article thumbnail

Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach. In this article, we share six helpful steps to help you master social listening metrics and KPIs. Clarify your objectives to guide your metrics selection.

Metrics 52
article thumbnail

6 Ways to Improve B2B Engagement Metrics and Close Deals

Oktopost

To help you, we’ve put together a list of six ways to improve your B2B engagement metrics and close more deals. In B2B, engagement is typically measured by metrics, and these are some of the most significant ones: Customer acquisition cost: This measures how much it costs to acquire a new customer. Quick Jump Links.

B2B 84
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Shifts to Fix Your Social Media Metrics

Convince & Convert

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should. Very worthwhile.

Metrics 167
article thumbnail

Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark also highlights that engagement is a key metric. I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. Instead we look at different metrics that determine how engaged our audiences are. Are you Ready?

Feed 167
article thumbnail

19 Social Media Metrics That Really Matter—And How to Track Them

Hootsuite

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Awareness metrics.

Metrics 112
article thumbnail

5 Expert Tips for Growing Your Webinar Attendance

Convince & Convert

Webinars continue to be an invaluable content marketing tool for companies to attract and engage with prospects as well as retain existing customers to become your advocates. Over the last eight years, my team and I have produced, delivered, and moderated hundreds of webinars across a wide canvas of B2B industries. highlight to tweet).

article thumbnail

How To Make Webinars Effective For Hot Lead Conversion

The Realtime Report

How To Make Webinars Effective For Hot Lead Conversion By Mohammad Farooq. Webinars are an important component of any content marketer’s strategy. This is clear because over 60% of marketers use webinars in their marketing efforts. Webinars can be expensive to organize and run. Although if you are one, you’re good to go.