Likeable

JULY 23, 2020

Take a look at these brands that are taking a stand against racism through social media campaigns that are both innovative and genuine, and the lessons you can learn from them. Throughout the summer, VSCO will spotlight the submitted imagery and art across its social channels and within the Discover section of its app.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Proactive Report

OCTOBER 24, 2011

We need to understand the current media landscape: What journalists need today, how best to work with them, where the opportunities lie for PR news material — and what that means for Press Releases. The world is changing, how people consume media is changing – by the day. The press release is available here.).

Press Release 81

Press Release News Wireless Journal 81

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. Social media posts. Share award press releases, graphics and videos in your employee advocacy platform to spread the word. Collaborate more closely across your marketing team.

Strategy 130

Strategy Content Curation Press Release 130

Convince & Convert

DECEMBER 5, 2017

The most advanced companies also include information gathered via social support channels into their day-to-day decisions—like influencing the type of products that need to be on the shelves, tracking the most commonly reported issues on a product, or helping R&D make decisions on product direction.

Social Media 210

Social Media Marketing Team Upcoming 210

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along.

Social Media 198

Social Media Jive ROI Press Release 198

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. People power social media.

Social Media 232

Social Media Press Release Marketing Widget 232

Webbiquity SMM

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk.

Press Release 194

Press Release Tools Tips Vocus 194

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.”

Eventful 109

Eventful Social Media Conference Hashtag 109

Sprout Social

MAY 31, 2023

At Sprout, our communications team employs generative AI to develop creative titles for press releases and media pitches. A simple prompt like “Write 3-4 press release headline variations related to X, Y, and Z” can return valuable starting points for further refinement.

Sentiment 118

Sentiment Press Release Analysis Team 118

Convince & Convert

APRIL 18, 2012

She also acts as Director of Calm for the new virtual social media assistant agency, Don’t Panic Management. You can find her tweeting about social media, martinis, and music as @jessostroff. Creating collaborative pinboards is easy, and you can choose who you want to be able to pin to it by inviting people via email.

Tools 159

Tools Products Social Media Collaboration 159

Buffer Social

AUGUST 16, 2023

We adopted social media management tools to monitor, track and analyze our client’s mentions across print, broadcast, and online platforms like social media. We used a press release distribution service to get our clients’ news in front of journalists.

Strategy 74

Strategy Press Release Startup Reputation 74

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

Course 102

Course Social Media Press Release Class 102

Laurel Papworth

NOVEMBER 3, 2014

Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December. A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on.

Social Media 69

Social Media Press Release Class Course 69

Keyhole.co

MARCH 6, 2024

The social media scene is noisy. This is where social media sentiment analysis comes in to save the day. To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started. What is social media sentiment analysis and why does it matter?

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Some 73% of chief communications officers also report that social issues shifted their communications agenda.

Statistics 104

Statistics Skills Analytics Press Release 104

Adam Cohen

OCTOBER 27, 2011

PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content. Conversational content is managed across many organizations who touch social media functions – PR, marketing and customer service, for example.

Content 237

Content Press Release Flickr Collaboration 237

Idaconcpts

DECEMBER 15, 2010

The use of social media. Proper social media development isn’t about aggressively advertising your product or business. Targeted social media use as well as general use of social media is a great combination push pull strategy. Press releases. Establish active forums.

Press Release 151

Press Release Strategy Forums Marketing 151

Social Media Strategery

FEBRUARY 18, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Social Media isn’t a Prerequisite for Open Government Fri, Feb 19, 2010 Government 2.0 Make collaboration part of the assessment process. Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Sprout Social

JANUARY 18, 2022

If you think of all your corporate communications skills as ingredients for a recipe, then social media expertise is the seasoning. Today, it’s a critical focus for executive leadership teams as they reconsider how they want to tell their growth story to employees, media, investors and more. . Social listening.

Skills 124

Skills Sentiment Team Press Release 124

Adam Sherk

MAY 14, 2013

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. Media relations. See Press Release Optimization Checklist and Tips for more information). Social media. Recommended Tactics.

Publishing 209

Publishing Module Syndication Badge 209

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media course for advanced or professionals? On Wednesday 3rd August 2016 to Friday 5th August 2016 I am teaching a social media intensive in Sydney. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours).

Course 40

Course Training Social Media Press Release 40

Sprout Social

JUNE 7, 2022

For an outsized impact, let social media be the secret sauce that elevates your strategy from “good” to “great.” Social’s role in investor relations has blossomed over the past few years, making it a go-to channel for listing day communications. Social media doesn’t just move markets on its own.

Strategy 111

Strategy How To Hashtag Team 111

Sprout Social

MARCH 7, 2024

A social analytics tool like Sprout Social helps you conduct market research on social channels using advanced social media listening. Investigate details such as their content marketing plans, influencer collaborations and sales channels.

Analysis 90

Analysis Report Examples Tools 90

Waxing UnLyrical

MAY 15, 2018

While no answer option ranked below 50% for “less important” or “much less important,” the tactics or trends which saw their popularity or usage slipping among respondents for the upcoming year were press releases (34%), white papers (35%) and award programs (39%). Anything is Easy if You Try Hard Enough.

Survey 185

Survey Industry Newsletter Press Release 185

Proactive Report

SEPTEMBER 26, 2011

While I have been researching the elements needed to make a press release relevant in the digital age I’ve become a big fan of Diigo. One of the additions to a social media news release that journalists find useful is a bookmarked research page with all resources and notes they might need to write the story.

Social Media 89

Social Media Tools Press Release Blogger 89

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Social Media Workshop Outline. Nine Steps of a Social Media Strategy.

Class 85

Class Training Social Media Case Study 85

Social Media Strategery

DECEMBER 7, 2011

In the New York Times article linked above, he says: “Before the rise of social media, public relations was about trying to manage the message an entity was sharing with its different audiences.” I can no longer be the man behind the curtain, ghostwriting messages and press releases while I hide behind my brand or organization.

Press Release 125

Press Release How To Organization Collaboration 125

Ari Herzog

MAY 31, 2011

All you need to do is run a Google search on the clause that the “proliferation of collaboration and social tools designed to increase productivity is actually costing businesses millions of dollars per year in lost productivity&# to see over 2,600 matched results. press release announcing the survey results from the 500 U.S.

Products 110

Products Repository Press Release Survey 110

Later

DECEMBER 11, 2020

According to a press release in May 2020, it was a response to the COVID-19 pandemic: . ” via Facebook Press Release. Brands and influencers collaborating on Reels content . Before you incorporate memes into your social media strategy, it’s important to consider if they’re on-brand.

Trends 52

Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

According to a press release in May 2020, it was a response to the COVID-19 pandemic: . ” via Facebook Press Release. Brands and influencers collaborating on Reels content . Before you incorporate memes into your social media strategy, it’s important to consider if they’re on-brand.

Trends 52

Trends Instagram Microblogging Meme 52

Adam Cohen

OCTOBER 27, 2011

PR organizations can be built are “unfinished” content, including press releases and snippets prepared to help media organizations generate their own finished content. Conversational content is managed across many organizations who touch social media functions – PR, marketing and customer service, for example.

Content 100

Content Press Release Flickr Collaboration 100

Laurel Papworth

FEBRUARY 26, 2012

It’s now possible for every Australian to vote on every issue and collaborate on the outcome. Social Politics using social media platforms gives Government the opportunity to provide a Platform. Adversarial models fail in a social collaborative world. Crowdsourced politics and collaboration.

Crowdsourcing 103

Crowdsourcing Collaboration Press Release Issues 103

Social Media Strategery

DECEMBER 22, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I love thinking about the potential that social media has in fundamentally changing the way our government operates. I also love telling my clients that they’re not ready for social media.

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. What is Social Media Outreach? Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Should You Use a Business or Personal Account?

Social Media 40

Social Media BuzzStream Alltop Influencer 40

Sprout Social

FEBRUARY 5, 2020

Social media is the world’s largest and most transparent focus group. Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. Read on to learn what aspects of your business can benefit most from social listening tools.

Tools 89

Tools Sentiment How To Team 89

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. I would have loved to get a job in something social media related but that quest always evaded me.

List 96

List Social Media Case Study Wiki 96

Koka Sexton

MARCH 19, 2012

They answered questions about everything from what sales managers do wrong, to how social media has changed the sales landscape forever. I ran the social selling track and held panels with customers and companies like Sprout Social , Extole , Yammer Cornerstone OnDemand and others. Social media as a broadcast channel .

Press Release 96

Press Release Skills Yammer Social Networking 96