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Interview with SMSsummit Speaker Jadis Tillery, ikwe

Social Media Strategies Summit

Jadis Tillery has over 22 years of marketing experience specializing in social media. Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Ed. Leveraging your community of students or employees can be very powerful! What will you be speaking about at SMSsummit Higher Ed?

Education 204
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The complete guide to create your employee advocacy content strategy

Sprout Social

Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. More than two-thirds (68%) of marketers report their organization already has an advocacy program. As one marketer said, “You need a lot of content to support a program. Case studies.

Strategy 130
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What to Tweet: Content Tips for Experienced Social Media Managers

agora pulse

Twitter marketing is one of the most popular forms of digital marketing. Do you love Twitter for marketing? I belong to this group of Twitter marketers.). Or are you one of those who think Twitter is just for fun and clutter and it is a waste of marketing budgets? Check out these tips to decide what to tweet.

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What You Can Learn From Taylor Swift’s New Album Instagram Teaser Campaign

Convince & Convert

Which is precisely why Swift has turned to Instagram to tell the story of her upcoming 1989 album in a clever way – a 13-day visual countdown. Align this with insights from your social media communities on their top wishes and questions to aid in your decision making. The Best Marketing Is Personal. Social Media Case Studies'

Campaign 167
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All Successful Social Media Marketers Share These 6 Habits

Rebekah Radice

Ever wonder how successful social media marketers manage their day? I walk you through the 6 habits I’ve witnessed in every successful social media marketer I’ve come to know. 6 Habits All Successful Social Media Marketers Share. Smart marketers are data-driven. I’m excited to announce my new podcast!

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

A strategy that made a brand successful years ago may be obsolete in the future, that’s why building brand awareness remains critical for established and upcoming businesses alike. What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha.

Brands 111
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Reddit Marketing Strategies for Those Who Don’t Have Time for Reddit Marketing

Buffer Social

Reddit is one of the most vibrant communities on the Internet and a powerful source of attention. Yes, there are marketing tactics to drive meaningful traffic. But there are also a handful of other ways to benefit by learning from the community, engaging with the community, and building a thoughtful Reddit strategy.

Reddit 65