Oktopost

MARCH 20, 2021

According to a survey conducted by CoSchedule , 74% of marketers say they set marketing goals, but only 3% admit to reaching them. Growth hacking is an essential tool for smaller businesses in the B2B space that needs to make the most of every human and financial resource. The Keys to Growth Hacking Success. Use Interactive Content.

Strategy 144

Strategy Metrics Process B2B 144

Hootsuite

AUGUST 24, 2023

You can also create a document carousel post from the mobile app by tapping Post , then under More , choose Document to attach your PDF. Google uses a document carousel post here to promote their free webinar. Tailor the copy of your post to the more B2B-focused audience of LinkedIn, rather than a “buy this now” call to action.

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

Pam Moore

DECEMBER 7, 2017

58% brand marketers and PR professionals surveyed do not have a good sense of what people do after they consume their brand content (Cision). Content that Converts to Sales On-Demand Webinar. 2018 Influencer Marketing Trends and Best Practices On-Demand Webinar . 35% state their biggest challenge is creating content (Cision).

Template 167

Template Templates Trends Content 167

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Hootsuite

AUGUST 14, 2023

Check out our webinar on the DOs and DONTs of ChatgGPT for social media. Design two optimized contact forms to collect emails from B2B clients in the automotive manufacturing industry. Create a landing page outline for a mobile banking app designed to attract younger users. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92

Writtent Blog

FEBRUARY 20, 2014

Survey Results. Mobile Apps. Really, the sky is the limit when it comes to professional guide ideas for B2B content marketing. QR codes aren’t just a trendy way to get your mobile prospects and customers engaged – they’ve got a load of potential for mystery or exclusivity-based marketing campaigns. Twitter Chats.

Content 104

Content Marketing Screencast Tumblr 104

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). Things to consider when you're designing your web experience.

Social Media 159

Social Media Statistics Strategy Research 159

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Sprout Social

JUNE 10, 2021

In a 2020 study , 81% of B2B marketers used email newsletters for content marketing in the last 12 months. The same study also found that 87% of B2B marketers identify email as one of their top free organic distribution channels. Upcoming webinars, or recordings of past webinars. Mobile friendly. Nurture leads.

Newsletter 132

Newsletter How To Marketing Template 132

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text. B2B and B2C?

Questions 167

Questions WordPress Postrank Blogger 167

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. New content (webinars, blog posts). Webinars are all the rage right now for a reason. Checklists, webinars and case studies are prime content for social ads, for example.

Strategy 100

Strategy Marketing Case Study How To 100

Convince & Convert

JULY 28, 2010

Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Mater of fact that gets a standing ovation… But now I want to share it… Feel my pain… I have to leave my email to a browser… on a mobile device that could well spell a don't bother.

Social Media 148

Social Media Strategy Consultant B2B 148

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( B2B Marketing Insider ). Consumer marketing is about mobile, B2B is about content.

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

MAY 26, 2010

I think this is the case for many companies that just jump in feet first without surveying what they're getting into. As a result their strategy falls flat, and they miss opportunities to really connect with their customers on that “passion&# you speak of. Now for more coffee. All rights reserved.

Social Media 134

Social Media Consultant Video Strategy 134

Webbiquity SMM

AUGUST 2, 2010

A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Though Facebook is generally more effective for b2c marketers than on the b2b side (as even this report notes), there are nevertheless b2b companies standing out from the crowd by getting results through Facebook. How are they doing it?

Report 174

Report Social Media B2B GPS 174

Convince & Convert

SEPTEMBER 8, 2010

Mobile is Critical MySpace was slow to adopt mobile technology, and the lack of MySpace in your pocket was part of what killed them. Further, mobile users actually spend more time on Facebook, not less. They recognize that the future is not in dot coms at all, but in deconstructing content and making it mobile and portable.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Webbiquity SMM

APRIL 23, 2013

Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing. Research: B2B Buyers Want Content by Social Marketing Forum.

Content 223

Content Tips Marketing B2B 223

Convince & Convert

FEBRUARY 9, 2010

A survey of 4,875 adults (500 U.S.) I feel that once we dive down into the polling and the methodology, we'll find that the definition of “friend&# for the purposes of these surveys will have contexts different enough to render the comparisons (and thus the “trend&# ) meaningless. Secondly I don't trust the source.

Social Media 119

Social Media Strategy Survey Social CRM 119

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? How do marketers separate hype from reality in mobile? Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

JANUARY 5, 2016

Surveys suggest that many marketers are uncertain of the effect of content marketing. The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. this week’s chart, we look at data from a survey of 542 U.S.

Content 60

Content B2B Marketing Hubspot 60

Convince & Convert

JULY 15, 2016

All the research shows that marketers are creating more content than ever, both B2B and B2C, but how do you actually get that content to perform. ” So polls and surveys, contests, you have blank canvas, sort of create what you want. Are you B2B or B2C? We had a webinar. Look, so many of us are making content.

Content 102

Content How To B2B Questions 102

Sprout Social

OCTOBER 17, 2016

Instead of sending out thousands of paper surveys or forcing customers to complete online forms, you can head to Twitter to see how customers feel about your brand. 54% of users surveyed by Twitter reported they had taken action after seeing a brand mentioned in Tweets. If you're in the B2B space, LinkedIn is a must.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. There is no better ‘bang’ for your buck than a well thought out and properly executed crowdsourcing initiative. Yet, it seems to be a stagnant mode of gathering feedback.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Social Media Statistics by The B2B Guide to Social Media ** 5 Stars This is one of the most amazing and comprehensive sources of social media statistics anywhere (other than the Webbiquity blog marketing research section, of course). Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219