Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work.

Trends 127

Trends Twitter How To Hashtag 127

The Realtime Report

FEBRUARY 12, 2014

Brands using billboards in Times Square to encourage social media engagement is nothing new, but HTC One took things a step further with the brand’s “ The Most Beautiful Smartphone ” campaign over the holiday season. the HTC.com web site and the brand’s Facebook and Twitter pages.

Campaign 149

Campaign Case Study Mobile Study 149

The Realtime Report

DECEMBER 27, 2012

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. And new research by Millennial Media reveals that certain industries have seen tremendous growth (more than 400% year-over-year) in mobile advertising. Where were these mobile ads leading viewers? sports grew 417%.

Mobile 170

Mobile Automotive Sports Travel 170

The Realtime Report

DECEMBER 31, 2013

What were the best social media campaigns in 2013? Here are the top campaigns we published (based on traffic) this past year – and then one more for good luck. The videos – featuring dogs getting into stinky, gross items (baby diapers, anyone?)

Campaign 168

Campaign Social Media Case Study Study 168

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. What a year for sport!

Campaign 110

Campaign Social Media Sports Mobile 110

Pixlee

APRIL 28, 2021

In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This is where user-generated content (UGC) campaigns come in. With UGC campaigns, it’s your customers who showcase your product across social media channels through content they made.

Campaign 97

Campaign UGC Content Sports 97

The Realtime Report

FEBRUARY 27, 2014

The brand’s #LiveForNow campaign encourages consumers to submit “unbelievable” Vines (six-second videos) for the chance to see their video on huge billboards in seven British cities ( AdAge ). million likes and @PepsiMaxUK has 59,000 followers on Twitter. Smashing Taste, No Sugar.

Campaign 164

Campaign Advertising Video Social Media 164

The Realtime Report

MARCH 5, 2014

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. Here are a few stats to check out: in just 90 days, brands using #actiontag campaigns engaged 300,000 customers. during one campaign, the brand added 20,000 Twitter followers (a 10% increase) in less than a week.

Buy 164

Buy Products Instagram Twitter 164

Keyhole.co

SEPTEMBER 12, 2023

Is looking for your campaign tweet from 2012 exhausting? While Twitter’s basic search features help you get most of the job done, gathering highly specific information requires more — Twitter’s advanced search. But first— What is Twitter’s advanced search? Then, click Save Search.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. Also known as the anti-campaign, this approach especially appeals to brands with more cult-like followings. The Marketing-By-Not-Marketing Approach. Drop us a line here.

Campaign 156

Campaign Social Media Retail Discount 156

SocialFish

MARCH 25, 2011

There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. Twitter’s Hope140 blog provides information on Twitter-related resources. I do now!).

Mobile 177

Mobile SMS Startup Energy 177

The Realtime Report

SEPTEMBER 5, 2012

The new ad campaign begins a month before the brand’s new high-end collection – called StudioLux Noir – reaches stores, and is “the culmination of three years of development and research.” This time, women can enter by using the website or mobile app; both allow them to set goals and share their progress.

Campaign 180

Campaign Apparel Social Media Posterous 180

The Realtime Report

SEPTEMBER 27, 2012

Kraft Foods – which makes Oreos – collaborated with a team of agencies to create the ‘Daily Twist’ campaign, featuring a catchy new Oreo ad on Facebook for 100 days in a row. Oreo’s 100th anniversary officially started in March with the launch of a print ad campaign focusing on the brand’s history.

Campaign 177

Campaign Sample Samples Film 177

The Realtime Report

OCTOBER 8, 2012

Last week’s events revealed several interesting new statistics about Twitter, including information about mobile use and brand engagement on the platform. The highlights: 60% of Twitter users access the microblogging platform on mobile devices. Why are Twitter users embracing brands? days ( CNET ).

Twitter 169

Twitter Brands Microblogging Statistics 169

Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. 81% of professionals who have launched at least one influencer campaign found influencer engagement to be effective. Heineken 100 marketing campaign.

Influencer 100

Influencer Campaign Marketing Fashion 100

The Realtime Report

FEBRUARY 11, 2014

Users access the network by downloading Here on Biz iOS mobile app and registering a new account using their LinkedIn, Facebook or Twitter profile. To get fliers excited about making connections in the air, Virgin America created the #planepitch Twitter promotion. Million Twitter Sweepstakes.

Social Networking 189

Social Networking Airlines Twitter Travel 189

The Realtime Report

DECEMBER 16, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Instagram: Facebook. Facebook puts its web feed in motion with auto-playing videos – shortly after rolling out auto-playing videos to mobile users, they’ve now arrived on Facebook.com (TechCrunch).

News 156

News Instagram Social Media Twitter 156

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Later

OCTOBER 8, 2020

When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .

Campaign 79

Campaign Tips Instagram Social Media 79

The Realtime Report

DECEMBER 4, 2013

In honor of designated drivers this holiday season, Budweiser UK has assembled a knitting device, the KnitBot, to craft one holiday sweater each time the hashtag #jumpers4des is mentioned on Twitter. On Facebook, Budweiser encouraged fans to “ keep tweeting and look out for a giveaway on here in December!

Twitter 142

Twitter Hotels Campaign Hashtag 142

Audiense

NOVEMBER 1, 2016

Today we’re pleased to announce two new products that will revolutionise the way you manage and analyse your advertising on Twitter, Audience Manager and Twitter Ads. We help brands find and target the right people on Twitter, which increases the engagement rate and decreases the cost per action. Audience Manager.

Twitter 89

Twitter CPA CPC Social Graph 89

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. — Samsung Mobile (@SamsungMobile) July 27, 2016. What a year for sport!

Campaign 60

Campaign Social Media Sports Mobile 60

Devumi

MAY 21, 2015

The move to mobile marketing is taking off at crazy levels. With Google’s latest algorithm update, the over-hyped Mobilegeddon, taking the marketing world by storm lately, you’ve probably started thinking about mobile marketing strategies. Getting your business into mobile marketing 1. Are you ready for mobile marketing already?

Mobile 60

Mobile SMS Tips Marketing 60

Firebelly

JULY 9, 2010

Digitalia | Indianapolis Social Media Marketing « Fridays Fun Online Finds | Main | Coleman Campsite: The Original Social Networking Site » July 09, 2010 5 Fun Twitter Quizzes Its Friday and todays fun finds are 5 Twitter quizzes that are sure to entertain you, enlighten you, and help you unwind after a busy work week.

Twitter 172

Twitter Paid Search SMS Syndication 172

Mindjumpers

JANUARY 18, 2012

Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. We saw some great campaigns and interesting use of social media, along with expansion of mobile platforms. Twitter Statistics 2012: 34% of marketers have generated leads using Twitter. billion own a toothbrush.

Social Media 280

Social Media Statistics Mobile B2B 280

Pam Moore

APRIL 6, 2019

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past. pre-test campaign themes before launch to best optimize for success?

Campaign 60

Campaign Social Media Content How To 60

Sprout Social

APRIL 27, 2022

When Twitter launched, messages were limited to 140 characters. Businesses need to know the R OI of campaigns to adjust and plan for future campaigns. If you’re working on a platform with a restricted character limit like Twitter, then it makes sense to shorten the URL and use the available characters for your message.

URL 103

URL Engagement Domain Name API 103

Ignite Social Media

MAY 1, 2017

While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. For starters, disclosures must be clearly visible in the mobile feed without requiring the user to click “read more.”

Instagram 104

Instagram Twitter Engineering Influencer 104

Twist Image

JUNE 4, 2011

It seems like the marketing agency supporting the release of this upcoming Batman movie has already begun the promotions by getting fans to crack a code on Twitter , and now they're tinkering with a Facebook page and more videos being posted on YouTube. Are teaser campaigns really on their deathbed? teaser campaign. mass media.

Campaign 100

Campaign Apple Patterns Mobile 100

The Realtime Report

JULY 20, 2012

In a new campaign that incorporates NASCAR driver Kevin Harvick, Budweiser is building AR technology into its packaging and marketing materials to let fans create unique, engaging experiences around the brand. To see how the campaign works, check out this video: Learn how to Blip a Budweiser Blippable image from The Confluence on Vimeo.

Campaign 188

Campaign Vimeo Posterous Embedding 188

Akamai Marketing

JUNE 28, 2009

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week. I doubt it.

Mobile 124

Mobile Klout Policies Tourism 124

Firebelly

SEPTEMBER 17, 2010

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon. Having trouble reading this image?

Campaign 140

Campaign Facebook Paid Search SMS 140

Freelance Social Media

JULY 9, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Integrating Social Media in Email Marketing Campaigns by Meghan on July 9, 2009 Online marketers are increasingly seeing the benefits of integrating social media into their e-mail marketing campaigns, a recent study by StrongMail Systems Inc.

Campaign 138

Campaign Social Media Foursquare Marketing 138

Devumi

NOVEMBER 12, 2014

First, we’ll be looking at the Twitter Small Business Planner app that was just announced this past week by Twitter. The Twitter Small Business Planner explained. The goal of the Twitter Small Business Planner app is to help small to medium sized businesses (SMBs) improve their Twitter marketing.

Small Business 108

Small Business Twitter iPad FAQ 108

The Social Media Incubator

JUNE 21, 2013

This new feature was introduced as Twitter’s video sharing app Vine has been picking up recent increased activity. Twitter posts with media like Instagram receive on average three to four times more engagement than those that do not include multi-media. Adding these filters is a great way to make your post even more unique.

Instagram 219

Instagram Video Mobile Hashtag 219

Keyhole.co

NOVEMBER 27, 2023

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. million Facebook (Samsung Electronics): 5 million Twitter: 706.9K million Samsung Mobile on Instagram: 1.4 LinkedIn: 4.2 million TikTok: 2.5

Curation 52

Curation Social Media Strategy Content 52

The Realtime Report

DECEMBER 26, 2012

Last week Taco Bell launched a new advertising campaign, focusing heavily on social media platforms to push new appetizer items. The fast food chain is using a combination of social ads and custom apps on BuzzFeed, Machinima, Facebook, Twitter, Pandora and new mobile navigation app Waze. Will it pay off?

Social Media 180

Social Media Mobile Campaign Hashtag 180