CONVINCE & CONVERT | WEDNESDAY, AUGUST 22, 2012
[Blog] The 5 Top Google Analytics Reports for Social Media Marketers
The 5 Top Google Analytics Reports for Social Media Marketers is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Ever feel the pressure to prove social media’s value beyond subscriptions counts (Likes and Followers)? Is so, you have probably relied on Google Analytics. Recent updates to the platform have made life a little easier on social media marketers. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. What You Could Do Before (and still can). and how much?
WAXING UNLYRICAL | TUESDAY, FEBRUARY 28, 2012
[Blog] Some Google Changes and Google Plus Tips
See below: I have debated whether or not to link the blog posts that I share on Twitter via Google Plus. I have read a few “How to use Google Plus for Business” posts and presentations. They all focus on search results and the power of Google. This is true. While I do not have a Facebook Page, my Google Plus result comes up third in search: I did a test for Chobani and Pepsi. didn’t get the same results, but Facebook did not rank high for either. Chobani was not on the first page, and Pepsi’s Twitter link actually trumped Facebook. Next of note is Google Places.
WAXING UNLYRICAL | THURSDAY, MAY 5, 2011
[Blog] Public Relations and the Rebirth of Storytelling
She also tweets, blogs, drinks wine and makes up wacky acronyms JFTHOI. Guest post by Davina Brewer. As a PR pro, one of the things I’ve liked best about this social media movement is the rebirth or revival of storytelling. Banishment of the Business Barf. Down with buzzwords , no more word vomit. UnSucking of the corporate babble. Back to basics , we’re trying to tell real, human stories again. It’s not all about you. It’s about your customers or vendors, your clients and employees too; their stories and how your product or service helps them. Is it? Where.
SOCIAL MEDIA STRATEGERY | MONDAY, MARCH 1, 2010
[Blog] Grading Social Media
If you’ve kept up with this blog , you know that I’m really interested in the intersection of social media and education, and my old Public Relations 101 professor now teaches in the USI communications department, so I’m particularly excited for this opportunity. tend to subscribe to the theory that social media should be: Weaved into how the students work – More and more professors are starting blogs, using YouTube in the classroom, and even tweeting. web20 wiki Have This Blog Sent to Your Email! Home About Me Speaking Legal-ese My Team Gov 2.0
SOCIALFISH | TUESDAY, SEPTEMBER 27, 2011
[Blog] When the Prince Becomes a Frog: Protect your Social Media Sites
Maintain in a safe, secure place the current administrator’s login and passwords for each social media outpost and any internal sites (web site, blog sites). The recent passing of two stalwarts in the social media community brought to light the issue of who holds the keys to your social media kingdom. Often your social media manager or “person” is the only one knowing the log-in names and passwords for your various social media sites. What happens when they are gone? Here’s a true story of an association that allowed one person hold all the keys and how it went very bad quickly.
SOCIALFISH | FRIDAY, SEPTEMBER 9, 2011
[Blog] What’s Next for Social Media and Events?
Thank you Ehren for contributing to the SocialFish blog! This is a guest post by Ehren Foss, who co-founded HelpAttack! and loves working in #nptech. If you’ve attended a conference in the past few years, you know that social media is an indispensable part of the conference experience. In much the same way, television shows, news topics, and other happenings also unfold simultaneously online. Woe to the networked nonprofit or association who only thinks of events in terms of their end of year fundraising gala or annual conference! Expertly use hashtags on Twitter and elsewhere.
WISDOM LONDON | WEDNESDAY, MARCH 31, 2010
[Blog] Brand communications (your secret weapon) « Wisdom London
Reply Leave a Reply Cancel reply Blog at WordPress.com. Wisdom London Creative Communications is our world… « In pictures: Wisdom London Launch Party, 16 March Five Essentials of Disruption » Brand communications (your secret weapon) This post was first published in March but to round off the final week of our Branding Series, I’ve dusted it off and present it to you once again, in case you missed it first time. I feel so strongly about brand communications – such a critical part of the brand’s personality, style and promise. Here’s the free bit!
GREG VERDINO | MONDAY, JUNE 29, 2009
[Blog] Greg Verdino: 5 ways every marketer can have a "dancing man moment"
Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Bits, bytes, posterous, punk | Main | Coopetwition gives two soda giants bubbly feelings » 5 ways every marketer can have a "dancing man moment" Last night, social media serendipity led me to a video of a man dancing at an outdoor music festival. In it, I present 24 signature posts from my first two years of blogging. Feel free to share 4 & 20 Blog Posts with your friends and colleagues.
SPIN SUCKS | WEDNESDAY, JULY 7, 2010
[Blog] Managing An Online Community | Spin Sucks
That’s all fine and good, but it’s not going to keep me coming back to your blog again and again. Daniel Hindin is community manager at Spin Sucks as well as a student in the Master’s in Integrated Marketing Communications program at Northwestern University’s Medill School, where he’s managing director of the program’s student-run blog, Vitamin IMC. Content As Conversation On Your Business Blog Have something to add? Paige Worthy Reply: July 7th, 2010 at 1:36 pm I will expert the heck out of this blog any time you’d like, Dan. This is my favorite blog.
ENGAGING BRAND | THURSDAY, JUNE 13, 2013
[Blog] The Digital Marketing Streams Of 2013
Examples of content can be blog articles, infographics, tools, videos etc. 'Over the past couple years there’s been a huge increase in the amount of buzz surrounding certain types digital marketing. Companies are spending more money now on key digital marketing streams than ever before and it’s clear that this is only the beginning. of those key components are as follows. Social Media Marketing. For those of you who aren’t familiar with social media, it’s simply a way of sharing, communicating, and networking via specific online outlets. Mobile Marketing. Content Marketing.
SOCIALNOMICS | MONDAY, OCTOBER 14, 2013
[Blog] Five Things to Consider when Producing Vine Videos
Create storyboards: Like any other brand content, for example blog content, your team should plan ahead on the what the message will be, whether it’s part of a series, how it folds into the larger marketing effort, etc. It might be great for Twitter and your blog, but perhaps not Facebook and LinkedIn. 'Vine videos are not just any video content; they require specific expertise and care when producing them in order to cater to the vine audience as well as the mainstream audience. Others could probably use a little more “finesse” as you would put it.
STAY N' ALIVE | TUESDAY, OCTOBER 30, 2012
[Blog] Selling Developers Was Easy. Windows 8's Big Challenge Will be Selling Press
If I were Microsoft, each member of the Press would have a Surface, pre-populated with their favorite writing tools (something Microsoft is really good at), and they'd all have their Surfaces open writing their blog posts. Most of these "surfaces" are running OS X. When it comes to technology, I love going to developer conferences to meet people, see the people building the platforms I'm studying, and overall understand the best ways to integrate technology for the people I work with on a day-to-day basis. Let's start with the Press section at today's Keynote. was surrounded by Macs!
LOUIS GRAY | FRIDAY, FEBRUARY 24, 2012
[Blog] Adam Singer of Future Buzz Going Google
Since 2008, when I first ran into Adam Singer (author of the Future Buzz ) online, via his blog and other social circles, I have been trying to find a way for him and I to work together. Longer-term readers of the blog may remember I opened up for guest posts for an extended period, and of course, Adam's work was highlighted. was immediately impressed with his analysis of search engine optimization (SEO), digital media, public relations and finding real value in social activity all of us, as individuals or brands, were doing. Pretty exciting. And yes, I referred Adam in to Google.
DANNY BROWN | TUESDAY, SEPTEMBER 28, 2010
[Blog] From Reach to Relationships – Chapter 7 of Greg Verdino’s microMARKETING Book
Opening with the much-maligned Suggested User List (visible when logged in) employed by Twitter to recommend potential follows to new Twitter users, Greg uses the example of blogging pioneer Anil Dash. They would have the latest gadgets as part of their everyday lives, and all they had to do was offer feedback on the experience, through their own blogs in the LiHD community. Greg Verdino’s new book, microMARKETING: Get Big Results by Acting and Thinking Small is already generating some great buzz because of one of the ways the book is being marketed. These are my thoughts.
CREATIVE RAMBLINGS | MONDAY, MARCH 11, 2013
[Blog] 5 great articles you may have missed (March 4-10, 2013)
Here is my list for March 4-10, 2013: Macro trends don’t matter so much by Seth Godin (Seth’s Blog) Mastering the Social Web by Starting Small by Meghan Dougherty (Firepole Marketing) 8 Reasons Listly Lists Are SEO Machines by Nick [.]. Every week, I share my favorite social media articles from around the blogosphere on Creative Ramblings. Great Resources Social Media best articles of the week
CONVERSTATIONS | FRIDAY, MAY 9, 2014
[Blog] A Few Go-To Sites
The Buffer blog is always a place to glean profitable information. 'It can be difficult to find trusted resources on the web, those you would call “go-to” sites. With all the content coming at us in various forms of media, it can be difficult wading through the noise to find the signal. Skimming and Scanning has become our reading style. There are a few sites I consider go-to sites on certain topics, and there are a few people who I’ll try to read or watch whatever they publish. It’s simply excellent stuff. Want to read up on the mobile landscape? Social Media?
CONVERSTATIONS | THURSDAY, APRIL 24, 2014
[Blog] Keeping a Patient Perspective
As you launch a new campaign, start to use a social media platform, or begin writing a blog - whatever new “project” you’re working with - invest some time and be patient. 'A soft opening day, followed by a ribbon-cutting Grand Opening. The buzz of business is invigorating and ideally, will spread and last for a long season. Sometimes it doesn’t. When your business experiences its first lull, you don’t close the doors and call it quits. At least not right away. Like a New Employee. When you hire a new employee, you invest time. Time in training.
CONVERSTATIONS | THURSDAY, FEBRUARY 27, 2014
[Blog] Knowledge and Application are Two Different Things
One of the concerns I hear from many small business owners just getting into blogging, podcasting, or video as part of their marketing is how they don’t want to give away their secrets of how they do things. 'When I was a 9-year old boy, I was handed my first uniform and told to go play 3rd base. was now a ballplayer. The best role models at the position at the time, according to my baseball cards, were Brooks Robinson and Ron Santo – and both were known for their stellar glove work. had read how each of them practiced, fielding many ground balls on a daily basis. Click Here!
CONVERSTATIONS | THURSDAY, FEBRUARY 13, 2014
[Blog] The Little Things Can Make a Big Difference
Similar to business, whether it’s opening a new location or launching an online store, reinvigorating a blog or getting ready for your summer sales, pay attention to the little things. '“The little things in baseball, though they may have a small impact on one game, can have a large impact on one season,” Brad Ausmus, Manager, Detroit Tigers. Baseball is made up of many small things and offers fantastic lessons for life and business. lot of talk around the thinking person’s baseball conversation is about the game-within-the-game. May I say it again?
GEOFF LIVINGSTON | MONDAY, NOVEMBER 11, 2013
[Blog] Robert Scoble on Data, Algorithms and the Future of Marketing
This interview originally ran on the Vocus blog. 'Robert Scoble on Data, Algorithms and the Future of Marketing. Robert Scoble and Shel Israel have written a defining book for the big data marketing automation era, the Age of Context ( read my review ). The two teamed on similar book in the early social media days called Naked Conversations that accurately predicted the forthcoming impact on business. Given their many successes over the years and the powerful ideas in Age of Context , we decided to interview successful blogger Robert Scoble. GL: What prompted you to write the book?
ARI HERZOG | SUNDAY, FEBRUARY 12, 2012
[Blog] Introducing Stephen Tiano: Monday Muse #2
Stephen Tiano, a freelance book designer, page compositor, and layout artist, wrote a guest blog post here in February 2009 about his blogging and tweeting and how both contributed to his economic success. blog to present my “take” on book design , what I do and how I approach such work, and hopefully to give those interested in publishing books reason to consider my services. I’ve gotten more paying project interest and actual paying projects — after my own website and blog — from my Twitter presence. How do you decide blog content to write?
BILL HARTZER | MONDAY, AUGUST 1, 2011
[Blog] Are Google+ and +1 Going to Change Web Marketing?
This includes paid results, organic search results, Google+, and the +1 buttons that you have used on your website or blog. Larry Page, the CEO of Google Inc., declared Google+ stats: More than 10 million users of Google+ share and receive more than 1 billion items each day. Plus the G+1 button is served more than 2 billion times each day. remarkable milestone indeed! But in Social media, the context of usage is more important than the numbers, and so we’ll see how the new wave goes. Just like Twitter and Facebook , Google+1 has also got its own button now. This has a big impact on SEO.
SOSHABLE | THURSDAY, JULY 12, 2012
[Blog] How Social Solves Problems
Even the most reticent among us desires to share his experiences with others, whether in the form of a blog, Facebook photos, YouTube videos or anything else. And with the plethora of blogs and forums populating the Internet, companies can easily reach out to seek outside opinions on issues impacting their clients and audiences. Clicking “share” on your smartphone of choice: that’s all it takes to be social in today’s media landscape. Consider any historical time period, from ancient history to present day. Use It or Lose It. FB is Changing HR. Crowdsourcing and Credibility.
TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 1, 2012
[Blog] Search Marketing in Manufacturing: Who’s Controlling Your Brand?
Blog and social media policies. Guest Post. Sage Lewis is Founder and CEO of SageRock Inc., a digital marketing agency in business since 1999 and recognized as a Marketing Sherpa top ten U.S. search marketing company. You do a search on Google for your top-selling product and there you are in spot #1. Your listing is followed by your best distributor and then after him that new startup you signed on that knows how to market online, but has a website from 1998. The paid search is filled mostly with competitors and Ebay folk selling parts without your permission. Face it, this is a mess.
STEPHEN P SMITH | THURSDAY, OCTOBER 25, 2012
[Blog] SEO Advice from Blueglass
Follow these six suggestions for strategic content creation : Become an industry expert ; be the first to report industry news; Define your niche more narrowly; share specialist advice; Educate customers and prospects; provide the most comprehensive FAQ section in your field; Have an opinion; show thought leadership on your blog; Become a newsjacker ; inject your ideas and angles into breaking news ; Interview other industry experts; it’s a quick way to generate quality content. Are You Still Making These Six Senseless SEO Mistakes? You know SEO has changed. ” ~ Greg Boser.
ARI HERZOG | THURSDAY, FEBRUARY 17, 2011
[Blog] Feature Friday: 5 Pitfalls Social Media Marketers Must Avoid
Photo by Sebastien B. -- Thanks for reading Feature Friday: 5 Pitfalls Social Media Marketers Must Avoid , the latest article from my blog on the social web. also write a blog from my city council desk. Have you visited the blog archive ? The following is a feature article by Alex Papa. If you start or run a social media business you want to make it a successful one. You want a business that will continue to grow and thrive. What’s the Plan? You must see this as a business that requires a proper business plan. The first pitfall to avoid is Lack of a Business Plan!
ARI HERZOG | WEDNESDAY, DECEMBER 8, 2010
[Blog] How to Design for the Web vs Print
This is a guest blog post by Wes Towers. Related posts: Rethinking Blog Design. How Would You Change This Blog Design? Designing for the web can be a totally different ball game to designing for print. have worked with both areas of design for over 10 years and have never stopped learning how to better myself as a graphic designer. It’s my intention to share what I have learned via this article, so I can help aspiring graphic designers with the basics and explain to businesses owners a few things to consider when selecting a graphic designer. Colour. Resolution. File Size.
WRITTENT BLOG | THURSDAY, AUGUST 1, 2013
[Blog] 45 Free or Super Cheap Tools for Creating Amazing Visual Content
To help you boost your business blogging strategy without an enormous investment in software and apps, we’ve created a comprehensive list of the best free and low-cost tools on the web. ' A content marketing strategy without visual elements is like chocolate chip cookies without any chocolate. It’s still good, but it lacks the mass appeal. Researchers believe that around 65% of the population are visual learners, who are able to best process information that’s relayed in images, infographics and video. Infographics and Word Clouds. Image credit: Marketing My Journey. Easely.ly. Easel.ly
SOSHABLE | SUNDAY, APRIL 15, 2012
[Blog] The New Face of Music
Spotify recently announced an embeddable play button that will work on blogs , websites, and tumblr. This will allow any registered Spotify users to play music through their Spotify without having to leave the current webpage (even non-premium Spotify users will have access to these play buttons). This is another change in modern music consumption. can turn on my computer each morning and listen to pretty much any song I want to, using completely legal means. The hot new thing at the moment is the band fun. because of their popular single “ We Are Young ”.
ENGAGE | MONDAY, MAY 7, 2012
[Blog] How Social Media Favors the Underdog
It started with Wendy’s Sunday blog post, after the discovery of Topshop’s eerily similar rings. Not You’ve seen this before: a prominent clothing store knocks off an independent designer’s creation, and the community around that designer cries foul. That’s precisely what happened with jewelry designer Wendy Brandes, who found her popular “Swear Rings” the target of a cheap knock-off. This one hit a little closer to home since I’ve become acquainted with the designer; so it was really quite an experience to see the power of social media take control of the situation. Or compensate you.
WAXING UNLYRICAL | FRIDAY, JULY 29, 2011
[Blog] Why Post Planner White Label Has Me Enchanted
That means I get my logo at the bottom of the post instead of the Post Planner icon (or, if I were posting from HootSuite, for example, the HootSuite icon), and a branded footer link back to my blog … or any URL I choose. This This can be a custom landing page (if I have a special deal I want to share), my blog home page, whatever I want. Color me enchanted. wrote a while back about why I like Post Planner so much as a way to schedule posts to Facebook (have you tried it yet?). They created a white label version of it for me. Forever! First, you sign up for PPWL. No problem.
JUSTIN LEVY | FRIDAY, JUNE 3, 2011
[Blog] Using Impressions as a Success Metric
Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice” is a useless PR metric. For those that don’t know what media impressions are, they are the number of people who MAY have seen an article, heard something on the radio, saw it on TV or read it on a website or blog. One thing that has struck me lately is the reliance on “media impressions” as a measure of success in PR campaigns.
JUSTIN LEVY | TUESDAY, AUGUST 18, 2009
[Blog] Gary Vaynerchuk Treats People Like Goldfish
tonilamb Great video blog post and I couldn't agree with you anymore about treating everybody like a gold fish. Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Gary Vaynerchuk Treats People Like Goldfish Written on August 18, 2009 by Justin Levy in community , gary vaynerchuk , networking , social media , video 8 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! So, what did he mean by this? So Thank YOU!
CONVINCE & CONVERT | TUESDAY, APRIL 17, 2012
[Blog] Cutting Through Content Clutter with One Social Thing
Besieged by blog posts, articles, and columns about social media and content marketing? Last week, I wrote about our new blog and editorial calendar, coming soon to this very space. have a solution. Today, news of our brand-new email service… One Social Thing. www.OneSocialThing.com ). One Social Thing takes content curation to its logical conclusion. The Convince & Convert team (with help from you, read on!) figures out the single most important and interesting content about social media and content marketing, and sends it to you at the end of every day.
SOCIALNOMICS | TUESDAY, JANUARY 3, 2012
[Blog] The Ultimate News Resource Guide to Social Marketing: 55 Top Marketing, Technology and Social Media News, Analysis and Trends Resources
Brian Solis’ Blog @briansolis. Chris Brogan’s Blog @chrisbrogan. Darwin Awareness Engine Blog @darwineco. As we embark on 2012, the team at Awareness, Inc. consulted with the best and the brightest in marketing, strategy, technology, business and social media to help us identify the top news, analysis and trends resources for social marketing and social technology. Our industry is among the most dynamic, with many voices reporting, analyzing and advising on social technology, social media developments, successes, and best practices. AgencySpy @agencyspy. Awareness, Inc.
DREW'S MARKETING MINUTE | TUESDAY, MAY 8, 2012
[Blog] Going viral = out of your control
Check out her blog.). It seems like one of the goals I hear more and more is… “and we want it to go viral.” ” I translate that to mean — we want a lot of people to see it. But rarely when someone says they want something to go viral, do they really understand the implications of that. The biggest one is — the minute it begins to go viral, it begins to take on a life of its own and it is beyond your control. Let me give you a very tangible example. And it is). So they scripted and shot the video with that intent. Not everyone is going to like it.
WRITTENT BLOG | THURSDAY, SEPTEMBER 5, 2013
[Blog] 15 Ways to Make Your Social Media Strategy a Complete Fail
Practical Fix: Utilizing Google docs or project management software, create a culture of total transparency between marketing staff, to better promote blogs, eBooks, sales initiatives, and specials. For more insight, we recommend 14 Tools for Writing a Content Marketing Style Guide for Your Blog. 'Simply having a presence on Twitter, Facebook, and Google+ doesn’t guarantee your company scores of fresh leads and new customers. In fact, recent studies by Manta have found that 60% of small businesses have yet to see a significant ROI from their social media strategy.
SOCIALIZED | FRIDAY, OCTOBER 16, 2009
[Blog] Twitter Blocking Recurring Tweets in Realtime
In case you’re wondering why I would republish the same tweet, I generally promote new blog posts three to four times over the course of a few days, hoping to catch different people each time. I discovered last night that Twitter is not simply blocking recurring tweets as reported elsewhere , they’ve actually implemented filters that physically block recurring tweets. was using Tweetie , an iPhone Twitter client. copied and pasted a previous tweet and tapped “Send. guessed that Twitter was filtering tweets, so I rearranged a few words, and reposted it successfully.
PROBLOGGER | MONDAY, MARCH 5, 2012
[Blog] A Scientific Approach to Writing Page Titles
We all know how important page titles are for SEO and just the general success of our blogs and websites, don’t we? By the very nature of blogging you will be writing more posts soon, so there really isn’t any need to cram in more than one key phrase. Also, make sure your phrase makes sense for a blog. better phrase might be “how to buy an electric shower”—that’s a much better fit for a blog. Hopefully at least a few of the results will be blog posts. Is this a sign that Google doesn’t think a blog is the right sort of site for this phrase?
JEFF ESPOSITO | THURSDAY, NOVEMBER 1, 2012
[Blog] NFL Predictions: Week 9
This week’s challenger is a special guest who does a lot of the behind the scenes work at this blog: Week 9 NFL Predictions. We’re now past the season’s halfway point. Most fans have an inkling as to whether their team is a pretender or a contender. If social media’s NFL predictions were a team, they’d be on the bubble with a 64-54 mark following a 9-5 showing last weekend. Each week we put these results up against a friend from across the Internets. The top picker will get $100 donated to a charity of their choice. BYE: STL, NE, NYJ, SF.
SPIN SUCKS | FRIDAY, NOVEMBER 4, 2011
[Blog] Gin and Topics: Are Star Wars Toys Worth Dying Over?
If you’re one of those who leaves comments on blogs because they’re not searchable, think again. I swear Mother Nature is punishing me. My mom called last night to say they’re getting snow in Utah. My sister-in-law called to say they’re getting snow in Southern Missouri. The east coast got snow last weekend. Denver is getting snow. live in the Northern arctic. WHERE IS MY SNOW?!? Mother Nature, I’m sorry! Whatever I did, I’m sorry! realize that has nothing to do with Gin and Topics. And now Gin and Topics. Google to Index Facebook Comments. kthxbye.
CONVINCE & CONVERT | WEDNESDAY, OCTOBER 9, 2013
[Blog] Use Content To Convert The Invisible Sale
Instead, I spend my time creating great content in the form of blog posts, white papers and helpful marketing and sales tips and techniques. To win that invisible sale, you need to create additional opportunities for prospects to see your content more often and in more places than just your blog. This is usually the point where they do things like subscribe to your blog) As they do, a portion of the audience will find a common ground with your beliefs. 'Prospecting for new business is a painful duty relished by very few business owners. Exact same result. Let’s be clear.
DEVUMI | WEDNESDAY, JANUARY 21, 2015
[Blog] Make Money on SoundCloud: RouteNote & SoundCloud Merger
From the official NASA SoundCloud account: The post Make Money on SoundCloud: RouteNote & SoundCloud Merger appeared first on Devumi Blog. 'Everyone seems to want to make money on SoundCloud. Record labels are salivating at the chance to get at more money through online monetization. And, heck, even the artists themselves might get a slice. recent announcement that has been overlooked that will impact how people make money on SoundCloud came from RouteNote last week. If you want to make money on SoundCloud, getting familiar with who they are and what they do is necessary.
DANNY BROWN | WEDNESDAY, AUGUST 11, 2010
[Blog] Hiring an Agency for Your Business
Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Hiring an Agency for Your Business August 11, 2010 6 voices share yours! How to choose your next agency | The Online Blog says: August 29, 2010 at 11:27 am [.] subscribe to danny subscribe by rss or network search this blog Lijit Search This Blog is Powered By Reader favourites Audi and the Super Bowl Social Media Shit Storm An Invite to Pimp Your Blog Are You Abusing Your Social Media Voice? Anything you’d add?
SOCIAL MEDIA STRATEGERY | SATURDAY, JANUARY 17, 2009
[Blog] Social Media is Driven by the Person, Not the Position
Panel Panelists included: Chris Dorobek , Federal News Radio co-anchor, The Daily Debrief with Chris Dorobek and Amy Morris ( [link] ) Mark Drapeau , Associate Research Fellow, National Defense University and Mashable Blogger Steve Field , Media Relations Manager, Ground Systems at BAE Systems and author of the D-Ring Blog As I began the discussion, focusing first on the definition of Government 2.0, For a little more on that concept, see our outgoing Deputy Administrator’s blog post: [link] [link] Jeffrey Levy Darn tootin’! link] ProjectVRM Blog » Loose Links [.]
SOSHABLE | MONDAY, JUNE 13, 2011
[Blog] Why Infographics Are So Popular
Learn more about infographics and other marketing techniques on this social media blog. Contrary to popular belief, information graphics (better known as Infographics) were around before the internet. WAY before… According to Wikipedia , the first examples of infographics can be found on cave walls. They are visualizations of information or data with the purpose of bringing to light a point in a format that is graphically appealing. As our world moves towards a faster pace of life, the need to communicate a message quickly through visualization is becoming more pronounced.
PROBLOGGER | THURSDAY, OCTOBER 9, 2014
[Blog] The Power of “TK” in Content Writing (and How it Can Help You)
'Sometimes blogging is just slooooww… If you’ve ever been struggling (painfully) to write a couple of paragraphs that would make sense , only to find yourself with 400 words after two hours of effort then you know what I mean. … Some examples: (1) “There are tons of people who TK at blogging because they took too much TK upon themselves.” Originally at: Blog Tips at ProBlogger. … There can be many reasons why this is possibly your reality at the moment. Maybe it’s just not your day. Maybe you have some kind of a. by getting hung up.
ARI HERZOG | THURSDAY, FEBRUARY 23, 2012
[Blog] The Key to Online Success
That means staying with the blog you start, showing up on social media when you have something to say and taking steps every day to expand the size, reach and value of your message and online properties. WordPress didn’t exist then, and neither did blogging. ve been blogging seriously at So Much More Life since December 2009, and people come there every day to read about simple, deliberate living. couple of people have even been impressed enough with my writing at So Much More Life that they now pay me to write their blog posts for them. Photo by manicmorff. Are you?
PUSHING SOCIAL | WEDNESDAY, FEBRUARY 9, 2011
[Blog] Your “How to Be Awesome” Instruction Guide
They insist that they toil hours every week on a blog that isn’t designed to make money. As of late, some folks have tried to be helpful and somewhat inspirational by shouting the “Be Awesome” mantra. m cool with that. But since I’ve been a dork since high school, I’m having trouble imagining what “awesome” actually looks like. Frankly, I don’t roll out of bed in the morning oozing awesome. m that backward skinny kind that needs an Awesome Instructional Manual. You know what I mean? Good news though…. As of late, I’ve been ushered on to the Social Media Geek D-List. Here we go. Check.
LOUIS GRAY | MONDAY, MARCH 21, 2011
[Blog] Cliqly in Alpha: Visual Interface, Filters for Top Tech News
tried searches for many top tech terms, from "apple" to "google", "Android", "t-mobile" and blogs like Engadget and TechCrunch , all of which returned multiple results, clickable to the main original link. Curated news sites are so prevalent, it seems practically everybody has one. With simple tools like paper.li and others, you can even have them automatically generated from the social connections you have on Twitter and other networks. But there's still room for ingenious alternatives that play with highly visual layouts, filters, search and personalization. But it's early days.
CREATIVE RAMBLINGS | THURSDAY, NOVEMBER 21, 2013
[Blog] Do not encourage negativity (4th extract from my upcoming new eBook)
Looking for tips to attract quality traffic to your blog? Check out The Little Big eBook on Blogging: 40 Traffic Generation Tips. 'Many of you have asked if I would be wiling to share more extracts from my upcoming new eBook. You know me, I do not like to make people wait. ;-) I am quite pleased with the way chapter 19 looks in its third draft. hope you will enjoy it. As always, feel free to share your feedback in the comment section. Golden Rule #19: Do Not Encourage Negativity Did you watch the 2012 Summer Olympics? Do not read that statement as a judgment on my part.
GET SOCIAL PR | WEDNESDAY, JUNE 27, 2012
[Blog] 6 Reasons Why E-books Strengthen Your Brand
Over on the Book Baby blog , the author write offers us six reason why you should write an e-book to grow your business. To tap resources, to engage in one project or another, is your decision. From this, a basic question arises: Should you, as professional services provider, write and publish an e-book? To decide such a course, you will surly draw together information that would make an e-book timely to your readers. And there is a time commitment to super-glue your butt to a chair and begin typing. What about the benefits of writing an e-book, you might ask. And the data proves it.
TWIST IMAGE | SATURDAY, JANUARY 29, 2011
[Blog] What A CMO Wants. What A CMO Needs.
Ratings and review sites, branded communities and corporate blogs still lead the way for activities CMOs say bring average to significant return for their investment. corporate blog. What a CMO wants and what a CMO needs may not be what a CMO can get (just yet). Being a Chief Marketing Officer is no easy gig. Recent studies in North America have found that a CMO lasts between 12-26 months (depending on who you ask). and the picture becomes a little clearer (or hazier. if you're said CMO). So, what do CMOs really want out of Social Media (and do they think it's going to save them)?
JUGNOO | TUESDAY, JULY 23, 2013
[Blog] Useful Tumblr Analytics for Social Media Management
Keep in mind that Tumblr does not track past the first five tags on your blog. Useful Tumblr Analytics for Social Media Management originally appeared on Jugnoo Blog - Social Media is a Business: Social Media Presence Management under a Creative Commons license. The post Useful Tumblr Analytics for Social Media Management appeared first on Jugnoo Blog. 'Understanding how Tumblr performs is part of a brand’s social media management program. Lincoln Motor Company on Tumblr. The remainder tags will just help organize content internally. Source: Union Metrics for Tumblr.
SOCIALNOMICS | THURSDAY, APRIL 11, 2013
[Blog] Creative ways to drive website traffic
Blog comments. The easiest way to do this is comment on blogs they create. Blog commenting when done right improves the ability of other people to make site visits. More so, blog commenting in a niche or target market also gives you access to other users who may be interested in what you have to offer and hence visit your website. Sharing ideas, new perspectives and ways to do things with your blog will help you get the right attention and should be top on your list as far as generating relevant traffic to your website is concerned. Reward the visitors.
WRITTENT BLOG | TUESDAY, SEPTEMBER 24, 2013
[Blog] 13 Writing Rules to Ignore for Becoming a Legendary Content Creator
Blogging is about developing a voice as a company or personal brand online, and opening up conversations between consumers and companies. Not only are traditional conclusions uncommon in great content marketing, there’s reason to believe they could be a terrible idea for your business blog. For more insight on how to end your content marketing with a bang, check out Top Writing Tips to Infuse Your Blog with Stickiness. When I first started writing, it took me 10 million hours to complete a single blog post. Have 5 Sentences per Paragraph. Write Formally. Avoid Slang.
SOCIAL MEDIA MARKETING | WEDNESDAY, JULY 31, 2013
[Blog] This Week in Social Media – 7/31/2013
Facebook has introduced embedded posts - a plugin that allows users to easily add public posts from Facebook to a blog or website, from which other users can like, comment on or share it directly from the website. Legal / HR Two gems from the world of HR and social media, reminding us that if we have jobs that put us in the public light, we need to use some common sense: A reporter was fired from her job at WAAY in Alabama for a blog post in which she revealed a little too much about her techniques, thoughts and ethics. These are those links. China is the top maker of iOS devices.
T2 SOCIAL | MONDAY, AUGUST 26, 2013
[Blog] Important Social Media Analytics [INFOGRAPHIC]
You have undoubtedly seen them: articles and blog posts talking about the ‘end of Facebook’ or the ‘death of social media’ and frankly, they simply do not match the numbers. 'Based on some of these social media analytics, there is no denying that social marketing is continuing to grow. Despite all the evidence to the contrary, there are still naysayers out there who suggest that there is no significant value when it comes to social media. Every year (heck, every week!) more and more businesses are involving themselves in social media marketing.
GEOFF LIVINGSTON | THURSDAY, APRIL 7, 2011
[Blog] Let Brands Be Brands
Some of the more consistent efforts online like GM Blogs and Bank of America ‘s Twitter customer service take this approach, showcasing the voices behind the brand. Image by Vincent Teeuwen. Why is it that we as an industry wants brands to become people and people to become brands? This manifests itself with a corporate brand online talking like a human being, but without identifying the people behind the communications. It seems like a disaster waiting to happen. When brands act like people — cursing , drinking , or making bad jokes — we pounce on them.
CONVINCE & CONVERT | THURSDAY, JANUARY 16, 2014
[Blog] Are You Getting The Most Out of Your Video Content?
Visit them and they’re a mix of company hosted blog/website content and guest posts on reputable marketing sites. Results could inspire future blog posts, flowcharts, eBooks, infographics, and more. 'The popularity and variety of video platforms provides a prime opportunity to reach a large number of people and leave a lasting impression. But, what’s the secret sauce or winning formula for successful video content? There’s no shortage of content, opinions and tips on this subject. That’s enough to make any marketer go arghhhhhh ! Start your journey! Social Image of the Week
ENGAGE | THURSDAY, APRIL 5, 2012
[Blog] Google Wants to Know Who Wrote Your Post: Here’s Why (and How) You Should Tell Them
It encourages guest blog posts since an author can gain credibility no matter where they write and good websites can build authority from the ground up and by seeking out credible content creators. “T here are three difficulties in authorship: to write anything worth publishing — to find honest men to publish it — and to get sensible men to read it.” ” – Charles Caleb Cotton A little old school, I know, but you get the idea. If you write content on the web , you want to make sure it gets found. Next came the launch of their own social network, Google+.
ENGAGE | WEDNESDAY, FEBRUARY 1, 2012
[Blog] Serving Up Social Media (When You’ve Already Got a Full Plate)
Not-So-Tasty Tweets I wanted to know what the panel does when they have angry customers or diners tweeting at them, or blogging negative reviews. L ucky me! Last week I was invited to host a Social Media Club of D.C. event and let my true nerd flag fly. My task? Moderate a panel discussion that combined two of my favorite things: food and social media. In the hot seats were three very tech-savvy people from D.C.’s We were there to chat about social media in the dining biz. Or rather, how the heck do you cook and tweet at the same time!? His response is simple: What have you done today?
ENGAGE | THURSDAY, JANUARY 5, 2012
[Blog] Should I Have Crowdsourced This Post Instead?
image: proteinbiochemist ] If you liked this, try: Give Me One Reason to Share It and I’ll Spread Your Post Around How to Avoid Trolls, Landmines, and Time-Sucks in Social Media Why It’s OK For You to Hate This Blog Post. A few months ago an interesting article made its way across the web. The story was a remarkable crowdsourcing success story involving a team of international gamers and their ability to solve a molecular structure that had baffled industry experts for years. team of 15, called the “Contenders” solved the riddle in 10 days. Impressive, right?
SOCIALNOMICS | MONDAY, MAY 26, 2014
[Blog] Campus Cyberbullying: A Tragic but Preventable Crime
member of the University faculty or staff uses his or her blog or social media account to berate or otherwise discuss engagement with or judgment of a student’s work or other information considered confidential or proprietary by FERPA or HIPPA. 'A currently trending news report alleges that Twitter messages posted by singer & platinum recording artist Rihanna set off the cyber bullying of a fan for wearing an outfit to her prom mimicking an earlier outfit worn by the popular singer. Naturally, my thoughts about cyber bullying on college campuses led me to remember Tyler Clementi.
PROACTIVE REPORT | SATURDAY, JUNE 16, 2012
[Blog] Earned Media Tip # 6: Connect with a Like-Minded Community
Other senior-focused sites and blogs republish AARP content. This is number 6 in the Earned Media Series. Tapping into a community that supports your activities, aligns with your mission, or uses your product, is an obvious way to increase earned media mentions. Rosetta Stone did it very successfully with AARP. After doing a social audit Rosetta Stone discovered that people over 50 regard learning a new language as a way to keep mentally alert and fit. And there is indeed scientific evidence to support this idea. It’s a match made in heaven for earned media mentions. Facebook.
JANET FOUTS | TUESDAY, MARCH 20, 2012
[Blog] Would you give up your passwords for a job?
Maybe it’s a mention of a great weekend away on a blog, photos on Facebook, Twitter or Flickr, a video on youtube of you being silly. A recent AP Newswire story tells the tale of one Justin Bassett who was asked by a hiring manager for his user name on Facebook. When she opened the site and saw that his profile was private, she asked him for his password. Bassett refused and withdrew his application, stating that he didn’t want to work for a company that would ask for such personal information. Apparently this is all too common. Some companies are a bit sneakier than others.
JEFF ESPOSITO | MONDAY, JULY 8, 2013
[Blog] Three Reasons Why Executives Should Tweet For Themselves
once blogged for a CEO because he said he didn’t have time for social media. While I successfully built the company’s blog and social media channels from scratch, those marketing channels went mute after I left the company. While I successfully built the company’s blog and social media channels from scratch, those marketing channels went mute after I left the company. 'This is a guest post from Megan Jasin. . few weeks ago I read an article that stated “ less than two percent of Fortune 500 CEOs tweet themselves.” So why isn’t the C-suite jumping into social media?
PROBLOGGER | WEDNESDAY, MARCH 21, 2012
[Blog] Get More Comments: Use Energy to Spark Reader Response
This guest post is by Jon Morrow of Boost Blog Traffic. Same thing with blogging. If you’re one of them, check out his upcoming blog about (surprise!) blogging. Originally at: Blog Tips at ProBlogger. According to the legendary copywriter John Carlton, the best way to understand your reader is to visualize them as a giant somnambulant sloth lying on the couch as they watch television. Your job as a writer is to get them to move. The reason why most bloggers don’t get many comments is they fail the “Sloth Test.” Much more. Energy.
ARI HERZOG | SUNDAY, AUGUST 11, 2013
[Blog] Why I Want a Dumb Phone
Sign up to receive blog posts by email. 'I want this phone. It ain’t smart. It’s no Galaxy S4 or HTC One S or iPhone 5. Mobile introduced the 768 this year. It weighs 3.5 ounces. The phone features Bluetooth connectivity, an FM radio, a 2-megapixel camera, and it has 3G for faster texting and picture messaging. can play music on the phone. can still email if I want. wouldn’t use the phone for facebooking, tweeting, instagramming, or other social networking — but I’m doing that less and less on my current HTC phone so I’m not worried. Comments Cheers.
BRASS TACK THINKING | TUESDAY, FEBRUARY 1, 2011
[Blog] Social Capital: Earning It, Spending It, and My Thanks
Sometimes it’s as simple as tweeting a blog post and hoping we’ve earned enough of people’s interest that they’ll read it. We often talk about trust, reputation, and the like as some of the elements that comprise “social capital. We use the currency analogy because credibility and authority are earned, as are things like favors or business referrals and connections. And when you want to accomplish something using the social capital you’ve accrued, you have to spend some of it. In order for a book to be a success, people need to buy it and read it.
DEVUMI | WEDNESDAY, SEPTEMBER 10, 2014
[Blog] SoundCloud Ads are Here: Prepare your SoundCloud Account
As is tradition here on the Devumi blog, every SoundCloud post also features my favourite track on SoundCloud right now at the bottom. The post SoundCloud Ads are Here: Prepare your SoundCloud Account appeared first on Devumi Blog. 'SoundCloud ads were recently introduced by the world’s second most popular music sharing site (behind the all-powerful YouTube) in an effort to grow the amount of money that uploaders can earn. As of now, the revenue sharing is only available to a select few. ll break it all down in the article below! Read all the way through to find it!
DEVUMI | FRIDAY, AUGUST 22, 2014
[Blog] New Instagram Ad Analytics Tools Introduced: Insta-ads
If you have understood anything about what I write about here on the Devumi.com Blog, it’s that I believe in the choices presented by inbound marketing as an alternative to the endless beating we consumers take over the head with marketing messages we’re not interested in. The post New Instagram Ad Analytics Tools Introduced: Insta-ads appeared first on Devumi Blog. 'There’s no questioning the fact that Instagram has lots of uses for social media marketers. Or, more likely, the button on the front of your phone! What are the new Instagram ad analytics tools? Ad Insights. reach.
DEVUMI | THURSDAY, JULY 31, 2014
[Blog] How to Reach 100,000 New Twitter Followers
While it’s true that you need to send out some tweets more than once, tweets which promote a recent blog post for example, you can’t just say the same things over and over. The post How to Reach 100,000 New Twitter Followers appeared first on Devumi Blog. 'To gain new Twitter followers you must build your reach. This means getting as many relevant and interested followers as possible. Reaching the 100,000 Twitter follower number is a common goal for many online marketers. Read on! How to Reach 100,000 New Twitter Followers. Keep your tweet numbers reasonable. Wrong!
DEVUMI | WEDNESDAY, AUGUST 6, 2014
[Blog] Why Would I Buy 1000 Twitter Followers?
You can read more about the practice on our FAQ page , or continue reading our blog if you just want some free Twitter marketing advice! appeared first on Devumi Blog. 'Everyone is looking to increase their Twitter following, and there are several ways to do so. We’ve covered a number of them here under our Twitter heading at Devumi. But why would someone buy 1000 Twitter followers, or more, when there are natural ways to go about it? ll give a more in depth look at the practice of buying Twitter followers so that you can understand the thinking behind it. Follow first. link].
DEVUMI | TUESDAY, AUGUST 12, 2014
[Blog] Social Media and In Store Sales: The Value of Social for Brick and Mortar Stores
'I was recently tasked by another social media blog to look at the Twitter account of Dunkin’ Donuts. The post Social Media and In Store Sales: The Value of Social for Brick and Mortar Stores appeared first on Devumi Blog. worked through it by looking at their Twitter account, checking connections between social and web profiles, reading tweets, and viewing images from them and their fans. Then it hit me: I really wanted a donut from Dunkin. m going to focus on that aspect of social media and in store sales by showing you: Stats on in store purchases resulting from social media.
WISDOM LONDON | WEDNESDAY, JANUARY 5, 2011
[Blog] Ever wondered about…Usability Testing?
Reply Leave a Reply Cancel reply Blog at WordPress.com. Wisdom London Creative Communications is our world… « Ever Wondered About… Pummelvision? Ever wondered about…Social Commerce? » Ever wondered about…Usability Testing? guest post by Lucy Payne What is it? It’s basically the testing of digital objects like websites, widgets or apps to help designers bring their products to life. This kind of testing focuses on the relationship between the object and the end user, to make sure that the object is: Learnable, meaning it’s easy to use or learn to use.
ONE SOCIAL MEDIA | THURSDAY, JULY 1, 2010
[Blog] How to Use Social Media for Crisis Management
Home | About OSM | Why Social Media | Services | Client Speak | Blog | Contact Copyright © 2010 onesocialmedia, All Rights Reserved Start a chat | CMS Login « The Three Primary Goals for Using Social Media to Leverage Your Business 3 Ways to Properly Use Social Media in Your Business » How to Use Social Media for Crisis Management Social media is not just for maintaining a healthy relationship with your customers/ clients. If used properly, social networks can also be used to inform your employees on time about any emergency situation. Canadian Health&Care.No
ONE SOCIAL MEDIA | MONDAY, JULY 19, 2010
[Blog] 5 Careers That Can Benefit From Twitter
What started as a curious 140-character micro-blogging platform for letting your friends know what you are up to (well, it still remains pretty much that, but with newer features and tremendous possibilities hitherto unrealized), has now evolved into a powerful and all-pervasive marketing tool. Twitter: The next career builder for you? With 190 million visitors per month and 65 million Tweets a day (Source: Twitter COO Dick Costolo via TechCrunch ) , Twitter has become both inevitable and indispensible for making your voice heard all over the Internet. And who do they rely on?
SOSHABLE | MONDAY, JULY 15, 2013
[Blog] Instagram Makes Sharing Easier
Original post on Wikimotive’s blog. 'Instagram is a great way to take interesting pictures for your business, and we’ve covered it’s usefulness before. That utility has only grown in recent weeks with the introduction of short videos to the app. Now, you can take pictures and videos and apply stylish filters all within the same program. There has always been a problem with the social network though, it’s been difficult to share the pictures and videos you take. Lets take a look at how to do it. Now, you can easily embed your photos and videos from Instagram.
JEFF ESPOSITO | WEDNESDAY, JULY 14, 2010
[Blog] Global Web Index
You can also subscribe to the blog to ensure you receive the latest posts. « Previous Post Next Post » [link] Tweets that mention Global Web Index | Jeff Esposito’s Blog — Topsy.com [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought? Home About Archives Press Clips Spark Advisors Suggested Reading Global Web Index Written on July 14, 2010 by Espo in social media I saw this yesterday on Scott Monty ‘s site and was blown away at the levels of information that were at our fingertips. Enjoy this post?
BRASS TACK THINKING | FRIDAY, MAY 21, 2010
[Blog] 8 Must-Dos For Aspiring Writers | Brass Tack Thinking
Write blog post titles. Write private thoughts in a journal or comments on a blog. Be Accountable to Something Friends, a book deadline, a regular blog posting schedule. And when you screw that up, like I did recently with my blog schedule, don’t wallow and use that to give yourself permission to slack. But if you hope to make a living in any way related to your writing – be it a blog or a book or articles in a business magazine – get over it. Elizabeth King´s last blog. Elizabeth King´s last blog. But get. Words.
SPIN SUCKS | TUESDAY, AUGUST 3, 2010
[Blog] Defining Marketing: Traditional, Online, and Digital | Spin Sucks
17, 2010 #FollowFriday: The Bike Whisperer A Rose By Any Other Name…Might Not Be As Marketable Blog: Share Your Link Love Spinonomics Attire Not Appropriate for Public Speaking Arment Dietrich Is No Longer a PR Firm? The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Blog Roll Book Rec. Then became the reoccurring question of defining marketing and how traditional, online, and digital all fit together. used to think of it as traditional and new. But now there is too much “new” to fit into one category. What do you think? Do you like this post?
SOCIAL WAYNE | SUNDAY, FEBRUARY 6, 2011
[Blog] Day 6: People of color impacting the social web – Sherri L. Smith #28DaysofDiversity
Smith Twitter: @misssmith11 Website/Blog: TechTruffles.com/ Bio Sherri L. As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. Last year for Black History Month, I started an online series called 28 Days Diversity where I would feature someone new everyday during the month of February for just being awesome in their own right.
SPIN SUCKS | SUNDAY, MAY 1, 2011
[Blog] Inside View Makes Your New Business Meetings Productive
have access to their stock information, any tweets, and most recent blogs that mention them. The big SOBCon is happening as I type and, while I was unable to attend this year (forthcoming Spin Sucks Pro launch, cough), I did manage to make it over to the opening night party, hosted by Social Media Club , on Thursday night. tell you this because I quite unexpectedly, and very pleasantly, had the opportunity to meet Cindy King from Social Media Examiner. Notwithstanding her brilliant accent, she was a complete delight to meet. did a search on Starbucks, just so you can see how it works.
SOSHABLE | TUESDAY, SEPTEMBER 17, 2013
[Blog] Employee Engagement and Facebook
That means if you have your employees liking and sharing your blog posts that are syndicated to Facebook, it will boost the SEO effectiveness of those articles, and thusly your SEO effectiveness as a whole. Original post on Employee Facebook Engagement can be found on Wikimotive’s Blog. 'Facebook engagement is an important part of marketing. The debate about whether or not it has a positive effect on SEO is ongoing, but what we know for sure is that more social engagement only helps across the board. THE NUMBERS. Why do you want your employees engaging exactly? THE PROGRAM.
ARI HERZOG | WEDNESDAY, OCTOBER 10, 2012
[Blog] How Municipal Websites Can Engage You
The past three years have witnessed unprecedented Internet actions from the White House on their blog and across social media. Then, come back, subscribe to my blog , and you can anticipate receiving posts in the near future about municipal website reform. When he's not blogging, Ari helps brands improve their digital media marketing. If you clicked here to learn how local government websites can engage you, there is something I need to ask you to do first: Please vote for me so I can speak about the subject in April 2013 at the National Conference for Media Reform.
ARI HERZOG | MONDAY, FEBRUARY 14, 2011
[Blog] Will Watson Win?
For the benefit of people in other time zones who may not have seen the show yet, I will hold off the scores; but I will share the following extract from IBM’s blog about whether humans or a robot will win the game : One of Watson’s misses highlighted how difficult it is for a machine to play Jeopardy! the latest article from my blog on the social web. also write a blog from my city council desk. After watching the first round of robot Watson competing against humans Brad Rutter and Ken Jennings on Jeopardy! Ken Jennings said “arm” and was wrong. Twitter was abuzz.
ARI HERZOG | THURSDAY, JULY 22, 2010
[Blog] Mash the Web with Ucubd
The beginning of his email: I enjoy your blog & I’m hoping to get some advice and guidance from you. He went on to include two links he created that could have been embedded in recent blog posts. While you make up your mind what to create with the tool, get ideas from their Twitter and Facebook channels, along with screenshots on their blog. Longtime readers know I receive too many email marketing pitches, and most of them suck because they lack personalization. Arun Chikyarappa bucked the trend. While that could be generic copy, I can tell it isn’t. Ucubd.
SPIN SUCKS | FRIDAY, JANUARY 7, 2011
[Blog] The Top Five Stories for Week Ending Jan. 7, 2011
I’m often asked why we named our blog Spin Sucks. I’ve had this blog post from Mark Schaefer open all week because it really has me thinking (I disagree) and I want to take some time to thoughtfully craft a response. Well, I took a couple of weeks off from the top five for obvious reasons, but I’m baaaack! And a crazy week in the news it has been. Groupon is closing a $950MM round of funding (prepping for an IPO, is my guess) and Goldman Sachs invested $450MM in Facebook (prepping for an IPO to beat Groupon to the punch, is my guess). Can anyone hear that?
SPIN SUCKS | TUESDAY, AUGUST 10, 2010
[Blog] Is Net Neutrality About to Become a Thing of the Past?
This isn’t a tech blog and believe me when I say I don’t fully understand what Google and Verizon are claiming to do by meeting with regulators. What about blogs and search engine optimization? 17, 2010 #FollowFriday: The Bike Whisperer A Rose By Any Other Name…Might Not Be As Marketable Blog: Share Your Link Love Spinonomics Attire Not Appropriate for Public Speaking Arment Dietrich Is No Longer a PR Firm? The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Blog Roll Book Rec. know, I know. And so ends the level playing field.
SOCIALNOMICS | MONDAY, SEPTEMBER 9, 2013
[Blog] How To Become An Authoritative Figure Within Your Niche
Twitter is key here, real time updates help to provide concise and informative information, complimented by a clear profile with backlinks to a well informed blog or website. When people are coming to you when they are looking for the latest news for their particular interest, it is more than likely that they will want to read more than just 140 characters, having a informative blog to back up your tweets will convert one time viewers into regular readers. 'When trying to become an authoritative figure within your niche, people will turn to you for information and advice.
CONVINCE & CONVERT | SUNDAY, JUNE 30, 2013
[Blog] How Much Content Do You Need? Here’s a Formula
It’s not always sufficient just to create a detailed blog and be done with it. 'Image from Bigstock.com. was in St. Louis the other day, talking Youtility at an event put together by my friends at Standing Partnership, a killer reputation management firm. It was on the official book launch day , so that was a milestone to remember. Also memorable was a great question from the audience. One of the three ways to create Youtility – marketing so useful, people would pay for it – is to answer every customer question. The Formula For Content Marketing Success.
SOCIALNOMICS | WEDNESDAY, FEBRUARY 16, 2011
[Blog] China Social Media: 6 Critical Sites
China blocked Twitter and other micro-blog technology (Fanfou.com) in 2009 when riots started in the Western region of Xinjiang. Twitter, Facebook, YouTube, Google and others are blocked in China. Roughly 30% of China (1.3 billion) is online vs. roughly 75% in the U.S. This equals 390 million Chinese online, more than the entire U.S. population (310 million). Important Chinese Sites: Weibo: The Twitter of China. Weibo remains and is growing. Interestingly enough, 140 characters maximum isn’t as limiting in Chinese as it is in English. Youku and Tudou: Think YouTube/Hulu marriage.
GEOFF LIVINGSTON | TUESDAY, DECEMBER 21, 2010
[Blog] Personal Branding Preys on Self Esteem Needs
Cross posted on The BrandBuilder Blog. Personal branding remains a popular individual career and online promotion strategy (as evidenced by the top of the Blog Tree by Eloqua and Jess3 ) in spite of significant criticism from the marketing profession as well as many employers. For a variety of reasons already stated in other blog posts , personal brands provide employers dangers , and offer individuals band-aid solutions for deep problems. A point/counterpoint post by Geoff Livingston and Olivier Blanchard , respectively. Mood and worth follow action! by Olivier.
MYRLAND MARKETING | MONDAY, MARCH 1, 2010
[Blog] IT'S TIME TO INVEST
Great blog post! Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense IT’S TIME TO INVEST by Nancy Myrland on March 1, 2010 A few times a week, I send out short marketing words of wisdom on LinkedIn, Facebook and Twitter called Myrland Marketing Moments. They are always fewer than 120 characters as I want to leave room for those kind enough to share, or ReTweet, them on Twitter. Actually, the truth is that I was driving to Chicago, and had 3 hours to think freely about business.
CONVINCE & CONVERT | TUESDAY, JANUARY 20, 2015
[Blog] How to Create Time for Writing Great Content
We all know about the many amazing benefits of blogging , writing, self-publishing, and other forms of content marketing. 'Image via BigStockPhoto.com. But one of the hardest parts is actually finding the time to sit down, write, and create content! ve heard from so many people who want to write more or create more content for their businesses but just have so much trouble finding the time and making it a habit. Below are seven tips for finding time in your busy schedule to get your butt in your writing seat and create awesome content. Do other work between writing sessions. Say “no”.
JACOB MORGAN | THURSDAY, MAY 27, 2010
[Blog] My Thoughts on the Social CRM Summit in Georgia
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER My Thoughts on the Social CRM Summit in Georgia View Comments May 27th, 2010 me on the left, Paul Greenberg in the middle, and Lauren from Ngenera on the right This past week I had the privilege of attending Paul Greenberg’s and BPT Partner’s Social CRM Summit in Atlanta. If you enjoy traveling be sure to check out Jacobs travel blog. I’ve never been to Atlanta before or anywhere near that portion of the U.S. You can leave a response , or trackback from your own site.
SOSHABLE | MONDAY, JUNE 2, 2014
[Blog] Social Media Success? It’s More Than Just ‘Likes’
This will include buying Facebook ads or advertising on key blogs. 'If you judge your business’ social media (SM) success solely on how many likes you can drum up, you’re only looking at a tiny piece of the puzzle. There’s a big disparity when it comes to optimizing your ROI with SM, with a number of marketers jumping full force onto the social media bandwagon, but falling short where it matters most: Actually looking at the data to seeing how successful they are. However, Adobe says that just 12 percent or marketers say they feel “capable” when it comes to measuring SM ROI.
SIMON MAINWARING | SUNDAY, NOVEMBER 18, 2012
[Blog] Here we go…opening the Social Branding Blueprint for the first time together.
This program incorporates all my experience from consulting on brands like Coca-Cola, Nike, Motorola, Toyota and the X Prize Foundation, to the insights from my New York Times bestseller We First , to the blogging I do for Forbes , Mashable and Fast Company , all structured in a simple, 8-step training program to transform your business into a powerful social brand. This is such an exciting week as We First launches for the first time ever it’s Social Branding Blueprint that. This is simply the reality of doing business and reaching customers today.
THE WAY OF THE WEB | TUESDAY, DECEMBER 1, 2009
[Blog] The two digital publishing models of the near future
TheWayoftheWeb The digital convergence of media, entertainment, marketing and PR front page archives about RSS Click below for the WayoftheWeb bookstore The Blogroll A Shel of Myself Chris Brogan Currybetdotnet Eaon Pritchard Faster Future Gaping Void Howard Owens Jaffe Juice Jonathan MacDonald KDPaine’s PR Measurement Blog Michael Leis – Digital Strategy Nick Burcher Occam’s Razor Web Analytics blog Only Dead Fish Seth Godin Simon Collister – Networked Society Teaching Online Journalism The Herd The Obvious? Stocktwits gets funding, Bit.ly Yahoo).