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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish. In 2023, TikTok will likely remain the benefactor of other platforms’ shortcomings. TikTok continues to gain traction even as concerns grow about it being Chinese spyware.

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YouTube Shorts Monetization Guide [How Much Can You Make?]

Hootsuite

Just like all the other social platforms, YouTube has been leaning hard into short-form video content, with a Shorts tab on the main menu and a prominent Shorts feature on the watch page. the platform announced YouTube Shorts monetization options in late 2022. Ensure your channel doesn’t have any active Community Guidelines Strikes.

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5 best TikTok marketing agencies in 2023

Sprout Social

In late 2021, TikTok surpassed 1 billion monthly users , making it one of the internet’s favorite applications. Fantastic Furniture is an Australian retailer that’s a favorite for furniture and bedding. The TikTok videos were also repurposed for TV commercials, but proved to be more effective on their native platform.

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The role of artificial intelligence in business in 2024

Sprout Social

The development of AI has led to the creation of numerous applications, including chatbots, virtual personal assistants (e.g., These applications demonstrate the practical implementation of AI in performing specific tasks with high accuracy and efficiency.

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Everything you need to know about how to get verified on Facebook

Sprout Social

As we briefly touched on earlier, businesses and public figures may often see people creating Pages and profiles similar to theirs – whether it’s to imitate them or to build a fan community. For example, a local outlet of a nationwide retail chain could have a gray checkmark. This completes the application process.

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8 ways customers interact and engage with your brand on social

Sprout Social

The London-based clothing retailer uses listening data to inform business decisions well beyond marketing. Here’s what that looks like broken down by platform: Median benchmark for Facebook engagement: 0.09%. Pressing the follow button is the first step to becoming active brand community members. They follow brand accounts.

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Five New Ways to Celebrate Customers and Boost Engagement

Pixlee

For ecommerce retailers in particular, this calls for a greater focus on product packaging and presentation. Such personalized messages show your customers that you appreciate their loyalty and that you value them as an individual member of the larger community. . Customer Anniversaries . Breakthrough Results .