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5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. Twitter and LinkedIn are great ways to get introduced to gatekeepers.

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15 Time-Saving Strategies for Social Media Marketers

Social Media Strategies Summit

That’s where time-saving strategies for social media management can help you. Expert marketers use these strategies to get the most out of their social media marketing efforts. One of the essential time-saving strategies that every marketer should use is to create a content calendar. Create Twitter Lists.

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Twitter Marketing: Strategies and Tips to Try Now

Sprout Social

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. Besides the main profile, Airbnb Help is the brand’s dedicated Twitter page to offer customer assistance. What makes Airbnb’s social media strategy successful? So, it’s clear that the brand’s social media strategy is working phenomenally.

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HMV’s Twitter nightmare

Sherrilynne Starkie

Then last week, as 190 people were in the midst of hearing that they were losing their jobs, the company’s Twitter account was hijacked by disgruntled employees who live tweeted events as they unfolded. One tweet read, “Just overheard our Marketing Director (he’s staying, folks) ask, “How do I shut down the Twitter?” Related articles.

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How to Optimize Your Social Media Strategy for Ultimate Business Growth

The Realtime Report

Strategy for Ultimate Business Growth. It is now more evident than ever that having an effective social media strategy in place is vital for growing your business’ online presence. What is a Social Media Strategy and Why is it Important? Optimizing Your Strategy. How to Optimize Your Social Media.

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How To Get Results From Your Blogger Outreach Campaign

SocialFish

Bloggers are a unique breed. This is precisely why conducting a blogger outreach campaign can be the most difficult type of social media campaign. CTK Techknowledge , a nonprofit software company, contacted me to develop and execute a strategy to promote their Heart & Soul Grant to potential applicants.

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