Jon Loomer

JANUARY 9, 2020

Instead, they’ve simply liked pages or interacted with content related to the topic. For what sort of campaigns might you utilize device targeting? The post How to Target Specific Mobile Devices on Facebook and Instagram appeared first on Jon Loomer Digital. Comparing Interests with Ownership Behavior.

Mobile 174

Mobile Instagram Facebook How To 174

Mindjumpers

OCTOBER 17, 2012

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. The Tuborg example demonstrates the value for a Carlsberg brand to use the app as a communications tool during a campaign to create an integrated experience for the consumer.

Mobile 272

Mobile Brands Foursquare Eventful 272

Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. At GumGum, we’ve put a lot of creative resources into producing content that promotes our computer vision technology in a truly unique way. Click To Tweet.

Campaign 149

Campaign Marketing B2B Conference 149

SocMed Sean

MARCH 1, 2022

The simplicity of creating, uploading, and sharing videos is one of the reasons for YouTube’s ability to attract both viewers and content creators. Here are some thoughts about including YouTube as an effective part of your campaigns. Video content is in higher demand than ever. Mobile Adoption Continues To Drive Video Adoption.

YouTube 204

YouTube Strategy Automotive Marketing 204

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

Metrics 52

Metrics Influencer Campaign CPA 52

Webbiquity SMM

MAY 3, 2012

Mobile access to the web has surpassed browser usage. Consumers are growing fonder of their smartphones and tablets, using them to access content and make online purchases in staggering numbers. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • In fact, by 2015 more U.S.

Mobile 180

Mobile iPhone iPad Training 180

Socialmedia.biz

JANUARY 14, 2020

Given that 71% of consumers with purchasing intent find Facebook video ads relevant to their interests, brands now have the opportunity to drive actionable, bottom-line results by creating and promoting audio-visual content that appeals to their audience. Will it attract consumers who are always on the go and have a shorter time-constraint?

Mobile 90

Mobile Engagement Organization Video 90

Keyhole.co

NOVEMBER 27, 2023

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. million Samsung Mobile on Instagram: 1.4 million Samsung Mobile on Twitter: 12.4 million Samsung Mobile US on Twitter 4.6 LinkedIn: 4.2

Curation 52

Curation Social Media Strategy Content 52

The Realtime Report

NOVEMBER 6, 2012

Denny’s latest campaign uses QR codes to provide fans with exclusive content from Warner Bros. Mobile is a channel we will increasingly support moving forward,” John Dillon, vice president of marketing at Denny’s, Spartanburg, SC told Mobile Commerce Daily. Pictures upcoming film “The Hobbit.”

Mobile 168

Mobile Film Upcoming Campaign 168

Mindjumpers

OCTOBER 22, 2014

Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. Letting different employees participate in creating the Snapchat content can add some new perspectives.?And Engagement Is The New Real-Time.

Platform 229

Platform Brands Content Mobile 229

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. Also known as the anti-campaign, this approach especially appeals to brands with more cult-like followings. Generate social content that demonstrates this to your fans.

Campaign 156

Campaign Social Media Retail Discount 156

Pam Moore

APRIL 6, 2019

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past. pre-test campaign themes before launch to best optimize for success?

Campaign 60

Campaign Social Media Content How To 60

Hootsuite

AUGUST 8, 2022

It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. Your KakaoTalk marketing campaign might extend far beyond South Korea. This standalone B2B service allows businesses to share content across various platforms. What is KakaoTalk? How can you use KakaoTalk for business?

Mobile 83

Mobile FAQ HootSuite Retail 83

The Realtime Report

FEBRUARY 12, 2014

Brands using billboards in Times Square to encourage social media engagement is nothing new, but HTC One took things a step further with the brand’s “ The Most Beautiful Smartphone ” campaign over the holiday season. “This campaign allowed HTC’s fans to express themselves creatively, become part of the campaign.

Campaign 149

Campaign Case Study Mobile Study 149

Buzz Marketing for Technology

FEBRUARY 23, 2010

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. So then it becomes a question of where to start with Mobile and I have been working on this for a while now incorporating Mobile into some of our campaigns.

Mobile 173

Mobile B2B SMS Marketing 173

Webbiquity SMM

JUNE 21, 2022

Moreover, such brands will be in a much better position to align their brand and business strategies so they can mutually reinforce and complement each other for a more coherent marketing campaign. Create Omnichannel Marketing Campaigns. Choosing the proper platforms can make or break how successful your brand can be.

Influencer 288

Influencer Brands Policies Privacy 288

agora pulse

MARCH 14, 2018

Many businesses flock to Facebook and Instagram for their video ad campaigns, but YouTube Ads is a powerhouse brands shouldn’t ignore. YouTube Ad campaigns are created and processed through the Google AdWords powerhouse system. They’re perfect for mobile and are more cost-efficient than other ad options.

YouTube 103

YouTube Campaign Adwords How To 103

The Realtime Report

OCTOBER 31, 2012

Dunkin’ Donuts new mobile campaign engages consumers with a Halloween-themed contest and mobile gift cards, making use of mobile and social platforms Instagram and Twitter. And to keep fans engaged, the brand plans to “continuously surprise and delight” them with unique content and promotions.

Mobile 145

Mobile Instagram Twitter Loyalty 145

Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.

Conversation 161

Conversation Video Content How To 161

The Realtime Report

FEBRUARY 27, 2014

The brand’s #LiveForNow campaign encourages consumers to submit “unbelievable” Vines (six-second videos) for the chance to see their video on huge billboards in seven British cities ( AdAge ). Send us your Vines for a chance to feature on billboards across the UK #LiveForNow [link]. Pepsi Max (@PepsiMaxUK) February 25, 2014.

Campaign 164

Campaign Advertising Video Social Media 164

Hootsuite

MARCH 27, 2024

Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. The main difference that identifies a boosted post vs ad is that boosted posts generally (but not always) start as organic content. A boosted post looks almost exactly the same as regular organic content.

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Webbiquity SMM

JUNE 1, 2021

High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Create content your audience loves. What sets them apart?

Tips 352

Tips Marketing Privacy Influencer 352

The Realtime Report

SEPTEMBER 5, 2012

The new ad campaign begins a month before the brand’s new high-end collection – called StudioLux Noir – reaches stores, and is “the culmination of three years of development and research.” ”), run contests, promote online sales, offer inspiring quotes, and link to more branded content: No Matter What.

Campaign 180

Campaign Apparel Social Media Posterous 180

The Realtime Report

SEPTEMBER 27, 2012

Kraft Foods – which makes Oreos – collaborated with a team of agencies to create the ‘Daily Twist’ campaign, featuring a catchy new Oreo ad on Facebook for 100 days in a row. Oreo’s 100th anniversary officially started in March with the launch of a print ad campaign focusing on the brand’s history.

Campaign 177

Campaign Sample Samples Film 177

The Realtime Report

NOVEMBER 28, 2012

The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming. Other social media efforts for Campbell’s Go include: Tumblr: Campbell’s Go has its own Tumblr page, which features similar content to the Facebook page.

Tumblr 160

Tumblr Mobile Facebook Campaign 160

Waxing UnLyrical

APRIL 13, 2016

Content is evolving and so are the ways in which people consume it. What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. What is their profile like and how will their personality promote your campaign?

Influencer 100

Influencer Campaign Marketing Fashion 100

Later

OCTOBER 8, 2020

When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .

Campaign 79

Campaign Tips Instagram Social Media 79

Bill Hartzer

MARCH 29, 2024

In an era where digital fluency is not just valued but essential, Youth Square’s ‘YS Digital Content Creator 2024’ stands out as a pioneering initiative, crafted with the precise intention of equipping young minds with the expertise required to thrive in the digital realm.

Influencer 87

Influencer Skills Industry Conference 87

Jon Loomer

NOVEMBER 14, 2021

It’s likely that this is functionality that is coming, but Facebook does not intend for advertisers to promote podcast content at this time. Given what we know about Facebook podcasts (only mobile, not available on Instagram), we’ll need to be careful about how we set up this campaign. Campaign Results.

Facebook 208

Facebook Report Campaign Apple 208

Convince & Convert

MAY 21, 2013

Let’s take a quick look at six things you can do to get more out of your Facebook campaign right now. Promote Your App With Mobile App Install Ads. If you’ve got an app, and you’re advertising on Facebook, you should be taking advantage of Mobile App Install Ads via Sponsored Stories. Don’t Let Facebook Do Your Bidding.

Campaign 154

Campaign CPM Facebook CPC 154

Jon Loomer

JANUARY 7, 2016

As I speak with Facebook marketers on a daily basis, a common theme arises: They are able to create campaigns that work for a while, but then they suddenly die. What if we could turn on a campaign and walk away, knowing that it will remain effective over time? It would look something like this: Days 1-4: Introduce Related Content #1.

Campaign 145

Campaign How To Facebook Overview 145

agora pulse

DECEMBER 1, 2016

What’s the best way to engage mobile users on Facebook with sponsored content? Use at least one the following five Facebook ad types to improve mobile engagement and effortlessly build trust with your brand. As usual, you can run a messenger destination ad campaign by targeting people through interests, behaviors, etc.

Mobile 60

Mobile Types Engagement Facebook 60

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Twitter, LinkedIn, and YouTube now have their own Stories feature. Instagram.

Social Media 121

Social Media Brands Content Real Estate 121

Ignite Social Media

FEBRUARY 18, 2019

These include utilizing the budget optimization tool, running multiple placements to increase reach and campaign goals, creating “mobile first” video, which is focused on the user experience while on their mobile device. Matching consumer’s behavior on mobile can positively impact campaign results.

Advertising 121

Advertising Facebook CPM Committee 121

Convince & Convert

FEBRUARY 26, 2016

I am ready to proclaim that 2016 will be the Year of Mobile. Quite frankly, if I hear someone actually proclaim that—and I know if I Google “Year of Mobile,” I’ll find plenty of articles in my search results—I will bang my head against the nearest wall until it is stricken from my memory. The world is mobile.

Mobile 60

Mobile Survey Marketing Newsletter 60

Devumi

MAY 21, 2015

The move to mobile marketing is taking off at crazy levels. With Google’s latest algorithm update, the over-hyped Mobilegeddon, taking the marketing world by storm lately, you’ve probably started thinking about mobile marketing strategies. Getting your business into mobile marketing 1. Are you ready for mobile marketing already?

Mobile 60

Mobile SMS Tips Marketing 60

Sprout Social

OCTOBER 5, 2023

Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. You can schedule posts, interact with your community and even monetize your content. Select each page to manage and monitor its content and analytics.

Instagram 107

Instagram Facebook Marketing Features 107