Dunkin’ Donuts Promotes New Mobile Payment App With Halloween Contest on Twitter, Instagram
The Realtime Report
OCTOBER 31, 2012
Dunkin’ Donuts new mobile campaign engages consumers with a Halloween-themed contest and mobile gift cards, making use of mobile and social platforms Instagram and Twitter. ” The brand hopes that this engagement will also remind fans about the Halloween-themed items on Dunkin’ Donuts menu.
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