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Volkswagen UK Caters to Dog Lovers with New #woofwagen Campaign

Convince & Convert

Following the trend of integrating social media with traditional ads , Volkswagen UK has introduced a new advertising campaign targeted at dog lovers. The campaign, which premiered during the UK’s X Factor on October 19, leverages a variety of cute dogs to showcase the company’s breadth of vehicles. They all have happy homes.

Campaign 154
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Oreo’s #DailyTwist Campaign Serves Up Realtime Creative

The Realtime Report

Kraft Foods – which makes Oreos – collaborated with a team of agencies to create the ‘Daily Twist’ campaign, featuring a catchy new Oreo ad on Facebook for 100 days in a row. Oreo’s 100th anniversary officially started in March with the launch of a print ad campaign focusing on the brand’s history.

Campaign 177
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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

While Facebook and Instagram are built around the social graph (who you know), TikTok is built around entertainment (what you like). Brands should know that there’s a new era sprouting for influencers and that majority of them are actually more effective than the traditional marketing campaigns. Prioritize User-Generated Content.

Strategy 175
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3 Key Takeaways from Advertising Week New York 2019

Likeable

Advertising Week has come to New York City for 16 years now, and this year it returned with 290+ events, 1,216 speakers, and four days’ worth of thought leadership content from some of the industry’s brightest leaders and business professionals. It Can Wait,” AT&T’s campaign about distracted driving.

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The Story of The World's Most Powerful Social Network – Facebook

Mindjumpers

After reading a bit about the film, especially that it where primary based on the book “The Accidental Billionaires” by Ben Mezrich, I thought it would be a good idea to read the book and so I did. No doubt Facebook is one of the most important platforms for all companies to decide upon using or not. So what to expect? Is it reliable?

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Old Spice Spoof nails it! New Spice – Study like a Scholar, Scholar

Mindjumpers

Doing a spoof of a popular commercial, film or simple a private YouTube hit, happens all the time, a few is good and a lot really bad. One of the most popular and talked about campaigns right now is the campaign from Old Spice. On the blog site, [link] – you can go behind the camera and see the making of the film.

Study 220
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Youtube Makes Interactive Gallery

Mindjumpers

For instance, the new viral campaign ’ A Hunter Shoots a Bear ” was an excellent way of doing something interactive. Director Kevin Macdonald is still editing the most compelling submissions to go into a documentary film, which is produced by Ridley Scott. The film will premiere at the Sundance Festival and on Youtube in January 2011.

YouTube 193