Mindjumpers

AUGUST 3, 2011

Tweet Yesterday, ReadWriteWeb published a sponsored article regarding 9 useful social marketing insights for CMOs, which is written by Awareness ‘ Vice President of Marketing & Sales, Mike Lewis. > Click here to read the full article on ReadWriteWeb. How to Get Your Fans to Engage in Contests.

Marketing 170

Marketing Social Media Questions Research 170

Mindjumpers

OCTOBER 22, 2012

Since September 20 th , numerous of page owners have written blog posts, articles and comments to express their concern regarding a quite serious decrease in their posts’ reach by up to 50%. However, last Thursday, Matt Owen from Econsultancy shared an article expressing some concerns about the actual impact that ‘Promoted Posts’ have.

How To 274

How To Guidelines Feed Feedly 274

Mindjumpers

MARCH 14, 2012

A recent article in Simplyzesty.com quotes that as many as 8 million brands have converted to the new timeline by now. Tweet Facebook timeline has got off to a great start with a lot of brands already onboard with the new format. All those who are still on the old format, will automatically get the new Timeline on March 30 th , 2012.

Facebook 260

Facebook Guidelines Features Brands 260

Mindjumpers

MAY 15, 2012

Especially the articles of Jeremiah Owyang and Raj De Datta. Breaking down BDAs’ structure to us, Raj De Datta’s article explains: “ Every user that joins LinkedIn adds a signal to the LinkedIn BDA stack, enabling the recruiter to harness all their millions of profiles, not just their individual silos.

Data 262

Data Software Applications Compete 262

Mindjumpers

JANUARY 28, 2013

In this post, I’ll list some great articles on the topic and point out a trend that you as a Community Manager can’t overlook. Today, more articles than ever are being posted on the topic and you can connect with Community Managers around the world and find great reading by following the hashtag #CMAD and #CMGR on Twitter.

Communities 252

Communities Trends Guidelines Hashtag 252

Mindjumpers

AUGUST 3, 2012

These sophisticated algorithms suggest articles, files and experts based on the user’s position, connections, group memberships and resources they’ve previously accessed. The more a user interacts with groups, downloads articles and responds to queries with the same keywords, the more they are distinguished as thought leaders on a subject.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Mindjumpers

JUNE 8, 2011

I was inspired to share these tips by an article on Mashable , since I find them very useful. Delicious can be useful as a kind of social news backgrounder, since it can hold different links to relevant articles and information on subjects that you would like to pitch to the media. They go as follows: Be alert and join conversations.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Mindjumpers

JUNE 5, 2012

Read more about visual communication in Sara’s blog post and check out this interesting article about Threadless and its business model. Additionally, Threadless is one of the first companies to run a Pinterest campaign – check it out here. Similar Posts: 2012 Is The Year of Visual Communication.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Mindjumpers

JULY 25, 2012

Yesterday, Socialfresh posted a very interesting article in this regard stating that ‘as a social media manager, you’re essentially in a relationship with your page. But besides monitoring what your fans and users passion points are, it is just as important to monitor what they are NOT interested in. Turn the negatives into positives.

Facebook 267

Facebook How To Metrics Social Media Management 267

Mindjumpers

JANUARY 10, 2012

Our data sources for this article were Xposure and Nielson. But before starting this, it is always good to look back at how 2011 has been for our different sites and then go on to predict how it would be in future. I feel, these statistics can help you figure out which network has the right demographics for your brand, age and income group.

Social Media 273

Social Media Statistics MySpace Tumblr 273

Mindjumpers

JANUARY 19, 2012

Basically Facebook’s Open Graph is the core idea of Facebook – that you are connected to friends, you can interact with each other, you can see what they like, what music they listen to and what articles they have read on the internet etc. The idea that everything can be expressed through your Facebook profile is all part of the Open Graph.

Facebook 226

Facebook Foursquare Activities Study 226

Mindjumpers

DECEMBER 20, 2013

And with Facebook’s new change in algorithm, articles and publications will get a larger reach, which means that social media probably will be our no. 1 news source within recent years and this tendency will increase in 2014.

Social Media 269

Social Media Tumblr Smart Phone Mobile 269

Mindjumpers

MARCH 23, 2012

Posts – If you want to put up an article or any content, make it visible to the public. Circles – You have to know that the number of Circles you are in has a positive impact on optimising your profile page because it shows Google that you are authoritative and worthwhile.

SEO 258

SEO Google Strategy Adwords 258

Mindjumpers

MAY 6, 2011

As mentioned in Part I , Dennis Yu’s (very good, must read) article on How to Run an Effective Facebook Campaign for $5 discusses the costs of specific activities (ads) in social, but annoyingly like many other articles, fails to address that social media, when done right, actually costs.

Social Media 180

Social Media Loyalty Cost Reputation 180

Mindjumpers

MARCH 22, 2012

Activity Stream: The final addition is the activity stream which allows users to view exactly what people are saying when they link to articles or pages. Currently this is limited to Google+ and those signed up to the company’s Social Data Hub such as Disqus, Blogger, Digg, Reddit and TypePad.

Analytics 239

Analytics Report Google Disqus 239

Mindjumpers

AUGUST 29, 2011

An article on Socialmediaexaminer.com lists a few interesting ideas on building a community. Earlier on our blog, we have written about ways to increase your Facebook fan base. But in this post, I will attempt to list a few suggestions on how to start and build your social media community. I borrowed some ideas from there for the post too.

Communities 183

Communities Social Media Community building How To 183

Mindjumpers

SEPTEMBER 5, 2012

In this article, I’m going to elaborate further on the importance of a policy and point out the main reasons why it’s crucial for you as an employer, for your employees and for your brand to have such a policy.

Policies 245

Policies Organization Social Media Reputation 245

Mindjumpers

DECEMBER 11, 2012

For more information about these two groups, I recommend “ The Story of W&L: China’s Great Internet Divide ”, a translated article posted on Techrice. The two groups are of course stereotypes with a large grey-area between them. Web-based social networks. Traditional web-based social networks in China are in many ways copies of Facebook.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Mindjumpers

JULY 15, 2010

Something relevant could be breaking business news, posting links to sites or articles your followers might be interested in, repost other tweets you like, and don’t feel afraid to write a personal tweet saying ‘our team just did a great job wrapping up project xyz, and are now preparing for our final presentation!

Twitter 202

Twitter Disqus Fashion Campaign 202

Mindjumpers

JUNE 27, 2012

Major brands such as Asos and Domino’s Pizza have already made use of Blippar as a sales channel.

Engagement 257

Engagement Mobile Buy Team 257

Mindjumpers

APRIL 19, 2013

Similar Posts: Happy #CMAD – 10 Articles You Should Read. To sum up, marketers have to be part of the community they engage in for getting the deeper understanding of the shared values, morals and culture of the community enabling creation of interactive content that is relevant, authentic and contextual. 3 Ways To Great Social Content.

Content 147

Content Authentication Communities Collaboration 147

Mindjumpers

MARCH 12, 2012

I was reading a recent article on socialmediatoday.com called “ 3 Changes that must be present in order to affect a more social culture” , which inspired me to write this post. When you plan to make your brand “social”, it is advisable to take a look into the DNA of your organization. – The way you talk.

Collaboration 200

Collaboration Policies Social Media Blogger 200

Mindjumpers

NOVEMBER 20, 2012

When we look into the different types of content, however, status updates have actually increased with about 20 % in reach after the Edgerank algorithm change.

Brands 244

Brands Social Graph Report Groups 244

Mindjumpers

OCTOBER 19, 2011

Now, instead of only liking a song, a story is created real time telling that you are listening to a song, or you see your friends reading an article instead of liking it. This is for instance what is already being done with Netflix, Spotify and The Guardian.

Apple 199

Apple iPad Feed Feedly 199

Mindjumpers

NOVEMBER 23, 2011

In a still very relevant article in the Harvard Business Review from 2009, Andreas Weigend takes us into the coming of “ The Social Data Revolution “ We are in the middle of that revolution right now. The Social Data Revolution.

Data 182

Data Nielsen Buy Loyalty 182

Mindjumpers

AUGUST 15, 2012

Yesterday, Adweek published an article about how a fan post on Panera’s Facebook page got half a million likes. We love sharing great experiences that we’ve had with friends and family, and it’s important to remember that these stories spread as well. Great customer services puts Panera on the map. We are fresh from the oven. ?

Brands 214

Brands Comments Travel Social Media 214

Mindjumpers

JULY 10, 2012

As Mindjumpers CEO Jonas Klit Nielsen says in his article for IABC , an issue for global brands is found in whether to centralize communication into one brand channel such as a global brand Facebook page, or to have pages for each local market.

Activities 235

Activities Social Media Brands Guidelines 235

Mindjumpers

NOVEMBER 30, 2010

. • Having a big network on my profile makes it easier to find me. • Being entrepreneurial and show it on your profile – I have started two small businesses which they asked a lot about. • I often post articles and interesting webpages on my profile. Linked to Twitter. Coincidence or not?

LinkedIn 268

LinkedIn Google Technorati Social Networking 268

Mindjumpers

OCTOBER 5, 2012

As Erika Andersen writes in an article for Forbes ; people really hate bad customer service. Consider the critical timeframe from when a displeased customer expresses his or her anger to when that customer loses interest in a product. Time is of the essence – and to every customer their issue matters the most.

Activities 256

Activities Social Media Communities Study 256

Mindjumpers

AUGUST 13, 2010

Besides having the actual function of sharing, the sharing buttons also count the number of times an article or blog post has been retweeted which gives the user (or the owner of the website) an indication of what content is more popular.

Twitter 184

Twitter Web 2.0 WordPress Disqus 184

Mindjumpers

APRIL 5, 2011

After only 24 hours, Color already had hundred of articles dedicated to it – and still it’s gaining a lot of attention, but also criticism. Recently, the new social networking photo sharing app called Color was launched.

GPS 180

GPS Foursquare Banking Social Networking 180

Mindjumpers

NOVEMBER 17, 2015

Blogs and online news websites published articles of the hashtag trend and it went viral like wild fire. This time, they used their Nigerian celebrity ambassadors Seyi Shay, Wizkid and Tiwa Savage (Nigerian musicians) to introduce the trend on twitter.

Activities 0

Activities Social Media Hashtag Campaign 0

Mindjumpers

JUNE 3, 2011

> Read the full article by Wildfire here. It’s something they care about – and something they’re proud of. What do you think? Do you have some good tips to add on how to get the most people to engage in contest? > Similar Posts: Why Starbucks has 20 Million Fans On Facebook. Guidelines for Successful Targeting Through Social Media.

Engagement 174

Engagement How To Guidelines Social Media Management 174

Mindjumpers

SEPTEMBER 9, 2010

In the latest (July – August) issue of Harvard Business Review, I found a very interesting article by Mikolaj Jan Piskorski and Tommy McCall – mapping out the social internet around the globe. Read Full Post » • Mapping The Social Internet – what part of the world is the most developed?

CSR 214

CSR Social Media Fashion Energy 214

Mindjumpers

NOVEMBER 26, 2010

It got a huge buzz in more than 300 blogs, articles, television and radio. Aladdin created a sort of challenge between people and got them to conspire with each other. Nearly half a million voted (That’s 7 % of the Swedish population!) The market share increased by 3,6 percentage points.

Engagement 226

Engagement Social Media Technorati Campaign 226

Mindjumpers

AUGUST 17, 2011

However, making some research on the subject, we found that the Danish company named Digital Works has recently published a great article about the actual value of a Facebook fan in their newsletter. Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online.

Hitwise 255

Hitwise Study Facebook Patterns 255

Mindjumpers

AUGUST 31, 2010

Dan Co-Founder Joakim Ditlev says: September 3, 2010 at 7:56 am Thanks for sharing this. It looks really cool – especially the part about discovering influencers.

Tools 210

Tools Marketing Nielsen Social CRM 210