30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)
Webbiquity SMM
DECEMBER 10, 2013
The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). The best examples use photos or video along with text.( Nearly half of enterprise marketers have not been able to formalize metrics to measure marketing optimization.
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