Oktopost

JULY 20, 2023

It’s a fresh, fun, and professional space that’s making waves in the realm of B2B communication. Threads in Action: Real-World Examples While specific case studies of businesses using Threads are still emerging due to the platform’s novelty, some notable companies have already established a presence on Threads.

Conversation 91

Conversation B2B Community building Instagram 91

Sherrilynne Starkie

APRIL 27, 2014

Whether you are a B2B, B2C, or non-profit organization, your customers expect authenticity and honesty,” she says. This week Canadians get the chance to meet Gini at Third Tuesday events in Ottawa and Toronto. The Spin Sucks Brand Ambassador Program: A Case Study. Spin Sucks author, Gini Dietrich agrees. Related articles.

Case Study 260

Case Study B2B Authentication Review 260

Webbiquity SMM

JULY 9, 2012

But obtaining and publishing client ratings and reviews is much more difficult in the b2b world. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. It occurs every day, but no one is going to talk about it.

B2B 101

B2B Case Study Telecommunications Banking 101

Convince & Convert

AUGUST 25, 2011

The social media events season is again upon us. I’m often asked what social media events I recommend. It’s a tougher question than it seems because there are many events I’ve never attended, and what you take away from an event is often – I find – driven by three things: 1.

Eventful 128

Eventful Social Media B2B Conference 128

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. LinkedIn Events. Online events are becoming popular across platforms but using LinkedIn events is another option for brands to consider.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Ignite Social Media

DECEMBER 9, 2019

The CM200 features editorial listings and coverage of agencies spanning 11 categories, including Experiential, Sports & Entertainment, Promotion, Retail/Shopper, Digital/Content, Social Media, Design and Innovation, B2B Demand Gen, B2B Brand Engagement Marketing, B2B Experiential Marketing and Martech.

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List RFP Social Media Marketing 78

Pam Moore

SEPTEMBER 19, 2023

Hey Digital Marketing and B2B Sales Trailblazers! Let's make you a winning case study of how to absolutely crush your marketing and sales goals… even in crowded, digital world of noise! Subscribe here-> Mind and Machine The series will include webinars, podcasts, free resources, events, special guests and more!

B2B 78

B2B Exercises Remix Team 78

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. For Consideration I like to use more in depth tools like webinars and live/virtual events – derived from the lists of folks who downloaded and have been interacting with us on a particular topic.

Types 255

Types Content Case Study Press Release 255

Buzz Marketing for Technology

NOVEMBER 10, 2010

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. For Consideration I like to use more in depth tools like webinars and live/virtual events – derived from the lists of folks who downloaded and have been interacting with us on a particular topic.

Types 255

Types Content Case Study Press Release 255

Keyhole.co

SEPTEMBER 20, 2023

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. Write engaging case studies to build niche expertise.

Reputation 59

Reputation Brands Construction How To 59

Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market. Attend industry events and meetups.

LinkedIn 113

LinkedIn Tips Skills URL 113

Writtent Blog

FEBRUARY 12, 2014

93% of B2B marketers use content marketing, a 2% increase over 2012. 42% of B2B marketers say they’re effective at content marketing. B2B marketers with a documented strategy are more likely to consider themselves effective. 73% of B2B marketers are producing more content than they did a year ago. Source: CMI ).

Content 110

Content B2B Hubspot Marketing 110

Rebekah Radice

JULY 15, 2019

Show a live event you’re attending. No wonder 78% of buyers say that webinars helped them make B2B purchasing decisions. Video Case Studies. That’s where case studies come in. Case studies are often the last piece of social proof necessary to “seal the deal” with the customer.

Types 119

Types Video Content Case Study 119

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). The most popular social media sites for distributing B2B content are LinkedIn (used by 83% of B2B marketers), Twitter (80%) and Facebook (also 80%). B2B Lead Blog ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

JUNE 30, 2013

Louis the other day, talking Youtility at an event put together by my friends at Standing Partnership, a killer reputation management firm. This is true for all businesses, but perhaps most so for B2B, where the stakes are higher and the consideration cycle is longer. Image from Bigstock.com. I was in St.

FAQ 157

FAQ Content B2B Insurance 157

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Speaking at an event? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Hootsuite

MAY 11, 2023

Discuss how different cultures celebrate a particular event If you have a global audience, this is another great YouTube video idea for beginners. Show how various cultures celebrate the same event differently. Be sure to include interesting facts about your hometown as you film!

YouTube 103

YouTube Video Film Sports 103

Convince & Convert

APRIL 25, 2016

Case Study: How Merck is Using Virtual Team Building to Increase Performance. Smarter Streets: Case Studies for Cities and Utilities – Learn How the City of Baltimore and Washington Gas Reduced Costs. Read on for the other webinar components that were also critical to being able to deliver such a compelling case study.

Engagement 60

Engagement Case Study Tips Discount 60

Sprout Social

NOVEMBER 22, 2022

Your agency can be industry specific (B2B, tech, beauty etc) or platform-specific. Run events like webinars to increase brand awareness. Consider adding testimonials or case studies to strengthen your experience even more. A case for growing your social media marketing agency services. Hire employees.

Social Media 99

Social Media How To Marketing Price 99

Convince & Convert

APRIL 11, 2016

Over the last eight years, my team and I have produced, delivered, and moderated hundreds of webinars across a wide canvas of B2B industries. A great example of a relevant topic comes from a recent case study webinar covering a large automobile dealership. Remember, people buy when they are in pain and have money to solve it.

Case Study 60

Case Study Tips Metrics Education 60

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

AUGUST 23, 2010

Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. Kim Cornwall Malseed summarizes the social media wisdom and ROI results gleaned from a panel of b2b marketing pros including Holger Schulze of SafeNet, Frank Strong of Vocus and Susan Cato of CompTIA. Share this on Mixx. Tweet This!

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

OCTOBER 18, 2010

Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Of course you do, or you wouldn’t be reading this. Annabel Candy details eight traits to cultivate for blogging success, such as being concise, focused and persistent. Share this on Bebo. Subscribe to the comments for this post?

Alltop 148

Alltop Tips Hubspot Directory 148

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. That’s good news for a lot of us looking to get into the industry!

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

Convince & Convert

MAY 5, 2010

link] THANKS [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. link] [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. Such a cool site! I cant wait to share!

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Private brand communities vs. Facebook.

Social Media 149

Social Media B2B Strategy Consultant 149

Pam Moore

AUGUST 7, 2018

We work in both B2B and B2c and have found the challenges though different are often the same. This is a live event training designed for a 101 to 201 level audience. Our agency works with brands across the globe, from startups to large enterprise brands. Social media is not rocket science. Webinar Details: . Time: 2pm et.

Social Media 149

Social Media Training Startup Social Networking 149

Pam Moore

SEPTEMBER 19, 2017

This is a special live training webinar event packed with actionable tips and strategies you can implement immediately. Everyone that attends the live event will receive a FREE Content Success Kit! I will be sharing with you the same methods and tools we leverage to obtain a 50-80% conversion rate on our own content consistently.

Content 164

Content Training ROI Compete 164

Buzz Marketing for Technology

FEBRUARY 11, 2010

We announced on that day we would hold a virtual event that would introduce our new roadmap for the combined enterprise in exactly 30 days. This would prove to be a seminal event for Avaya and on January 19, 2010 we did released the roadmap to a staggering crowd of 24,000 people. B2B Marketing Content: Lure or Lasso? Tweet This!

Case Study 183

Case Study B2B Study Wikipedia 183

Pam Moore

SEPTEMBER 18, 2017

This is a special live training webinar event packed with actionable tips and strategies you can implement immediately. Everyone that attends the live event will receive a FREE Content Success Kit! .” I am hosting a FREE Live Training Webinar on Thursday, September 21st at 2pm et. Grab your seat right now. Seating is limited!

Content 162

Content Training How To ROI 162

Laurel Papworth

DECEMBER 21, 2023

Facebook is mostly blah, blah, whereas LinkedIn is B2B. You work very much in a B2B space, so therefore LinkedIn is why I recommended it. Tell me step-by-step why, your reasoning. It will say, You don’t have a visual product, therefore Instagram is not a good fit. And the only person I know that knows Taiwanese is ChatGPT.

Course 52

Course Committee Data Training 52

Pam Moore

AUGUST 7, 2018

We work in both B2B and B2c and have found the challenges though different are often the same. This is a live event training designed for a 101 to 201 level audience. Our agency works with brands across the globe, from startups to large enterprise brands. Social media is not rocket science. Webinar Details: . Duration: 60-75+ Minutes.

Social Media 60

Social Media Training Startup Social Networking 60

Oktopost

JULY 29, 2021

Lead generation is one of the most significant challenges faced by B2B marketers – and 61% of marketers agree. In this article, we’ll take you through 11 steps and goals to help develop your B2B lead nurturing process into an effective conversion machine. Taking part in a conference or event. How important is it?

B2B 165

B2B ROI Campaign Buy 165

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Pam Moore

SEPTEMBER 9, 2020

Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). If you are not targeting the right customer, anything you do with marketing is all for not and a waste of time and money. Consistently create CONTENT to attract, inspire and convert lookers to buyers! .

Conversation 78

Conversation Template Templates Marketing 78

Convince & Convert

MAY 12, 2010

I feel like the other guy in the story- will you try social media if I give you some great case studies? Yet they blindly support tactics like blanketing local zip codes with direct mail pieces (argh). Will you embrace Twitter if I can show you ROI? And that’s just it.

Consultant 121

Consultant Social CRM MySpace Social Media 121

Oktopost

FEBRUARY 15, 2024

Content is king, but B2B buyers are all drowning in more content than they can ever consume. B2B Social Media Management tools like Oktopost can pick up where your content studio leaves off, streamlining social media management processes and providing analytics you can use to evaluate and adjust your campaign after it launches.

Content 62

Content B2B Case Study Price 62