WEB METRICS GURU | TUESDAY, AUGUST 3, 2010
[Blog] Google Analytics Hacks – Web Analytics Rock Stars Post
The complete instructions are at Google Analytics: script to track outbound links and downloads on Stephane Hamel’s blog in a post titled: Google Analytics: script to track outbound links and downloads::immeria::web analytics blog::Stephane Hamel. have several goals set up on my blog and one of my favorite reports is Reverse Goal Path – one of my goals is on based on those who read my ebooks and another on those who view my CV. Hack 1: – Install Google Analytics Tracking Script. Hack 2: Build Advanced Segments so you can use them across site profiles.
PROBLOGGER | MONDAY, MARCH 18, 2013
[Blog] Group Writing Project: Write a ‘How To…’ Post
Years ago here on ProBlogger we used to run ‘group writing project’ where I’d nominate a style of posts and then all readers would go away and write a new post in that style to practice their blogging… and then would come back here and leave us a link to the post. bloggers reported seeing more traffic arrive on their blog. Here’s how to participate and put yourself in the running for the prize (please note – one entry per person – not per blog and please only submit NEW posts). Originally at: Blog Tips at ProBlogger. Prize. Prizes.
ARI HERZOG | THURSDAY, MARCH 1, 2012
[Blog] Credit Cards and Social Media: Successes
This blog post is written by Michael Dolen. Return to this blog next week for the second part of my guest blog post and boy, let me say, you will be surprised… Please continue reading Credit Cards and Social Media: Successes and leave a comment if inspired. Depending on the source referenced, the financial services industry takes second or third place when it comes to online ad spending in the US (as you can probably guess, the retail industry always takes the numero uno). But what works and what fails? First, let’s go over three major successes…. Features finance
THE BLAKERY | FRIDAY, AUGUST 24, 2012
[Blog] The Media Simulates A “Not Enough” Experience For Women
As I mentioned at the beginning of this blog we simulate our reality here on earth, but who is directing this simulation? Our experience here on planet earth is simulated by the environment in which we live. We experience that environment as a set of cultural norms–slowly conditioning us to live in civil society throughout our childhood and into adulthood. few months ago I listened to an NPR story on Fresh Air about an Afghanistan vet named Sam Brown who returned from war severe burns all over his body. It was a virtual world called “SnowWorld.” It’s profitable.
PROACTIVE REPORT | SATURDAY, JUNE 16, 2012
[Blog] Earned Media Tip # 6: Connect with a Like-Minded Community
Other senior-focused sites and blogs republish AARP content. This is number 6 in the Earned Media Series. Tapping into a community that supports your activities, aligns with your mission, or uses your product, is an obvious way to increase earned media mentions. Rosetta Stone did it very successfully with AARP. After doing a social audit Rosetta Stone discovered that people over 50 regard learning a new language as a way to keep mentally alert and fit. And there is indeed scientific evidence to support this idea. It’s a match made in heaven for earned media mentions. Facebook.
ABSOLUTE PA | FRIDAY, JULY 18, 2014
[Blog] 10 healthier business choices that lead to growth and prosperity
For instance tasks like writing blog posts or a sales page requires using the creative right part of your brain, but editing requires tapping into the logical and organised functions of your left brain. Imagine that when you’re conversing online or writing blogs that you are talking to a very good friend – someone you feel comfortable with (that doesn’t mean someone you share every minutiae about your private life!). 'When building a business you are faced with a billion decisions to make and conflicting advice everyday. Often the choices we make come from an uninformed place.
CONVINCE & CONVERT | TUESDAY, JUNE 22, 2010
[Blog] Why You're the Key to Social Media Success
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why You’re the Key to Social Media Success June 22nd, 2010 |Written By: Jay Baer | View Comments Tweet The biggest obstacle standing in the way of companies’ embrace of social media isn’t the tools, or measurement confusion , or even being able to make the time to do it day-to-day.
LOUIS GRAY | FRIDAY, MAY 13, 2011
[Blog] About.me User Count Spikes Beyond Host Montenegro
came from the far-flung URLs many of us are using to define ourselves, be it our blogs, our Twitter accounts, Facebook profiles, LinkedIn resumes, and more. Montenegro , a small country tucked into Southeast Europe, bordered by Bosnia and Hezergovina, Serbia, Croatia and Abania, has just over 600,000 residents. Among its most valuable exports of late has been its attractive.me About.me was initially referred to as "Pumpkinhead" , but was never intended to go by that name even from the service's inception. Conrad said the plan all along was to acquire the about.me About.me My About.me
WEB METRICS GURU | SATURDAY, AUGUST 27, 2011
[Blog] TRENDRR.TV Initial Review and Thoughts
Take the case study of the Weather Channel – while it’s not particularly detailed (giving you just the main points) there is more wealth of information if you use triangulation and read the TRENDRR blog, here. from the blog post: The Classifier. In this stormy weekend, as Hurricane Irene heads up the eastern seaboard, I’m sitting in an internet cafe, at 100% humidity , with TRENDRR.TV before me. So, it might be correct to say that I have been present at most of the transformations of TRENDRR, since it’s beginnings, in one form or another. TRENDRR.TV
SOSHABLE | MONDAY, OCTOBER 1, 2012
[Blog] Internet Sales Composite: Why KPA is Going to IS20G (and giving away scholarships)
We don’t get to post often enough about the automotive industry here simply because it’s more of a general social media blog, but this itself is newsworthy enough. The Internet Sales 20 Group is being held in Chicago from October 23-25 and promises to be a game-changer in the automotive arena. As a result, KPA is not only sponsoring but offering seven scholarships to help dealers attend. Arguably the biggest differentiator between this and other fall conferences is the presence of Internet Sales Composites. Learn more about them in the video below.
CONVINCE & CONVERT | SUNDAY, AUGUST 12, 2012
[Blog] Is You Marketing a Wolf in Sheep’s Clothing?
don’t write this blog to be right, I write it to make social and content professionals think beyond the obvious crap-ola that’s shoveled around the Web every day.) . is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Last week, I wrote that social media stunts can do more harm than good , because they set an expectation among the masses that they will also be treated with extraordinary kindness. But they won’t, because highly individualized “wow” moments aren’t typically scalable. Thank You.
SOCIALFISH | MONDAY, DECEMBER 20, 2010
[Blog] Social Media Management Blues
December is a busy time for everyone, so I hope you’ll all forgive me for repurposing a post from my blog this month. Ok, maybe “rant is a better description than “post …but after I ran it on my blog I got a lot of feedback indicating that I’m not the only one who feels this way so at least it’s a rant that many can relate to. I’m at the ASAE Technology Conference. LOTS of sessions about social media, of course…by now we association people should have this whole social media thing down pat, right? Not so fast. Her point?
FEVER BEE | THURSDAY, MAY 1, 2014
[Blog] Comment Frequency Policy
'I like the simple wording of this commenting policy from the terrific Overcoming Bias blog : How many communities have a recommendation for commenting frequency? How many communities have one as simply explained as this? Branded Online Communities Managing Online Communities
FEVER BEE | WEDNESDAY, JULY 20, 2011
[Blog] Common Branded Community Mistakes (Example)
Here is a snippet from the UK Marketing Network press release : "For the first time marketers will be able to: - Network with fellow UK marketing and advertising professionals - Access and contribute to user-generated content aimed at producing fresh blog content - Attend industry-related events, promoted by participants - Form groups relevant to their regional and commercial backgrounds" Aside from some shoddy copy (lead with the benefits, not the features), the community is struggling. The community has made the same mistakes most brands make. Bad design.
CONVINCE & CONVERT | TUESDAY, OCTOBER 25, 2011
[Blog] It’s About Response, Not Engagement
He blogs at www.offthehookblog.com. Guest post by Jeff Molander , Author of the new book, Off the Hook Marketing: How to Make Social Media Sell for You. and adjunct professor, Loyola University Business School. We’re all listening, engaging, sharing, posting, updating. But with what business outcome in mind? When we say engagement, might we really mean “prolonged attention?”? ”? And if so, is engaging taking full advantage of the social media opportunity? I’ve met a handful of successful ‘social sellers’ while researching my book.
CONVINCE & CONVERT | MONDAY, JULY 7, 2014
[Blog] The 12 Startups I’ve Invested In and Why
Breather.com Buffer – Social Scheduling and Content Recommendations Probably the best known of the companies in which I’ve invested, due to their very large customer base and colossally popular blog. 'I was having dinner with a friend at the National Speakers Association conference a few days ago. During dinner, this friend (let’s call him “Chris Ducker” because it was Chris Ducker ) said something about Buffer. mentioned that I am an investor in that company, and Chris said, “You are? had no idea you did that kind of stuff.” Lesson.ly Lesson.ly
CONVINCE & CONVERT | WEDNESDAY, APRIL 9, 2014
[Blog] What Every Marketing Department Needs to Know About Google+
The default commenting system generates a new blog post on Google+. '“Ghost town.” ” “Waste of time.” ” “It’ll never happen.” These are common sentiments when it comes to Google+, but it really is time to rethink your strategy because Google+ is not going away. know, your department’s resources are all tied up with other channels, like Twitter and Facebook, and you think Google+ may well be a flash in the pan. Well, it won’t be. No chance. Google has put a social layer across its products and services – this is Google+. version of Google.
PROBLOGGER | THURSDAY, NOVEMBER 24, 2011
[Blog] 10 Productive Tasks You Should Be Doing On Google+ Right Now
And they are the very people who can have a huge impact on your blog and business. Your mother won’t use Google+, but that guy who can help bring attention to your blog sure will! Can you imagine the power and creativity you can tap into if you created a Circle dedicated to thought leaders in marketing, a Circle dedicated to social media, to technology, to innovation, and to blogging? Here are some ideas: Comment like crazy: Just like you would on a blog, you should leave thoughtful and useful comments on things that these thought leaders share. Fair enough.
BRASS TACK THINKING | FRIDAY, JUNE 25, 2010
[Blog] Friday Fun: The Buzzword Graveyard
Matt [link] Jason Arican I half-jokingly wrote a blog post about this very thing. I am so over it that I blogged about it over on Audacious Ink a few months back. link] Matter Chatter » Blog Archive » Small steps, big results: 3 easy tips for writing (MUCH) better press releases [.] blog comments powered by Disqus Search Brass Tacks About the Authors Amber Naslund Amber Naslund (@ambercadabra on Twitter) is a communications and business strategist and the Director of Community for Radian6. It’s so overused, and most often complete hyperbole. Please.
PROBLOGGER | THURSDAY, APRIL 19, 2012
[Blog] A Legendary Copywriter’s Secret to an Unending Stream of Ideas
I’m in love with blogging. It may not be huge for a lot of people who’ve been in the blogging biz for years, but it’s huge for me. My first few months of blogging flew by so fast, it seemed like only yesterday when I started writing online. My first blog was about everything under the sun. Tech, Social Media, Health, Entertainment and turtles were just a few of the topics my first blog covered. Writing two or three blog posts per day was normal for me. Don’t even think about what to write for your blog. was prolific.
CONVINCE & CONVERT | TUESDAY, JUNE 24, 2014
[Blog] How to Choose the Right Social Channels to Reach Your Customers
This product versus corporate branding is an interesting topic in itself that we’ll tackle in another blog. 'The socialsphere continues to expand with new channels or new and improved features launching nearly every day. Twitter, Facebook, Instagram, YouTube, Google+… the list goes on. For the user of these social networks, the question is how much time do you want to spend posting, tweeting, pinning, creating or following? But which channels are a must-have for your business? The reality is it’s virtually impossible to do them all – or at least do them all well.
CONVERSTATIONS | MONDAY, FEBRUARY 24, 2014
[Blog] Content Syndication: The Art of Effectively Using Existing Content
All the effort and skill involved in creating great content – articles, blog posts, videos, songs, slides, infographics, etc. You and your brand may spend countless hours creating and publishing textual, visual and video content for your website or blog but it most probably gets little to no attention. 'Written by Jessica Davis of Godot Media. Many companies and content creators do produce great content, but no one gets to see it. This is because they are unable to get their content out because they are not well known or their content does not appear prominently on search results.
SOCIAL WAYNE | THURSDAY, FEBRUARY 9, 2012
[Blog] Day 9: People of color impacting the social web – Terrance Gaines – #29DaysofDiversity
Website/Blog: brothatech.com. In addition to his blog, Terrance has also written technology news that empowers the African American community for BlackWeb20.com & AtlantaPost.com (now apart of Madame Noire), and currently writes mobile app news and reviews for AppScout.com, small business mobility and productivity articles for SmallBizGoMobile.com. As we all know, February is Black History Month. Even though it’s black history month, the goal for 28 Days of Diversity is to feature not just African-Americans but other minorities in the web/tech space.
SOCIAL WAYNE | SATURDAY, AUGUST 21, 2010
[Blog] This Week in Location: Facebook Places vs. The World. 57 must read location-based articles from last week.
Regardless almost everyone had an opinion about how Facebook Places would either kill Foursquare, Gowalla, yelp and other location-based startup, honestly I think most are wrong but that’s another blog post. Soon after Facebook Places was announced people were blogging about deleting their other location app profiles and more. What a week for the location-based space. It could be summed up as Facebook Places vs. The World in the battle for check-in supremacy. It could also be described as how Facebook Places want to be the check-in hub for location-based apps. Impressive.
SOCIALNOMICS | SUNDAY, JANUARY 22, 2012
[Blog] Facebook EdgeRank Ninjutsu: Social Marketing Discussion with Taulbee Jackson
As marketers begin to see the profound potential of the Facebook data – and the data-driven impact Facebook can have for brands, marketers will start pulling more of the Facebook data insights into their owned media properties – such as websites, mobile apps, blogs, etc. Did you know that there is an invisible, silent force that determines your Facebook success, and that mastering this force can give you an advantage over your competitors? Why should marketers understand EdgeRank? What was the most surprising fact about EdgeRank you discovered when researching for this webinar? .
SOCIALNOMICS | MONDAY, OCTOBER 27, 2014
[Blog] 3 Things You Most Likely Do Not Know About Social Media Marketing
According to Blog For Web , this is one of the most common SMM mistakes that small businesses make. 'Most people think that social media marketing is really easy. They think that they just have to post some messages on Twitter or Facebook and that they will be successful in the future. That is definitely not the case. While social media is quite cheap for marketers, this does not mean that it is free. At the same time, there are many things that are not known by most people out there. Here are 3 that are really important to comprehend. Marketing Gurus Spend A Lot Of Money. Socialnomics
ENGAGE | THURSDAY, AUGUST 2, 2012
[Blog] 7 Easy Steps to Increase Website Engagement
Suppose you visited a website named Girl with a Pearl Earring , thinking it was for the book or movie and found a blog about a girl and her jewelry. Ask users what they want through blog posts or Facebook posts. How long would you stay? Your answer would probably be, “Hmmm, not very long.” And because of this, the site would have a high bounce rate and overall low engagement. Well, let’s assume your website’s name does the content justice and that you’ve already created great content. Generating engagement isn’t always easy. What can you do to make this magical process occur?
SOSHABLE | TUESDAY, NOVEMBER 13, 2012
[Blog] Foursquare Expanding Facebook Presence
Original article about Foursquare updates posted on Wikimotive’s blog under the title New Set Of Updates For Foursquare. Foursquare has quietly been making moves that will have a major impact on local businesses and local internet marketing. The service is already used to check in at a variety of places, and now their reach will be expanding. The first new feature is the explore option for non-registered users, and the attached ratings update. Explore lets users search for specific kinds of businesses and deals and gives them recommendations.
SOSHABLE | SUNDAY, AUGUST 2, 2009
[Blog] 7 Reasons Why I Won’t Tweet Diggbar Links Ever Again…
This makes sense because it’s a blog. Digg does not produce content within the site itself other than the blog and the occasional video interview. We write about the site on our blogs. Read more on this social media blog. Blast. … and you shouldn’t either. With that out of the way, let’s get right down to it: 1. They Pulled a “Bait and Switch. Regardless of what anyone at Digg says, this was just wrong. They should have either kept the Diggbar as a URL shortener or launched it initially with its current functionality. Baited.
SOSHABLE | WEDNESDAY, APRIL 10, 2013
[Blog] 5 Common Causes of a Slow Website
There are a few times, such as with monetized blogs, that ads are necessary. 'There’s been a lot of time, money and energy put into the company website–only to find that it runs about as fast as a turtle. What’s causing this slow-moving phenomenon? Just like symptoms of an illness, there might be a few different causes. For the non-tech savvy crowd, it’s best to get the help of a professional and avoid headaches and frustration. good webmaster or tech support guru can quickly identify what’s going on with the site. Server and Hosting Issues. Too Much Flash.
JEFF ESPOSITO | MONDAY, MAY 20, 2013
[Blog] Are you shipping too early?
If you answered yes to any of these questions for your blog posts, emails, work letters, postcard, etc., 'Are you proud of everything you’ve written? Do you ever feel like you rushed just to finish the task at hand? Have you cut a corner here or there while writing? you have shipped too early. We live in a world where speed is of the essence. Unfortunately the downside of speed is that we often sacrifice quality for clearing the task at hand. We have all done this at one point or time, but that doesn’t make it right. Are you proud of what you wrote? At the end of the day we’re all busy.
KIKOLANI | WEDNESDAY, FEBRUARY 15, 2012
[Blog] Farnoosh Brock Talks About a Smart Exit Strategy Out of the Wrong Job
lot of the readers at Kikolani are interested in full-time self-employment with strong interests in social media, blogging and free-lancing among other things. Personal vs Corporate Blogging. This is an interview with Farnoosh Brock of Prolific Living. She is returning again to Kikolani to talk to us about creating a smart exit strategy (aff link) out of the wrong job and why it pays to find work that you can love. You share some of these passions. Can you tell us your take on self-employment? It is ironic because I did not think either adventure suited me. It is perfectly normal.
PROBLOGGER | TUESDAY, OCTOBER 2, 2012
[Blog] Is Your Facebook Page in Danger of Deletion? Save Your Fans in 6 Steps
This guest post is by James Dunworth of the Ashtray Blog. When Ken Envoy of SiteSell lost his Facebook page and its 16,000 members, he immediately published a blog post titled, Urgent: We Need Your Help. We blogged about our story , and it went viral! We were astonished to get over 2000 shares of our first blog post about our Facebook page loss. It doesn’t make up for the loss of our page, but we received a lot of heart-warming support, and got some good links from other blogs out of the loss. blog links. blog commenting. tips to save your page.
GAURAVONOMICS | SUNDAY, APRIL 10, 2011
[Blog] Hindu Story on the Role of Social Media in Anna Hazare’s India Against Corruption Campaign
have earlier written a blog post on why the campaign might not tip into a movement and a column on how cricket wins over ant-corruption campaigns in India. On the other hand, blogs too were abuzz. In fact, progressive blogs even attempted to counter the one-sided commentary provided on traditional visual media. I was quoted recently in a story in The Hindu on social media’s role in Anna Hazare’s India Against Corruption campaign. estimate that, between all the Facebook pages, Twitter mentions and missed calls, between 10 to 20 lakh people have supported it.
WAXING UNLYRICAL | WEDNESDAY, AUGUST 29, 2012
[Blog] Toon Time: Nice to Tweet You
Her background is in marketing and creative writing, and she riffs about writing right at her blog, Write Right (so write right, don’t make her use her red pen). Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. Today’s pick (by J im Dougherty ) is one of Erin Feldman’s first cartoons from her “Waxing Off with Sarah and Sheldon” series (a WUL exclusive!).
LOUIS GRAY | THURSDAY, JANUARY 31, 2013
[Blog] Chrome Is Fast. That's Why You Need Chromercise.
See this YouTube video: Everybody Chromercise and the original blog post from April 1, 2011: [link] /via My Google+ Profile. If you're a + Google Chrome user like me, you've probably gotten used to incredible speed. As with any other dramatic change to one's lifestyle, one must be adequately prepared. Thank goodness there's Chromercise ( [link] ). These finger sweatbands mean that I can browse more webpages, read all your posts, and simply get the web faster, without risking nasty finger sweat. And don't think I'm the only one who has Chromercise fever. Chrome Browser
SOSHABLE | TUESDAY, DECEMBER 18, 2012
[Blog] Social Media: The Only Thing Certain to Blow Up for the #Mayans
Read more tips on this social media blog. Some people believe that there’s going to be a major natural event that will devastate the world as the Mayan calendar comes to an end on December 21st. Others believe that man-made evils will generate turmoil on the date in a self-fulfilling prophecy sort of way. don’t believe either will happen, but there’s definitely going to be an explosion. Social media is going to go crazy on December 21st as well as December 22nd. The anticipation of this event has been building up for several years now. Go light with your engagement.
GEOFF LIVINGSTON | SUNDAY, SEPTEMBER 4, 2011
[Blog] Precious Life and Losing Yourself
No one will remember you for your blog rank or your follower count. Life is so precious. Having a child who smiles and laughs at the simplest of new things awakens such a deep profound joy in your heart. It makes you realize how important life and love is. fire burns inside of you to protect those you care about, and to make sure they live as joyfully as possible. Earlier today, we lost a good man, Trey Pennington. The level of shock and mourning online is unprecedented in this community, and there is good reason for that. It seemed very much in character. Caitlin was 39 and I was 38.
GEOFF LIVINGSTON | WEDNESDAY, FEBRUARY 2, 2011
[Blog] What ARE Influencers Good For?
The post-influence bubble decrease in traffic occurred because many found Quora’s product to be less interesting than advertised (and somewhat misrepresented as a blogging service ). There exists a hype bubble about the role of “influencers in an online marketing program. Influencer attention can’t sustain a community over the long term, and using them often fails to produce strength of online community and actual business measurements. It’s important to understand what influencers achieve in the larger social context. Far from it. The ship labors off the coast.
CONVINCE & CONVERT | SUNDAY, AUGUST 26, 2012
[Blog] dot coma – Are Domain Names Even Relevant Now?
I did not have a piece of that action, which is why I’m writing this blog instead of sunning myself in Barbados). is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. I have been in digital marketing a long time. How long? When I started, domain names were free , because why would anyone pay money for something of no consequence? My first online voyage was in 1994, working with my college pals at Internet Direct, Arizona’s first Internet company (and also the inventor of virtual Web hosting, ultimately sold to Mindspring).
PROBLOGGER | MONDAY, MAY 16, 2011
[Blog] 5 Tornado Ingredients that’ll Ensure Your Next Post Turns Viral
In such a construction, the blog post is a dense nugget of gold that cannot be ignored. In the opening three months of my blog, I experienced the sensation of having more than a thousand people read a single article. Regardless of how gravely Blogging Syndrome has stricken you, there are five tornado ingredients that ensure your next post turns viral. If your blog already has subscribers, you can skitter past this step. My brand-new blog had 89 subscribers after I appeared on ProBlogger. Read their comments and blog posts. Don’t blog too much.
PUZZLE MARKETER | TUESDAY, JULY 17, 2012
[Blog] Content Marketing Warfare on Google Panda & Penguin [Infographic]
Before these major Google algorithm updates, a website could get high rankings by applying the “weapons” blog spamming, blog networks, linkwheel, mass paid linking, article, marketing, and web 2.0. The alternative “weapons”, as presented in the infographic, are quality blogging, unique guest posts, interactive content, infographics, linkbaiting, and asset building. If your website rankings have changed for the worse as a result of Google’s Panda and Penguin algorithm updates, then you’re probably looking for a new SEO tactics. ” 3.1%
BRASS TACK THINKING | MONDAY, OCTOBER 10, 2011
[Blog] Attention, Wayfarers: Win A Free Pass to BlogWorld LA
I’m giving away three passes to BlogWorld expo, right here on the blog. I’m so very proud and excited to be not just part of BlogWorld Expo in Los Angeles in November, but I’m beyond thrilled to be presenting one of the keynote speeches. And I want you to be there with me. I’ll be talking about an idea that’s very near and dear to my heart, especially in this incredibly pivotal, exhilarating time that we live in. History is full of great examples of philosophers, explorers, and innovators who were never content to just be pointed to an answer.
TWIST IMAGE | THURSDAY, APRIL 26, 2012
[Blog] Dear Seth Godin
Every so often, the online discourse about why you don't have comments on your blog pops up (it actually happened while we were having lunch during The Art of Marketing!). Before blogging, I'd sit around twiddling my thumbs waiting for your next book. blog comment. Dear Seth, It was great to see you this week at The Art of Marketing event in Chicago. I'm not sure if I ever told you this, but I consider you a mentor (don't worry, no additional time or work required on your side of things). After that, the floodgates just opened up for me. Thank you, Seth. austin kleon.
DREW'S MARKETING MINUTE | TUESDAY, OCTOBER 30, 2012
[Blog] Write so they will hear you
How to write an outstanding blog post. Most people, when faced with the blank screen on their computer and a deadline for a new marketing piece looming, get a little uptight. It’s intimidating to capture everything you want a prospect to know and share it in a compelling way. Your product or service is superb and you have so much to say — how will you do it justice? Which is why most marketing copy is dreadful. Here are the most common mistakes: We do a brain dump, sharing everything we know. We cram way too many words into the piece because it’s all important. How do they talk?
KIKOLANI | FRIDAY, JUNE 18, 2010
[Blog] Fetching Friday – Resources Mashup & Vacation Announcement
Blogging / Writing. great reasons for private blog groups – great tips on why you should get your writers together, including post promotion and strengthening your community. Scribnia – why you should join this great blogging community. Step by step guide to guest blogging – how to find blogging opportunities, brainstorm ideas, contact blog owners, and more. Blogging struggles and the advice to overcome them – 18 solutions to issues bloggers face. The Resources Mashup. Business / Career / Finance. Link Building. good list!
PAMORAMA | FRIDAY, JANUARY 22, 2010
[Blog] 4 Social Media Trends for Business in 2010
via Web Strategy LLC Tagged as: 2010 , Jeremiah Owyang , Slides , Social Media , Trends [link] Looking (and recommending) Jeremiah Owyang Social Media Trends for 2010 « Fredzimny's Blog [.] link] Recommended read: Allen Bonde’s 10 steps to a practical social media business strategy « Fredzimny's Blog [.] We’re in the midst of a fundamental shift in communication. But the social Web is an evolving platform — some tools return terrific results, while others don’t work quite as well as they used to. Live the 80% rule.
WISDOM LONDON | THURSDAY, JULY 22, 2010
[Blog] Want to know what we've been up to in the last 6 months?
Leave a Reply Cancel reply Blog at WordPress.com. Wisdom London Creative Communications is our world… « 10 Ways to Beat “Blogger’s Block How can Foursquare benefit B2B? » Want to know what we’ve been up to in the last 6 months? Working very very hard of course, and some great client work. Take a look – we’re very proud! You can follow any responses to this entry through the RSS 2.0 feed You can leave a response , or trackback from your own site. Like Be the first to like this post. Theme: Black-LetterHead by Ulysses Ronquillo
WRITTENT BLOG | MONDAY, JUNE 24, 2013
[Blog] How to Write a Bare-Bones Content Strategy for Small Business
Case studies like these prove that blogging, eBooks and social media do work for a small business strategy. Blog Articles. You can buy exposure, or work hard to generate a guest post for another blog in your niche. Embrace Blog Metrics. You don’t need to analyze every single metric, but you should develop a key set of numbers to monitor daily, with few exceptions: Page Visits and Sources: When viewed alone or used as a single metric to gauge blog health, page visits alone can show a limited measure of success. 'It’s so easy to get caught up in content envy.
SOSHABLE | SUNDAY, MARCH 10, 2013
[Blog] Chevy Goes Heavy at #SXSW with #ChevySXSW
Live-blogging is not my strong point. If you had to pick one brand that was really killing it at SXSW 2013, it would be Chevrolet. That’s right, the automaker from the industry known for clinging to traditional advertising techniques continues to have a handful of brands – Chevy and Ford in particular – that are finding success in progressive digital techniques. I’ll go into much more detail about what Chevy is doing here, but if first impressions are anything, Chevy is making a splash in my book. Chevy has been able to blow it out of the water. Related articles.
PROBLOGGER | WEDNESDAY, AUGUST 8, 2012
[Blog] How to Add Your YouTube Videos to Pinterest
So you’ve started using Pinterest to promote your blog. ve spent a lot of time, effort and energy building my YouTube channels and I’ve made sure each video we upload is optimized and takes viewers to a page where they can sign up to be added to my blog’s mailing list. By “branding” I mean that you should always have a branded intro and outro to your videos, and you should also make sure that you add an image watermark or a URL to make it easy for people to work out where the video comes from, and to click through to your blog. Congratulations! Upload a new pin.
JACOB MORGAN | MONDAY, JULY 15, 2013
[Blog] The New Standard for Evaluating Enterprise Software is How Consumer Grade It Is
Twitter, Facebook, Klout, Foursquare, Wikis, Blogs, and many other pieces of consumer software are now the standard for enterprise software. 'It’s no secret that much of modern day enterprise software (specifically around collaboration) is being modeled around consumer web software; and there’s good reason for that. But, when we think of enterprise software those are pretty much the exact opposite things we think about. ” or “can you create groups like in Facebook?” Collaboration vendors which offer cloud-based offerings are making this that much easier.
JACOB MORGAN | MONDAY, NOVEMBER 7, 2011
[Blog] Customer and Employee Collaboration Solve Different Problems
Recently I had a conversation with the CEO of a company (anonymous since I discuss that I will be blogging this) that provides customer community solutions (so clearly he is already biased). This person is a friend so we usually get in little debates about things pertaining to customer and employee collaboration. For some reason the conversations usually turn to, “why do organizations need employee collaboration platforms?” ” Why can’t they just stick with email, intranets, and phone systems? Both are valuable because both solve different problems.
THE WAY OF THE WEB | FRIDAY, JUNE 4, 2010
[Blog] A couple of weeks of catching up…
TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – Digital Strategy Nick Burcher Occam’s Razor Web Analytics blog Only Dead Fish Seth Godin Simon Collister – Networked Society Teaching Online Journalism The Herd The Obvious? But I have some more cunning plans….
ARI HERZOG | MONDAY, AUGUST 15, 2011
[Blog] VIDEO: When You Want to Dance
Visit the blog archive to read more articles on new and emerging media. When you want to dance and nobody wants to do it with you, what are you waiting for? Follow in the footsteps of Billy Idol and Robyn ! Oh yeah, these are some weird videos. Thank you for reading! If you are inspired to add a comment with your thoughts, please visit VIDEO: When You Want to Dance in your browser. Ari Herzog provides social media marketing and editorial services to the nonprofit and public sectors. Recent comments Recent comments. Media music
ARI HERZOG | THURSDAY, NOVEMBER 25, 2010
[Blog] Why December Will Be Reverberative
Agreeing to participate , I became the 274th blogger in a growing aggregate of ethereal minds who will respond to daily prompts about the year 2010 and reflect through answers on our own blogs and our own tweets. Gwen Bell asked me to join her crusade. didn’t blink. Amid a Twitter sabbatical, I will write here. If not every day, then as many days as I opt, I will manifest my thoughts to you. Let’s reverberate together. -- Thank you for reading Why December Will Be Reverberative at AriWriter. No related posts.
CONVERSTATIONS | THURSDAY, DECEMBER 26, 2013
[Blog] Three Words for 2014 on BlogTalkRadio: Friday 12/27/13, Noon ET
Here’s the archive: Online Marketing Radio at Blog Talk Radio with Mike Sansone on BlogTalkRadio. 'We go “on air” at BlogTalk Radio each Friday at Noon ET with a 15-minute delivery of tips, tools, and hot topics. This week’s show: Resolutions or Three Words? What Will Drive Your 2014? Next week’s show: Visual Displays – Online & Offline. Last week’s show: Planning for 2014 – Big Picture of Small Steps (archive). Using some of our own plans and goals as examples, this show will hopefully ignite your ideas and planning as well.
ABSOLUTE PA | WEDNESDAY, JULY 7, 2010
[Blog] Google Search Stories: Create Your Own Video
You can then embed your video to you blog or website, post on Twitter and Facebook, or send your video by email. I came across this cool tool recently called Google Search Stories Video Creator. It’s been around a few months but it’s new to me. With online video being a popular, growing trend in online marketing, this tool provides a quick, accessible and fun way of promoting services, products or events. Or, you might want to use it for personal greetings or to promote a special occasion such as birthdays or a party. First, write your story. Lastly, preview your video.
ADAM SHERK | WEDNESDAY, SEPTEMBER 23, 2009
[Blog] A Closer Look at Fan Engagement on the Fox News Facebook Page
Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. So I thought I’d take a closer look at what Fox News is doing on its Facebook Page , as well as some engagement examples. Even more mundane news items still manage to spark a round of commenting. But Does it Violate Facebook Guidelines?
ADAM SHERK | TUESDAY, JANUARY 19, 2010
[Blog] Alicia Keys Facebook Page: I'd Sign Up if She Asked Me All Cool
Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? Alicia Keys knows how to do it.
WAXING UNLYRICAL | TUESDAY, AUGUST 9, 2011
[Blog] #measurePR with Marshall Sponder (Part I)
was quite excited, because I’ve been following his blog for ages. A week ago today, I spoke to Marshall Sponder for the very first time. mean, when you spell “measurement geek, you are really spelling M-A-R-S-H-A-L-L-S-P-O-N-D-E-R.. That’s how much into measurement he is! Marshall and I have been trying to connect for a long time, and I’ve always wanted to have him as a guest on #measurePR. With his new book, Social Media Analytics just out, this was the perfect time. So he showed up, took several questions, and left us wanting more. August 16, 12-1 pm ET.
LOUIS GRAY | SUNDAY, FEBRUARY 27, 2011
[Blog] My 2012 Plan: Full Home Automation, System Integration
Tom Abell , who runs the great blog Home System Integration ( subscribe now ), is focused on making all the devices in your home work together. For the rest of you outside the area, make sure to check out his blog to get caught up on the world of home automation. Image via HomeSystemIntegration.com If you're anything like me, you've got a ton of gadgets from different sources that should talk to each other well and interoperate, but often don't. As for me, I'm great about buying the best stuff, but terrible about optimizing it. know my strengths, and that's never been one of them.
PROACTIVE REPORT | THURSDAY, NOVEMBER 10, 2011
[Blog] Google Give PR Pros a Holiday Gift
” The official Google search blog. According to SearchMetrics, the winners in this new search landscape will be news sites or blogs, broadcast sites, and video portals. Are you using your blog to best effect? In the summer of 2010 Google completed the Caffeine update, which allowed them to rapidly index fresh content across the web. This week Google announced that they had done another major update based on freshness of content to cope with the burgeoning amount of social content available online. Why is this such a gift to PR? Trending hot topics.
BLUE FOCUS MARKETING | MONDAY, DECEMBER 5, 2011
[Blog] 2012 Social Media Business Trends
Social networks and blogs are the top online destinations, accounting for 23% of time Americans spend online. Scott Brinker , President and CTO of Ion – Author of Chief Marketing Technologist blog. resonant piece of content (blog post, video, infographics, etc.) AT&T has sponsored the above blog post. As the end of the year draws near, it’s time to start looking at social media trends for 2012. Businesses should get ready for seismic shifts on the digital landscape. Social Commerce is essentially word-of-mouth applied to e-commerce. for brands? for mobile?
TWIST IMAGE | WEDNESDAY, OCTOBER 27, 2010
[Blog] The Agency Of The Future
Instead of hacking together a quick Blog post to respond/elaborate on Hook's perspective, I took the week to think, take notes and push some of the ideas to an edgier edge. The Marketing Agency world continues to change and evolve. Just the other week, news broke that ZenithOptimedia UK will be going through a restructuring. There are rumors that Starcom MediaVest Group may also look to change things up in the UK. What's it going to take a for an agency to make it? What's it going to take for a brand to find the right agency for the job? It won't be small. It won't be big. Content.
BRASS TACK THINKING | THURSDAY, JULY 1, 2010
[Blog] The Genealogy of Success
worked with a guy named Michael Calienes (@michaelcalienes) at Digitas in Boston > who wrote a blog post which I saw on his Facebook page > about buying Chris Brogan a beer in Amesbury, even though Michael was then in Florida > which got me curious about this social media THANG > which led me to meeting Chris for coffee > and going to events where I met almost everyone except Jeff Cutler, who I also knew from freelancing > which led me to getting back into writing for myself (vs. Naslund and Tamsen McMahon’s blog, Brass Tack Thinking. Great post. Tamsen S.
GEOFF LIVINGSTON | SUNDAY, SEPTEMBER 4, 2011
[Blog] Did Arianna Huffington Fire Michael Arrington Over Ethics?
Arrington will be welcome to contribute to unpaid blogs to the company as long as he stays within AOL blogging guidelines. Image by Joi. Guest post by Richard Laermer. CrunchFund is backed by AOL and several VC firms. TechCrunch is quoted as saying that Arrington will continue to write for TechCrunch, but will have no editorial oversight. When the news broke Arrington tweeted “slow news day.”. Business Insider story quotes Arianna Huffington, the President and Editor-in-Chief of AOL Huffington Post Media Group said , “Mr. Huffington said that “Mr. Huffington ousted Arrington.
WEB METRICS GURU | MONDAY, SEPTEMBER 13, 2010
[Blog] SN-REACH RESULTS – 21% VIRAL LIFT
Last month I mentioned SN-REACH and said I would try it on my blog and share the results ; the SN-REACH campaign has been running exactly one month (August 13th – September 13th) and generated 100 visits to the SN-REACH Multiplier page that was set up for this campaign. The campaign itself was based around a white paper I created to give a way for free (compelling offer). Given that I didn’t have tons of traffic and we’re only talking about 100 visits to the multiplier page what are the takeaways here? Webmetrics 9.13.10. View more presentations from Marshall Sponder.
FEVER BEE | SUNDAY, FEBRUARY 9, 2014
[Blog] Become Better Informed Than 99% of Community Professionals
Much of this blog is based upon the results discovered here. 'I spend every morning trawling through the latest research published about online communities looking to see the latest progress. I read the latest research. Here's my tip: 1) Go to [link] www.google.com/scholar (or scholar.google.co.uk) or whatever your variant is. 2) Click on Alerts at the top. 3) Click Create Alert. Ignore them if you like, or scan through and pick out the interesting ones. Learn more, click here.
BILL HARTZER | FRIDAY, MAY 14, 2010
[Blog] Search Engine Optimization Tip: Adding Content to your Web Site
That probably could be a whole other blog post. One simple way of adding content to your site on a regular basis would be to add a blog to your web site. Or, if you are an online retailer then perhaps adding a blog to the site and picking one product per day to review would be enough. Depending on your industry, hiring an outside writer to create the content (write blog posts for you), industry-related articles, or even reviews of your products is an option. have recently seen blog posts outsourced to writers (contractors) for as little as $5 per article/blog post.
JEFF KORHAN | TUESDAY, NOVEMBER 22, 2011
[Blog] The Purity of Work and Art
He made an interesting comment on the Harvard Business Review Blog Network regarding the challenge for retailers today. To create outstanding work it is essential to start from the beginning – focusing on its most basic and essential qualities. As film animation studio Pixar achieved success with blockbuster films such as Toy Story, business partner Disney, and CEO Steve Jobs decided it was time build a new home that would encourage more creative collaboration. One aspect of the structure was that the steel beams would be exposed. Always Start with Purity. The True Nature of Work.
JEFF KORHAN | THURSDAY, JUNE 30, 2011
[Blog] How to Successfully Launch and Propel Your Business Upward
In Launch: How to Quickly Propel Your Business Beyond the Competition , Mike shares the learning he gained from previous business ventures and experiences that helped him build Social Media Examiner into a top business blog and a multi-million dollar business in less than two years – despite lacking direct experience in that industry. Do you have a great business idea but don’t know where to start? Is your small business stuck? Michael Stelzner in someone who has successfully met both challenges – and he describes how you can do the same in his newly released book.
JEFF KORHAN | THURSDAY, JANUARY 13, 2011
[Blog] A Practical Small Business Use of 2D Codes
If you want to learn more now, just use the Google search box on this blog - search for QR codes and you'll find several articles on this topic. After one of my presentations this week to the travel and hospitality industry I was asked for more information on how QR codes work. More specifically, how can small businesses use them to bring in more business and increase profitability? This post is my response. This afternoon my mailbox had the usual armload of catalogs that I typically toss into the recycle bin before I step back into my office. MS tags presently have an advantage.
SOSHABLE | TUESDAY, OCTOBER 30, 2012
[Blog] The Lack of Engagement on Your Facebook is Probably Not Your Fault
Prior to today, I thought that this little “hobby” blog was just that, a hobby. It’s mine. Those of us who are out here in the blogosphere preaching about how to use Facebook properly for your business – we’re the ones to blame for your Facebook page’s failures. Don’t pick on your marketing manager. Don’t pick on the nephew who’s running your search marketing. Don’t blame Facebook or Google or the media. You can blame the government if you’d like – I’m okay with that. Now, I realize it’s a responsibility.
DIVA MARKETING BLOG | FRIDAY, JUNE 25, 2010
[Blog] Classic Black Dress Posts
Last Sunday night I was chatting with a few hundred people about blogs on Mack Collier's popular Tweet Chat #blogchat. What's a tweet chat? Glad you asked. It's simply people tweeting on a designated topic, at a specific time, and using a unique identifier - called a hash tag (#blogchat) - so the conversation can be easily followed online. #blogchat is always fun with lots of ideas generously exchanged among colleagues from all over the world. mattchevy offer a great suggestion that I found so simple but elegant. like the classic black dress. . Girlfriend, think Coco Channel.
PROBLOGGER | TUESDAY, SEPTEMBER 24, 2013
[Blog] How I Increased Facebook Reach and Engagement by 200-300% This Week
I’ve long known that images are GOLD on Facebook and have played around with status updates that are a great image from a blog post and a link in the image description. chose a visually striking image from this blog post and uploaded the photo to Facebook. used a free web based app called Pic Monkey to create these collages which were a collection of images from blog posts. It was a collage of 16 images that came from this blog post from our archives. Isn’t that always the way?! Single Image Updates. Here’s an example of one of these. I Collages.
CONVINCE & CONVERT | TUESDAY, DECEMBER 14, 2010
[Blog] What Rex Ryan Taught Me About Social Media
Take a look at their communication patterns on social outposts like Twitter, Facebook, and their blog. Tweet You might think he’s overrated, a blowhard, or a fatso but New York Jets coach Rex Ryan understands human psychology. Unlike most NFL teams, the Jets do not control players’ media access. Any player is free to speak with any reporter at any time. Ryan has just one rule that governs the interactions between players and press: “In all interviews, players must acknowledge at least two teammates, and one coach.. Genius. It’s Not About You.
ENGAGE | TUESDAY, JULY 2, 2013
[Blog] Want to Succeed in Social? Forget Followers. You Need Groupies
Be sure to regularly visit the home pages of your favorite blogs, associations, and news and magazine sites. 'I had a roommate in college who loved the rock band Pearl Jam. Back in the day, a lot of people loved Pearl Jam. But not like this. His was a special kind of love. He had every album. m not talking about studio LPs. That’s the stuff of pretenders—guys like me. m talking about bootlegs and B-sides, grainy live recordings from stadium shows and album release parties. Rare musical finds. He drove for hours, sometimes days, to catch a show. He’s a fanatic. Truly obsessed.
ENGAGE | MONDAY, FEBRUARY 20, 2012
[Blog] How to Set the Table for Word of Mouth Marketing
Consumers are more than twice as likely to trust people they know in blogs, on Facebook, and on Twitter than they are to trust brands in the same spaces. I f I play my cards right you’ll tell your friends about this post. Maybe you’ll even share it through Facebook or Twitter. Either way, your comments, recommendations or suggestions can spread like wildfire creating a buzz that is known as word of mouth. In social networking, the content you determine share worthy is given your little seal of approval as you send it off to the masses. So you may be wondering, “What’s the catch?”
LOUIS GRAY | WEDNESDAY, DECEMBER 15, 2010
[Blog] Online Phone Number Revelation Prompts Calls, Texts
But when I tried to explain that putting a phone number on the Web wasn't all that different from having one's personal number in the local yellow pages, it didn't always compute - even after years of having my number publicly posted on my blog, in my e-mail signature, and even in the footer of my RSS feed, so anybody can call for any reason they like. One of the more amusing byproducts of CNN's article Monday around what they called the "End of Privacy" was that by the author's listing my phone number in the article and prompting readers to "Give him a ring", many people actually did.
PROBLOGGER | TUESDAY, MARCH 25, 2014
[Blog] The Stephen King Drawer Method for Writing Better Copy
When I began blogging, and had no editor or filter to pass through before I published my work, I still would read back over my work with a sharp eye to tidy it up a bit before launching it into cyberspace. But what about blogging? The nature of blogging and journalism means you’re usually in a rush to get your content in the hands of readers while it is still relevant. Now, obviously there are small differences between a behemoth fiction manuscript and your blog post. Your blog might be personal, and your words an extension of yourself. They just weren’t.
PROBLOGGER | TUESDAY, MARCH 20, 2012
[Blog] Get More Comments: How Q&A Video Can Help
Create blog content that is relevant to your subscribers. Inspired by my own experiences and conversations with clients, I published four months’ worth of blog posts and videos addressing issues that I thought my readers would care about. Although I was drawing my post topics from real-life examples that were relevant to the theme of my blog, each week’s post was a total experiment. never directly asked my subscribers what they wanted from the blog. Determined to start 2012 with a video blog that pulled in consistent comments, I ditched the guess-work altogether.
ARI HERZOG | MONDAY, AUGUST 9, 2010
[Blog] Let Go and Be Happy
Tammy wrote about the shift on her blog last year — and was quoted yesterday in The New York Times about letting go of materialistic things. Next step for me is to make this blog uncopyrightable. -- Thank you for reading Let Go and Be Happy at AriWriter. Robyn Devine donated, gave away, or otherwise sold every book on her “two huge book cases and now owns 20 books. I’m envious. Once I had that realization, I began to let go of some of my books, and moved slowly towards a more minimalist reading collection. I’m halfway through that process.
WAXING UNLYRICAL | TUESDAY, OCTOBER 12, 2010
[Blog] From Couch To 5K: Why Lindsay Allen Runs
wrote about how I got started running in my blog post entitled “On a Mission.” When she’s not working with words, Lindsay enjoys baking (she’s known in many circles for her cookies), cooking, photography, wine and craft beer, traveling, blogging , and, most recently, running. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. Why bother?
SPIN SUCKS | TUESDAY, NOVEMBER 22, 2011
[Blog] Refine and Improve: The Fifth Step to Social Media Mastery
He blogs here focusing on issues that senior execs face in sports. Today’s guest post is written by Nic Cartwright. Before you get too far into this post, make sure you have read the excellent series on The Five Steps in Social Media Excellence here on Spin Sucks. Phew… you have been busy little bees. If only life were that easy. am not a PR expert, although I have spent a fair amount of time trying to generate PR and build relationships with customers, the media, and sponsors. Creating a digital platform has never been in my job description. The final step is the most important.
DREW'S MARKETING MINUTE | SATURDAY, FEBRUARY 25, 2012
[Blog] Let’s talk business, social and joy!
I’m fortunate that I am invited to guest blog in some of the most prominent and cool spots on the web. Every once in awhile, those opportunities converge and it’s raining Drew ‘s thinking everywhere you turn. Come join in these conversations around the web: Marketing Profs Daily Fix: In this post, I suggest that many business owners would be smart to think differently about how size matters. By staying focused on your organization’s sweet spot — you can actually get smaller while your profits, reputation and opportunities get bigger. Do you have it?
CONVINCE & CONVERT | SUNDAY, JUNE 29, 2014
[Blog] Free Assessment – Let’s Find Out How the World Sees You
'Today is the six-year anniversary of the Convince & Convert blog. Since 2008, this blog and the community that surrounds it has grown from me and my Mom, to hundreds of thousands of marketers and businesspeople from all corners of the world. It’s been an amazing ride, and I thank every one of you for your support. But really, WHO ARE YOU? don’t know, and I’m not sure YOU know. Here’s a 100% free way ($37 value) to find out in a just a couple of minutes. can take the amazing How The World Sees You personality assessment for free. Go to: [link] 2.
FEVER BEE | MONDAY, JUNE 11, 2012
[Blog] When To Design For Mobile
On this blog visits from mobile account for 9.73%. Mobile is becoming more important. Yet it's still not even close to the most important thing you should be worrying about right now. Not unless you're in Nigeria, Somalia, Ghana or another country where mobile makes up a significant chunk of your web traffic (like 40%+) or you're targeting an audience which primarily access the internet via mobile. There aren't many of these audiences yet. If you excuse the hype, mobile accounts for 8.46% of internet traffic in North America. in the last year.
CONVINCE & CONVERT | TUESDAY, MAY 22, 2012
[Blog] Google Analytics Social Reports Provide Huge Metrics Edge
You can follow her on Twitter at @lisabarone or find her blogging about her own struggles with voice at VoiceInterrupted.com. Google Analytics Social Reports Provide Huge Metrics Edge is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Don’t get me wrong – I’ve been known to spend a few too many minutes trolling Twitter and Facebook on personal time. You have, too. But when it comes to business, I’m not playing around. m not on social media to kill time; I’m there to build a business and find my customers. First, let’s be honest.
GET SOCIAL PR | WEDNESDAY, SEPTEMBER 22, 2010
[Blog] How to End the Recession for Good!
Topic Focus The primary focus of this blog is social media PR, where we can converse about all topics relating to public relations and social media. Resources Bringing Brands to Life Bulletproof Blog Conversation Agent Global Neighborhoods Logic + Emotion Media Training PR Squared PR. Home About Social PR Contact Me Subscribe Get Social PR By Rodger D. Johnson How to End the Recession for Good! September 22, 2010 We’ve heard the recession is over. But is that hype? While Bernanke and others say it is, the U.S. Department of Labor tells a different story. whopping 9.6%
JUSTIN LEVY | TUESDAY, AUGUST 4, 2009
[Blog] Facebook Marketing for Businesses | Justin Levy
Great blog over there. Susan Payton The Marketing Eggspert [link] The Buzz » Blog Archive » Euna Lee Bernard Henry Levy Justine Levy [.] Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing for Businesses Written on August 4, 2009 by Justin Levy in announcements , books , facebook , social media 43 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! Now we’ll see. Congrats!!
WAXING UNLYRICAL | THURSDAY, SEPTEMBER 6, 2012
[Blog] Reviving the Customer Experience – One Food Truck at a Time: Part 2
They all link back to their blogs and newsletters or even print media via Twitter; even the food writers from the Washington Post are active on Twitter. I know, I know, the anticipation was killing you. Well it’s the day you’ve all been waiting for, the second part of my interview with entrepreneur and food trucker extraordinaire, Jeff Kelley ! If you missed part one, then drop everything you’re doing and go read Reviving the Customer Experience – One Food Truck at a Time: Part 1 first. It’s ok, we’ll wait.). Image: Courtesy of Jamie R. JK: Oh absolutely. And respond.
TWIST IMAGE | WEDNESDAY, JANUARY 5, 2011
[Blog] The New Journalism
It's based on who passes the story around (and well beyond YouTube and into other channels like Twitter , Facebook , Blogs, etc.). Everyone likes a feel good story. It's part of the reason why the latest online viral video sensation is the story of Ted Williams - a homeless Columbus, Ohio man who was a former radio broadcaster. This is an amazing story (and you can watch the video that started it all below), but it's also another shot against the bow of traditional journalism as we've known it to date. "Just post it on the Web or something." It took us. not them. nose for news.
BRASS TACK THINKING | WEDNESDAY, DECEMBER 14, 2011
[Blog] Thwarting the Killjoy
Sharing a blog post you’re proud of. Every single person who has shared a bit of their exciting news has run smack into the path of The Killjoy. You’re starting a business. Getting a promotion. Having a baby. Traveling around the world. Getting married. Moving in with your boy/girl/personfriend. Pursuing a new hobby, fitness regime, eating program, parenting approach. Proclaiming your love for a new band you’ve discovered. Whatever. Fill in the blank, from the mundane to the life-changing. You know him or her. But …” Here’s what I know that you should know.
MINDJUMPERS | THURSDAY, APRIL 28, 2011
[Blog] The Nominees for Bees Awards 2011
Best Use of a Micro-Blogging Platform. Best Relationship With Blogs. In the category of Best Innovation, we find the campaign of Corona Light called “Most Liked” , which we wrote about on our blog. At Mindjumpers, we will be following the competition and keep you updated on our blog. Tweet Yet again, it’s time for the Bees Awards – The International Social Media Award Show – to start. And yesterday, the nominees were announced. The Bees Awards will be held in San Francisco the 3 rd of May. Best Use of a Social Media Platform. Best Use of Mobile.
SOSHABLE | MONDAY, DECEMBER 3, 2012
[Blog] Tumblr Virus Diseased with Hate
According to Pocket-Lint, many Tumblr Accounts were attacked by a virus that was created and spread by an organization that is quote “a deeply racist anti-blogging and internet trolling organization”. It is a sad day to wake up to hearing of another virus has infected yet another tool or social platform by people who clearly get pleasure out of making the lives of others more difficult. It is even more disgusting to learn that the virus is meant to hack accounts and spread hatred, such as the Tumblr virus has done.
SOSHABLE | WEDNESDAY, NOVEMBER 16, 2011
[Blog] Facebook Users Can Now “Sort” Their Newsfeed
Read More Social Media News on The Soshable Blog. There have been many changes on Facebook, especially with the users Newsfeed as of late. As with any change, it is not welcomed initially, but as time goes on so do new status updates. The newsfeed has automatically updated with what has been happening with the users’ friends, as well as almost “pausing” once you leave Facebook. Upon returning, it displays a number of how many stories have occurred since your last sign-in. Facebook has now enabled a new feature located at the top of the users’ newsfeed.
SOSHABLE | MONDAY, JUNE 20, 2011
[Blog] Customer Service Complaints: Taking to Twitter
For the consumer, the age of instant information – Twitter, Facebook, blogs, YouTube, et al – is a boon. It used to be, if someone had a complaint about a business, they’d have little recourse. Sure, they could go to the Better Business Bureau and lodge a complaint. Some TV stations and newspapers had consumer advocates who would shame companies into doing the right thing. But unless you were one of the lucky ones whose complaint got some airtime or ink, you would be lucky to be able to spread the word beyond your immediate circle of friends. Fact is, it’s easier.
SOSHABLE | TUESDAY, OCTOBER 22, 2013
[Blog] Why Facebook’s New Publishing Tool is a Threat to Twitter
They are willing to use it to see interesting posts on blogs and news websites. The post Why Facebook’s New Publishing Tool is a Threat to Twitter appeared first on Soshable | Social Media Blog. 'Since the beginning, Facebook has been a place where people share what they’re doing. They post pictures, videos, and status updates that let their friends and family know what’s going on in their lives at that very moment. Some use it to post thoughts on things that are happening at that moment. Others simply share the latest joke they heard. Related articles.
DREW'S MARKETING MINUTE | THURSDAY, APRIL 28, 2011
[Blog] How do you communicate with your team?
BETTER — Regular messages from leadership: Whether it’s an internal intranet/blog, a monthly video from the CEO, a weekly wrap up e-mail from the team leader — I think in this case, frequency wins. …How’s your employee communication? We’ve talked before about the importance of recognizing your employees as a very important audience for your business. You need them to all be pulling in the same direction. But like any audience — you have to decide what are your key messages to them — and how do you deliver them. Over and over. Ask Them.