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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

The other version of this is the mapping of content to your buyer types and this too is one I have ignored for a while … until now! So then I flipped to another chart where we started to map the content we create to the buyer types and for simplicity sake I like to use End User , Influencer , and Buyer/Executive as my 3 major buyer types.

Types 255
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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

The other version of this is the mapping of content to your buyer types and this too is one I have ignored for a while … until now! So then I flipped to another chart where we started to map the content we create to the buyer types and for simplicity sake I like to use End User , Influencer , and Buyer/Executive as my 3 major buyer types.

Types 255
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Fandango Making Good Use of Group Buying

Idaconcpts

However, there’s another company that is making good use of the group buying industry. Keeping under the radar, Fandango has been dishing out deal after deal through group buying websites. Fandango: A Leader in Group Buying? Groupon usually splits the revenue with partners, but declined to disclose its share. Tweet This!

Buy 114
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A Review of the New Digg Images and Universal Taxonomy.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > Thoughts on Digg’s Latest Features: Thumbs Up Thoughts on Digg’s Latest Features: Thumbs Up by Tamar Weinberg on December 17, 2007 Share When I was at Pubcon last week, Digg launched its highly anticipated images section.

Digg 100
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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Businesses understand the importance of social media and the advantages of brand exposure without the media buy but they want accountability; understandably they want numbers that will help them calculate Return On their Investment. Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc).

Analytics 350
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Facebook Fans Mean Business (And Are More Likely to Buy)

Firebelly

Error type: Your comment has been saved. 51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. Chad Richards is the Social Program Manager at Firebelly Marketing.

Buy 100
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

Many people haven’t really wrapped their head around how marketing is changing from push to pull and how it’s possible to generate highly qualified “ready to buy” inbound sales leads online. They Buy Much Faster. Additionally, every one of our posts has a quick link to Delicious, Digg, Reddit and StumbleUpon.