Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. TAKEAWAY : Amplify the voices of your employees within their professional communities to more authentically promote your brands. #3 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

Keyhole.co

MAY 9, 2023

Strengthen omnichannel marketing strategy: The contests drive traffic to multiple channels, including social media accounts (Facebook, LinkedIn, and other platforms), email newsletters, and websites. Promote the giveaway: Leverage your social media channels (Facebook, LinkedIn, Twitter, etc.) for the contest promotion.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Convince & Convert

APRIL 15, 2010

We have entered an era where every business needs to consider themselves a TV station and a magazine , and the quicker you figure out your strategic content marketing plan, the faster you can use content to drive meaningful business results. Photography magazines. Is Your Company in the Content Marketing Industry?

Content 124

Content Marketing Consultant Social Media 124

Buffer Social

JULY 28, 2016

Quick quiz for social media marketers : Raise your hand if you’ve ever been asked, “So, you get paid to go on Facebook?”. So, we started focusing our energy on LinkedIn and dialed it back on Twitter and Facebook—and now, the number of MQLs we’re shooting over to sales has gone up by 30%.”. Probably quite a few of us, right?

Social Media 76

Social Media Marketing Team Guidelines 76

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. The B2B prospect hanging out on Facebook Sunday night behaves differently and has different information needs than the same person reading e-mail on Monday morning.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. When you share your post on Twitter or Facebook, instead of just sharing the title and the link, propose a question there such as “Got an opinion on the new Facebook profile design?

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month.

Metrics 130

Metrics Strategy How To Tourism 130

Writtent Blog

DECEMBER 6, 2023

Publish articles in trade or local magazines. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. This makes you a valuable community member and builds awareness. Listen to what they’re saying on Twitter and Facebook for honest market research.

Small Business 98

Small Business Marketing Compete Directory 98

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). We’ll be rolling out a Facebook page so that as many folks as possible can begin interacting around the issues covered in the book.

Upcoming 124

Upcoming Project News Social Media 124

Convince & Convert

MAY 13, 2010

Facebook Fan Pages are email newsletters with smaller pictures. Facebook is for people you used to know. Every company is its own TV station, magazine, and newspaper. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Diva Marketing Blog

JUNE 22, 2009

Can tools like blogs, Twitter, Facebook, etc., Valeria Maltoni Valeria Maltoni helps businesses understand how customers and communities have changed marketing, public relations, and communications - and how to build value in this new environment. She built one of the first online communities affiliated with the magazine.

Conversation 40

Conversation Marketing Health Care Web 2.0 40

Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted).

Social Media 117

Social Media Strategy Social CRM Company 117

Webbiquity SMM

JANUARY 10, 2011

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Facebook Marketing Tips and Guides. The 12 Best Ways To Customize Your Facebook Pages by TechCrunch.

Facebook 210

Facebook B2B Privacy MySpace 210

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. Leave a comment please.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JUNE 3, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Really, Jay? DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Jay – I disagree here. How can you not know how to care? It's been 40+ days and they are still doing and saying dumb stuff. Is anyone advising them?

Social Media 156

Social Media Strategy Consultant Social CRM 156

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. 40 Examples Of Creatively Designed Twitter Backgrounds by Tripwire Magazine. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. If it’s not, then we don’t.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. Allowing clients to treat number of Facebook fans as the core success metric is a dereliction of duty. Between bit.ly

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

MAY 31, 2012

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

B2B 113

B2B LinkedIn Posterous Social Media 113

Kikolani

NOVEMBER 29, 2010

Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Alison is an interactive copywriter, social media fashionista, Internet marketing blogger, and Facebook addict, as well as co-author of The Facebook Marketing Book.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

AUGUST 18, 2010

What’s the best way to get the most possible Facebook “likes&# and Twitter followers? Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. What’s the hot new trend in social media that we can bring to our clients? How can we make a viral video that gets thousands of views?

Questions 160

Questions Social Media Consultant Education 160

Webbiquity SMM

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 3, 2011

promote via Twitter and Facebook) and not-so-obvious (e.g., Seven Ways to Revive a Neglected B2B Blog by MLT Creative. Inciting Insight: How to make thought leaders think by The Communicator. How to Make an Awesome Corporate Blog by Entrepreneur Magazine. In yet another guest post, Jonathan Beebe offers seven common (e.g.,

Tips 176

Tips Sysomos SEO WordPress 176

Webbiquity SMM

AUGUST 28, 2012

Why Now Is The Time To Build Your Personal Brand by B2B Marketing Insider. It would be like trying to unpull a trigger…ROI is most importantly the cultivation of relationships and capturing the positive word of mouth recommendations from your community. B2B And A Resistance To Video Marketing by B2Bbloggers.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Buzz Marketing for Technology

JUNE 27, 2008

Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. A number of large web development discussion communities host contest areas, including NamePros , v7 Network , and Webmaster Talk. RWW Daily by Email.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. Somebody’s “strange&# social network is someone else’s potentially thriving customer community.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Webbiquity SMM

APRIL 27, 2021

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. Facebook was opened up to the public in 2006. ” Prologue: The Reign of Print. YouTube got started in 2005.

B2B 318

B2B Influencer Social Media BuzzStream 318

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Community Management/Engagement.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Convince & Convert

MARCH 1, 2012

Would you rather have Twitter, or would you rather have Facebook? If you could have one thing that you had to deal with, would you rather have Twitter or would you rather have Facebook?” So I would hate to give up Twitter, but it would probably have to be Facebook for me. Eric: We’re a B2B software company.

Social Media 140

Social Media Hubspot Software Hosting 140

Hootsuite

NOVEMBER 9, 2015

Facebook to Tell #Brands More About Who's Near Their Stores via @adage [this is big!] Mari is a social media thought leader with a specialty in Facebook. A Reality Check on The Question: Why is Facebook Organic Reach Declining? 8zB1KqWsqK pic.twitter.com/f4UdeqXCkj. — Jay Baer (@jaybaer) November 6, 2015. pLk1F8TmHt.

Social Media 75

Social Media Twitter Feed Feedly 75

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

iPad 136

iPad Content iPhone Wireless 136

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. MediaPost ).

Statistics 226

Statistics Social Media B2B Journal 226

Hootsuite

JULY 13, 2023

You already know how helpful social media can be for brand awareness and engagement : today, we’re digging into just how marketers can use platforms like Facebook , Tiktok , Instagram , and LinkedIn to generate sales leads. Source: Facebook What is social media lead generation? he’ll probably feel pretty special.

Social Media 98

Social Media HootSuite Analytics Newsletter 98

Hootsuite

NOVEMBER 9, 2015

Facebook to Tell #Brands More About Who's Near Their Stores via @adage [this is big!] Mari is a social media thought leader with a specialty in Facebook. A Reality Check on The Question: Why is Facebook Organic Reach Declining? Top Facebook Marketing Expert (@MariSmith) November 6, 2015. Mari Smith. Jason Houck.

Social Media 40

Social Media Twitter Feed Feedly 40

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? What are the best days and times for Facebook updates? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ). While 86% of marketing professionals have “liked” at least one brand on Facebook, just 58% of consumers have done so.

Statistics 214

Statistics Social Media B2B SEO 214