The Creative Process Illustrated is full of hard won lessons and insights from ad vets (greats like David Kennedy, Glen Cole and Hal Curtis) who have created some of the most memorable advertising campaigns. Here’s the Pure Process  site and how to follow them on twitter:  Pure Process ,  Prof. Connect with Simon Mainwaring on: Twitter , FriendFeed , Linkedin , Tumblr , Plaxo , Plurk , Identi.ca , BackType , Posterous. Tags: Advertising Creativity Future Pure Process If there’s one quality that defines  Deborah Morrison Phd and W. Morrison ,  Asst. Prof. MORE >>

Advertising on social media can be difficult to assess in what is right for your business.  Search Mojo  have just put together an infographic which I wanted to share with you all as it helps to distinguish between advertising on Twitter and Facebook - you can download the advertising graphic here. New Twitter Advertising Rules - Some Tweets Illegal! Advertising on social media can be difficult to assess in what is right for your business. Related articles. How Businesses Can Benefit BIG from Google+ [INFOGRAPHIC]. When Is The Best Time To Tweet? MORE >>

The social-media giant, Twitter recently released their advertising platform for brands. Twitter PPC Strategies and Promoted Accounts. Twitter released their very first advertising platform. All in all the new, yet amazing Twitter advertising platform does look absolutely phenomenal - it is new – and now is the time for you to jump on board, before the rest of the world begins to aggravate their advertising support representatives. Promoted Tweets is a new feature from within Twitter that allows you to promote your Tweets. You MORE >>

“Given their unique ability to move messages among connected users, social networks have been irresistible to marketers looking for ways to deliver advertising and promotional messages,&# the report said. An increasing proportion of that spending will be on promotional campaigns rather than advertising, the consulting firm projects. While 88 percent of social networking marketing spending in 2009 went into advertising, that percentage is expected to drop about 50 percent in 2010 and 36 percent by 2015. Can Advertisers Innovate? The amount U.S. More than 1.5 MORE >>

Instead, the company turns Internet marketing using tools like Twitter. The company started to use Twitter to push information out and soon found out that people were interested in talking. Twitter is good source for not only raising awareness on deals but to interact with customers. The company offers post exclusively on Twitter and makes sure to use twitter only a few times a week to avoid spamming their followers. The company found that the Twitter deals do increase sales. JetBlue was among the first corporate companies to join Twitter in 2007. MORE >>