Sherrilynne Starkie

FEBRUARY 13, 2018

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. A lot of people think of social media as marketing, and it’s an important part.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Social media listening is the same as this but on a massive scale. What Exactly is Social Media Listening (& Why Should I Care)? 3 Examples of Social Media Listening in Action.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). Ensure thorough awareness and understanding of the latest laws and regulations within your team.

Reputation 125

Reputation B2B Guidelines Policies 125

agora pulse

MAY 29, 2020

A social media manager is vital to every company, especially during a crisis. Social media managers, in particular, often are the first to be cut. I had one client who I practically begged to leave the social media engagement management to me. Social Media Is the First Line of Defense.

Social Media Management 213

Social Media Management Social Media ROI Company 213

Oktopost

OCTOBER 24, 2022

This type of content can be posted everywhere, but it’s most common on social media platforms like Facebook, Twitter, and LinkedIn. Boosting is another straightforward, low-effort way to increase social media traffic. Of course, you should also consistently evaluate your performance on all other social campaigns.

Social Media 109

Social Media How To B2B LinkedIn 109

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Check their Amazon app or social media sites for reviews from other customers. One way to do this is by doubling down on social media marketing.

Influencer 288

Influencer Brands Policies Privacy 288

Webbiquity SMM

SEPTEMBER 28, 2021

Getting banned on social media in 2021, at least temporarily, has unfortunately become a regular thing for many users. It can happen on any social media network today, even the Pinterest channel. It can happen on any social media network today, even the Pinterest channel. Quora Policies.

Social Networking 265

Social Networking Guidelines How To Policies 265

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. Why is social media essential for financial services? What are the benefits of social media for financial services?

Platform 84

Platform Social Media Insurance Education 84

Waxing UnLyrical

FEBRUARY 19, 2014

Advanced social media monitoring skills are a critical component of effective social media communications. This is why social media monitoring training is so important. Here are the top 3 reasons why social media monitoring has become riskier than ever: 1. Guest Post by Eric Schwartzman .

Social Media 240

Social Media Privacy Training Policies 240

Oktopost

MARCH 16, 2020

While clearly, the main focus continues to be mitigating the disease itself, for many companies brand management and communication on social media is becoming even more strategic. Here are 5 Oktopost features that will help you avoid a crisis on social media: Campaign Management. Social Inbox. Banned Keywords.

Social Media 104

Social Media Module How To Meeting 104

Convince & Convert

APRIL 13, 2011

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. How do you know if your market is active in social media? Most organizations get the value of trying to land coverage in trade media.

B2B 129

B2B Social Media Proposal Google Reader 129

Mindjumpers

JULY 1, 2010

Although it has no use to see this as a novelty and certainly not as yet another silo when we want to have a cross-channel, data-driven and customer-centric holistic marketing strategy, it is worth taking a look at what experts in the area of B2B content marketing advice. What is often missing in B2B content marketing is a strategy.

B2B 189

B2B Strategy Content Marketing 189

Oktopost

MARCH 27, 2018

2018 has opened up a chamber of dark secrets involving the dissemination of fake news on social media. For years, we’ve been blindly handing out our personal information to different networks, only to see it being misused for the mere purpose of disrupting election polls, skewing public perception, and ultimately, brainwashing society.

News 90

News Policies B2B Twitter 90

Webbiquity SMM

JULY 9, 2012

But obtaining and publishing client ratings and reviews is much more difficult in the b2b world. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. ” Not gonna happen. Here are seven possible tactics.

B2B 189

B2B Case Study Telecommunications Study 189

Jason Yormark

JULY 25, 2011

At Strategies 360 we have a unique approach as we combine public policy & government relations work along with the communications, marketing and PR work that traditional agencies focus on. It’s been a learning curve for me as my background has primarily been focused on B2B and B2C clients.

Social Media 218

Social Media Microsoft Price B2B 218

Oktopost

AUGUST 19, 2021

Listen to the podcast: For more thought leadership on how data privacy regulation, GDPR and identity impact B2B business activities, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. She is also responsible for driving the company’s go-to-market privacy and public policy strategy.

Privacy 62

Privacy Data B2B Apple 62

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media is about having a conversati0n with your prospects, not broadcasting to them. Failing to LISTEN. It will backfire.

Social Media 193

Social Media Sysomos Case Study B2B 193

Firebelly

NOVEMBER 15, 2012

The clerk wouldn’t let me check-in, citing hotel policy. Imagine if this poor girl was in charge of that local Candlewood Suites social media presence and said something like that? Social media is easy for companies that produce soft drinks and TV shows. No exceptions, she said. The Oracle Debacle.

Social Media 241

Social Media Hotels Retail Airlines 241

Koka Sexton

JUNE 22, 2013

What is Twitter’s inactive username policy? https://support.twitter.com/articles/15362-inactive-account-policy. Welcome to #socialselling With so many great insights on social media for sales, this will be a resource for all. Social Selling (@socialselling) June 13, 2013. B2B Sales (@b2bsales) June 15, 2013.

B2B 77

B2B Domain Name Policies Resources 77

Webbiquity SMM

JUNE 1, 2021

Engage with prospective customers on social media. Staying connected with your customers and sales prospects, via email and social media, is critical. But for your social media activity to successfully yield results, you need to do more than just broadcast content. Be aware of data regulation policies.

Tips 352

Tips Marketing Privacy Influencer 352

Pam Moore

NOVEMBER 14, 2017

Hiring a social media marketing agency is a big decision. Unfortunately many business and marketing leaders think they can quickly hire a social media agency to generate some fast buzz and a viral video. The truth is that social media is NOT a silo. Same goes for a digital marketing or branding agency.

ROI 164

ROI Social Media How To Marketing 164

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Oktopost

MAY 20, 2021

We have talked about how to pilot and launch B2B employee advocacy on numerous occasions – in our blog posts , podcasts , webinars , and one-on-one sessions with our customers. So you probably already know the steps to successfully kicking off social advocacy (if you’re still not sure, click the links above!).

B2B 118

B2B Policies Social Media Management Groups 118

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 5, 2017

Subject line reads… “New Social Media Agency Kickoff Meeting Tomorrow.” Just 6 short months ago you were hired to lead the charge with social media. We have seen social media managers and directors jet set to VP and higher roles when embracing us an agency. Hiring a Social Media Agency?

Social Media 160

Social Media How To Social Media Management Training 160

Mindjumpers

JUNE 30, 2010

As mentioned in Part 1, we at Mindjumpers have integrated the social media platform Hoist as a mean for managing social knowledge sharing and project management. The platform sort of resembles the ‘next generation’ of the traditional Intranet, however with a communication feature that is similar to popular social media networks.

Social Media 189

Social Media Collaboration Project Organization 189

Ignite Social Media

JULY 10, 2020

” Finally, the Washington Post points out that Facebook’s own auditors called its policy decisions “ a tremendous setback.” Where to Invest Social Ad Budgets. That makes for desirable B2B targeting in particular. The post How Will Brands Invest Social Ad Budgets Pulled from the Facebook Boycott?

Brands 176

Brands Facebook LinkedIn Influencer 176

Webbiquity SMM

JUNE 20, 2019

However, unless they’re already actively reading and sharing industry insights through their social media presence, that may not be the case. Choose leadership that is already engaged on social media and ask them to start sharing the company’s content on LinkedIn. Social Media Freedom. What’s in it for me?

LinkedIn 166

LinkedIn Brands How To Training 166

Social Media Strategies Summit

JUNE 24, 2022

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. However, New York University’s social media marketing team has found a way around this: highlighting its unique selling points via Instagram Reels. Amtrak realizes this.

Examples 165

Examples Instagram Brands Transportation 165

Oktopost

APRIL 6, 2023

In the B2B world, you don’t just want to be looked upon as just another business selling a particular product or service. While, for plenty of retailers in the B2C world, that reputation can work out just fine, the world of B2B is different. What is social advocacy, and how does it support thought leadership?

Exercises 69

Exercises Metrics B2B Social Media 69

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. The FTC encourages social media policies be in place and reviewed.

Social Media 153

Social Media Policies Consultant Social CRM 153

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals.

ROI 102

ROI Social Media Engagement Skills 102

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Because tools will change.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137