice versus Microsoft Office ). here comes this amazing little piece of content on Quora." Now it''s your turn: in the comment section below pick one thing that you saw this week that inspired you and share it. " (Alistair for Hugh). Timelapse - Time. " (Alistair for Mitch). Forbes.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

When I was having some issues adding the commenting system to my web site, I was able to quickly get a response from the JS-Kit team and their users. You can have a create a network or a group bookmarking account so that anyone can add new bookmarks, tags to existing, and add comments. Scribd allows people to read a piece of writing, share it with others, and provide comments on it.

The Blog Is Dead: Long Live the Blog

ProBlogger

Even the tools that bloggers consider decidedly blog-focused, like WordPress, are used increasingly on news and other content sites. Blogging is about content and community. To say bloggers are content creators is a bit irrelevant: journalists are content creators, and so is your next-door neighbor who uploaded a video of his cat to YouTube. Image by @lox. Share This.

Curated computing is no substitute for the personal and handmade

www.guardian.co.uk

Call the main Guardian and Observer switchboard: +44 (0)20 3353 2000 Advertising guide License/buy our content About this article Close Curated computing is no substitute for the personal and handmade | Cory Doctorow This article was published on guardian.co.uk at 11.45 BST on Tuesday 27 July 2010. ThwartedEfforts If you dont understand, dont comment. no adult content).

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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

April 19th, 2007 (8:54am) Anne Zelenka 94 Comments. 94 Comments Post your own comment. find the observational definitions between ‘busy’ and ‘burst’ mode people very interesting - particularly the comments on the hierarchical vs. flat-structured management and web-workers vs. non-web-workers. Stephen Collins recently made a few comments on Anne Zelenka’s blog post - Busyness vs. Burst: Why Corporate Web Workers Look Unproductive. [.]. Post a comment. Comments (Basic HTML is allowed - a href, strong, em, blockquote).

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WordPress Feature Review: New Features You Missed in 2012, Part 1

ProBlogger

Being able to see how themes will look with your existing content has greatly improved the process of installing WordPress designs via your Admin area, and changed the way bloggers choose their themes. New feature: Comment via the post editor. Comments can now be added via the Post and Page editor pages. New feature: Child themes added to the theme repository.

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