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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023. While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year.

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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. If you want to make an impact this holiday season—and earn the sales to match—develop your authentic eCommerce brand now. This authentic messaging is what sets you apart from competitors.

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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

This blog post wouldn’t be very helpful if we left it at that though, would it? While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Your goals are the heart of your social media strategy and your social network choices need to be in service of them.

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The power of brand advocacy and its uses

Sprout Social

This could be through word-of-mouth , or by posting to their social media networks, in blog posts, on review sites and other corners of the internet. Their user generated content (UGC) is considered to be much more authentic than brand messaging. But did you know customer service is a huge part of brand advocacy?

Brands 126
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Become the Pied Piper of Community Building

Waxing UnLyrical

Bulletin Board Systems (BBSs), finally leading us to modern day social networks. Hubspot recommends creating, “blog posts, instructional videos, how-to guides, and showcasing practical examples from your customers. If they have a post that you can comment on in an authentic way, do so. Customer Service.

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What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

Cultivating deeper connections with and between your followers can inspire brand loyalty and boost brand awareness, engagement , growth, and reach — not to mention that it feels really great to bring like-minded people together around a shared purpose. Be authentic & transparent Communities are built on relationships.