Adam Cohen

JULY 19, 2010

I’m honored to be included among company like this, and from participating in prior sessions I’m looking forward to hearing from some passionate folks. If I name dropped them all, it would actually like correlate to a good portion of my RSS feeds , and the weekly chat is a way to interact and answer some questions real-time.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201

Badge Disqus Web 2.0 Retail 201

Adam Sherk

JULY 22, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Smart Move from Condé Nast: GQ and DETAILS Should Have Their Own Websites by Adam Sherk on July 22, 2009 There’s been a lot of coverage this week of Condé Nast bringing in McKinsey & Company to help them restructure the business, which hopefully will work out for them.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Akamai Marketing

MARCH 31, 2011

I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. Because – he’s the truth: for every person who gives you a chance to respond, there are probably 2 more who just complained to their friends and didn’t even tell you why there were unhappy.

Social Media 188

Social Media Klout Policies Forums 188

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Saying It Social

AUGUST 26, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Digg 157

Digg StumbleUpon Feed Feedly 157

Adam Sherk

AUGUST 24, 2010

News brands seem to fare better with the embedded video listings, although I also came across several examples (not pictured above) in which YouTube got both results. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 113

News List Google Embedding 113

Saying It Social

JULY 30, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Feed Reader 128

Feed Reader scribd How To Facebook 128

Adam Sherk

AUGUST 11, 2010

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

FEBRUARY 17, 2010

Does Google Want Brands in Your Social Circle? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Sites 118

Sites News Google Facebook 118

Adam Sherk

FEBRUARY 25, 2010

When users click a retweet button, they expect to see something along the lines of: RT @[brand] [headline] [URL] That exact format does not need to be followed, but you want to minimize the work that users need to do before sending out the tweet. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Syndication 117

Syndication URL Press Release SEO 117

Saying It Social

JULY 22, 2010

Recently I've been working with several companies to create such programs using mobile/local check-in apps Foursquare and Gowalla. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. if yes, please explain.

Loyalty 124

Loyalty Foursquare Social Media Retail 124

Saying It Social

JULY 22, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Techipedia: Tamar Weinberg

MARCH 12, 2015

I know this, because 75% of the brands that use our platform fall into the exact same pitfalls that we fell into when we first ventured down that rabbit-hole. Celebrity bloggers are off galavanting around with celebrity brands. I started to embark on a multi-day project of sifting through blogrolls and aggregation sites like Bloglovin.

Blogger 100

Blogger Influencer Campaign Fashion 100

Adam Sherk

SEPTEMBER 10, 2010

It’s simply no longer profitable for companies to report “news.” In my book, Everything I Know about Marketing I Learned from Google , I share 20 “Googley Lessons” that marketers can learn from the world’s most ubiquitous brand to better engage customers and prospects. OK, maybe not dead. But dying a quick death. Look at AOL.

News 121

News Press Release Survey SEO 121

Adam Sherk

DECEMBER 22, 2009

Getting a clear understanding of how your target audiences locate and interact with your content and engage with your brand will give you actionable data to use next year and beyond. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Trends 167

Trends How To Digg Press Release 167

Saying It Social

AUGUST 13, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Saying It Social

MARCH 18, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Social Networking 186

Social Networking How To StumbleUpon Digg 186

Saying It Social

APRIL 8, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Social Networking 136

Social Networking Sites How To StumbleUpon 136

Saying It Social

FEBRUARY 25, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Organization 132

Organization Marketing StumbleUpon Digg 132

Saying It Social

FEBRUARY 4, 2010

“According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

List 149

List Social Media Tips TweetBeep 149

Saying It Social

MARCH 11, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

SEO 128

SEO Tools StumbleUpon Engineering 128

Adam Sherk

AUGUST 16, 2010

UPDATE: I contacted Dennis Yu , who gave me this information: Facebook requires that brands get approval in advance and spend at least $10k, which is what JVC did. But based on Dennis’ input, it sounds like the promotions guidelines change based on how much money a company is willing to spend on Facebook for a particular promotion.

RFI 156

RFI Guidelines Facebook Press Release 156

Saying It Social

APRIL 6, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

SMS 192

SMS Facebook URL StumbleUpon 192

Saying It Social

APRIL 23, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Small Business 119

Small Business Social Media StumbleUpon Digg 119

Adam Sherk

OCTOBER 29, 2009

Related posts: Does Google Want Brands in Your Social Circle? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Google 109

Google Google Reader Press Release Survey 109

Saying It Social

MARCH 29, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Engineering 128

Engineering StumbleUpon Digg Reddit 128

Saying It Social

MARCH 22, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Sites 132

Sites Activities Social Media StumbleUpon 132

Saying It Social

JUNE 16, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Social Networking 124

Social Networking StumbleUpon LinkedIn Digg 124

Saying It Social

MARCH 16, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

StumbleUpon 100

StumbleUpon Digg Reddit Loyalty 100

Saying It Social

SEPTEMBER 8, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Waxing UnLyrical

NOVEMBER 19, 2010

In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Companies must protect their reputation in light of rumors, especially those that are defamatory. Read All About It!

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Adam Sherk

AUGUST 25, 2009

Reach out – You’ve been meaning to get more involved in brand and content awareness building activities such as social media marketing; now’s the time. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Special promotions like contests and giveaways can also be effective.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Saying It Social

MARCH 25, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Analytics 124

Analytics Google StumbleUpon Digg 124

Adam Sherk

SEPTEMBER 3, 2009

PageRank is a lesser factor in Google News, used “delicately” since the linking structure of a brand new article is going to be different from an article published years or months ago. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

News 158

News Google Tips Press Release 158

Saying It Social

AUGUST 27, 2010

. “According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# if yes, please explain.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

Adam Sherk

APRIL 13, 2010

Home pages will rank well for branded searches regardless of site speed, so it is at the content level that the scores matter more. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Article Source Page Speed Score (article) 1 Yahoo!

Sites 161

Sites News Yahoo Journal 161