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Employee advocacy stats to secure C-level buy-in

Sprout Social

Securing C-suite buy-in is essential to getting any new project off the ground. Your C-suite pitch: Traditional social media tactics are becoming less reliable. After creating a brand ambassador program with the help of Sprout’s Advocacy platform, the organization reached 16 million people on social media in the first month.

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. Who is your target audience?

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The Life Cycle of a Social Network

Techipedia: Tamar Weinberg

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. From an evolutionary standpoint and through historical data, there have been several milestones that have been reached that can help us formulate a true life cycle phenomenon in the social networking space.

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Introducing Ello, the New Ad-Free Social Network

Bill Hartzer

Ello is a new social network that has literally exploded onto the social networking scene. Think Facebook and Twitter combined into one social media network–without all of the ads, retweets, and “likes” And there’s no algorithm behind their newsfeed or timeline. Or just wait.

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Just Because We're Social Networking “Friends” Doesn't Mean I'll.

Almost Savvy

Why then are people and businesses promoting themselves and trying to get me to buy their stuff as soon as I connect with them? When this happens online, it takes the form of email, newsletters, Facebook mail or direct messages on Twitter. I most certainly do not want to click on your link to buy something or find out more about you.

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Social Media 2018 Keynote Presentation: Power of Intent and Perspective in a Digital World of Change

Pam Moore

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. They are tired of landing pages, sales funnels, videos, podcasts, blog posts, and email newsletters that over promise and under deliver. The power of mindset.

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Paying Homage to the Social Technographics Ladder

Ignite Social Media

Another 26% simply prefer other social networks over Facebook while 10% say their friends and family aren’t on Facebook. Keep up with other news and trends in the social media marketing space, by subscribing to our e-newsletter, Social You Should Know, below. Subscribe to Social You Should Know.

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