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How Social Listening Paves the Way for a Winning Social Strategy

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points. Catch all episodes here.

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Inside the Mind of a Master Social Media Strategist

Oktopost

Social media is at the forefront of marketing and has changed the way we do business as a result. Her experience with Oktopost started off as an intern for a SaaS startup company in Atlanta. She shares tips and tricks from her own experience at Burwood Group to keep colleagues engaged and grow reach. Like What You Heard?

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VP Marketing of PandaDoc on Why it’s Okay to be Wrong

Oktopost

Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned marketing leaders? Shawn is also an active Forbes Councils Member contributing much insight to the B2B marketing community.

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Tech Predictions for 2023

The Realtime Report

Expect to see a wave of innovations emerge from bear market conditions in 2023, as companies double down on building strong, scalable solutions, especially by leveraging AI and blockchain. We will also see a wave of M&A across finance and technology as legacy financial firms absorb crypto companies weakened by market conditions.

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Case Study: How a Blogger Became a Startup Founder

ProBlogger

Here’s how she went from being a blogger to becoming a startup founder and CEO. And as content marketing became more and more of a must-have, I started getting a lot of inquiries from business owners and marketers who were frustrated with how to create great content. Don’t confuse startup and blog monetization.

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Derek Grant on Qualities Every Great Sales Leader Should Possess

Oktopost

Each sales professional has learned different methodologies and ways to be productive. Sales and marketing professionals at all levels will find value in Derek’s interview. New episodes air every Thursday on B2B Marketing Now , the #1 podcast channel for the modern-day marketer on the internet. Sales people.

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Comparing Apples To BlackBerrys

Twist Image

Many think RIM is faltering because they aren't innovating like Apple or Google ( Android is a Google initiative). RIM is a technology company that has evolved (quickly) from an entrepreneurial startup into a global business, and those two entities are diametrically opposed. Apple's Steve Jobs is a unique individual.

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