Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

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Conversation Review Marketing How To 136

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 4.

Template 94

Template Templates Social Media RFP 94

The Social Media Hat

AUGUST 29, 2016

Social Media How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work). Social media marketers know that curating, creating and posting social content can take a lot of time. What Sort of Content Should You Be Looking For? The way you do that is by sharing content people want to see.

Social Media 165

Social Media Content How To Aggregator 165

Sherrilynne Starkie

JANUARY 22, 2019

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. — SS. — SS. — SS .

Social Networking 150

Social Networking News Aggregator Journal 150

yMarketingMatters

NOVEMBER 11, 2013

The problem starts before you begin publishing content online. As an added benefit, not only will information streams keep your content fueled, they’ll keep you more engaged in what others are saying and doing online, which helps your content even more. There are a number of good aggregators on the web.

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Aggregator Yahoo Hashtag RSS 215

Webbiquity SMM

MARCH 13, 2019

He actually said to me, “No one searches at Google for a recruiting firm.” These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. Can you come up with a better Inbound Marketing Haiku ?). Inbound Leads.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

Jon Loomer

DECEMBER 20, 2021

The goal, for me, is to look in Google Analytics and get GA’s interpretation of how many people came to my website from my ad. Ultimately, I want to compare the number of conversions reported by Ads Manager to those by Google. Results from Ads Manager and Google Analytics. Both will have strengths and weaknesses.

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URL Examples Facebook Analytics 204

Sprout Social

OCTOBER 19, 2023

Table of contents: What is online reputation monitoring? Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done?

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Reputation Sentiment Analysis Notification 96

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. Content aggregation ?). Email is the #2 priority.

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B2B Smart Phone Data Hubspot 150

Social Media Marketing

MAY 20, 2019

Not only as a social media platform, but Facebook holds immense marketing potential too. That is one reason why brands and marketers are actively embedding Facebook feeds on their official websites to exploit this marketing superpower of Facebook for benefiting their online business. Come, let’s have a look at each one.

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Feed Feedly Tools Aggregator 102

Direct Marketing Observations

FEBRUARY 17, 2011

. . . . . . . . Creation, curation and aggregation. I don’t dispute blog posts like this Why Content Curation Is Here to Stay. What I have a problem with is the type of content creation we run across when doing brand monitoring work for clients. I’m using Google search results as the prime example here.

Content 162

Content Curation SEO Adwords 162

Adam Sherk

NOVEMBER 23, 2009

Google saga today, as the Financial Times reports that discussions have taken place between News Corp and Microsoft on an exclusive deal with Bing that would lead to News Corp blocking its news sites (such as The Wall Street Journal ) from Google. Google-less? – If You de-Index Will They Still Come?

News 101

News Google Hitwise Press Release 101

Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. We have more ways than ever to create content with real Youtility , as Jay Baer calls it. The one thing that hasn’t changed, though, is the static nature of the content we create.

Reputation 143

Reputation Content Curation Storify 143

Sprout Social

JUNE 27, 2023

Reviews give first-hand information on how to improve your offerings, create better-performing content and build more authentic, meaningful relationships that boost brand loyalty. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Let’s take a closer look.

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Review Brands How To Analysis 127

Convince & Convert

FEBRUARY 8, 2016

It’s our ritual, our process, and the way we tackle each new piece of content. But we need to ask ourselves: with the amount of content we must produce, is the same old process we’ve done for years the best way to move forward? In 2012, a group of marketers got together to find a better way. Agile Marketing Mitigates Risk.

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Content Marketing Process Energy 60

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. This is data driven and not an “arbitrary decision.”

News 158

News Google Tips Press Release 158

Harp Interactive

JANUARY 12, 2010

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web. Google Blog search. Google News. Google Trends.

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Trendrr TweetBeep Radian6 Conversation 267

Jon Loomer

FEBRUARY 13, 2023

Your Base Pixel Code We’re doing this in Google Tag Manager. A typical blog post may actually have a lot of content that people don’t read after the article itself. Quick Tip: You may want to rank these events in your top eight for Aggregated Event Measurement if you have room. But, that may not be ideal.

Eventful 182

Eventful Aggregator Widget Conversation 182

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. So “borrowing” content isn’t a Web-only phenomenon, it’s just a lot easier to spot now. Shifting from poaching content to paying for it, it really is no wonder that the AP seems so threatened by Google. What’s a news agency to do?

Content 116

Content Aggregator Press Release Syndication 116

Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. Couple your email newsletter content with additional website content on a blog for improved commenting. Try out a short series of audio podcasts or video podcasts as content marketing and see how they draw.

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Social Media Press Release Marketing Widget 232

Buffer Social

OCTOBER 2, 2023

Meta + Facebook This was a particularly update-heavy week for Meta & Associates, as they held their Meta Connect 2023 conference and unveiled several updates aimed at enhancing user engagement and streamlining content sharing. This can potentially open up new, immersive ways to share content and engage with your audience.

News 80

News Report Social Media Instagram 80

Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Chances are you can find them here.

Social Media 105

Social Media Marketing URL Hashtag 105

Jon Loomer

OCTOBER 29, 2021

Sometimes, they can surface exclusive content. Instead, I’m going to straight-up show exclusive content to those who engaged with me in the past. ” Then click “Refine by” and select “Aggregated Value.” The first motivator is to use ads in a way that most people aren’t using them.

Facebook 209

Facebook Aggregator Upcoming Engagement 209

Kikolani

MAY 24, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. Content marketing metrics is about measuring the results. Most of these places are aggregators and job search engines, but that doesn’t mean they’re not valuable resources.

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Domain Name FeedBlitz Marketing Hotels 126

Buffer Social

DECEMBER 5, 2023

Each week, we (the Content team) would receive overflowing inboxes filled with requests to post articles on the Buffer blog.   Usually, we’d pay these messages no mind – guest posts just weren’t a part of our content strategy. Six months ago, we noticed an interesting phenomenon. So what changed?

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Guidelines Posterous FAQ Team 87

Sprout Social

MAY 23, 2023

When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy. Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important.

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Team Social Media Management Skills Trends 134

agora pulse

NOVEMBER 10, 2020

How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals.

Analytics 179

Analytics Social Media Tools Price 179

Twist Image

APRIL 4, 2011

If people (this includes you) don't start paying for content, we will see a lot of key media outlets go away. Consumers must pay for content if they value it.Advertising-only models don't work. It's a three-pronged approach: Charge for content. not the availability of free content. There is value in paying for content.

Advertising 111

Advertising Content Adwords iPad 111

Webbiquity SMM

AUGUST 25, 2010

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

Social Media 150

Social Media Aggregator B2B Technorati 150

Socialmedia.biz

SEPTEMBER 26, 2016

This is the second in a series on modern viral marketing techniques extolled by Vincent Dignan of the United Kingdom. Target audience: Businesses, brands, digital marketers, advertising agencies, PR pros, SEO specialists, entrepreneurs, educators, journalists, Web publishers. What other viral marketing tools are in your bag of tricks?

Tools 60

Tools Marketing Meme Startup 60

Harp Interactive

MARCH 31, 2010

They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Referring traffic to your website.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

AUGUST 8, 2022

Given the popularity of TikTok and Reels , brands are eager to squeeze as much as they can out of their video content. On the flip side, brands that already publish to YouTube should consider repurposing content for social media. But more importantly, thoughtful subtitles make your content more inclusive. HypeAuditor.

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YouTube Tools Analytics SEO 106

Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Has there been interest/demand for market-specific content?

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Digg Marketing News Press Release 166

Jon Loomer

APRIL 24, 2019

This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. How can events benefit your marketing? Here’s an example of an audience that consists of people who performed purchases that, in aggregate, were equal to or greater than $100… 2. Facebook Analytics.

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Eventful Facebook Analytics Aggregator 167

Adam Sherk

OCTOBER 27, 2009

Related posts: The Wrap, Newser and Content Aggregation: How Much Attribution is Enough? The Most Popular News Sites on YouTube Google Living Stories – Just Snazzy Topic Pages or is Google onto Something? How “popularity” is determined is not specifically defined, but it is likely a simple metric like page views.

Content 112

Content Press Release Digg Survey 112

Convince & Convert

JANUARY 17, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. To celebrate, we brought back our former co-host Eric Boggs together with half a dozen of our esteemed past guests into a Google Hangout and then asked you to join. Sheryl Sandberg , of Lean In and Google/Facebook fame. Keith Richards.

Questions 136

Questions Aggregator Banking Hosting 136

Convince & Convert

APRIL 10, 2018

Plus, every conference has the same MVP attendee: some guy named Google. As the event draws closer, you have to pull potential attendees off of the fence with content hors-d’oeuvres. Collaborate with your speakers to produce teaser content. Take the conference content and spread it as widely as possible.

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Eventful Social Media Conference Hashtag 155