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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. They must get their branding right while addressing their target market on the different platforms where they hang out, and with the exact type of messaging they expect to hear.

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Defining a Strategy To Use Content In B2B Marketing

Mindjumpers

This guest blog is written by J-P De Clerck , who is an experienced interactive marketing journalist and blogger. The focus on relevant content, that also makes your business “found” in an online world is so strong that there is even a new “marketing discipline”, called content marketing.

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How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity SMM

Quora Policies. Read more of Quora’s policies here. We also must remember, these are all free platforms, we are at the mercy of their alleged privacy policies, ethics, company culture, professionalism, and operations. I’d love to hear about it here in the comments! Use promo code WELCOME30 at checkout for a discount.

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B2B Social Media: 4 Ways to Sell the Value to Management

Convince & Convert

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. When it comes to selling soap, marketing to Facebook’s 500 million members is a no brainer. How do you know if your market is active in social media?

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How to Nail an Employee Spotlight on Social Media

Oktopost

Employees are the most important part of any business, yet far too many companies fail to include employees in their marketing plan. Pro tip: On LinkedIn, include a link to your careers page in the first comment of the post, rather than within the post itself. make it count! Final Thoughts.

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How to Avoid a Social Media Crisis During COVID-19

Oktopost

Like many industries, the marketing industry has been feeling the impacts of Covid-19 worldwide. As the crisis unfolds, many marketers are discussing how to keep business moving along in such uncertain times. Here are 5 Oktopost features that will help you avoid a crisis on social media: Campaign Management. Social Inbox.

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Social Media Managers Are Necessary During a Crisis: Here?s Why

agora pulse

Cutting costs makes sense, of course, but many businesses make the mistake of starting off by cutting their marketing departments right off the bat—without thinking exactly about purpose, and benefit of each specific (and vital) role. A user commented about how cloth face masks are clogging her pores and asking for a product recommendation.