Sprout Social

APRIL 7, 2020

So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward. Brands and celebrities are changing how they respond. What the future holds for brands. The conversation sentiment in March hit a high of 50% positive. Happy Hour.

Brands 115

Brands Sentiment Conversation Hashtag 115

Buzz Marketing for Technology

APRIL 4, 2013

Posted in Advertising Applications Content Marketing Crowdsourcing Visual Recognition. Marketers have been trying to capture that magic moment when a potential consumer is actually looking to interact with your brand. Related posts: 9 Reasons QR Codes are Bad for Your Brand The tale of the QR code is a sordid story. At first it.

Crowdsourcing 185

Crowdsourcing Applications Mobile Hashtag 185

Ignite Social Media

MARCH 16, 2020

If you don’t have all the answers, perhaps crowdsource some of them and share? But otherwise, focus on being helpful to people and your brand will be in better position when all this is behind us. Can your initial thoughts be helpful to others? Can you ask others to contribute their thoughts? Put yourself in your audiences’ shoes.

Social Media 195

Social Media Crowdsourcing Marketing Survey 195

Sprout Social

DECEMBER 5, 2022

Not so long ago, brands and executives were still wondering whether they should be on social media at all. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Hundreds of brands created their own feel-good content using the song.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Mindjumpers

JUNE 5, 2012

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Ignite Social Media

AUGUST 29, 2017

Within Social Media these days, there is an influx of brands and businesses competing for that number one spot. You want your brand to be that best friend that consumers will laugh with, live with, follow in their daily lives, and share to others in their newsfeeds. Burger King.

Social Media 110

Social Media Crowdsourcing One Spot Compete 110

Pixlee

FEBRUARY 4, 2018

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. Consumers trust user-generated content above branded content and are more likely to make a purchase based on the word of mouth marketing from their peers. Their initial launch led to $8.4

UGC 65

UGC Brands Content Crowdsourcing 65

Twist Image

FEBRUARY 21, 2012

Marketers don't control their brand. It's actually a myth to think that consumers now control the brand, simply because those consumers can say (and publish) whatever they want and feel about a brand in the online channels. The brands now control the brand message? The brands control the brand.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Buzz Marketing for Technology

OCTOBER 5, 2013

Posted in Crowdsourcing Gaming Innovation. and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. Prospects can compare their opinions individually and/or as a team with recognized thought leaders from the company or the industry.

Crowdsourcing 219

Crowdsourcing Collaboration ROI Meeting 219

Convince & Convert

MARCH 14, 2013

To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. Throughout the celebration, Nike shared ten Instagram photos from its fans that inspire the company to “push further” on the platform. What’s an event that could be a first for your company or brand?

Communities 150

Communities Instagram Crowdsourcing Hashtag 150

Sprout Social

JULY 21, 2022

For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. By creating informative and engaging content, brands can cultivate relationships with customers and followers that lead to conversions. Directly connect with others.

Types 145

Types Social Media Microblogging Overview 145

Convince & Convert

NOVEMBER 6, 2014

In watching the video, it isn’t immediately apparent that the video was crowdsourced from 27 fans on Twitter. Marketers always talk about building passionate communities and brand advocates. Companies need to be an active member of the tribe with content, stories, programs and other incentives that add value.

Crowdsourcing 155

Crowdsourcing Twitter Case Study Activities 155

Ignite Social Media

SEPTEMBER 6, 2018

A recent Facebook page redesign and greater transparency around brand page activity is a step in the right direction. While the new Facebook page redesign is geared towards local businesses , options for larger brands will be rolled out in the near future. These crowdsourced recommendations will substitute traditional reviews.

Real Estate 101

Real Estate Facebook Crowdsourcing Template 101

The Social Media Incubator

NOVEMBER 8, 2012

The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 According to Maxymiser.com , Pinterest has a higher referral traffic than Twitter, although number one in the ranks is the very well known social media company , Facebook. Why Pinterest?

comScore 132

comScore Crowdsourcing Loyalty Fashion 132

Rebekah Radice

JUNE 8, 2017

Higher brand awareness. Product development crowdsourcing. And that means major exposure for your brand. Some companies even pick 2 winners: one from the photos, and one random vote winner. This is fantastic for brand involvement and sense of community. Crowdsource Contest. New emails and leads.

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

The Realtime Report

NOVEMBER 27, 2012

This led to a series of email exchanges with Betabrand founder and CEO Chris Lindland, who pointed me to a number of other campaigns the brand has done–some of which were created at a series of hackathons that Betabrand hosted this year. Asking your customers and fans to hack your brand is about as social as a social business can get.

Brands 192

Brands Organization Hosting How To 192

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. Crowdsourcing and gaining instant feedback from your social media followers gives you invaluable insight into what they want, need, and will eventually buy. Highlights From Episode 20.

Products 120

Products Social Media Affiliate marketing How To 120

Mindjumpers

AUGUST 3, 2012

In this and similar scenarios, the employee would have otherwise “ relied on a central repository of all company’s experience that is located in one person’s head, or nowhere at all.”. Several companies responded to this story saying the platform was more “of a distraction” than a value driver. A Work in Progress.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

The Realtime Report

AUGUST 27, 2012

And then there’s Real Time Farms , a a platform designed to help consumers learn where their food comes from, in realtime, which features crowdsourced data about 4,900 farms, 2,600 food artisans and 7, 200 farmers markets, with data from an additional 22,000 farms coming online soon.

API 178

API Education Social Media Research 178

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. Gap sales were off 4%.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Laurel Papworth

NOVEMBER 3, 2022

If you look at branding and marketing, a lot of that is about creating value, possibly where there is nothing intrinsic value to that. So for companies and corporates, when we talk about amortisation of the intangibles, we’re protecting brand assets, brand reputation. We are moving into a manufactured reality.

Real Estate 59

Real Estate Virtual World Crowdsourcing Collaboration 59

Twist Image

DECEMBER 31, 2016

Coal Is Dying - Coal Country Doesn't Have To: Creating The Post-Coal Economy In Appalachia - Fast Company. "We Proponents call systems where computers put people to work ' crowdsourcing' or ' urking' or 'the wisdom of the crowds'. 5 Top Designers Own How To Create The Ultimate PowerPoint Presentation - Fast Company. crowdsource.

Crowdsourcing 55

Crowdsourcing Journal Skills Analytics 55

Twist Image

AUGUST 10, 2012

This is what the article says: "Traditional marketing - including advertising, public relations, branding and corporate communications - is dead. Not all brands are social. Not all companies need it. You're going to engage customers and have them crowdsource the next update to your 300-year-old product? crowdsource.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. A direct line to your consumers allows you to turn followers into brand advocates. And to crowdsource sentiment on your brand. People feel much more connected to a brand that actively engages their community.

Instagram 117

Instagram HootSuite UGC Influencer 117

Convince & Convert

OCTOBER 2, 2013

These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company. Make Mobile Your Top Channel Strategy.

Crowdsourcing 132

Crowdsourcing Curata Mobile Content management systems 132

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. Not only did the company learn what its customers expected, it also gained some brilliant promotion ideas. When used correctly, social media crowdsourcing can be a powerful customer research tool. What is crowdsourcing? First of all, what is crowdsourcing really?

Crowdsourcing 96

Crowdsourcing Social Media How To Team 96

Laurel Papworth

OCTOBER 15, 2013

So should companies around the world. The example below is from Tesla community but I betcha we could crowdsource Outsider Trading information on any product or brand or company… (Note: Australian Companies MUST report social media discussions that impact stock ). Cos we are just too smart as a crowd.

Meeting 84

Meeting scribd Crowdsourcing Forums 84

Convince & Convert

JULY 7, 2014

I mentioned that I am an investor in that company, and Chris said, “You are? And since your visits to this site, and your email clicks, and your podcast listens help generate the sponsorship revenue that (in part) allows me to make those investments, I’d argue that you’re a part of these companies too, at some level.

Startup 168

Startup Crowdsourcing Badge B2B 168

Hootsuite

AUGUST 2, 2022

If you’re not an entirely new business, then your brand has already made an impression on your customers. This is a compilation of your company’s strengths, weaknesses, opportunities, and threats. You’ll want to answer where your brand and your competitors stand in the marketplace. Know your competitors.

Template 77

Template Templates Strategy HootSuite 77

Hootsuite

SEPTEMBER 9, 2020

Start by opening a Brand Account on Google. With a Brand Account, multiple authorized users can log in simultaneously. With a Brand Account, multiple authorized users can log in simultaneously. With a Brand Account, you can also open and manage multiple YouTube channels. What type of content makes sense for your brand?

YouTube 145

YouTube HootSuite Marketing Video 145

Rebekah Radice

JULY 5, 2018

And that’s what I talk about in episode 20 of the Brand Authority Podcast. Subscribe to Brand Authority Podcast in iTunes. Crowdsourcing and gaining instant feedback from your social media followers gives you invaluable insight into what they want, need, and will eventually buy. Highlights From Episode 20.

Products 60

Products Social Media Affiliate marketing How To 60

Rebekah Radice

JUNE 8, 2017

Higher brand awareness. Product development crowdsourcing. And that means major exposure for your brand. Some companies even pick 2 winners: one from the photos, and one random vote winner. This is fantastic for brand involvement and sense of community. Crowdsource Contest. New emails and leads.

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Convince & Convert

JANUARY 9, 2012

Results can vary wildly based on company and intensity of feeling. Did the agency use a crowdsourced idea to devise the talking bag concept? The description notes that it was created for the Doritos Crash the Super Bowl crowdsourced video contest in 2010. Could Twitter be used for on-the-fly ad optimization?

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Buzz Marketing for Technology

JUNE 4, 2009

Progressive companies are learning to integrate social interaction technologies to monitor brands today in real-time. It’s quite early in it’s use, but social technologies will continue to drive their way into brand management over the next 2 years and become a core part of companies overall strategy when it comes to Contact Centers.

Twitter 100

Twitter Crowdsourcing SMS Banking 100

Convince & Convert

DECEMBER 1, 2010

Tweet Threadless – everyone’s favorite T-shirt purveyor and example of crowdsourcing and customer community success – recently published a terrific 10th anniversary book that combines company history with dozens of its best designs. It seems like Threadless doesn’t fear failure as much as many other companies.

Apparel 122

Apparel Crowdsourcing Communities Meme 122

Twist Image

JUNE 25, 2011

"In addition to being a pretty funny video with a lot of truth to it, this is notable as a crowdsourced effort: the creators credit a subreddit with providing most of the lyrics. The problem they solved is very simple: if a brand doesn't have a direct and great relationship with the people who buy from them, then they are done for.

Crowdsourcing 80

Crowdsourcing Retail Apple iPad 80

Convince & Convert

JANUARY 9, 2012

Results can vary wildly based on company and intensity of feeling. Did the agency use a crowdsourced idea to devise the talking bag concept? The description notes that it was created for the Doritos Crash the Super Bowl crowdsourced video contest in 2010. Could Twitter be used for on-the-fly ad optimization?

Sentiment 87

Sentiment Sysomos Crowdsourcing Visible Technologies 87