Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. Facebook marketing strategy template Facebook is synonymous with social media.

Template 101

Template Templates Social Media RFP 101

Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Boost efficiency through custom posts per network.

HootSuite 116

HootSuite Notification Hashtag Upcoming 116

Sprout Social

OCTOBER 4, 2021

Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now.

Data 117

Data Metrics Sentiment Analytics 117

Unmetric

JULY 2, 2019

While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. SocialPilot is a great tool that gives a detailed analysis of your LinkedIn marketing efforts. G2Crowd Rating: 4.2.

Analytics 112

Analytics LinkedIn Tools Analysis 112

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Try Keyhole for free 2.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. The social networks, devices and other parameters of their online behaviour.

Case Study 79

Case Study Activities Study Campaign 79

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. Structure this like a traditional SWOT analysis. Use Hootsuite Streams to track them across every social network. Do your research (AKA a competitive analysis). Get a Free a Heyday Demo.

Template 77

Template Templates Strategy HootSuite 77

Unmetric

AUGUST 19, 2019

We’ve curated a list of some of the best social media monitoring tools in the market to help you fine-tune your marketing strategy and perform better on social. This means creating more engaging content, getting more certainty around your social strategy, and automating tedious tasks like reporting.

Social Media 91

Social Media Tools Price Hashtag 91

Unmetric

JUNE 11, 2019

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $29 – $129 per month. CoSchedule.

Analytics 125

Analytics Tools Social Media Curation 125

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. More networks in play, means the need for more experimentation, optimization and analysis.

Strategy 92

Strategy Aggregator Overview ROI 92

Unmetric

AUGUST 28, 2019

Instant alerts of your brand mention along with sentiment analysis help you react to them with real-time insights. Awario Reach helps you sort mentions that have the highest impact in terms of reach to help you tweak your marketing efforts and reach a bigger audience faster. HubSpot isn’t a social media listening tool.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Paid plans start at $19/month.

Publishing 90

Publishing Tools Brands Facebook 90

Hootsuite

OCTOBER 21, 2021

Here’s how to master the fine art of the TikTok hashtag to ensure your TikTok marketing strategy will make a splash in the thrashing white-water rapids of today’s hottest social network. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021.

Hashtag 145

Hashtag Trends Analysis Study 145

Sprout Social

MARCH 30, 2021

When a leading chain restaurant wanted to see how their customer care compares to their competitors, they turned to Sprout’s Social Listening. Example of Sprout’s Competitive Analysis Listening tool. Using this data, the manufacturer created a go-to-market strategy and messaging that capitalized on its product’s financial upside.

Questions 117

Questions Data Focus Group Analysis 117

Talkwalker SM

JULY 11, 2016

The world of social networks and online data is in constant flux. new networks emerge, changes are made to engagement options and businesses adjust their priorities. Social Media Marketing : Know exactly which posts are driving follower growth and engagement on Instagram and YouTube. How can I use it?

LinkedIn 60

LinkedIn Features Instagram Metrics 60

Unmetric

SEPTEMBER 9, 2019

If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. Oh, and some tools to do the job.

Tools 85

Tools Hitwise Analysis Price 85

Unmetric

JULY 9, 2019

Twitter analytics tools give you key data points that are helpful in calculating your social ROI. You get valuable insights into your follower growth, competitor analysis, and much more to help you make better marketing decisions. We all know how brands use this network to address consumer queries and complaints.

Analytics 72

Analytics Tools Twitter Hashtag 72

Audiense

JULY 13, 2018

As we are in the midst of the World Cup, we are continuing to explore the possibilities of social data for competitive intelligence analysis, focusing on one of the main sponsors, McDonald’s. It is important to consider the engagement your competitors receive and take into account their different marketing tactics and strategies.

Data 68

Data Sysomos How To Upcoming 68

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 208

Tools Social Media Lithium Sysomos 208

Audiense

APRIL 18, 2018

Perhaps it’s time to opt for the insights extracted from social data and save yourself a lot of time (and money)… As any marketing professional knows, the insights to be extracted from social data are incomparable. We should stop thinking of social networks as only a channel. Influencer marketing.

Proposal 79

Proposal Influencer Campaign Data 79

Keyhole.co

MAY 25, 2022

For starters, social media data help you understand your audience, pinpoint well-performing strategies, and weed out the incompetent ones. In fact, marketers use social data for various purposes. Studies have shown that 56% of marketers use social data for understanding their audience.

Analytics 52

Analytics Social Media ROI Metrics 52

Keyhole.co

JANUARY 28, 2023

Investing in video—and YouTube in particular—is key to a strong marketing strategy. And any strong video marketing strategy is backed by powerful YouTube analytics tools. But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance.

Metrics 98

Metrics Analytics YouTube Price 98

Audiense

JULY 27, 2018

The objective is to aid future marketing actions to entice new consumers and discover the best strategies and tactics to achieve these goals. In addition, social data provides insights about content and formats that resonate most with the audience. Request your Audiense Insights demo today ! Do you know who gets better results?

Research 68

Research Data How To Influencer 68

Keyhole.co

JANUARY 28, 2023

Investing in video—and YouTube in particular—is key to a strong marketing strategy. And any strong video marketing strategy is backed by powerful YouTube analytics tools. But the truth is, most companies and brands simply post videos on YouTube, share them on social networks, and then never return to track their performance.

YouTube 52

YouTube Analytics Metrics Price 52

Twist Image

JANUARY 17, 2012

Back in July, I Blogged about Google 's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook ). This new social integration means a whole lot for businesses. It's time to pay attention to Google+. First off, their growth has been much more impressive than most people realize.

Picasa 102

Picasa Google Facebook Social Graph 102

Talkwalker SM

JULY 23, 2015

Intimate knowledge of markets and customers alike is the key to success for any brand. Market Research: Fashion Trends From NYC to LA. Analysing trends in different regions allows brands to adapt their product development strategies and shape specific marketing campaigns for each of those areas to maximize outcomes in each region.

Sentiment 60

Sentiment Reputation Fashion Campaign 60

Hootsuite

OCTOBER 28, 2019

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. The most important social media metrics for marketers. The social funnel: a breakdown. Before diving into social media metrics, let’s review where each one lives in the social funnel.

Metrics 112

Metrics Social Media CPM CPC 112

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer. Social media scheduling tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Adam Sherk

JANUARY 28, 2010

Again, some back-of-the-envelope math suggests they won’t.&# - Erik Sass , News Analysis: Even Apple Can’t Save Newspapers “Editors have been telling us for years that people won’t read long stories online. The fabulous Sports Illustrated tablet demo was built with Adobe Air and Flex, which don’t play on the iPhone OS.

iPad 129

iPad Apple News iPhone 129

Hootsuite

JULY 17, 2023

Google Alerts Think of Google Alerts as your helpful but not super insightful personal assistant: someone who can be trusted to collect all of the days news and gossip about you, but who isn’t going to provide any deep context or analysis along with it. See how it works today!

Reputation 71

Reputation Tools HootSuite Sentiment 71

Buzz Marketing for Technology

JULY 22, 2008

It would be interesting to see a social network map that depicted individuals not just as dots (nodes) but with their six circles. This could show what people value in others in their networks/communities, and what they offer, and how that effects both their popularity and the strength of the community as a whole. Is it useful?

How To 100

How To Compete Skills Directory 100

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. These statistics highlight that you need a LinkedIn marketing plan.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Hootsuite

FEBRUARY 18, 2022

Social network depth: We’re working hard to provide the most up-to-date channel capabilities as social platforms continue to evolve. Our goal is to help you gain better insight into your customers and markets so you can use those to forge better connections with your audience. Request a Demo. Book a Demo.

HootSuite 112

HootSuite Advertising Analysis Campaign 112

Hootsuite

JUNE 14, 2023

In today’s economic market, avoiding problems before they develop into full-scale crises is more important than ever. Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. Book a free Hootsuite demo today 2.

Banking 80

Banking Social Media HootSuite Sentiment 80

Hootsuite

MAY 15, 2023

It includes customer service and engagement features that make it easy for a social team to work together. Using a social inbox is the best way to respond to followers, customers, and prospects accurately and in good time. A good social media inbox includes automation, tracking, and reporting features. Free demo 2.

HootSuite 89

HootSuite Survey Team Report 89

Hootsuite

JULY 13, 2023

Some cons of the Meltwater platform include its lack of advanced theme and topic analysis, as well as weak dashboarding capabilities and widgets that are difficult to set up. This powerful platform scours social media data to deliver actionable insights in minutes. Zoho Source: Zoho Our next Sprinklr competitor is Zoho.

Comparison 76

Comparison HootSuite Hubspot Price 76