Ignite Social Media

JUNE 8, 2016

With so much to think about in the creation of a sound social media content strategy, one can easily find him or herself overwhelmed by all of the nuanced considerations. It’s not rocket science, but it is pretty tricky to find just the right balance of so many factors, so bear with us and you might just be pleasantly surprised.

Construction 60

Construction Social Media Strategy Content 60

Keyhole.co

FEBRUARY 20, 2024

From understanding audience sentiment towards specific campaigns to identifying potential influencers and engaging with their community, social listening on Instagram empowers brands to stay relevant, responsive, and connected in the dynamic world of social media. Well, now you can do this too. You might chuckle at this one.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Unmetric

MAY 31, 2019

An innocent reply from the OP (original poster) praying for Nesamani exploded into a social media meme, with users and brands alike pitching in and praying for Nesamani. Social media piggybacking. All the Nesamani related posts yesterday were a lesson in piggyback marketing. The tools we used for our analysis.

Meme 103

Meme Insurance Brands Construction 103

Oktopost

NOVEMBER 9, 2023

The key is understanding the backbones of a strong paid media plan so you can use paid channels wisely and direct budgets to where you can best reach and convert your target audience. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing?

Examples 62

Examples B2B ROI CPA 62

Buffer Social

OCTOBER 1, 2018

Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. Because we’ve seen businesses, including ourselves, growing their organic reach on social media in the last few years. How to (still) get organic reach on social media.

Organization 108

Organization Flipboard Social Media Company 108

Sprout Social

FEBRUARY 13, 2019

For marketers it naturally raises several more questions: What do they say when I’m not in the room? The answers to these questions reach beyond brand and even marketing. Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs.

Authentication 98

Authentication Analysis Sentiment Tumblr 98

SocialFish

OCTOBER 1, 2010

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. American Family Insurance’s Troy Janisch on leaving boring behind with social media (SmartBlog on Social Media).

Analysis 165

Analysis Social CRM Construction Foursquare 165

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. The campaign, “Hendrick’s Ministry of Marginally Superior Transport” launched by marketing agency Gravity Thinking , is aimed at giving weary travellers a more pleasant experience. Data lets marketers go beyond demographics, and enters the realm of behaviours.

Transportation 108

Transportation Brands API Travel 108

Convince & Convert

JUNE 15, 2012

One of the overarching trends over the past 18 months in ranking factors is the increased importance of social signals. Links from Google+, Twitter and other social media players have become factors in calculating rank – and they are growing in importance. It’s a never-ending downward spiral – an un-virtuous circle.

Google 126

Google Content Construction Social Graph 126

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. The campaign, “Hendrick’s Ministry of Marginally Superior Transport” launched by marketing agency Gravity Thinking , is aimed at giving weary travellers a more pleasant experience. Data lets marketers go beyond demographics, and enters the realm of behaviours.

Transportation 99

Transportation Brands API Travel 99

Bill Hartzer

APRIL 13, 2012

The number and types of digital channels that a marketer can leverage to out-rank their competition has exploded. Beyond their web site, they can also leverage blogs, social media, video sharing, mobile content, and many other channels. The system of claim 11, further comprising performing a compliance analysis for the entity.

SEO 99

SEO Construction Social Bookmarking System 99

Oktopost

NOVEMBER 12, 2020

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. An overwhelming 92% are only using data analysis tools provided with their current marketing stack, and nearly half aren’t even using advanced functionalities. . The problem?

Analysis 139

Analysis B2B Data Tools 139

Oktopost

MAY 13, 2024

B2B marketing analytics are advancing at a pace that can seem daunting even to seasoned and tech-savvy marketers. Yet, most marketing teams need to prepare to take full advantage of this. What are B2B marketing analytics? Source Five benefits of data analysis in B2B marketing analytics 1.

B2B 83

B2B Analytics Marketing Hubspot 83

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail?

Marketing 124

Marketing Social CRM Conference Social Media 124

Socialized

FEBRUARY 5, 2021

Social listening is an excellent means of understanding. Social media is a breathing body. Thousands of people publish everything every minute, not even just their personal lives, on social media networks. Social listening comes into the scene here. What do You Mean by Social Listening?

Social Media 130

Social Media Proposal Analytics Construction 130

Oktopost

SEPTEMBER 11, 2023

As B2B businesses, we’re not posting on social media just for kicks and giggles. With all that data sitting siloed on different platforms, it’s difficult to get the full picture of your social performance. So if none of these options are the best solution for measuring social, what is?

Social Media 141

Social Media Metrics How To ROI 141

Justin Levy

JULY 30, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are Blog Comments Dead? Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! Paul Duplantis Great analysis Justin.

Comments 220

Comments Disqus Social Graph Blogger 220

Sprout Social

NOVEMBER 14, 2022

But those data points only scratch the surface of what social can offer your company. Imagine if you could monitor and analyze all social media conversations happening around your brand, and tap into consumer insights that prove crucial for growing your business. That’s what social listening offers. Protect your brand.

Data 97

Data Strategy Marketing Sentiment 97

ProBlogger

OCTOBER 26, 2022

At a recent Problogger Event , I presented a session on how to launch product in the style of a ‘countdown’ As it’s product week , and you’ve already prepared , picked , and constructed your product , it’s time to launch. I blogged about the eBook discount (and shared the post on social media).

Products 37

Products How To eBook Discount 37

Myrland Marketing

JULY 26, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense WHAT PROBLEMS DO YOU SOLVE? My world revolves around lawyers and marketers, so you are always, always welcome here! Here’s mine.

Exercises 83

Exercises Training WordPress Social Media 83

ProBlogger

OCTOBER 26, 2022

At a recent Problogger Event , I presented a session on how to launch product in the style of a ‘countdown’ As it’s product week , and you’ve already prepared , picked , and constructed your product , it’s time to launch. I blogged about the eBook discount (and shared the post on social media).

Products 26

Products How To eBook Discount 26

Oktopost

MAY 31, 2021

Lead generation is your first task as a marketer that can win your business successful sales. Lead generation is the practice of adopting different marketing strategies to make other people or businesses interested in your business. Inbound marketing activity is to do with the online platforms and the non-physical presence.

Tips 105

Tips Marketing B2B Review 105

Oktopost

SEPTEMBER 11, 2023

As B2B businesses, we’re not posting on social media just for kicks and giggles. With all that data sitting siloed on different platforms, it’s difficult to get the full picture of your social performance. So if none of these options are the best solution for measuring social, what is?

Social Media 62

Social Media Metrics How To ROI 62

Sprout Social

JANUARY 25, 2023

As a marketer, you likely deal with a lot of granular questions weekly as you decide what to share with the world. Oil and gas stocks, which once represented more than a quarter of the market, now represent less than 5%. But what can you do as a marketer to prepare for the future ? What content is our audience consuming?

Strategy 108

Strategy Airlines Brands Analysis 108

Sprout Social

MAY 10, 2023

Whether they’re singing your praises or giving constructive feedback, paying attention to customer opinions is important because they’re your biggest brand advocates. Competitive intelligence Some review management software aggregates competitor data to evaluate how your brand measures up to other businesses within your market.

Software 92

Software Review Reputation How To 92

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Case Study Strategy Study 117

ProBlogger

APRIL 3, 2014

At a recent Problogger Event , I presented a session on how to launch product in the style of a ‘countdown’ As it’s product week , and you’ve already prepared , picked , and constructed your product , it’s time to launch. I blogged about the eBook discount (and shared the post on social media).

Products 47

Products eBook Discount Travel 47

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. How Social Media Affects Content Relevance in Search : Why is social media so important?

Marketing 264

Marketing SEO Case Study Small Business 264

Mindjumpers

JUNE 19, 2014

Industries such as marketing now rely heavily on a new field of social data science to make sense of the large quantities of information about their brand community. She has specifically investigated “restricting the spread of firestorms in Social Networks” and how exactly to best put them out.

Research 194

Research Data Social CRM Wikipedia 194

Buffer Social

JULY 27, 2023

🤔 Question : I want to improve the quality of my social media content, but the most popular advice is to create high-quality content to satisfy Google and other search engines. What advice do you have for consistently generating high-quality content for social media? Is it relevant and valuable?

Content 76

Content How To Guidelines Research 76

Sprout Social

AUGUST 24, 2023

It shows how well your social media customer service team performs and how satisfied customers are. Companies that can’t deliver on both ends are bound to fail in a competitive market. Communicate these market trends to stakeholders to help them understand the key changes in trends. Look for actionable metrics.

Report 76

Report Tips Metrics Sentiment 76

Sprout Social

AUGUST 28, 2019

Joining the social team here at Sprout has given me a crash course in brand authenticity on social media. A lot of marketers talk about the importance of connecting with your audience and being authentic on social, but for us, these qualities are the core of our social strategy. Just want the worksheet?

Authentication 93

Authentication Brands How To Team 93

Convince & Convert

JULY 13, 2012

This is Episode 24 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). Listen Now. The RSS feed is: [link]. This is great.

Banking 113

Banking Mobile Team Social Media 113

Convince & Convert

OCTOBER 22, 2013

I interviewed 3 marketers who make large content projects work for their companies and clients to find out how to make sure to get a return on investment from Big Content: Cyrus Shepard. How can you manage risk in your content marketing? Social media penetration (total share numbers on-site and across syndication channels).

Strategy 153

Strategy BuzzStream Content Brands 153

ProBlogger

SEPTEMBER 5, 2016

A blog is one layer in a broad spectrum of inbound marketing techniques used to build momentum for a business. If the content is compelling enough to engage the minds of your readers, they could share your interview on a wide range of social media platforms – and that is how your blog might grow exponentially. .

Influencer 20

Influencer How To Klout Fashion 20

Viper Chill

AUGUST 25, 2016

A few months ago I was doing some backlink analysis and noticed a network of websites which were all competing for a similar keyphrase, slightly tweaked for different industries. If selling products on Amazon is your thing, I can imagine this is going to be a great market to start dominating now. And I predict that market will grow.

SEO 40

SEO Directory Industry GPS 40