Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

Campaign 138

Campaign Engagement Marketing Hashtag 138

Keyhole.co

OCTOBER 16, 2023

In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. One of the most lucrative and rewarding ways to do so (and to be fair, one of the most competitive) is to launch a social media marketing agency. What is a social media marketing agency?

Social Media 52

Social Media Marketing How To Cost 52

Twist Image

AUGUST 1, 2014

Have we solved the most basic of questions for our digital marketing efforts? I would argue that the vast majority of brands engaged in digital marketing have left the fundamentals behind them. Here are the 7 deadly sins of digital marketing in 2014. Not being powerful in SEO and SEM. Website is not responsive.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Buffer Social

SEPTEMBER 15, 2016

Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. Content curation on social media is a great way to provide value to your audience and build your own brand. How does he go about his content curation? 3 Content Curation Takeaways from Rand.

Curation 40

Curation Social Media Content Startup 40

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. With Facebook you are relying on the service to curate videos for you. Why the explosion of video content? Vine (6-seconds).

Video 133

Video Marketing Vimeo YouTube 133

Writtent Blog

NOVEMBER 27, 2013

With 9 in 10 organizations marketing with content , it’s evident that we need effective tools to create, publish, distribute, and analyze content published online. I reached out to content marketing experts with the question, “What Are the 3 Content Management Tools Epic Content Creators Can’t Live Without?”. And guess what?

Curata 110

Curata Tools Storify NewsCred 110

Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from.

Influencer 52

Influencer Marketing How To Collaboration 52

Social Media Strategies Summit

JANUARY 5, 2022

When done right, Instagram marketing can benefit your small business in several ways. Many marketers make the mistake of jumping straight to the content creation process. For instance, marketers focused on increasing brand awareness want to keep close tabs on post reach, impressions, and link clicks. billion users in 2021.

Small Business 204

Small Business Instagram Platform How To 204

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Direct Marketing Observations

AUGUST 9, 2012

As device proliferation increases, so does demand for sites, apps, content curators and content creators. What will it take to create and curate compelling content? This is where a solid analytics package comes into play. It will start and end with the content you create and curate every day and every night.

Content 207

Content Curation Smart Phone Yahoo 207

agora pulse

JUNE 9, 2020

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. Only 28% of marketers use Pinterest. Here’s a rundown of the Pinterest marketing tools you may have missed. Pinterest for Content Marketing. That’s what I used to think.

Engagement 138

Engagement Retail Case Study How To 138

Sprout Social

AUGUST 22, 2022

And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 From underused YouTube search features to analytics on Premium YouTube features, here are some tools that can help you get the most out of your YouTube marketing plan. The answer is probably “YouTube.” No problem.

YouTube 73

YouTube Features Engagement Hashtag 73

Unmetric

SEPTEMBER 9, 2019

If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. Competitor benchmarking tools for SEO.

Tools 85

Tools Hitwise Analysis Price 85

Sprout Social

APRIL 27, 2022

You can also combine UTM parameters with Google Analytics to get a complete picture of behavior. Integrations: Let you integrate the link shortener with other tools in your marketing stack. You can create links directly from your other marketing tools, like Sprout Social, via the Bitly integration. Monitor campaign analytics.

URL 105

URL Engagement Domain Name API 105

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. I’ve curated a list of resources that I can recommend without hesitation to anyone. Content Marketing Made Easy. 29 Content Marketing Secrets. The Grande Guide to B2B Content Marketing.

Resources 99

Resources Content Case Study eBook 99

Writtent Blog

DECEMBER 17, 2014

They’ve also mastered the art of sales, psychology, creative branding, marketing, and so much more. If you’re already a competent professional at your craft, you’ll need to consider making yourself into a true epic copywriter by acquiring some new content marketing skills. Curation and User-Generated Content.

Compete 111

Compete Curation Skills Project 111

Pixlee

DECEMBER 15, 2017

We wanted to present the top 10 must-attend Digital Marketing conferences of 2018, but there are simply too many to list. Digital Marketing Innovation Summit. Focusing your Brand Communication to Improve your Consumer Reach & Return” is the theme of the 2018 Digital Marketing Innovation Summit. Social Media Marketing World.

Conference 40

Conference Marketing Case Study Banking 40

Writtent Blog

APRIL 10, 2014

If that isn’t your motto as a content marketer, it should be. Awesome, because these 11 tips are designed for content marketers who are committed to achieving excellence in the months to come: 1. Whatever you’re most scared of is probably what your content marketing strategy needs. Social media analytics are becoming popular.

Strategy 95

Strategy Content Marketing Press Release 95

Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 44% of marketers have a documented content strategy.

Content 110

Content B2B Hubspot Marketing 110

Hootsuite

MAY 3, 2022

Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So. Social media marketers. Content marketers. Here’s the thing. Hey, we get it.

Social Media Management 96

Social Media Management Tools Social Media Content 96

Later

NOVEMBER 5, 2020

Discover 6 ways to grow your business using LinkedIn today: What Is LinkedIn Marketing and Why Is It Important? For businesses, this pivot opens up new marketing opportunities and the chance to build a strong network of professional followers. Delve into LinkedIn Analytics. 2: Delve into LinkedIn Analytics.

LinkedIn 76

LinkedIn How To Hashtag Real Estate 76

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Diploma in Social Media Marketing.

Class 40

Class Skills Social Media Marketing 40

Kikolani

DECEMBER 7, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 14 Sources for Content Curation Inspiration – Increasingly, marketers are finding, organizing and sharing third-party content among their other efforts.

Mashup 122

Mashup Resources Remix Google Reader 122

Buffer Social

JULY 24, 2023

But how does this curation work? Once you’ve built a considerable content library, dive deep into your analytics to understand what performs best. Unlike the algorithms of YouTube and Instagram (but similar to LinkedIn ), TikTok serves a mix of content from creators you follow and those you've yet to discover from one page.

How To 75

How To Film Collaboration Hashtag 75

Akamai Marketing

FEBRUARY 22, 2011

Further, this is why curating lists is so important. Savvy curation of lists allows you to see the people you most want to see and talk to regularly. While I could be convinced that Auto DM’s are not appropriate – I doubt I’ll ever recommend that for Auto Follow. All Rights Reserved.

Tools 163

Tools Klout Policies HootSuite 163

Writtent Blog

JULY 26, 2013

Big data stole the spotlight this week in the marketing realm, as a recent study revealed that companies plan to dramatically increase their spending on analytics in the years to come. For more fresh ideas, dive into Visual Content Marketing Insights from 13 Genius Thought Leaders. His primary advice?

ROI 74

ROI Process News Content 74

Kikolani

AUGUST 5, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Here’s Why – great post for anyone thinking of moving to California or in CA who is thinking about building a business or affiliate marketing. Think again!

Mashup 113

Mashup Resources Paper.li RSS 113

Kikolani

JULY 8, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 12 SEO strategies and marketing tactics for photoblogs – photography bloggers, this one is specifically for you! Search Engines / SEO.

Mashup 142

Mashup Resources RSS SEO 142

Writtent Blog

JUNE 25, 2013

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. Use the dashboard to curate content in real-time. Google Alerts. Twitter Lists.

Tools 91

Tools Content Blogger Curation 91

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Writtent Blog

FEBRUARY 20, 2015

When it comes to online marketing, many of us continue to hear that content is still King and with over 60 trillion web pages on the internet, it appears as though the deck is stacked against us. The focus here will be on how to create the best content possible and then measure results using free or low-cost analytical tools.

Content 40

Content How To Curation Open Source 40

Kikolani

MARCH 17, 2011

­­This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, online business, SEO & social media and how to help Japan on kikolani.com. How to be the go-to blogger for event curation – be the blog everyone flocks to for events in your industry. The Resources Mashup.

Mashup 147

Mashup Resources How To Reddit 147

Kikolani

OCTOBER 29, 2012

One of the best content curation tools I’ve come across because of the sheer amount of sources you can choose from including Bing, Google, YoutTube, Flikcr, Twitter and much, much more. It’s like a visual version of addict-o-matic, for those who prefer to curate content using visual images rather than articles. SEO and Social Media.

Blogger 159

Blogger Social Media Tools Disqus 159

Sprout Social

FEBRUARY 7, 2024

In this post, we’ll introduce you to 12 of the best competitive intelligence tools for marketers. These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. Gathering and analyzing massive amounts of competitive data.

Tools 95

Tools Sentiment Marketing Reputation 95

agora pulse

DECEMBER 23, 2019

Joel Comm: “The majority of social media users aren’t aware of the alternative channels currently on the market, or soon-to-be-released. Golden opportunity knocking for us as marketers! We’ll continue to see older mainstays work such as blogging and content marketing. ” website | Twitter.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Visually SM

MAY 19, 2020

Web analytics tools are the marketer’s primary weapons. Data – from analytics reporting traffic and conversion rates to engagement performance metrics – has become as much a part of a marketer’s job these days as working on actual marketing campaigns. 6 best web analytics tools.

Analytics 130

Analytics Tools Strategy Content 130