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Influencer Marketing for Beauty Brands: Best Practices

Ignite Social Media

Want the inside scoop on how to effectively leverage influencer marketing for your beauty brand? Over at our sister company Carusele, our influencer marketing experts just shared their top 15 tips for beauty brands looking to maximize their influencer marketing results. Check out the full post over on the Carusele blog today.

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Embedding Facebook Posts Good For Businesses

The Social Media Incubator

Last week, Facebook announced posts would now have an embedding option for users. Following the example of Twitter and their own Instagram, Facebook is now allowing users to share a post containing a video, pictures or hashtags by using an embedding code. What does this mean for your online marketing strategy?

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Why Embedding Images Rule

Small Business Mavericks

Getty Images just announced that you can search for and embed images on your blog or website. The primary purpose for using images on your blog is to enhance the content. Here are 5 reasons why you might want to use embedded images on your blog or website. You also don’t have to worry about copyright infringement.

Embedding 101
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Have You Embedded A Facebook Post Yet?

Small Business Mavericks

Earlier this month I shared with you the knowledge that Facebook was planning a way for bloggers and other content marketers to embed Facebook posts. Paste the embed code in your blog’s Write Post box. Wouldn’t you like to see your Facebook posts embedded? Now that’s possible. Click “Embed Post.”

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New Instagram Embedding – Great News for Businesses on Instagram!

Devumi

The new Instagram embedding tools and features made available this week are offering businesses on Instagram some incredible new ways to share their content. If you’ve built a great following on Instagram, and want to start taking that with you to your website or blog, the new Instagram embedding features will allow you to do that!

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When Broad Targeting Fails

Jon Loomer

My blog is important, and I do still want to drive traffic to it. We’ll want to optimize for some type of conversion, but a purchase or even lead won’t happen at a high enough rate as a direct result of reading my blog post to make that optimization realistic — without needing to spend quite a bit to get it.

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Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

Jon Loomer

Imagine you have an important YouTube video embedded on a page of your website. The original inspiration for this approach came from this blog post. For more on using Google Tag Manager for creating custom events, check out the following blog posts: Create Facebook Pixel Events for Scroll Depth. I made some alterations.

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