Remove Buy Remove Industry Remove Social Networking Remove Web 2.0
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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Real Estate.

Industry 231
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Are they fickle with the brand of toothpaste they buy? Do they use social platforms and if so, how often and why?

Research 265
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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

Paradoxically, sometimes the best way to implement social tools are to not refer to them as social tools. ” For Enterprise 2.0 Looking back over the last five years there’s little question that “information sharing” has increased across the board and the Web 2.0 This is where the Enterprise 2.0

Yammer 132
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I Will Not Write About Old Spice

Adam Cohen

Is anyone buying more?&# Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. since I’m sure people never ask that about TV commercials the day they first air. More about this blog here.

Badge 201
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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

Netgear Joins the Web 2.0 Jason Calacanis launched yet another discussion of the future of the web with his official definition of web 3.0 , in which web 2.0 Maybe instead of getting tangled up in discussions of what’s web 1.0 vs. web 2.0 vs. web 3.0, or web 3.0

Web 2.0 263
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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Now we can see leaderboards and games played out in social spaces, it’s easier to buy into as a concept. They may well overturn the industrial revolution into a employee revolution. Economies of Social Scorecards. Enterprise 2.0: unIndustry Organisation and the Bill of Rights of Social Media (0).

Badge 108
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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

One of the most common questions in social media is – “is it worth it?”. Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Every industry can benefit from social media. To determine returns, we’re forced to think in industries.