Techipedia: Tamar Weinberg

JUNE 19, 2012

The social web has opened the communication floodgates. While most brands look to make a name for themselves on Facebook and Twitter, other businesses take a more introspective approach. But good communities are more than support channels. They entice higher brand loyalty by enhancing ‘insider’ status. It’s Worked Before.

Cost 135

Cost Communities Drupal Forums 135

Techipedia: Tamar Weinberg

JANUARY 12, 2011

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? How (and when) did you get to be the Community Manager for EA Sports Active?

Sports 204

Sports Communities Social Media Forums 204

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Many businesses use social media to promote brand awareness, and it can be quite effective. Unfortunately, for every social marketer who succeeds in driving brand awareness, there are ten more who drive people away from their brands. Both are clearly damaging to your brand. Alert: This list is not exhaustive. Overfeeding.

Social Media 206

Social Media Brands RSS Publishing 206

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. The RSS feed is: [link]. Please Support Our Sponsors. Listen Now.

Brands 127

Brands Sports How To MySpace 127

Convince & Convert

JULY 5, 2013

The RSS feed is: [link]. They work alongside media relations and branded communications. They work alongside media relations and branded communications. Within their team, they specialize with some of them focusing on certain brands Monsanto owns ( DEKALB or Delta Pine , for example) or platforms.

Social Media 140

Social Media Brands How To Case Study 140

Convince & Convert

JANUARY 24, 2014

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Lauren’s social media team’s role at Weight Watchers boils down to two major tasks: take care of the millions of members and present the front-facing personality of the brand to the rest of the word.

Brands 129

Brands Message Boards Training Exercises 129

Sprout Social

NOVEMBER 29, 2023

Brand accounts should emphasize human interactions and avoid anything that looks spammy. Let’s talk about legalities—or at least, what abides by Instagram’s Community Guidelines —so your account doesn’t get penalized. More on this in the next section. Poor automation looks spammy. People can spot a bot at a glance.

Instagram 115

Instagram Tools Strategy Hashtag 115

Convince & Convert

FEBRUARY 22, 2013

The RSS feed is: [link]. “Most brands are completely tone deaf, even if they’re on social media.” Audi was also the first brand to use a hashtag – #ProgressIs – during a Superbowl commercial, back in 2011. All of these examples show the brand’s social agility. Tweetable Moments.

Brands 134

Brands Film Hashtag Campaign 134

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

In the past, maintaining consistent branding was a much less complex exercise than it is today. Before the explosion of everything digital, sustaining branding consistency used to be a relatively straightforward task which involved one-way communication with little or no feedback from consumers via a handful of separate channels.

Brands 185

Brands Software Guidelines Travel 185

Convince & Convert

APRIL 18, 2013

Dorie Clark , Forbes contributor and author of Reinventing You , joins the Social Pros Podcast this week to discuss avoiding being pigeonholed in your current job, how to make a career change organically that will make sense, and accurately representing yourself in your personal brand. The RSS feed is: [link]. Listen Now .

Brands 134

Brands How To Social Media RSS 134

Jason Yormark

APRIL 4, 2011

A few years ago when I got laid off from Microsoft, I got a quick lesson in how important it was to invest time in your personal brand regardless of your job situation. Take the time to brand yourself appropriately, and get into a rhythm of using Twitter to share relevant content, engage with like minded users, and network for opportunities.

Social Media 226

Social Media Google Reader RSS HootSuite 226

Kikolani

NOVEMBER 2, 2011

Brand your blog. Stand out from your competition and copycats by branding your blog. Craft your RSS feed content to avoid making it easy for content thieves. Michael Martinez published this post about how scraper blogs exploit RSS feeds like Feedburner by sending out links to blogs on a buy list. Build your network.

RSS 165

RSS FeedBurner WordPress Creative Commons 165

Techipedia: Tamar Weinberg

MARCH 13, 2012

Companies always strive for ways to create brand awareness. Millions of people and organizations are using Change.org’s online petition tools to change laws, influence corporate behavior, and make their communities healthier, safer, and more equitable. This is a guest post from Barry Mueller. The Situation. Like this post?

Brands 132

Brands Yahoo CSR Widget 132

Sprout Social

JANUARY 24, 2022

When consumers follow a brand on social, 91% go on to visit that brand’s website or app , and 90% buy from them, according to the Sprout Social Index™. So it’s important that the person representing the voice of your brand online—your social media manager—is stellar. Community Wizard. The future CMO/CCOs. Content Guru.

Social Media Management 101

Social Media Management Social Media Tips Skills 101

Convince & Convert

AUGUST 30, 2013

Jamie van der Molen , Community Manager at Dairy Management Inc. , This week: From ExactTarget , a blog post called 45 Ways to Build Trust in Your Brand Using Social Media. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Listen Now . Conference.

Social Media 129

Social Media Communities Retail Industry 129

Kikolani

MARCH 22, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Using social media can be very rewarding: it can get you lots of traffic, it’s a great way to build a community of engaged users and it’s a great marketing tool. The Resources Mashup. This Week on Kikolani.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Justin Levy

JULY 1, 2010

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. In many cases this is a customer’s first interaction with a brand; consciously or subconsciously. Many companies use traditional media to imprint or introduce a brand to the target market. This is the true test of the brands health.

Retail 191

Retail Fashion RSS Advertising 191

Buffer Social

JANUARY 30, 2017

What started as a simple app to send disappearing videos to friends, Snapchat now attracts some of the biggest brands and influencers in the world. Which is why Snapchat presents a huge opportunity for businesses and brands to get in on a platform that is growing exponentially by the day. This episode is available on: iTunes.

ROI 40

ROI Communities Strategy Marketing 40

Twist Image

DECEMBER 10, 2015

They enabled people to comment and share, had links within the text, and were also available via RSS feeds. Remember RSS feeds ? It was the ability for readers/community members to "subscribe" to a blog feed. RSS readers are all but gone now (except for relics like me, who still use them in a less and less frequent way).

RSS 40

RSS Publishing Journal Blogger 40

Convince & Convert

DECEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. ” Long copy, posts without photos, and posts that aren’t specifically branded or without calls to action. From Janrain , a free guide to improve your conversion rates and your data quality.

Survey 167

Survey Social Media Retail Communities 167

Jason Yormark

FEBRUARY 1, 2010

Subcribe via RSS The Office For Mac Social Media Extravaganza! February 1st, 2010 Posted in Apple , Social Media Tweet Share Three months ago I accepted a contract position that would have me help build the social media and community plan for Mac Office. You can follow any responses to this entry through the RSS 2.0

Social Media 186

Social Media Apple RSS Disqus 186

Kikolani

MARCH 29, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 5 Reasons Your Small Business Should Be Using Quora – Small businesses can benefit greatly by actively engaging with the Quora Community. Or subscribe directly to Fetching Friday only via RSS.

Mashup 122

Mashup Resources FeedBlitz RSS 122

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I spent a long time in a very large brand.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

APRIL 5, 2013

The RSS feed is: [link]. Driving Influence for a Visual Brand. The Sony social communities are very active, with many users creating content on a regular basis. Callan warns against brands “jumping on Pinterest without knowing what your assets are first.” We couldn’t do it without them! Listen Now .

NGO 153

NGO How To Team Social Media 153

Techipedia: Tamar Weinberg

AUGUST 21, 2012

Although the rollout of Timeline met with a lot of resistance from those used to the previous interface, over time we’ve all realized that it offers much more control over the visual branding of pages than ever before. Make sure the imagery supports your brand and, along with concise text, conveys your brand’s essence.

Facebook 274

Facebook How To Drupal MySpace 274

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. However, recent data implies that such companies are failing to make use of the opportunity to build a brand and reputation because of a lack of a coherent social media strategy.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Convince & Convert

DECEMBER 6, 2013

Kevin Hunt , Corporate Social Media Manager at General Mills , joins the Social Pros Podcast this week to discuss bringing social power back in-house, managing multiple brand stories at once, and figuring out how to capture the excitement that already surrounds a brand and its products. The RSS feed is: [link]. Listen Now.

How To 123

How To Apple Hotels Case Study 123

Justin Levy

JANUARY 20, 2010

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Coca-Cola has been garnering a lot of applause from the social media community as of late, first, with the release of their 3 page social media policy and now with this. How could other brands learn from what Coca-Cola has been doing?

Flash Mob 246

Flash Mob RSS Feed Reader Creative Commons 246

Convince & Convert

JANUARY 17, 2014

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Social Pros Podcast brand communities community management content marketing content strategy integrated marketing social media Social Media Marketing social media strategy Social Pros' Listen Now.

Questions 136

Questions Aggregator Banking Hosting 136

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. That’s true community, and incredibly powerful stuff.

Examples 249

Examples Social Media Social Networking Community building 249

Almost Savvy

JUNE 5, 2009

If you enjoyed this post, make sure you subscribe to my RSS feed ! 14 Responses to “The Re-Branding of Me: Website Under Construction&# Silouan says: June 6, 2009 at 9:30 am Site looks nice and crisp. What is clear and works well, and where do we seem to miss the mark? Your perspective is important to me. Bring it on!

Construction 215

Construction Brands WordPress Sites 215

Buffer Social

SEPTEMBER 18, 2016

Sharing your brand’s story through user-generated content (UGC) is one of the best ways to build an authentic and engaging community on social media. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. How some of the world’s largest brands implement user-generated content in real-life.

Brands 40

Brands Content UGC Social Media Management 40

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Creating Brand Advocacy. ” Over the past two years, he has built the position into what it is today: “It’s all about building advocacy for the Nissan brand.” Listen Now.

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Listen Now. Tweetable Moments.

Posterous 124

Posterous Social Media Comparison Team 124

Justin Levy

AUGUST 18, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Gary Vaynerchuk Treats People Like Goldfish Written on August 18, 2009 by Justin Levy in community , gary vaynerchuk , networking , social media , video 8 Comments - Leave a comment! Thanks for taking time out of your day to come hang out here!

Viddler 124

Viddler Feed Feedly Feed Reader 124

Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. But while the importance of monitoring your mentions and conversations is a no-brainer, many brands are actually missing out on some crucial interactions because they’re stuck in a bubble. What products are people digging?

Reddit 99

Reddit Tumblr YouTube Review 99

agora pulse

APRIL 27, 2017

Build relationships and make brand seem human on social. But when it comes to responding to incoming messages (direct messages, comments) to your brand, that feed view is chaotic. We also provide community management metrics and response time for teams to help them see how their team is performing. It’s your email inbox, right?

Social Media Management 125

Social Media Management Social Media Tools HootSuite 125