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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Don’t make your social media efforts half-assed. If you’re going to engage in social media, do it!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. As a social media marketer, you might be ill-prepared for these unpleasant experiences.

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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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Social Media Mercury rising up in India

The Marketing Blog

Home About In the Media After Hiatus, Social Media Predictions & 2009 Indian startups need more Community Managers January 5, 2009.11:43 43 pm Social Media Mercury rising up in India Jump to Comments Let me start of by wishing everybody a very ‘Happy New Year 2009′ ! Mumbai was a trend-setter.

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Royal Challengers Bangalore Fanatic Fans Challenge «

The Marketing Blog

Home About In the Media Usability questions from a novice Indians in Social Media (2009) September 10, 2009.9:47 Home About In the Media Usability questions from a novice Indians in Social Media (2009) September 10, 2009.9:47 The scope of my blog-posts span across the Enterprise 2.0

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