Webbiquity SMM

AUGUST 23, 2011

This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today.

Syndication 187

Syndication Data How To HootSuite 187

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? A free tool for finding the relative influence of any Twitter user. Display a feed of brand-related comments from a variety of social networks on your website. Highlight the best comments, selectively hide comments (e.g.

Tools 208

Tools Social Media Lithium Sysomos 208

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

JUNE 24, 2014

One of the first differences we notice among the tens of thousands of companies we track is whether the company is a business-to-consumer (B2C) or a business-to-business (B2B) player. As social media channels have matured and other niche players have entered the market, there has been some natural delineation across the B2C and B2B lines.

How To 168

How To B2B Social Networking Apple 168

Sprout Social

NOVEMBER 26, 2018

A major hub for brick-and-mortar businesses, ecommerce shops and influencers alike, the platform encourages brands to get creative. Although most business profiles primarily belong to startups, LinkedIn is a goldmine for anyone networking in the B2B space. Looking to get in touch with an influencer, marketing manager or CEO?

Social Media 104

Social Media Marketing URL Hashtag 104

Sprout Social

DECEMBER 15, 2016

As a SaaS B2B company, LinkedIn has become an increasingly important part of our social strategy. The follower demographics section of the report aggregates the professional titles of those who are following our Page, which gives us a clear sense of who our audience is and helps us target our content accordingly.

Team 40

Team LinkedIn Report Company 40

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. Team members can also comment on the updates to engage with others from your company. Activate Your in-House Army of Sharers.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. Team members can also comment on the updates to engage with others from your company. Activate Your in-House Army of Sharers.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Buffer Social

JUNE 13, 2019

And Lynsey Eaton who co-founded an influencer marketing agency added this: “Previously, influencers used to say, ‘Oh, that’s not on brand,’ or only post things shot in a certain light or with a commonality. ” Ugly Drinks’ social media and community manager Brittany Zenner calls it “influencer saturation.”

Meme 75

Meme Instagram Feed Feedly 75

Sprout Social

FEBRUARY 5, 2020

That’s probably the reason 47% of B2B marketers say they will use personalization strategies in 2020. Then head to the Tag Report to see all of those messages in one place and share aggregate feedback regularly. . After further investigation, they were able to uncover a racist comment that was part of the curriculum.

Tools 86

Tools Sentiment How To Team 86

Webbiquity SMM

JUNE 20, 2011

because there are more blog comments to respond to, more Twitter followers to check out, etc.). But in general, measuring the ROI of social media with any precision is problematic because social media far more often influences a sale than leads directly to one. It’s an easy way to waste a lot of time. The solution?

Social Media 207

Social Media ROI Social Networking Foursquare 207

Oktopost

NOVEMBER 12, 2020

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. 89% of B2B marketers agreed that data quality is becoming increasingly critical for marketing and sales success. 5 Ways data analysis boosts B2B ROI. The problem? Product recommendation.

Analysis 136

Analysis B2B Data Tools 136

Social Selling Masters

MAY 30, 2016

Just recently, Content Marketing Institute’s 6th annual B2B content marketing research indicates that: LinkedIn is the social media platform of choice for 94% of organizations when it comes to distributing content. LinkedIn is ranked the highest by B2B marketers in terms of effectivity: 66% versus last year’s rating of 65%. Last words.

LinkedIn 40

LinkedIn Groups Groups Industry 40

Convince & Convert

SEPTEMBER 7, 2010

I wonder how Stratten feels about companies servicing customers differently , based on their online influence? One more note – so many are commenting on how funny this guy is (footnotes are worth the read alone) but this guys advice is down right ethical and that is hard to come by in the marketing realm these days. Im Jay Baer.

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Check it out and let us know what you think in the comments, won’t-cha? Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Sprout Social

JANUARY 5, 2023

Not to mention uncover opportunities to find influencers and brand partners. Tracking and aggregating these one-off social messages through monitoring would be one approach. Using social listening to aggregate that data. . Frequent social listening provides a pulse on common customer questions, comments and complaints.

Social Media 81

Social Media Sentiment Hashtag Analysis 81

Sprout Social

FEBRUARY 18, 2019

LinkedIn’s rapidly growing user base of nearly 600 million professionals speaks for itself, especially in the B2B space. Beyond being a prime place to share content and flex your industry influence, LinkedIn performs 277% better than Facebook or Twitter for generating visitor-to-lead conversions. Let us know in the comments below!

LinkedIn 111

LinkedIn Company How To B2B 111

Sprout Social

APRIL 23, 2019

As a certified LinkedIn Marketing Partner, Sprout is now the second company to release “real-time” notifications for comments in the Smart Inbox, making it even easier to build connections with your consumers. “We If you’re hiring via LinkedIn, this section will aggregate and house your job listings. Resources and case studies.

LinkedIn 105

LinkedIn How To Notification Organization 105

Jon Loomer

JULY 23, 2019

Includes a downloadable “B2B Creative Playbook.” A simple page that includes a link to a downloadable deck with research about what influences audience film choices. I would describe this as an “interesting read” resource, where Facebook aggregates interviews, opinions, and research on a variety of topics.

Curation 167

Curation List Automotive Real Estate 167

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Invite current customers to comment on your answers. Then come on back and tell us your story in the comments. Yes, your prospective customers are confused and uncertain.

FAQ 139

FAQ Content Consultant Social Media 139

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. Meanwhile, the same data notes that nearly three-fourths of B2B and sales leaders cite webinars as the best method for generating high-quality leads. G2 (formerly G2 Crowd).

Strategy 93

Strategy Marketing Case Study How To 93

Webbiquity SMM

JANUARY 3, 2011

Here, Ann Smarty contributes a guest post on best practices in guest posting, from planning your approach and brainstorming topics to following through by responding to comments. 5 Reasons Why You Should Respond to Every Comment by Daily Blog Tips. Seven Ways to Revive a Neglected B2B Blog by MLT Creative. by MarketingSherpa.

Tips 177

Tips Sysomos SEO WordPress 177

Convince & Convert

MARCH 22, 2012

Metrics like aggregate daily comments and likes per page and per post, and things like that. It’s comments plus shares plus things that show up in that stream. Here’s how many people commented on this. Because we’re a white label company and a B2B company, awareness is tough sometimes.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Metrics like aggregate daily comments and likes per page and per post, and things like that. It’s comments plus shares plus things that show up in that stream. Here’s how many people commented on this. Because we’re a white label company and a B2B company, awareness is tough sometimes.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 18, 2016

This week’s show is on Uberflip – the influencer identification and connections platform. It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. Well, it really starts with the ability to better aggregate and manage your content. Absolutely.

Marketing 60

Marketing Content eBook Joomla 60

Convince & Convert

JUNE 12, 2013

You want to encourage people to engage with the content, comment on it, and share. Questions work well, as does taking a page from the social aggregators and asking people to “Check this out” or “Let Us Know What You Think”. Bloggers and Other Influencers Writing About Your Content. Earned Media: Embracing the Echo Chamber.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Barry Welford explores ways to make blog comments more engaging.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Retweet, reply, comment, and like relevant content, right from your tagboard.

Social Media 208

Social Media Tools Netvibes Sample 208

Convince & Convert

FEBRUARY 9, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Twitter for Business Even Worth the Trouble? It has become so easy to share, that 'trust' is THE main component of influencers. Not their #'s and reach, but are they trusted.

Social Media 119

Social Media Strategy Survey Social CRM 119

Techipedia: Tamar Weinberg

JANUARY 5, 2009

( Disclaimer : I’m certain that even with this list in excess of 250 links, I forgot a bunch of posts, so if you have any additional recommendations, please feel free to comment and I’ll add them!) How to Influence Powerful Social Media Users for Traffic and Attention (Dosh Dosh): How do you influence the influencers?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

AUGUST 3, 2010

excellent post with more details on the Facebook/Amazon marriage from SeeWhy) The power and insidious nature of the “Like&# button installed everywhere, and the rich data stream that provides is probably worth more to Facebook ultimately than the eyeballs it aggregates and monetizes via ads on its.com environment. Build a website.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

excellent post with more details on the Facebook/Amazon marriage from SeeWhy) The power and insidious nature of the “Like&# button installed everywhere, and the rich data stream that provides is probably worth more to Facebook ultimately than the eyeballs it aggregates and monetizes via ads on its.com environment. Build a website.

Facebook 167

Facebook Consultant Social Media Sites 167

Webbiquity SMM

AUGUST 16, 2010

10 Principles for B2B Sales by Better Closer. 10 Essential Social Media Tips for B2B Marketers by Mashable. Christina Warren tells b2b marketers how to use Twitter effectively, find their “social voice,&# efficiently monitor industry developments through social media, expand their influence and more in this excellent post.

Social Media 202

Social Media Tools Strategy Tips 202

Webbiquity SMM

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? Three caveats: first, though low, the influence of social media is growing. Third, the survey was heavily consumer-oriented; b2b figures would be different. based firms in the study have a Facebook page, but just 32% have posts with comments from fans.

Research 192

Research Social Media B2B Statistics 192

Sprout Social

OCTOBER 17, 2016

Resource How Twitter Profiles Can Support Your Marketing Initiative Follow Influencers When you first sign up for Twitter, you’ll get a list of suggested people to follow. Instead of limiting yourself to these, look up influencers within your industry and follow them. If you're in the B2B space, LinkedIn is a must.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

SEPTEMBER 20, 2010

August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. The online population that’s creating the content that’s influencing the rest of the world is on Twitter, period. Twitter is also where aggregators (e.g. Twitter is also where aggregators (e.g. Which do you believe?

Social CRM 147

Social CRM Twitter B2B CoTweet 147