Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. PNC Bank: Finance industry-approved customer care For brands in regulated industries like financial services , social can be a perilous place.

Report 66

Report Atlassian Brands Sentiment 66

The Realtime Report

JUNE 20, 2022

Company Start with Tech Use? What happens to a startup company that deals with a competitive industry while simultaneously struggling to keep afloat? These aren’t easy questions to answer, especially for new company owners without experience. Does Future-Proofing Your. Does future-proofing a business start with tech use?

Company 91

Company Software Startup Industry 91

Keyhole.co

MARCH 11, 2024

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. Yet, simply being active on LinkedIn won’t guarantee success.

Template 52

Template Templates Analytics LinkedIn 52

Bill Hartzer

OCTOBER 10, 2023

Since the launch of the brand suitability verification solution in partnership with Meta for placements on Facebook and Instagram Feeds and Reels, Zefr has reported a 99% brand safety rate. In a bid to combat misinformation, Zefr has also made strategic investments in technology solutions.

Instagram 165

Instagram Brands Collaboration Facebook 165

Sprout Social

NOVEMBER 1, 2023

10 behind-the-scenes post ideas and examples for your next campaign 1. Employee highlights that reference the skills, expertise and dedication of your team establish your brand as an authority in your industry. Illustrate how your team members navigate working at your company.

Campaign 91

Campaign Content Upcoming Authentication 91

Oktopost

APRIL 2, 2020

Luckily, for those struggling with this, a good social media reporting strategy can help you make sense of all this. Social reporting in your social media marketing strategy. Social media reporting helps solve two problems. A good social media report should be concise and easy to digest. Data Insights are Hard.

Report 126

Report Social Media Tools ROI 126

Convince & Convert

APRIL 12, 2024

Yet, social media as an industry still lacks the resources, budget, and frankly, the respect, it deserves. bringing in the social team at the beginning of campaign planning instead of at the end.) Utilize social analytics reporting tools to gather data. What is the social team responsible for and not responsible for?

ROI 138

ROI Team Social Media Metrics 138

Convince & Convert

MARCH 7, 2024

From revolutionizing customer segmentation to optimizing marketing campaigns, AI is reshaping how businesses approach every aspect of their GTM efforts. Three-quarters of GTM teams have access to AI, but just 29% of GTM leaders report using AI to a great extent for their jobs. This report looks at the current tools used by GTM teams.

Research 143

Research Strategy Influencer Survey 143

Keyhole.co

JANUARY 23, 2024

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ You’ll​ be happy​ to know that creating​ a monthly Facebook analytics report doesn’t have​ to​ be complicated​ оr time-consuming.​ In fact, with the right tools, you can have​ an insightful report ready​ in just​ a few minutes.

Template 59

Template Templates Analytics Report 59

Oktopost

JUNE 19, 2020

Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever. However, there’s still untapped potential for chief executives to bolster their companies’ social media marketing by getting personally involved. Humanizing the Company. Absolutely.

Company 124

Company B2B Loyalty Survey 124

Keyhole.co

JULY 20, 2023

Plus, you can track your profiles, campaigns, and influencers across multiple social media platforms and see what’s driving traffic and engagement to your profile or your fellow competitors. Engage with influencers seamlessly and track their ROI within your overall campaign. The pricing is steep for smaller companies and organizations.

Industry 52

Industry News Google Brands 52

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. This success can be partly explained by the continued involvement in the campaign of travel blogger Jessica Stein (2.3

Hashtag 60

Hashtag Industry Campaign Hotels 60

agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. But these summaries are much more than progress reports that reflect on the past.

Report 121

Report Data Social Media Content 121

Keyhole.co

SEPTEMBER 15, 2020

Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. Get Started On Your Social Media Report.

Template 112

Template Templates Report Social Media 112

Social Media Strategies Summit

JULY 14, 2022

She has received industry awards, is an industry speaker, and has been asked by social media platforms such as Facebook and WhatsApp to lead global product beta tests. I am a Consultant working with PE funds seeking to invest in businesses or directly with companies seeking to raise capital.

Education 205

Education Case Study Overview Upcoming 205

Sprout Social

MARCH 5, 2024

Nelnet is a student loan servicing company—but they’re so much more than that. The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications.

Resources 103

Resources Telecommunications Collaboration Project 103

Likeable

JUNE 29, 2021

So, what makes a great social media Pride campaign? Women’s body care brand Billie launched an Instagram campaign in honor of Pride Month that featured classic fairy tales that are rewritten to be body-positive, empower women, and center the LGBTQ+ community. Want amazing campaigns like these sent right to your inbox every Thursday?

Campaign 86

Campaign Travel Hotels Film 86

Sprout Social

DECEMBER 6, 2023

B2B influencer marketing is a strategic approach where businesses promote their product or services through collaborative partnerships with subject matter experts within a specific industry. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter).

B2B 119

B2B Influencer Brands Marketing 119

SocMed Sean

FEBRUARY 10, 2022

As a result, many businesses have taken to Instagram to market their companies. As of 2018, 71% of US businesses reported they use Instagram for marketing. In addition, over 80% of companies view engagement on the platform as their most important metric. A report by HypeAuditor shows that you’ll get an average of $4.87

Instagram 162

Instagram Strategy Marketing Metrics 162

Laurel Papworth

JANUARY 12, 2023

Top Shelf International launched a sellout campaign of NFTs for an Agave spirit. How can NFTs be used in Metaverse Marketing campaigns for Australian wine and spirits? So today’s story is about Agave spirits from Top Shelf, which is an Australian company. Transcript of lecture on NFTs for wine and spirits. 00:00:00.250].

Campaign 59

Campaign Geotagging Marketing Press Release 59

Pam Moore

MAY 7, 2023

And with various reasonable pricing options, it's simple to discover a plan that benefits your company and goals. Only the top influencers will be chosen for potential collaborations thanks to the vetting process, ensuring companies receive high-quality content and see a good return on their investment.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Pam Moore

MAY 7, 2023

And with various reasonable pricing options, it's simple to discover a plan that benefits your company and goals. Only the top influencers will be chosen for potential collaborations thanks to the vetting process, ensuring companies receive high-quality content and see a good return on their investment.

Small Business 147

Small Business Review Influencer Collaboration 147

Webbiquity SMM

NOVEMBER 8, 2022

Through produced by companies, case studies are built on verifiable customer experiences and direct quotes from business buyers. Influencer Marketing : Influencers can be thought of as celebrities within specific niches or industries. Expert Endorsement: Industry experts are authoritative sources of social proof.

comScore 299

comScore Marketing Case Study Review 299

Sprout Social

SEPTEMBER 18, 2023

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. How has AI impacted the market?

Marketing 132

Marketing How To Sample Samples 132

SocMed Sean

FEBRUARY 24, 2022

Although the company has faced some turmoil, such as an advertiser boycott in 2020, Facebook remained dominant with a steady increase in revenue. Time Magazine reports that even with Zuckerberg’s loud enthusiasm of general regulations, the lack of specific provisions diminishes any impact. Which industries do the best on Facebook?

Facebook 130

Facebook Strategy Marketing Travel 130

Keyhole.co

MAY 29, 2023

The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1 Apple’s campaign was ingeniously simple.

Campaign 52

Campaign Social Media Hashtag Trends 52

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 114

Analytics Sentiment Analysis Patterns 114

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. Thus, making you time-efficient while enabling campaign management at scale.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Bill Hartzer

DECEMBER 1, 2023

The company’s latest feat includes an impressive influx of Southeast Asian influencer profiles and strategic collaborations with regional giants, sparking a revolution in AI-driven influencer marketing strategies. However, what truly sets iKala apart is its unwavering commitment to staying ahead of the curve.

Influencer 95

Influencer Collaboration Embedding Campaign 95

Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. A great marketing pitch idea could be as big as an original campaign or as minor as adjusting your tone of voice on social.

Campaign 126

Campaign Social Media Marketing Metrics 126

Sprout Social

FEBRUARY 1, 2024

It also captures real-time, unfiltered perspectives on your brand, the wider industry and competitors. For example, if you’re launching a new product, ramp up your social listening and broaden your searches to capture more of the industry conversation beyond just your tagged brand mentions.

Social Media 110

Social Media Sentiment Loyalty Microsoft 110

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. He recommends looking at influencers who talk about your industry and whose content outperforms when they mention your topic or product.

ROI 107

ROI Influencer Marketing Survey 107

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. Generate 500 leads within the next month through influencer marketing campaigns. They no longer expect accidental virality by hiring an influencer.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

MARCH 21, 2024

In this article, we’ll share more about how TikTok is growing in the UK, how to identify the right influencers for your campaigns and provide suggestions on real UK TikTok influencers you could work with on your next campaign. Run and measure campaigns. Here are a few tips to help you discover the right creator.

Influencer 101

Influencer Brands Fashion Review 101

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. What are AI insights? As an example, let’s look at a bank that wants to improve its customer service.

Sentiment 112

Sentiment Banking Patterns Hotels 112

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. This data can be helpful when making important decisions for future campaigns. Does it offer analytics and reporting?

Influencer 113

Influencer Tools Marketing Software 113

Oktopost

MARCH 4, 2024

But the pressure to innovate is just one of the many challenges SaaS companies face. In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. It’s also worth checking industry news to jump on trends timely.

B2B 62

B2B Strategy Marketing Case Study 62