Waxing UnLyrical

SEPTEMBER 9, 2013

Why: Gini Dietrich details how identity theft on Facebook is easier than you think, and what to do if it happens to you. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Calvin Sellers explores. Your Facebook Identity Was Stolen. That Time Our Website Was Hacked.

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Consultant Flickr Loyalty Resources 198

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APRIL 27, 2014

If you''re trying to better understand how communications and marketing has changed so dramatically in the past decade, and what to (really) do about it, Gini Dietrich really does walk the walk. She co-authored her first book, Marketing In The Round with Geoff Livingston and is back with a brand news book, Spin Sucks.

Company 81

Company Blogger Advertising News 81

Convince & Convert

MAY 7, 2013

About the Gini Dietrich: Follow @ginidietrich. Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communication firm. Content Marketing content marketing Gini Dietrich Social Media Marketing social media webinars webinar planning Webinars'

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Hosting URL Newsletter Analytics 162

Waxing UnLyrical

JULY 8, 2013

Why: On this popular podcast, Gini Dietrich explains how to spice up your online content with your own photos via knowledge gained from Paul M. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Eric Wittlake offers some creative solutions.

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Content Resources Consultant Flickr 205

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NOVEMBER 14, 2013

If you''ve had enough of my blathering, I''m also thrilled that Gini Dietrich (founder and CEO of Arment Dietrich , co-author of Marketing In The Round , blogger at Spin Sucks and co-host of the Inside PR podcast) and Marcus Sheridan (all things Sales Lion ) have agreed to take part in the conversation. arment dietrich.

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How To Hosting Data Activities 90

Convince & Convert

MARCH 16, 2016

The brilliant and talented Gini Dietrich, CEO of Arment Dietrich, author and founder of Spin Sucks, and co-host of “Inside PR.” ” Arment Dietrich is a digital marketing communications firm. Needless to say, Gini’s days are jam-packed, so making the most of her day is a clever necessity.

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Influencer Metrics Hosting Resources 60

Janet Fouts

JUNE 5, 2014

They are marketers, authors, trainers, CEOs, and some are just plain geeks. CEO, president & co-founder of Marketo, the leading provider of cloud-based marketing software, successful serial entrepreneur & author of Revenue Disruption. Author of APE: Author, Publisher, Entrepreneur. Gini Dietrich.

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Consultant Klout B2B Influencer 196

Waxing UnLyrical

NOVEMBER 10, 2014

Why: I’ve known Gini Dietrich for many years now, and the one thing about her that never ceases to amaze me is how she keeps. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. This is an interesting POV from Alisa Meredith for Mark Schaefer’s {grow} blog.

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Knowledge Base Consultant Blogger Tips 177

Waxing UnLyrical

AUGUST 22, 2016

I am also the founder of NutsPR , and client service manager for Spin Sucks and Arment Dietrich. I take my daily dose of inspiration from Gini Dietrich , CEO and Founder of Spin Sucks and Arment Dietrich. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Who inspires you?

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Banking Energy LinkedIn Analysis 100

Waxing UnLyrical

MARCH 11, 2016

Our guests will be … drum roll please … Gini Dietrich , CEO of Arment Dietrich and creator of the popular Spin Sucks blog community; founder of the influencer marketing platform Traackr, Pierre-Loic Assayag ; Jason Falls , SVP of Elasticity (though Jason really needs no introduction!)

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Waxing UnLyrical

AUGUST 1, 2014

Heidi goes into DR in great detail, and the thoughtful discussion that follows – from Martin, Gini Dietrich , and Joe Thornley – is equally valuable. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Coming up: @hksully on #measurePR. is a post from: Waxing UnLyrical.

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Sample Samples Metrics Consultant 252

Convince & Convert

JUNE 4, 2013

2012 keynote speaker and CEO of Arment Dietrich Gini Dietrich announced during her presentation last year that Ohio Growth Summit was the best conference she had ever attended. In recent years Jay Baer set the bar with his co-author Amber Naslund in 2011. Gini and Paul Evans made 2012 absolutely stellar.

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Eventful Social Media Forums Conference 128

Waxing UnLyrical

FEBRUARY 23, 2011

Networking and a panel discussion featuring those who recruit and hire PR pros, including Karen Bloom of Bloom, Gross & Associates , at the Arment Dietrich offices, 5-7 pm. RSVP at the bottom of the post; Gini Dietrich is your Chicago champion as well. Also, she is very cool, so you should go to meet her, if nothing else.

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Eventful Hashtag Meeting Hosting 254

Waxing UnLyrical

JUNE 20, 2016

Why: “Your company’s social media presence and strategy should never be treated as busy work, or an experimental project,” writes Gini Dietrich as she tells us why “it’s time for it to graduate from the intern room to the bullpen of marketing and communications at your organization.”

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SMS Retail Banking ROI 105

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JANUARY 8, 2012

Leading this charge/change is Gini Dietrich. Gini Blog at Spin Sucks , is the founder and CEO of Arment Dietrich and is co-host of the very popular PR Podcast, Inside PR. arment dietrich. gini dietrich. advertising. bite size edits. blue sky factory. cast of dads. cc chapman. chris brogan. podcasting.

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Hosting Advertising Social Networking Blogger 89

Waxing UnLyrical

JULY 25, 2016

Why: “There are lots of ways to look at metrics, but we decided to work solely from the data we had from last year, and not from projections,” writes Gini Dietrich as she explains her team’s approach to measuring efforts for a high-level client. How to Measure PR: A Case Study and Examples.

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Case Study Study Banking Metrics 100

Visually SM

SEPTEMBER 10, 2015

Joanne Cleaver, American Society of Journalists and Authors. Andrew Davis, author. Pam Didner, author. Gini Dietrich, Arment Dietrich Inc. John Jantsch, author. Anne Janzer, author. Kevin P Nichols, author. Val Swisher, author. Nick Christy, R2integrated. Marla Clark, Imagination.

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NewsCred Content Curata Twitter 140

Waxing UnLyrical

JANUARY 29, 2013

5, 12-1 pm ET, with Geoff Livingston , who recently co-authored Marketing in the Round with Gini Dietrich , is one of the forces behind the upcoming xPotomac on Feb. Author information Shonali Burke Principal & Grand Poobah at Shonali Burke Consulting, Inc. And do join us for the next chat.

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Case Study Consultant Upcoming Travel 177

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JULY 1, 2012

Nothing excited me more than finding out that two of the most interesting people in social media - Gini Dietrich ( Spin Sucks and Arment Dietrich ) and Geoff Livingston ( Welcome to the Fifth Estate and Now Is Gone ) - teamed up to co-author a brand new book, Marketing In The Round - How to Develop an Integrated Marketing Campaign in the Digital.

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Marketing Blogger Project Campaign 81

Waxing UnLyrical

APRIL 22, 2016

They included: Gini Dietrich , CEO of Arment Dietrich and queen creator of the popular Spin Sucks blog community; Founder of the influencer marketing platform Traackr (my client), Pierre-Loic Assayag (my friend!) Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

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Waxing UnLyrical

MARCH 21, 2016

Why: “It boils down to transparency, and in this instance, Apple is making the right moves with the rare open letter from Tim Cook, and the multiple calls with journalist,” writes Gini Dietrich as she reveals “a few takeaways you can apply to your crisis model.” WonderWomen: Three Ways to Reclaim Ourselves.

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Apple Banking Resources Consultant 100

Waxing UnLyrical

JUNE 27, 2016

Why: “When there are silos within an organization, communication breaks down, bottlenecks occur, and worse, miscommunications can create public relations crises,” says Gini Dietrich as she explores why “every person in your organization should feel empowered and educated about your communications strategy.”

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Public Domain Banking Organization Consultant 105

Convince & Convert

JULY 31, 2012

About the Gini Dietrich and Geoff Livingston: Follow @ginidietrich. Gini Dietrich is founder and CEO of Arment Dietrich, a digital marketing and communication firm offering alternatives to traditional marketing, the author of Spin Sucks, and the founder of Spin Sucks Pro, professional development for PR and marketing pros.

Compete 115

Compete Price Analysis Energy 115

Waxing UnLyrical

APRIL 11, 2016

Why: “Word-of-mouth marketing generates twice the sales of paid advertising, which means—if you don’t already—it’s time to think about how to use influencers in your marketing strategy,” writes Gini Dietrich in this starter guide to influencer marketing. Twitter Dominates Social Listening Reports, But Does It Matter?

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Influencer Marketing Banking Guidelines 100

Waxing UnLyrical

FEBRUARY 17, 2015

Why: “Cleaning up your online reputation is now a very real thing—and just one person, or one movie, can ruin for you fairly quickly,” explains Gini Dietrich in this Spin Sucks post (featuring none other than Sean McGinnis ). Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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Reputation Consultant Flickr Publishing 100

Waxing UnLyrical

APRIL 3, 2015

Gini Dietrich : Mass pitching even though a bunny dies every time it happens. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. My community came up with some good ones. Here they are, all 18 of them. Matt LaCasse : Old School metrics. Emily Stivers : Press releases.

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Waxing UnLyrical

APRIL 7, 2011

They’ve been authored by people like Danny Brown , Beth Harte , Martin Waxman , Kellye Crane , Mark Schaefer , Justin Goldsborough , Heather Whaling … … and the entire project was spearheaded by Gini Dietrich. So when Gini asked if I would contribute to it, you could’ve knocked me over with a feather.

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Waxing UnLyrical

APRIL 1, 2016

Gini Dietrich has been writing a lot about influencer marketing recently , and she should know a thing or 37 about the subject, as she has a pretty significant level of influence in her space. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. And there will be more of all of this.

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Waxing UnLyrical

AUGUST 23, 2013

Because outside of the fact that it has brought me into contact with wonderful people like Lisa Gerber , and Ken Jacobs , and Sean Williams , and Mary Barber , and Deirdre Breakenridge , and Richard Bagnall , and Joe Hackman , and Gini Dietrich , and Brian Meeks , and Shel Israel (disclosure: client ), and… too many to name!…

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Social Media Small Business Consultant Flickr 262

Visually SM

SEPTEMBER 10, 2015

Joanne Cleaver, American Society of Journalists and Authors. Andrew Davis, author. Pam Didner, author. Gini Dietrich, Arment Dietrich Inc. John Jantsch, author. Anne Janzer, author. Kevin P Nichols, author. Val Swisher, author. Nick Christy, R2integrated. Marla Clark, Imagination.

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NewsCred Content Curata Twitter 100

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APRIL 6, 2011

This was one question that was asked of Gini Dietrich during a recent Podcast. " Gini goes into detail about certain Bloggers who email a personal note of thanks to people who leave a comment on their Blog to others who send handwritten notes to those who leave comments. gini dietrich. recognized authority.

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Comments Communities Findability Publishing 111

Webbiquity SMM

MAY 21, 2015

In addition to being an expert on enterprise b2b marketing, she’s the co-author (with Mark Burgess ) of The Social Employee , and the authority on how to inspire employee social media advocacy inside large organizations. Glen Gilmore has long been known as an author and expert on the intersection of social media and the law.

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Social Media Marketing B2B List 100

Waxing UnLyrical

MARCH 4, 2016

Gini Dietrich recently wrote about encountering the glass ceiling in her own hometown. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. But the world has changed so much just in the past couple of decades, I suppose I hoped that attitude had changed too, just a bit. The Daily Worth.

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Training Banking Travel Consultant 105

Convince & Convert

JANUARY 25, 2011

If you didn’t win, remember that if you pre-buy 2 or more copies by January 31, you are entered to win fabulous prize packs from companies profiled in the book, plus original artwork signed by the authors. Gini Dietrich. Please be on the lookout for reviews of The NOW Revolution from these bloggers: The 75 Winners.

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Blogger Price Review Buy 121

Waxing UnLyrical

DECEMBER 12, 2016

As our good friend Gini Dietrich says, “Spin sucks.” Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. We officially launched in September of 2016 at Content Marketing World. Why do you care about Social PR? I hate spin. Definitely, Thai food. Sounds yummy!

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Waxing UnLyrical

JANUARY 16, 2015

Some really great stuff from Gini Dietrich , Jason Mollica , Sarah Evans , Peter Shankman , Michael Smart and moi. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. Please check it out and leave a comment or several, I have significant comment withdrawal! Guess what one of mine was?

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Storify Consultant Hosting Eventful 100

Waxing UnLyrical

MARCH 4, 2016

Gini Dietrich recently wrote about encountering the glass ceiling in her own hometown. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. But the world has changed so much just in the past couple of decades, I suppose I hoped that attitude had changed too, just a bit. The Daily Worth.

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Training Banking Travel Consultant 0