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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279
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SortPrice Store Facebook Application Tops 1000 Retailers

Bill Hartzer

Proving yet again a real commitment to opening new avenues of success for online merchants everywhere, comparison shopping engine SortPrice.com has now built virtual stores for more than 1,000 retailers through its Merchant Store application on Facebook. To learn more about the Facebook Merchant Store application click here: [link].

Retail 106
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MashedIn Social Media Friend Finder Application Launched

Bill Hartzer

Social Connections has released MashedIn.com , an application that allows you to identify mutual connections across multiple social networks. The MashedIn team overcame significant technological obstructions to make the application. Subscribe to the comments for this post? Share this on Reddit. Share this on del.icio.us.

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Facebook can’t be stopped and here’s why!

Buzz Marketing for Technology

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). Applications – Facebook Applications is a business model similar to Apple App Store (which is a pretty darn good business model too!).

Facebook 260
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2011 B2B Marketing Trends

Webbiquity SMM

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. A slightly higher percentage of marketers than last year (41% vs. 39%) called “marketing to a lengthening sales cycle&# a top challenge. You can download the executive summary for free (or pay $400 for the full report ).

B2B 185
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Facebook’s Like Button adds Life to your Content

Buzz Marketing for Technology

Hello affiliate marketing – I love it! For marketers the like button holds some significant promise for extending the lifespan of your content. Subscribe to the comments for this post? Share this on Reddit. Will Facebook replace your B2B Marketing email system? but I digress …). Email this to a friend?

Content 278
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11 Myths of Social Media Marketing

Webbiquity SMM

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.