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Blogging Upstream

Waxing UnLyrical

Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. What is the right breadth of topics?

Fashion 248
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Martha Stewart’s Blogger Blunder

Proactive Report

And that Martha herself doesn’t quite get social media and blogging. Martha had some strong comments about bloggers, yet her PR folk pitch bloggers in an attempt to tap into their influence with their audience. This is what Martha had to say about bloggers: “Who are these bloggers? Not a chance!

Blogger 77
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Content Marketing is More Than Just Blogging

Firebelly

Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard. Besides, Google can’t see pictures, and they’re still working on pulling the words from videos.

Picasa 177
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Google vs Facebook: Name the 2011 Winner

Ari Herzog

Judging by an analysis of the most-visited websites during the first 11 months of 2010, in comparison to 2009, Facebook hit first place and surpassed Google. How Bloggers and Webmasters Violate Your Privacy With Google Analytics. Care to guess this year’s top website? Contact Ari: Twitter | Email | 978.558.0008.

Google 122
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How Bloggers Can Create and Use White Papers

Kikolani

A white paper is a cross between a magazine article and a corporate brochure. They posses both the educative qualities of a magazine article and the persuasive qualities of a brochure, this educative and persuasive quality of a white paper makes it one of the most powerful marketing tools. How Bloggers Can Use White Papers.

Blogger 128
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19 Ideas That Will Inspire a Years Worth of Blog Post Topics

Rebekah Radice

Ever sit at the computer, fingers on the keyboard, ready to write the next blog post, but have no idea what to write about? If you’ve struggled to come up with blog post topics, there’s a lot of ways to brainstorm. 19 Ideas That Will Inspire a Years Worth of Blog Post Topics. It happens to the best of us.

Privacy 139
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. Examples range from Google News and Yahoo! Browse My Stuff is fee-based for sponsors, free for bloggers and offers more professional publishing power. “Traditional&# media is struggling.