Hootsuite

MARCH 16, 2020

With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Here’s your complete guide on how to advertise on TikTok. Who should advertise on TikTok? . While searching for examples of effective TikTok ads, we found several major brands advertising on TikTok. TikTok ad options.

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Advertising Marketing Campaign Hashtag 141

Jon Loomer

SEPTEMBER 15, 2022

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. I wrote about it two years ago , and it’s an option that largely escapes advertisers. But, a custom metric can get really interesting if you use custom events like I do. Scroll Depth Event.

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Metrics Examples Facebook How To 214

Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. These topics can be as broadly popular as the gossip or current events, or personally tailored to an individual level that reflects your own account’s interests, industry, and brand. How Twitter trending topics work. How Twitter trending topics work.

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Trends Twitter How To Hashtag 130

The Realtime Report

JULY 21, 2014

Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine: Facebook. Social Media News Ticker BuzzFeed Brews CardSpring Events For You Facebook Facebook ''buy'' button Foursquare mentions Swarm Tumblr Twitter Vine Youtube YouTube 15'

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Buy News Tumblr Foursquare 173

Sprout Social

AUGUST 18, 2022

But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started. Twitter Shops.

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Twitter How To Travel Hosting 113

Mindjumpers

SEPTEMBER 14, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Glympse: Location Service As a Utility The (R)evolution of Social Media Bloggers » How Users Engage With Advertising on Facebook Posted by Anne Herngaard Sep 14th, 2010 Tweet A recent study shows that advertising on the Facebook platform works.

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Advertising Engagement Facebook Study 238

SocialFish

MARCH 14, 2011

Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members? Can we use one of the free platforms that contain advertising?

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Eventful Questions Ustream Film 181

yMarketingMatters

FEBRUARY 26, 2014

, I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. There are about 1 billion registered Twitter users, with 241 million monthly active users. The average Twitter user has 208 followers. of monthly active users on Twitter. How to Tweet to Twitter.

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Twitter Repository Hashtag Statistics 235

Ignite Social Media

AUGUST 17, 2020

Brands are likely to pay more for advertising as we head into the holiday season and the U.S. With Twitter banning political ads and Google restricting them, a large share of digital political ad dollars will go to Facebook (source: eMarketer, January 2020). Lastly, optimize for a conversion event that occurs more frequently.

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Cost Facebook Upcoming How To 205

Harp Interactive

NOVEMBER 27, 2012

If you can’t make it to the event follow the hashtag #SMWF to view tweets with the latest on brand engagement, monitoring, ROI, advertising and community management and much more.

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Forums ROI Twitter Conference 298

The Realtime Report

OCTOBER 8, 2012

Last week’s events revealed several interesting new statistics about Twitter, including information about mobile use and brand engagement on the platform. The highlights: 60% of Twitter users access the microblogging platform on mobile devices. Why are Twitter users embracing brands? days ( CNET ).

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Twitter Brands Microblogging Statistics 169

The Realtime Report

DECEMBER 16, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Instagram: Facebook. Photos in direct messages and swipe between timelines – Twitter users can now send and receive photos through direct messages, and swipe back and forth between timelines (Twitter blog).

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News Instagram Social Media Twitter 156

Likeable

OCTOBER 8, 2019

Advertising Week has come to New York City for 16 years now, and this year it returned with 290+ events, 1,216 speakers, and four days’ worth of thought leadership content from some of the industry’s brightest leaders and business professionals. Here are our team’s main takeaways from the week. Look “inside the zeitgeist.”.

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Advertising Authentication Meme Film 50

Idaconcpts

FEBRUARY 5, 2011

The answer lies within a smart investment in social media advertising. There are lots of ways to advertise on social media sites, but we are just going to cover 3 of the most popular: Facebook, Linkedin, and Twitter. MyLikes is a word-of-mouth advertising platform that allows the long tail of influencers (a.k.a

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Advertising Social Media LinkedIn How To 155

Twist Image

OCTOBER 11, 2013

Advertising used to be easy. In the golden age of advertising, you could - literally - buy your way to the top. Not just in terms of changing the distribution and media models, but in how advertising is planned and managed. Check this out: Small-to-medium-sized businesses waste 25 percent of their search advertising spend.

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Advertising Adwords YouTube LinkedIn 95

The Realtime Report

FEBRUARY 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper. Any social media updates we missed? And have you checked out Facebook’s Paper yet?

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Foursquare News Social Media Twitter 150

Laurel Papworth

JULY 22, 2013

As viewers use Twitter, Facebook and apps like Zeebox to continue to drive attention to TV Shows, these social tools paradoxically kill off TV Advertising. If you are a company looking to advertise would you advertise on the TV during the show’s ad break or on the iPad, smart device during the ad break?

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Advertising Social Media iPad Exercises 108

Twist Image

NOVEMBER 10, 2017

Twitter does one thing right that Facebook isn't doing. No, it's definitely not how Twitter handle trolls and harassment. It's the real-time and live events. Still, let's think about how easy it would be for Facebook to kill Twitter (you know, just for fun!). . First, Facebook could simply pull in Twitter's entire feed.

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Twitter Facebook Hashtag Conference 56

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Webbiquity SMM

MAY 1, 2018

Trade show or event marketing offers an excellent opportunity for businesses and marketers to gain valuable face-to-face time with potential clients, customers and business partners. However, digital technology, and social networking sites in particular, have fundamentally altered the way events are experienced. Image credit: CPS, Inc.

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Platform Engagement Hashtag Eventful 152

Ignite Social Media

FEBRUARY 9, 2021

While most brands spent the majority of their big game advertising budgets on TV spots ( though there were some changes this year ), others took to social media to engage fans and promote their brands. Within this post, we’re breaking down some of the notable social media trends from this year’s event. First-Ever TikTok Tailgate.

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Trends Social Media Health Care Eventful 85

The Realtime Report

MARCH 21, 2014

Twitter: 241 million monthly active users. Twitter Users Log In Via Mobile. A recent study from Nielsen and Twitter reveals that, out of several European countries surveyed, the U.K. has the greatest percentage of respondents using mobile as the primary way to access Twitter. Eight in ten Twitter users in the U.K.

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Social Networking Mobile Tumblr Twitter 170

Likeable

OCTOBER 9, 2018

In its 15th year, Advertising Week continues to serve as a useful way to take the pulse of the current state of the advertising industry (and guess about its future). Being authentic, connecting with people, and having fun along the way,” says Chief Concept & Marketing Officer Kurt Kane. Wendy’s fully knows who it is.

Advertising 59

Advertising Authentication Influencer Sentiment 59

Sprout Social

MAY 11, 2023

Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns. These features allow you to keep Twitter a safe place for your brand and community.

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Reputation Tools Brands How To 131

Ignite Social Media

OCTOBER 12, 2021

An event like this could likely happen again, or happen to another network. When the Facebook companies went dark, audiences flocked to other networks ( primarily Twitter ) to get their social media fix, and those brands that had an existing presence joined in on the conversations. Make a note of the event for reporting.

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Facebook Marketing Eventful Social Media 161

Idaconcpts

MAY 21, 2012

Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. Starting in late March 2012, Twitter introduced a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products.

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Overview Price Twitter Policies 134

Twist Image

MARCH 23, 2011

That true influence when it comes to advertising comes from channels that are more personal or more interactive. MediaPost ran a news item today titled, TV Advertising Most Influential , that would make any Digital Marketing professional raise an eyebrow (or two). Which type of advertising has the most impact on buying decision?

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Advertising Types Influencer Instant Messaging 111

SocMed Sean

MAY 30, 2018

LinkedIn, Facebook, and Twitter are household names and well-known for their branding purposes. The first step in developing your online recruiting presence is deciding which platforms you will use— Google+, Facebook, Instagram, LinkedIn, and Twitter name only a few. By now, we’ve all heard of Social Media. Separate Departments.

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Social Media Hashtag LinkedIn Instagram 232

Devumi

NOVEMBER 12, 2014

First, we’ll be looking at the Twitter Small Business Planner app that was just announced this past week by Twitter. The Twitter Small Business Planner explained. The goal of the Twitter Small Business Planner app is to help small to medium sized businesses (SMBs) improve their Twitter marketing.

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Small Business Twitter iPad FAQ 108

Ignite Social Media

SEPTEMBER 27, 2016

When it comes to advertising on Facebook, Twitter and the other social platforms during this crazy time, we have a few suggestions on how to make sure your content is front and center. The social advertising platforms are more likely to serve your ads to those who are likely to engage with them in the first place.

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Advertising Social Media Tips Banking 60

agora pulse

OCTOBER 11, 2016

Using hashtags on Twitter the right way can give you better results than plain text alone. Here’s how to get the most out of Twitter hashtags. Reasons You Want to Use Hashtags on Twitter. Hashtags in Twitter are not just there to add humor or inspire comedians. It can help you be found in Twitter searches.

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Hashtag Twitter How To Trends 60

Taylor Marek

FEBRUARY 4, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Multi-Level Marketing Not Multi-Level Advertising February 4, 2010 by Taylor Marek Anyone noticing the shift here?… “Isn’t marketing and advertising the same thing?&# Well…yes, and no.

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Advertising Marketing Avatar WordPress 116

Mindjumpers

FEBRUARY 3, 2011

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Therefore Mullen and Radian6 have created the site BrandBowl 2011 which uses Twitter to analyse people’s reactions and sentiment towards Super Bowl commercials.

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Radian6 Sentiment Sports Eventful 237

agora pulse

SEPTEMBER 30, 2020

Has your social media agency avoided Twitter? Twitter marketing is one of the most popular forms of digital marketing. Do you love Twitter for marketing? Do you know how to generate high-converting traffic from Twitter? Do you know how to generate high-converting traffic from Twitter? (I Twitter threads.

Social Media Management 187

Social Media Management Social Media Tips Content 187

The Realtime Report

JULY 31, 2016

How To Use Twitter To Its Fullest Potential. Since its founding in 2006, Twitter has become a global force in the field of social media. Over 310 million people use Twitter on a monthly basis to stay in touch not just with their friends, family and favorite celebrities, but indeed with the world at large.

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Twitter How To Trends Hashtag 70

The Marketing Blog

MARCH 2, 2010

Home About In the Media Moving One Step Closer to Dream Indian Companies on Twitter – A Usage Study March 3, 2010.10:02 I was just testing uberVU , a paid social media analytics service for doing a comparison between Twitter & Facebook and the results that it shows are quite interesting to say the least.

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Comparison Twitter Web 2.0 Facebook 222

Audiense

JULY 12, 2017

This is especially effective if the focus of the campaign is a global event. The Audience Intelligence report categorises the buying mindset based on the probability of influence demonstrated by brand names, product utility, online advertising, social media exposure and word of mouth. What is their buying mindset?

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Twitter Comparison Sample Samples 100