Trending Sources

How to Buy a Website

Techipedia: Tamar Weinberg

Apart from a great how-to on starting up a site, it highlights the growing trend to buying websites rather than starting from scratch. Why Buy? By buying instead, you can get a proven website where you can focus on growing the site rather than getting than initial traction. Where to Buy. The alternative is to buy directly from the existing website owner.

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Getting The Social Customer To Buy

Twist Image

They're asking customers to subscribe to the RSS feeds of their Blogs or share their content, while the brand editors spend zero time engaging in the comments on the Blogs being created by their customers. Then, she heads down the store (if she hasn't made the purchase online) to buy the dress. blog brand brandeditor businessplanning credibility customerfocused digitalmarketing facebook foursquare ipad loyalty onlinevideo purchaseconsideration rss shopping smartphone socialconsumer socialcustomer socialmedia traditionaladvertising twitter youtubeShopping is a social act.

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Get More Shares on Your Content with these Five Tips

Spin Sucks

It’s now less about email and RSS subscriptions and more about people finding your content through social media. We’ve all heard that social media and content marketing can shorten the buying cycle by educating your potential customers before they even land on your website’s product pages. Today’s guest post is by Ginny Soskey. There’s good reason to want to fix that.

iGoogle Finished – what’s your favourite RSS Dashboard social media monitoring?

Laurel Papworth

And yes, FREE, I’m pretty sure I’ve reached 10,000 companies in Australia in the last few years and convinced them NOT to buy Radian6 etc until they’ve started with a free service!  I was thinking Netvibes but wondered if you have another option? It can’t be a purely RSS play as we need gadgets/widgets for API only based services. Really grumpy !

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The social media strategy series: Getting Buy In « The Cube

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe The social media strategy series: Getting Buy In 28/07/2010 tags: social media business case , social media buy in , social media strategy by Gemma Went Photo by by renaissancechambara Welcome back to the second in my social media strategy series. This, my friends, is the tricky part. Twitter?

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Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch

The Realtime Report

YouTube is reportedly buying video game live streaming site Twitch for $1 billion – YouTube is about to announce the acquisition of live-gaming site Twitch for $1 billion; in the last three years Twitch has become “immensely popular with video gamers and their fans” (GigaOM). Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, YouTube and Foursquare: Foursquare app splits in two, launches Swarm. Facebook. YouTube. Foursquare. Any social media updates that we missed? Let us know in the comments below.

100 Cool Things You Can Do With RSS

Buzz Marketing for Technology

100 Cool Things You Can Do With RSS. 100 Cool Things You Can Do With RSS. Really Simple Syndication (RSS) allows you to get information sent directly to you, eliminating the need for you to that information individually. Using a reader will allow all the RSS feeds to come to one spot for you to read at your leisure. While reading news and blogs has been a traditional use for RSS feeds, there are also tons of fun ways to use these feeds. They will send sections to you each day via RSS feed. Find speed dating events all over the world with this RSS feed.

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Show 354 - Why Should Anyone Buy From You

Engaging Brand

Justin Basini , an award winning brand marketer, entreprenuer and author of Why Should Anyone Buy from YOU? Justin Basini, an award winning brand marketer, entreprenuer and author of Why Should Anyone Buy from YOU? Pod Casts justin basini why should anyone buy from you trust social capital advertising marketing podcast leadership podcast anna farmeryThey discuss.

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Buying a bag of apples at the grocery store is an expense; planting an apple tree is an investment. One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Photo credit: DIY Marketers.

What's The Point In Commenting On Blogs?

Twist Image

Eventually, additional features like the ability for a reader to comment on a post and the introduction of RSS (a syndication feature that would notify readers by email or web-based readers when the blogger updated or published to the blog) helped to propel the platform to the mainstream. An ad is about an impression, the amount of people who saw that impression, the amount of attention it created and, ultimately, did people buy and talk about the brand. What is the true value of a comment on a blog? Schaefer ) who spend a lot of time playing in the comments. It''s not a policy.

Engaging Brand 418 - Marketing to the Ageing Consumer

Engaging Brand

Are we too focused upon the product design rather than the buying process? Is it more difficult to research the ageing consumer and the consumer buying behavior? Welcome to the latest and free   The Engaging Brand podcast  covering social marketing , business ideas and brand marketing tips  but before we start. How physiological needs need to addressed first for customer experiences.

Show 463 - The 6 Core Emotional Needs of Your Customer

Engaging Brand

How the buying process is both rational and logical and can business actually act in the same way to create the right customer experience? The needs continuum  - how do you give consumers control during the buying process. How you can listen to The Engaging Brand. 1) You can listen on your PC now without downloading any software just click hear to listen to the latest marketing podcast. 2) You can subscribe to the show via  iTunes  or. 3) If you use a different podcatcher then you can subscribe using the following  RSS Feed. We discuss . Are human needs truly universal?

Let The Grocer Teach You E-mail Marketing

Small Business Mavericks

While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick? » Let The Grocer Teach You E-mail Marketing What can a grocer possibly know about e-mail marketing?

There is no such thing as being passive on the web

Engaging Brand

subscribing to RSS , by liking your Facebook page, by reading the search results. Social media can take them through the research and decision process of buying. Social Business Social Media conversational marketing social media social business social marketing rssThe web is a mix of passive and active behaviour. People will be very active on sharing photo's, s ending tweets, updating profiles and of course in searching for information. People are almost active on the internet so they don't have to be active in 'real life'. Social media can enhance your google ranking.

How to Make Pinterest Your Brand’s Own

Convince & Convert

The RSS feed is:  [link]. Social Pros Podcast best buy callan green content marketing pinterest social media social media risks social media strategy social media tools Social Pros social technology visual brand Callan Green, Sony  @callanpaola. Read on for some of the highlights and tweetable moments, or listen to the full podcast. Please Support Our Sponsors. Listen Now .

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Why You Should Buy Trust Agents

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Why You Should Buy Trust Agents Written on August 17, 2009 by Justin Levy in books , business , chrisbrogan , marketing , social media , trustagents 4 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! If you can’t view the video, you can also find it on YouTube. Please enable Javascript and Flash to view this video. See I like a balanced review.

Podcast 402 - How to Grow Your Business

Engaging Brand

Laurence Capron joins me, Anna Farmery to talk about how you can grow your business and strategies to help you to decide whether to build, borrow or buy. How people can underestimate the decision of build, borrow or buy. How you can listen to The Engaging Brand. 1) You can listen on your PC now without downloading any software just click hear to listen to the latest marketing podcast. 2) You can subscribe to the show via  iTunes  or. 3) If you use a different podcatcher then you can subscribe using the following  RSS Feed. Is growth always the right strategy for business?

Key To Inbound Marketing: Buy an iPhone

Spin Sucks

Speaking of the latter – helping businesses “get found” – I always say the same thing during each marketing training session: “Buy an iPhone.” I have found the iPhone to be the quintessential gadget for doing your best work in social media. RSS feed for comments on this post. Apple changed my life. When I saw my first Macintosh computer in the mid-1980s, I was speechless. Next up?

Show 445 - Business Marketing Tips for Slideshare

Engaging Brand

How you can offer different calls to action for the buying cycle. How you can listen to The Engaging Brand. 1) You can listen on your PC now without downloading any software just click hear to listen to the latest marketing podcast. 2) You can subscribe to the show via  iTunes  or. 3) If you use a different podcatcher then you can subscribe using the following  RSS Feed. We discuss.

Six Links Worthy Of Your Attention #58

Twist Image

"Aaron Swartz is a hacker, co-creator of RSS , co-founder of Reddit and most recently a data activist, working on open government and data access issues. If you really want to know how freaky we are as a people, I guess you'll have to buy the book." Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "Aaron Swartz, a fellow at Harvard's Center for Ethics , was recently accused of stealing from MIT 's JSTOR archive of academic journals. It's not the RIAA , and it's not WikiLeaks. " Apple Inc.,

The Most Effective Way to Increase RSS Subscribers

Viper Chill

You are here: ViperChill » Social Media » The Most Effective Way to Increase RSS Subscribers The Most Effective Way to Increase RSS Subscribers Written by Glen, this post has 103 Comments I’ve been a big advocate of guest blogging over the years; currently ranking no.1 Would I want people to subscribe to my rss more than subscribe to my newsletter? Awesome!

Is AOL Moving Forward, Or Back?

Small Business Mavericks

Everyone is speculating about whether or not AOL made a good buy. If you look at AOLs goal, to develop a diverse group of news and content sources that cover the local, national, and international scenes, then it may very well be a good buy. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick? Yummy! Arianna is the clear winner here.

Your 2011 Digital Marketing Reboot

Twist Image

Make sure to also protect domain names for your products and services as well as your key management people (buying the misspellings of your keywords is a great idea too). Does it have a RSS feed? Just how serious is your business about the digital channels? Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. We can't just talk about world-class websites and getting found on the search engines anymore. We also can't ignore the powering growth of Facebook. Do you own your brand online?

Show 298 - How our Brain. Buys

Engaging Brand

The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « Show 297 - Dave Ulrich on Why of Work | Main | Step into my world and make my day. Buys Show 298 of  The Engaging Brand leadership and marketing podcast is ready  just for you. Buys : Comments Show 298 - How our Brain. » Show 298 - How our Brain.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

On today’s Web, buying decisions are influenced less by the grand, sweeping programs that take old marketing and put a fresh coat of social paint on them. On today’s Web, buying decisions are influenced more by specific, hyper-relevant pieces of content that your brand creates to get in front of potential purchasers at the contextually-perfect time and place. today’s Web, buying… [link] #marketing [link] Jim Weldon Why You Should Use a Content Rationale Report: Little is the new big.On There is of course a limit to this logic. Crap is still crap).

Announcing The Socialized Business Podcast

Justin Levy

Other discussions will include advice on how to gain social business “buy in” from executives and employees, governance and process design, industry acquisitions and interviews from well known social business practitioners. The first episode of the show is already live. What is The Socialized Business Podcast? What is the format for the podcast? How can I get involved?

Five Steps to a Social Listening Program

Spin Sucks

How many times a day do you come across a scathing review; one that influences your decision not to buy? In your RSS reader, create a folder for this particular listening campaign. Set up Google alerts for your keywords and add them to the same file in your RSS feed. Use a dashboard like your RSS reader and build RSS feeds from each of the searches listed above.

Why Most Social Media Departments Fail

Techipedia: Tamar Weinberg

Anyone can buy Twitter followers and artificially inflate the numbers on your account, thereby making your social media consultant look like a true social media rockstar , but once the money is invested, in all likelihood, how many people will actually buy your product or use your service? Goal Setting. Manage and grow our fan base on Facebook. What are you trying to get out of it?

120 Marketing Tactics for Blogs


Determine your value proposition — a clear statement that explains how your product solves customers’ problems, delivers specific benefits, and communicates why people should buy from you instead of from your competition. Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . steps for creating a successful blog.

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity SMM

Kim Garst shares a list she’s compiled of “strategies that will help you promote your blog and drive traffic to your website,” such as promoting posts to your email list, commenting on other blogs, participating in industry forums, creating a Slideshare based on a post, and buying “cheap banner ads on niche sites.” If no one sees your content, what good is it?”

How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

For example, imagine you were thinking of buying a new car.  This would immediately make you start to wonder about the product itself, whether it is good quality, whether it’s not what it seems, whether the car manufacturer or car dealer can be trusted.  It may put you off buying the car altogether. This is a guest post by Lucy Hunt. What exactly is consistent branding? Marketing

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What’s Wrong with Sending Automated Tweets?

agora pulse

There are three types of DM used commonly on the Twittersphere: “Thanks for following check out my website,”  “Follow me … everywhere” “Buy my product on this link.” Do Use Automation from an RSS Feed. One of my greatest automated discoveries was Twitterfeed  – the service that allows you to set up RSS feeds from your favorite blogs. Have an awesome day.”

Attack of the Consumer! The Many Ways Consumers Can Put You Out of Business Online

Techipedia: Tamar Weinberg

If consumers complain about your business, your money won’t be green enough to buy advertising online. As seen in the screenshot below, the store is called out as a “Smart Buy!” Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by David Rodnitzky.

How to Create a Call-to-Action for All of Your Content

Spin Sucks

Think about how you buy, particularly if it’s something you don’t consistently buy. Now go through each of the 10 pieces of content and decide what the call-to-action will be: Create both email and RSS subscriptions for your blog. And don’t forget…if you buy a copy of Spin Sucks between now and March 8, we’ll send you a fun package full of goodies to use in your office.

20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Brad Shorr. Many businesses use social media to promote brand awareness, and it can be quite effective. Alert: This list is not exhaustive. Your additions are welcome! Overfeeding. Nobody likes stream cloggers.

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Feature Friday: How to Increase Web Traffic

Ari Herzog

Combine these two tools and consider buying advertisements on that blog too (if the webmaster sells ads). You can either buy ads from search engines, which might be costly, or go for traditional search engine traffic generation. Tunnel picture by pixelplacebo. The following guest article is by Steven Papas. Nobody can survive as an internet marketer without traffic. Features search

Will SEO Exist in 2015?

Techipedia: Tamar Weinberg

Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Brad Shorr. SEO used to be a self-standing marketing discipline, having a well defined, generally accepted set of activities and objectives. No more. Google’s SEO Mindset. Optimizing the usability of the site.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

They could be talking about buying a relevant product or service or asking questions about it. Nuvi is a real-time social media monitoring tool that provides full social media coverage across Twitter, Facebook, YouTube, Tumblr, Flickr, Instagram, Google+, Delicious, Reddit and over 5 million RSS feeds. Do you realize how valuable it is to monitor and track conversations online?

Why Customer Service is the Future of Social Marketing

Techipedia: Tamar Weinberg

It’s now, to me, nothing more than an RSS reader (and a good one in case you don’t like Feedly for whatever reason). Social media experts who buy or have genuine followers are thinking their influence (strength in numbers, after all) can impact purchase intent. In 2006, social media was building steam in the United States. And make their marks they did. Then, thousands.

Digg 151

Know Thy Enemy: How to Work with Tough Reporters

Spin Sucks

As someone once told me, “There’s no use fighting against an organization that buys ink by the barrel.”. That means, if you subscribe via RSS,  you need to  resubscribe. Get Spin Sucks every morning via  email  or  RSS. Today’s guest post is by Elissa Freeman. Dealing with difficult reporters is a necessary evil if you’re a PR pro. But does it really have to be?

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