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Quick Guide: How to Conduct an Effective Social Media Audit

Ignite Social Media

From an analytics standpoint, there are a few key things to look at numerically. Audience research can be a little tricky to do on your own, but a social media agency like Ignite has access to tools that can make this a really insightful process. How do you do target audience analysis?

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Strategy involves competitive research, benchmarking, messaging, audience identification, determining platforms for engagement, setting overall program and conversion goals, and setting up metrics. It requires experience and analytical skills. (If I’ve left out anything, your comments and suggestions would be most appreciated!).

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What Are Post Tags & Why You Should Be Using Them

Kikolani

Take a look at the image below; these are some of the tags I am thinking of assigning to this post: So, in addition to creating a page for this post, my blog will automatically create 3 additional pages titled “ what are tags “, “ blogging tags “, and “ keyword research “ Should you bother using tags?

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15 of the Best Social Media Monitoring Tools to Save You Time

Hootsuite

Plus, you’d have to create some kind of reporting dashboard to collect and share all your research. Hootsuite RSS Syndicator. If you or your customers are based in the Middle East, Crowd Analyzer is an important analytics and social media monitoring tool. But that would take up your entire day. Crowd Analyzer.

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Twitter is top social media channel among Fortune 500

Firebelly

19% of the 2009 Fortune 500 is podcasting, a three percent increase over the 2008 study 31% are incorporating online video into their blog sites, a 10% increase over 2008 A full copy of the 17 page report can be downloaded on the Center for Marketing Research at the University of Massachusetts Dartmouth website. View an alternate.

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Hearst Skiff Reader Looks Cool

Adam Sherk

My professional, analytical opinion is it looks pretty darn good. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. What Horrible Things Did Time Magazine Do in 1964?

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AOL Newsroom: A Model for the Future or Shades of 2001?

Adam Sherk

by Adam Sherk on February 23, 2010 There is an interesting article in BusinessWeek on how AOL is utilizing software and analytics data in an effort to match content with user interests and monetize it more successfully. Are you sure you want to write that article, Dave? Is this a good thing? Done right, I say absolutely.

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