Convince & Convert

MAY 4, 2016

We’re always on the hunt for a campaign or idea that will wow us or (preferably) click “Share” on social. It also emphasizes why more brands are turning toward influencer outreach. Influencer marketing isn’t anything new. How to Leverage the Majority Illusion to Optimize Your Influencer Marketing Strategy.

Influencer 60

Influencer Marketing Automotive Diagrams 60

Hootsuite

NOVEMBER 1, 2021

Here are the search results when I search “travel” from my main Instagram account, where I follow and interact with a lot of travel writers and travel brands: I follow all four of the top search results and have interacted with all of them in the past. What this means for brands : Again, it’s all about research.

SEO 145

SEO Instagram Tips HootSuite 145

Social Media Marketing

FEBRUARY 8, 2021

Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. Without keywords, campaigns would not even take off. Therefore, SEO is a must for any digital marketing campaign. Keywords are a cornerstone of digital marketing. Approximately 91.5%

Types 90

Types Marketing SEO Affiliate marketing 90

Hootsuite

MARCH 2, 2022

use social for “finding products to purchase.”. An even larger number of social users turn to social networks to research brands: 43.5%. Young women aged 16 to 24 are especially likely to use social for brand research. Smaller social networks are an increasingly important way to fill your funnel.

Retail 104

Retail Social Media Brands Tips 104

Sprout Social

JUNE 28, 2021

Social media has always had an incredible influence over purchase decisions. Recent data tells us 78% of consumers will buy from a brand after a positive experience on social. Now, social is no longer just your showroom, it’s your point of sale. Extend your storefront into social networks.

Buy 107

Buy Trends Upcoming Retail 107

Buffer Social

OCTOBER 6, 2019

On no other social network can you get this type of supplemental information about the posts themselves. While GoPro’s Instagram Stories alone looks amazing enough, it is part of their #DreamReal marketing campaign of fulfilling their social media advocates’ dreams. Remote Year ( @remoteyear ).

Instagram 69

Instagram Influencer Brands Upcoming 69

Proactive Report

NOVEMBER 21, 2022

You also need to know who the influencers are in each conversation or topic. Map where conversations about your brand, product, or topics of interest are taking place in social media platforms. Identify the influencers in each node. These ads performed more than three times better than previous campaigns.

Social Media 64

Social Media Analysis Research Conversation 64

Pixlee

MARCH 30, 2017

But in a digital world where social media connects travelers and homebodies alike, would-be adventurers no longer have to depend on a travel agent’s recommendation for an exciting new trip. signaling the impressive global presence of this social network. What Makes Instagram Unique? Engagement. per follower.

Tourism 40

Tourism Instagram Travel Marketing 40

Waxing UnLyrical

AUGUST 10, 2016

On Cinco de Mayo, Snapchatters hopped on the app to turn their faces into giant tacos using Taco Bell’s taco face Lens, which later became the top campaign in the app’s history with 224 million views. Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation.

Content 100

Content UGC Loyalty Hotels 100

Hootsuite

DECEMBER 13, 2022

Calculate it on a post-by-post basis or for an entire campaign — for any social network. Travel TikTok captions. Whether you’re a travel brand, an aspiring influencer, or want to show off your latest trip, here’s a list of good captions for TikTok to complement your wanderlust-worthy content. My happy place.

Hashtag 106

Hashtag HootSuite SEO Travel 106

Talkwalker SM

SEPTEMBER 7, 2016

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. Condé Nast Traveler (@cntraveler). Adidas (@adidas).

Instagram 60

Instagram Brands Sports Travel 60

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Buffer Social

AUGUST 29, 2016

On no other social network can you get this type of supplemental information about the posts themselves. While GoPro’s Instagram Stories alone looks amazing enough, it is part of their #DreamReal marketing campaign of fulfilling their social media advocates’ dreams. Remote Year ( @remoteyear ).

Instagram 75

Instagram Influencer Brands Upcoming 75

Firebelly

SEPTEMBER 3, 2010

For many news pages, social media has become the number one referrer and we are seeing some evidence that websites in the travel vertical and other such experience/story based content websites are moving towards the same pattern. This prevents automated programs from posting comments. Having trouble reading this image?

Paid Search 184

Paid Search Engineering Flickr SMS 184

Pixlee

JANUARY 19, 2017

The 50 user generated content stats that all marketers need to know in order to successfully work with brand influencers, improve brand loyalty, and increase ecommerce sales. UGC and Brand Influencers. Influencer marketing is the fastest growing channel for customer acquisition. Businesses make $6.50 Businesses make $6.50

UGC 41

UGC Content Loyalty Travel 41

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Hazel draws her creative inspiration from famous influencers, travels and books. Just recently she started to create her first social media course. There are many mistakes you can make.

Social Media 220

Social Media Meme Advertising Strategy 220

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 135

Social CRM Influencer Klout Social Media 135

Adam Cohen

JULY 16, 2010

Already there are too many write-ups about the inspirational campaign from a social media perspective. I am not going to share how the social campaign is a brilliant extension of a series of creative and funny TV commercials. I’m going to keep telling myself, “Please don’t write about Old Spice.&#

Badge 201

Badge Disqus Web 2.0 Retail 201

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277

Tools Tips Marketing Social Media 277

Later

SEPTEMBER 1, 2020

On the bright side, engagement on Instagram is still really high compared to other social platforms, so getting traction with your specific audience isn’t all that difficult. Head to my stories to see all of the different app effects like color presets and speed editing that you can use to edit your travel videos!

Platform 78

Platform Social Media Small Business Instagram 78

Hootsuite

APRIL 15, 2020

Another example is Cheerios and its #CheeriosHeartHuntSweepstakes campaign. This contest encouraged followers to purchase Cheerios products and also spread awareness of the brand by posting photos on social media. Using the #Apollo50th hashtag was part of its digital campaign. Monitor social media influencers and competitors.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Mindjumpers

JULY 23, 2010

This is likely to affect how often your hotel provides updated online content, hence it affects how many potential guests you can influence with appealing offers and other marketing messages. A fact that is no less true for travelers. And that goes for hotels as well.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Talkwalker SM

MAY 12, 2016

Social networks have extended sponsor reach even further with snapshots of key sporting moments shared instantly on social networks. The images above show a variety of examples of DHL logos being used online and on social networks – from DHL’s own campaigns to advertising banners around race tracks.

Sports 60

Sports ROI Metrics Social Networking 60

Buzzlogix

JUNE 19, 2017

A great social media tool should make it easy for you to identify opportunities and to respond quickly. Social Channel Integration. At the least, your social media management tool should allow you to integrate with the major social networks including Facebook, Twitter, Instagram as well as updates from the news.

Social Media Management 40

Social Media Management Social Media Tools How To 40

Adam Cohen

JULY 12, 2010

While we’re at it, how do our customers use social media vs. the mainstream population? They (should) know how effective every ad, campaign, point-of-sale item, direct mail, email, tagline, product and other marketing investment has performed. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Socialmedia.biz

JUNE 8, 2018

The software pulls out social intelligence and allows you to listen to your customers and prospects on social media platforms and engage them in a customized manner. Using the software, you can measure the results of your social media marketing campaigns. Also, it allows you to identify bad influencers.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Buffer Social

SEPTEMBER 20, 2023

Here are some suggestions for what you should be monitoring on social media: Brand or company monitoring Your name or your brand’s name (e.g., Joel Gascoigne) Mentions of specific campaigns you’re running (e.g., My personal favorite is a list of social media thought leaders.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Bill Hartzer

MAY 26, 2010

With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products.

Cymfony 152

Cymfony Social Media Tools SM2 152

Techipedia: Tamar Weinberg

MARCH 13, 2012

Millions of people and organizations are using Change.org’s online petition tools to change laws, influence corporate behavior, and make their communities healthier, safer, and more equitable. Their semifinal game was scheduled for 9 PM Friday, making playing, traveling, and any other accommodations impossible. The Situation.

Brands 132

Brands Yahoo CSR Widget 132

Later

APRIL 10, 2019

In the world of social media and branded partnerships, how much does influencer marketing cost? For businesses looking to grow on social media, particularly Instagram, knowing how much budget to allocate to influencer partnerships can be difficult. Why Brands Are Investing in Influencer Marketing Costs and Projects.

Cost 84

Cost Influencer Instagram Travel 84

Kikolani

MAY 11, 2012

Read the benefits of having your own blog and using social media to market it. 6 Tools to Find Online Influencers in Your Vertical – Want to get more exposure for your brand, business, or website? Try finding influencers in your industry using these six tools. Try finding influencers in your industry using these six tools.

Mashup 113

Mashup Resources SEO RSS 113

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Proactive Report

JULY 3, 2011

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. The peer influence trend is dominated by Facebook. Invest the time to map your social graph.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. It can be limited to a single network, or take place across multiple social media platforms. 7 social media campaign examples to learn from.

Campaign 145

Campaign Social Media Travel Hashtag 145

Later

SEPTEMBER 12, 2019

It can be as simple as an influencer tagging a product in an Instagram Stories post, or a YouTube beauty tutorial featuring a brand’s new collection. . 51% of millennials say that user-generated content from strangers is more likely to influence their purchase decisions than recommendations from friends, family, and colleagues.

UGC 60

UGC Content Instagram Hashtag 60

Later

JUNE 2, 2019

VSCO app is a firm favorite with influencers and brands as it has lots of free presets (called filters in VSCO) to choose from. This year, many popular Instagrammers are even coming out with their own preset collections, making it easy for you to achieve the same look and feel as your favorite influencers!

Instagram 70

Instagram Template Templates Hashtag 70