Pam Moore

SEPTEMBER 12, 2016

Increase brand awareness? Leverage the investment you have made in your mobile responsive blog or website by connecting with Pinterest’s highly mobile users? How to leverage Pinterest for customer and audience research. How to Get Your Social Marketing Budget Approved (white paper).

ROI 60

ROI Social Networking Template Templates 60

Pam Moore

OCTOBER 11, 2016

Do your tweets help you increase brand equity, generate leads and sales? Are your tweets helping you increase the ROI of all of your content marketing, digital and brand marketing? Social media enables and empowers us as humans and as brands to inspire, connect with and help our audience achieve success. Do they take action?

Tips 60

Tips ROI Social Networking Training 60

Mindjumpers

DECEMBER 14, 2011

has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012. It aims to list the changes about to impact brands of all sizes in the coming year. The Role of Mobile in (Social) Marketing. For this reason, Awareness Inc.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Buzz Marketing for Technology

JUNE 27, 2008

Mobile Messaging 2.0. Mobile Phones. Personal Branding. John will be joined by Chuck Richard, Vice President and Lead Analyst at Outsell, a leading industry research firm serving publishers and information providers. FAST White Paper. Find out more and download the paper today. Michael Skoler.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

MARCH 4, 2016

While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics. Go through your old blog posts , presentations, and white papers. Choose the Right Topic. Repurpose Old Content.

Marketing 60

Marketing Statistics Directory Data 60

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. online population access the Internet from a mobile device. Twenty five percent of the U.S.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Pam Moore

JUNE 14, 2017

There is clearly no lack of people and brands trying to grab your attention. Brands want us to check out their hot deals. Many digital and brand marketers hop on Twitter with the hopes of grabbing quick attention of their target customer and audience. Personal Branding: Authenticity vs Transparency (blog post + video).

Training 166

Training Authentication Social Networking Resources 166

Pam Moore

NOVEMBER 3, 2019

How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? There is clearly no lack of people and brands trying to grab your attention. Brands want us to check out their hot deals. Personal Branding: Authenticity vs Transparency (blog post + video).

Social Media 60

Social Media Template Templates Training 60

Buffer Social

NOVEMBER 30, 2016

I’ve had the chance to test out and research a huge amount of resources, and I’m excited to share with you 37 free marketing and social media classes that you can enroll in to upgrade your skills across the board. . How power is shifting from companies and brands to consumers. Keyword research. Keyword research.

Class 40

Class Skills Social Media Marketing 40

Writtent Blog

DECEMBER 18, 2023

Do your research. You can find out what your target market wants and needs (for both content and product creation) through surveys, demographic research, forums, and Q&A platforms such as LinkedIn Answers and Quora. When you’re ready to create content, research the best keywords to use. Convey emotion. Hot trends 6.

Tips 98

Tips Content Press Release Marketing 98

Social Media Strategery

MARCH 10, 2009

There is a big win for the agency when real problems or situations are talked about and an entire agency is able to react and answer based on the handful of evangelists that manage their brand. It’s accomplished through a combination of communication vehicles – blogs, meetings, studies, white papers, presentations, etc.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings. Orbit Media).

Template 167

Template Templates Content NewsCred 167

Convince & Convert

OCTOBER 22, 2013

Typically when researching an idea, I look at the best resources that have been created on the subject, and ask myself, “How can we top this?”. I then worked with the design team to create the visuals and we brought Dr. Pete on board to do the research and write the content. Growth in branded keyword volume from organic search.

Strategy 150

Strategy BuzzStream Content Brands 150

Convince & Convert

FEBRUARY 15, 2012

Some of us (self included) were initially fooled by this obvious test of common sense, but as it relates to your content marketing, should you be focused more on building substantial content productions or presenting your audience with a steady array of minute snippets that define your brand and message? Defining Bricks & Feathers.

Content 151

Content Marketing Insurance Metrics 151

Webbiquity SMM

APRIL 23, 2013

Disruptive as it is, this philosophical shift has spread widely and quickly: according to recent research , “86 percent of companies serving consumers and 92 percent of ‘business to business’ companies now use content marketing.” Research: B2B Buyers Want Content by Social Marketing Forum.

Content 223

Content Tips Marketing B2B 223

Your Escape From 9 to 5

JULY 8, 2022

Discipline : The discipline of reading, researching and creating will lead to personal discoveries of abilities you may not even know you had. So it doesn’t matter whether you are a blogger, a brand or social media marketer, You need to make your content human. YouTube videos, white papers, podcasts?

eBook 52

eBook How To Smart Phone Engineering 52

Convince & Convert

JULY 13, 2012

Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). You go to a site and it’s like, “don’t forget to Like us to download the white paper.” Listen Now. The RSS feed is: [link].

Banking 113

Banking Mobile Team Social Media 113

Twist Image

MAY 15, 2014

" Showrooming is when a consumer goes to a physical location and uses a mobile device to either compare prices with other retailers or complete their transaction with another retailer (even later at home). " Webrooming is when consumers are researching online and buying in physical stores. What''s a brand to do?

Retail 97

Retail Mobile YouTube Buy 97

ProBlogger

APRIL 30, 2012

white papers. research reports (white papers). branded content tools. mobile-specific content. Below are 19 popular forms of content: articles. social media updates. blog posts. enewsletters. case studies. in-person events. microsites. print magazines. traditional media. Pinterest updates.

Content 46

Content eBook Travel Case Study 46

Convince & Convert

JUNE 12, 2013

That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase. Photo Credit: Gorilla Suit. And our tests indicate gorilla suit advertisements convert poorly.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Writtent Blog

JULY 18, 2013

Way back in 1998, Communications Professor Mitchell Stephens predicted the rise of images and video, writing “moving images use our senses more effectively than do black lines of type, stacked on white papers.” Strout literally wrote the book on mobile-optimized marketing, as the co-author of Location-Based Marketing for Dummies.

Content 95

Content Marketing Meme Hubspot 95

Webbiquity SMM

DECEMBER 19, 2017

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. ” — The Big Trends in B2B Marketing , Circle Research. ” — 2018 Trends: B2B Marketing , Edelman. .” But for B2B marketers?

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? How do marketers separate hype from reality in mobile? As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. How does social media use differ in B2B vs. B2C companies?

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 19, 2014

It’s not perfect research because the participants are self-selected and are primarily small business (65% are in companies with 25 or fewer employees). Bricks are more sturdy content initiatives with higher production values such as white papers, webinars, research reports like the one I’ve examined here, and so forth.

Statistics 166

Statistics Social Media Loyalty Mobile 166

Hootsuite

NOVEMBER 30, 2023

This AI tool that’s built into the Hootsuite dashboard just needs a simple prompt to create captions and post ideas that are appropriate for your brand. WordPress sites look great on both desktop and mobile, too. Using the same process as above, you can generate content ideas for white papers, videos, podcasts, infographics, and more.

Tools 104

Tools Content HootSuite Marketing 104

Waxing UnLyrical

NOVEMBER 8, 2019

Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. For instance, content on mobile app development tips will be expertise-driven (B2B audience), while content describing the latest gadgets will focus on consumer-specific attributes (B2C). White papers. Infographics.

Content 187

Content Curation Marketing SEO 187

Webbiquity SMM

JANUARY 5, 2016

Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. Marketing Research Chart: What content sources do customers trust? Using storytelling to strengthen your brand by i-SCOOP.

Content 60

Content B2B Marketing Hubspot 60

Hootsuite

SEPTEMBER 17, 2020

Each search offers opportunities for you to get your brand in front of more users. Your ads might end up appearing on websites you don’t want them to or in front of videos that you don’t want your brand associated with. In order to advertise on Google, you must first have a Google account for your brand or business.

Adwords 145

Adwords Google Campaign Cost 145

Viper Chill

APRIL 19, 2010

You don’t have to just build brand new websites that get traffic from search to make money through affiliate marketing, though. I was thinking of going directly to people who represent my brand well but am not sure what would be a fair price to suggest for everyone. How much should people pay for an ad on a blog?

Adsense 77

Adsense How To Sites Forums 77

Convince & Convert

DECEMBER 30, 2015

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. Like list content, this is a very effective form of content marketing according to our research. Your customers and audience are a perfect source for your own research. It’s specific and to the point.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. Like list content, this is a very effective form of content marketing according to our research. Your customers and audience are a perfect source for your own research. It’s specific and to the point.

Types 60

Types Content Diagrams Posterous 60

Writtent Blog

FEBRUARY 20, 2014

Today, your typical brand is investing in original articles, social media, blogs, eBooks and more. We’ve expanded beyond your basic blogs, eBooks, and white papers to incorporate some truly groundbreaking concepts: 1. However, brands of all sizes can benefit from putting a more human face on their outreach efforts.

Content 104

Content Marketing Screencast Tumblr 104

Webbiquity SMM

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? And 73% of U.S. Fridays at 4 p.m.

Statistics 219

Statistics Research Social Media B2B 219