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The ROI of Social Media

Ari Herzog

Pam Moore created a Twitter chat last night and asked people to explain the return on investment of social media. Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. Stop asking about social media ROI and start learning how to measure.

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Link Building Tactics for Publishers

Adam Sherk

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. Regardless of their direct SEO value, partner links are a valuable tool for audience development and traffic building and something that is worth taking advantage of.

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Harnessing the Force: How Lessons From Star Wars Can Elevate Your Blogging

ProBlogger

Franchising and Collaboration One of the key strategies behind the success of Star Wars is its ability to expand through franchising and collaboration. Consider collaborating with other bloggers or influencers in your niche to cross-promote each other’s content and reach new audiences.

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10 Strategies of Push-Pull Marketing for Your Online Business

Idaconcpts

The number one pull marketing tool that you have is your website. The use of social media. Proper social media development isn’t about aggressively advertising your product or business. Targeted social media use as well as general use of social media is a great combination push pull strategy.

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Firebelly at Blog Indiana

Firebelly

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. You can find Firebelly speaking at the following sessions. View an alternate.

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IBM Social Computing Guidelines

Buzz Marketing for Technology

Blogs, wikis, social networks, virtual worlds and social media. Since then, many new forms of social media have emerged. Below are the current and official "IBM Social Computing Guidelines," which continue to evolve as new technologies and social networking tools become available. Introduction.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

Recent Media Appearances. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Syndication. What do you think will happen in media?

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