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What social media tasks to automate and what to personalize

Sprout Social

Social media manager tasks: A daily overview A social media manager’s daily tasks are jam-packed with efforts to increase their brand’s online influence and follower interaction. Establishing guidelines for brand voice, visual identity and messaging across all channels. But what does their day-to-day life actually look like?

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How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Google is placing more and more emphasis on speed and mobile friendliness.

Mobile 60
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How to schedule Facebook posts: 3 Ways

Sprout Social

In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach. You can check out your Facebook analytics and see when your followers are most likely to be online and schedule your content around those time periods.

Facebook 115
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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week.

Mobile 124
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Your 2011 Digital Marketing Reboot

Twist Image

The pervasiveness of mobile smartphones ( iPhone , Android , BlackBerry ), tablets ( iPad , Samsung , Dell ) and the entire app economy that surrounds it is quickly becoming a dominant business force. Figure out how the digital channels can best serve your brand. Do you own your brand online? Does it have a RSS feed?

Hitwise 111
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Facebook Instant Articles: How to Get Started for Business

Rebekah Radice

Just look at how mobile is changing the way we browse the web. billion monthly active users on mobile , they decided to develop “Instant Articles,” allowing brands to publish articles to the app that load with unprecedented speed. billion monthly active users on mobile. With its 1.51 Better engagement.

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48 Ways to Measure Social Media Success

Webbiquity SMM

Number of RSS subscribers (regular readers). Brand and mention tracking (e.g., Brand and mention tracking (e.g., regular YouTube page, company channel, mobile device, etc.). • Note: Google has indicated that it plans to introduce more advanced analytics for Google+ soon. Search traffic. Six Twitter Metrics.