Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Automotive Klout Flipboard 160

Audiense

MAY 10, 2016

What can the social media data tell us about those who have followed the club this season? With sports stars commanding large followings, we need to look further into the data to identify some of the brands that this community is actively following. They also have a 28% higher following than Malaysian Airlines.

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Social Media Airlines Sports Report 99

Hootsuite

DECEMBER 7, 2022

Still, if you master the tool, you can dig deep and revisit some favorite or forgotten posts — or study your competition’s social media strategy. Twitter advanced search has different powers across different platforms — you will have a different experience using it on mobile vs. desktop, for example.

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Twitter HootSuite Airlines Mobile 118

Socialmedia.biz

JUNE 8, 2018

To help you stay up to date on the newest social media trends, there will be many insightful conferences in 2018. These social media conferences will give you the opportunity to network with different social media professionals. Here is a look at the top social media conferences in 2018.

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Conference Eventful Social Media Microsoft 79

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. PS: before launching your social media contest be sure to make sure it doesn’t violate the platforms’ T&Cs or R&Rs.). 7 Social media contest ideas to increase engagement. Like and/or comment to win.

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Examples Social Media Instagram Hashtag 111

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

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Social Media Retail Education Airlines 132

Convince & Convert

NOVEMBER 14, 2014

So for Matt Gentile and his team at Century 21 , what is the goal of social media? As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. Recently, Matt has been talking to franchisees a lot about making use of social media advertising.

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Social Media Real Estate Airlines Mobile 66

Diva Marketing Blog

DECEMBER 22, 2013

It''s a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and customer create the brand experience together. The miracle of social media is its impact reaches beyond just one customer. That takes courage. . Video is well done and worth a watch. . Understand.

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Social Media Airlines Film Foursquare 67

Pixlee

JUNE 16, 2021

Even if your target audience is focused on local sales, people use ecommerce sites as a resource to research where they are going to shop, and 74% of consumers rely on social media to inform their purchasing decisions. — Don’t miss out on this opportunity for brand growth! Shopping On Mobile Devices. Shoppers Go Online.

Retail 52

Retail Trends UGC Mobile 52

Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. So brands, both big and small, are leveraging visual content to allure prospective customers.

Trends 60

Trends Social Media Strategy How To 60

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases.

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Travel Class Social Media Hotels 40

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. List of Corporate Social Strategists for 2011. Serious disconnect there.). Followers range from less than 10 (no, that’s not a typo) to more than 10,000.

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List Twitter Brands Microsoft 155

Webbiquity SMM

NOVEMBER 27, 2018

Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. At the other end of the spectrum, the reaction on Twitter was brutal when United Airlines forcibly dragged a passenger off a plane in 2017. presentation downloads, session video) after the event.

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Team Marketing B2B Eventful 160

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Fly more miles, get priority seating on an airline. online population access the Internet from a mobile device. Among influentials?

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Social Media Strategy Influencer Social CRM 150

Webbiquity SMM

SEPTEMBER 1, 2016

Indeed, to best engage global consumers, brands need more than online linguistic fluency. But this approach really moves the needle in generating brand trust, engagement, conversions and revenue. On Social Media. There are few digital channels better suited for showcasing a brand’s cultural fluency than social.

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Marketing Metadata Retail Airlines 100

Laurel Papworth

SEPTEMBER 24, 2012

Airline staff greet me by name and not just because I’ve left my conference name tag on my jacket. I have a lot of friends in Cairns”: which would be irrelevant except that, in social media terms, everybody knows everybody. Facebook Places : Use your mobile phone to “check in” and review the restaurant.

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Retail Social Media Foursquare Badge 80

Twist Image

JUNE 12, 2014

There was an article published today in Marketing Charts titled, Few Digital Marketers Feel That Digital Has Delivered As A Branding Vehicle. Data Point #1: 50% of respondents either somewhat or strongly agreed that digital held promise for brand marketers, but for all its promise, it has never delivered as a branding vehicle.

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Data Marketing Sentiment Advertising 101

Laurel Papworth

JANUARY 14, 2010

HotelsMag has come up with 10 Internet Marketing Resolutions for 2010 including social media ones. I reported them to the ACCC – remember “free&# mobile phone fiasco and resultant fines? In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4%

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Hotels Tourism Travel Social Media 85

Bare Feet Studios

JULY 2, 2008

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. How over-booked are the airlines to not have a few extra seats across several flights to two different destinations? UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

Airlines 40

Airlines Marketing Travel Hotels 40

Convince & Convert

APRIL 21, 2013

I recognize that the challenges faced by major brands are substantial, and getting bigger. Successful marketing has never been more difficult, as consumers are adrift in a sea of invitation , with companies of every size, shape and description trying to reach them through an always-expanding nexus of media, both traditional and newfangled.

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Airlines Hosting Hotels Banking 134

Bill Hartzer

JANUARY 14, 2014

Jennifer is frequently hired to to consult and educate executives and brands about the new TLDs. Brands know they want to use a.com and don’t have a lot of choices. But pretty soon, we are going to have a lot of brands marketing these new TLDs. Google and Amazon has applied for a lot of new TLDs and it scares the brands.

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Domain Name Airlines Insurance Microsoft 87

Sprout Social

AUGUST 22, 2018

Customer service isn’t what it used to be thanks to social media. According to Sprout’s 2018 Social Index , nearly half of all consumers have taken to social media to raise questions and concerns to brands. Let’s say that a couple of customers totally put your brand on blast.

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Twitter Tips Notification Sentiment 95

Twist Image

MARCH 31, 2012

In fact, if a business isn't social, it's a non-starter. We still do (think about banks, cable companies, airlines, telecommunications and a few others). They're doing their best to become more social, aren't they? The more we attempt to resist social business models, the more painful these next few years (and decades) will be.

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Marketing Telecommunications Airlines YouTube 109

Buffer Social

SEPTEMBER 6, 2016

We decided to dive in at the deep end and take a look at how this feature works, what brands are already doing with zoom, and how you can use it as well. Here’s a quick look at how 10 brands have already started to use Instagram’s zoom feature within their content. 10 Examples of brands using Zoom. British Airways.

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Features Instagram Brands How To 40

Razor Social

APRIL 26, 2016

c) Separate app on mobile – A couple of years ago, Facebook decided to move the Messenger functionality from the Facebook app to a separate mobile app. For example, you can imagine that brands will start promoting their Messenger codes on their websites, product packaging etc. This is going to be challenging for brands.

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Facebook Airlines Advertising Conversation 64

Ari Herzog

SEPTEMBER 27, 2010

With a computer handy, he tweeted a message about the airline and received a response from @JetBlue’s new media director within minutes that his flight would take-off as scheduled. And the imperative for companies to conduct business in the now pervades all digital media and marketing. Related posts: Be Your Own PR Firm.

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Wireless Airlines Review Banking 112

Pixlee

DECEMBER 29, 2017

If you’re looking to network with key stakeholders from major travel brands, then Skift Forum Europe is for you! The theme of 2018 conference is unleash “the experience” -with experience becoming a driving force behind a hospitality brand’s perception and technology being the key to creating those experiences.

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Travel Conference Tourism Forums 40

Pixlee

DECEMBER 29, 2016

Touted as the largest digital travel conference on the West Coast, Eye for Travel Summit is separated into three separate themes: Mobile and Tech Innovation Strategies; Social Media, Marketing, and Data Strategies; and Startup Village. Digital Travel Summit : Henderson, NV (May 8-10 2017).

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Travel Conference Tourism Hotels 47

Convince & Convert

MARCH 31, 2015

The Convince & Convert Consulting division provides digital business counsel to some of the world’s largest brands. And the Convince & Convert Media division provides digital advice to marketers and business owners via this blog (10 posts per week), our daily email ( The One Thing ), our 4 podcasts, ebooks, books, speaking and beyond.

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Company Products Tools Collaboration 60

Kikolani

JUNE 18, 2016

Next, you have Jennifer Evans Cario , President of SugarSpun Marketing and Adjunct Professor for Rutgers University’s online Social Media Mini MBA program. He has provided PPC and marketing services for big brands including Amazon, Yahoo, RH Donnelley, Business.com, World Directories, Encyclopedia Brittanica, and Red Lobster.

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Adwords Marketing Training Module 60

Proactive Report

JANUARY 5, 2015

And he says that you probably already know why your brand might be the subject of the reputation crisis in the future. Reputation is made up of many things – how your stakeholders perceive you, your brand, your products, your executives and employees and your actions. Figure out where they’re active on social media.

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Reputation Airlines Review System 40

Twist Image

MARCH 2, 2017

In short: the doctors don't use smartphones, social media and technology like those other clients that you have. Then, they call their travel agent, discuss flight options for an upcoming conference, write them a cheque and their airline ticket arrives via courier several days later. mobile app. social media.

Pharmaceuticals 40

Pharmaceuticals Research Airlines YouTube 40

Social Media Network Marketing

FEBRUARY 15, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Twitter 50

Twitter Tweetdeck Reputation Airlines 50

Sprout Social

DECEMBER 5, 2023

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. Why leave your precious brand reputation up to others when you can effectively maintain a positive brand image through online reputation management?

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Reputation Software Tools Sentiment 93

Mindjumpers

AUGUST 9, 2012

But another thing that is just as essential to becoming a profitable social media success, is to understand the basic ground rules of partaking in social media: the users. Even though you’ve managed to put social media into your budget, you have not necessarily secured your brand’s social success.

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Social Media Loyalty Airlines Marketing 235

Likeable

DECEMBER 22, 2020

It’s the most wonderful time of the year: when we reveal our top 10 branded content wins! Each week in our #TBT newsletter , we do a “Content Spotlight” on what we thought was the best branded content of the week. THE TAKEAWAY: Brands, if you aren’t already on TikTok, get on it. Jif: #JifvsGif. Arguably) no one.

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Brands Content Airlines UGC 121

Rebekah Radice

FEBRUARY 15, 2016

The social media landscape continues to evolve at a rapid pace, but then, you already know that. Heck, in 2015 alone, Twitter launched video autoplay, Blab rose to social stardom and Periscope grew to 1.85 As someone who leads a team dedicated to maximizing social media, I saw this over and over and it broke my heart.

Trends 114

Trends Social Media Survey Mobile 114