Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 153

B2B Tips Twitter Marketing 153

Hootsuite

MAY 11, 2023

Make an educational video series Educate your viewers about a certain topic by creating a series of videos that cover the basics and build up to more advanced topics. Promote a cause you care about and why it is important Take the opportunity to educate viewers on a cause you’re passionate about.

YouTube 103

YouTube Video Film Sports 103

Hootsuite

JUNE 11, 2020

For example, take a look at how B2B company Monday.com uses skippable in-stream ads for lead generation. Likewise, B2C online education brand MasterClass uses skippable in-stream pre-roll ads to promote their memberships. Source: Mint Mobile. Easily publish videos to Facebook, Instagram and Twitter—all from one dashboard.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Writtent Blog

DECEMBER 22, 2013

Both education marketing specialists and traditional marketers can benefit from the annual Carnegie Conference, held in Orlando, Florida at Disney World. IRCE: Forward Mobility. Leaders from Zappos, Staples, and Wayfair will cover topics like mobile web design, usability, and internet commerce. February 10-12, 2014.

Conference 60

Conference Marketing Education Hubspot 60

Sprout Social

JUNE 24, 2019

Arkside Marketing is a full-service ad agency specializing in regulated industries such as law firms, automotive, healthcare, and education. Idea Grove is a Dallas-based PR firm with an international roster of B2B technology clients. Arkside Marketing, Inc. Idea Grove. KloboMedia. Social Karma. Lever Interactive. Digital Natives Group.

Automotive 69

Automotive Reputation Social Media Management Retail 69

Oktopost

OCTOBER 14, 2021

For B2B marketers, the cornerstone of any successful campaign is having effective, engaging content. This is where applying B2B copywriting strategies comes into play. 78% of companies have a team of one or more focusing purely on content creation and B2B marketing strategies. . What is B2B copywriting? Source: [link].

B2B 142

B2B Strategy Statistics Research 142

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Depth of subject matter expertise.

B2B 185

B2B Social Media Review eBook 185

Sprout Social

AUGUST 16, 2016

You’re publishing quality content, but your outreach efforts can only take it so far. Without these tags, the Facebook Crawler will make an educated guess about the title, description and preview image for your content. While you’re optimizing your website for social media shares, you should also do the same for mobile.

Social Media 40

Social Media Mobile Social Networking Trends 40

Writtent Blog

SEPTEMBER 3, 2013

It’s entirely too easy for marketers to get caught up in established patterns of outreach, which could range from publishing 10 blog posts a week to Tweeting 20 times a day. As Penn points out, our resources for self-education are almost limitless, thanks to the digital age. Now, that’s heroic. Content Marketing. Become a Writing God.

Conference 72

Conference Marketing Hubspot Metrics 72

Sprout Social

JANUARY 9, 2017

Managing multiple accounts makes it hard to know the best times to publish on social media. But knowing all the possible times in the day can make publishing simpler. You want to be smart about your posting schedule, but just as importantly, know what you’re publishing. Google+ Is Mobile Friendly. Jump to Twitter.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40

Writtent Blog

MARCH 10, 2014

What they did right: Pace embraced the quality and luxury at the core of The Four Season’s mission, and channeled these principles into content to educate their client’s customers. Nashville, Tennessee-based content agency Hammock wasn’t given a small task by B2B organization Health to You. dCustom: Carry the Load. The PohlyCo: AISES.

Content 85

Content Marketing Energy Case Study 85

Sprout Social

JULY 6, 2022

Mobile commerce: what it is and why you should care. Best Times to Post on Facebook for Education. Best times to post on Facebook for Education: Mondays from 8 to 10 a.m., Best days to post on Facebook for Education: Mondays, Tuesdays, Wednesdays and Fridays. Higher education social media resources. Consumer Goods.

Tourism 110

Tourism Facebook Travel Education 110

Convince & Convert

JUNE 19, 2013

Meanwhile, B2B marketers sat on the sidelines waiting for social campaign technology to deliver against their more sophisticated needs. In the B2B space, having people follow you is not enough. For B2B marketers, the promise of social is user data, and first generation social campaign technologies just weren’t delivering.

B2B 154

B2B Campaign Trends Mobile 154

Convince & Convert

MARCH 3, 2016

The B2B world can feel quite stiff sometimes. And when what you publish sounds like yourself? They’re just as tired of the B2B business-sounding stiffness as you are. We’ll work with what you’ve already got to set your foundation and make what you publish in the future even better. Image via BigStockPhoto.com.

B2B 60

B2B Brands Airlines How To 60

Sprout Social

APRIL 13, 2022

Mobile commerce: what it is and why you should care. Best Times to Post on Instagram for Education. Best times to post on Instagram for Education: Tuesdays at 10 a.m. Best days to post on Instagram for Education: Tuesdays, Wednesdays, Fridays. Worst days to post on Instagram for Education: Sundays. Consumer Goods.

Instagram 120

Instagram Tourism Travel Education 120

Sprout Social

JUNE 10, 2021

Summarize published stories and content. In a 2020 study , 81% of B2B marketers used email newsletters for content marketing in the last 12 months. The same study also found that 87% of B2B marketers identify email as one of their top free organic distribution channels. Recently published videos. Product education.

Newsletter 128

Newsletter How To Marketing Template 128

Myrland Marketing

APRIL 6, 2010

Perhaps the Government Affairs Team decides to utilize mobile marketing in order to keep its clients abreast of critical developments while the legislature is in session. Perhaps the Firm decides it is innovative, interactive and educational enough to build and host an active Business (Fan) Page on Facebook.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It lets you change permissions around who can actually edit or publish posts and adds an alternative to publishing to writers can submit posts to editors for review. He’s the president of Human Business Works , an online education community for small businesses. Chris Brogan. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Hootsuite

SEPTEMBER 2, 2021

Any video content that you publish should be designed to entertain, educate, and/or inspire your audience. Notion on YouTube — creates educational content that’s both helpful and inspiring for its users. Videos made purely to sell aren’t going to engage viewers. Disappearing content formats. Disappearing content formats.

Types 145

Types Social Media Statistics HootSuite 145

Writtent Blog

DECEMBER 6, 2023

Publish articles in trade or local magazines. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Publishing articles online creates good backlinks to your website, shows expertise, builds credibility, and more. Optimize your website for mobile.

Small Business 98

Small Business Marketing Compete Directory 98

Keyhole.co

MAY 18, 2023

Twitter receives approximately 80% of its traffic via mobile. 82% of B2B content marketers use Twitter. 75% of B2B marketers advertise on LinkedIn. 93% of B2B marketers use LinkedIn. of watch time happens on mobile. 62% of businesses use YouTube for marketing , sales, and educational purposes. Brands are 2.3x

Statistics 59

Statistics Social Media B2B YouTube 59

Hootsuite

JULY 15, 2019

So, using data from social benchmarking tool Unmetric , we’ve compiled data from 300 brands on social media and divided the results into B2B and B2C industries. That’s regardless of whether you’re a B2B or B2C brand. B2B brands. 88% of Facebook users access the site via mobile device. B2B brands. Table of contents.

LinkedIn 112

LinkedIn Instagram Twitter HootSuite 112

Convince & Convert

SEPTEMBER 20, 2010

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). Put another way, Twitter users are 3 times more likely to follow brands than Facebook users.

Social Media 161

Social Media Statistics Strategy Research 161

Social Media Strategies Summit

NOVEMBER 18, 2022

Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app. Education level. If you have a physical location, publish it on your Facebook Page. LinkedIn is the only B2B-dedicated platform in our roundup. Image source.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

SEPTEMBER 10, 2012

” She was named B2B Magazine’s 2012 Digital Marketer of Year. Carrie played a key role in launching the enterprise-wide integration of social & mobile recruiting, breaking some of the traditional boundaries of HR in the process. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( B2B Marketing Insider ). Consumer marketing is about mobile, B2B is about content.

Statistics 50

Statistics Social Media B2B Hubspot 50

Hootsuite

JUNE 27, 2022

Authenticity is just good business: 56% of users and 67% of creators feel closer to brands they see on TikTok—particularly when they publish human, unpolished content. The best equipment for filming is something you’ve already got: a mobile phone. But people often forget about the other two: inspiration and education.

B2B 98

B2B Trends Authentication Film 98

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. SaaS marketers today must find a balance between educating their audience and drowning them with information. The SaaS space is crowded with competition.

Strategy 96

Strategy Marketing Case Study How To 96

Socialmedia.biz

JUNE 28, 2018

Moreover, how does Facebook, a platform used by millions of businesses to connect with their customer base, compare to Instagram in terms of content marketing for B2B and B2C brands? 62% of B2B marketers agreed that storytelling was an effective content marketing tactic, that boosted brand conversions for them by 30%.

Instagram 75

Instagram Template Templates Price 75

Webbiquity SMM

JANUARY 9, 2012

Curating the curator here, as Gabrielle Conde links to and summarizes 100 educational posts about Twitter, covering the gamut from setting up a Twitter account to using hashtags to marketing and prospecting strategies, from authors like Marian Schembari , Michael Brenner and the ebullient Diana Adams. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Convince & Convert

MAY 26, 2010

I think this is where Adobe can solve a problem for publishers who desire the power of Premier and After Effects and make a web-based SaaS solution. Doing that will help empower publishers to use video more effectively. Doing that will help empower publishers to use video more effectively. Now for more coffee.

Social Media 136

Social Media Consultant Video Strategy 136

agora pulse

MARCH 26, 2020

A B2B business. Because of this, along with differences between how it will show up on mobile and other various devices, you want to avoid text on your banner image. You can also benefit from using LinkedIn Video and Publishing to create content that will be viewed by more people over a longer period of time. Background.

LinkedIn 115

LinkedIn Skills Hashtag Publishing 115

Rebekah Radice

APRIL 11, 2016

Compared to many B2C customer oriented social platforms, LinkedIn focuses on cultivating B2B relationships. Publish long-form content to LinkedIn’s publishing platform. When you publish a long-form post on LinkedIn : Your original content becomes part of your professional profile. 3 Ways You Can Use LinkedIn .

Sites 114

Sites Social Media How To LinkedIn 114

Kikolani

NOVEMBER 29, 2010

They are not only bloggers, but many are also published authors, entrepreneurs, CEOs, experts in their niche, and overall inspirations. She has written for major sites like Mashable and Smashing Magazine as well as published the book Internet Famous: A Practical Guide to Becoming an Online Celebrity. Who Are These Women. Cordiva Raven.

Blogger 168

Blogger SEO Consultant WordPress 168

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. Of course, ensuring content marketing success isn’t just about clicking the “Publish” button three to five times per week.

Content 221

Content Marketing Loyalty Collaboration 221

Webbiquity SMM

MARCH 27, 2017

Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Instagram has more users than Twitter.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Hootsuite

AUGUST 14, 2023

From job seekers to engineers, marketers, educators, healthcare professionals and more, here is your ultimate ChatGPT prompt cheat sheet to help you harness the full power of this tool. Write an education section for a resume emphasizing a candidate’s passion for data science and analytics. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92