Jon Loomer

OCTOBER 6, 2020

Facebook ad conversion attribution is one of the most confused and least understood topics for advertisers. What is considered a conversion? Let’s go… What Does Facebook Consider a Conversion? For Facebook to report a conversion when you run ads, you’ll first need to use the Facebook pixel.

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Conversation Facebook Report Advertising 161

Dave Fleet

MARCH 8, 2011

Facebook recently introduced a new version of its Facebook Comment Box Plugin , allowing website owners to integrate their commenting functionality with their Facebook presence. We’ve already looked at the pros and cons of the Facebook commenting plugin for businesses considering implementing the plugin on their sites.

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Comments Sites Engagement Aggregator 370

Hootsuite

AUGUST 17, 2020

But if you’re using this social media channel as part of your marketing strategy , then your brand needs to pay attention to YouTube comments too. YouTube comments allow the public to interact with your video content and for your brand to take part in a dialogue. Plus, comments play an important role in the YouTube algorithm.

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Comments YouTube HootSuite How To 143

Sprout Social

JANUARY 12, 2022

Positive comments. Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. Organic conversations, feedback and reviews can’t quite literally be bought.

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Conversation Review Marketing How To 137

Dave Fleet

MARCH 2, 2011

Facebook has announced a new version of its Comments Box plugin – its social plugin that enables Facebook-connected commenting on a website. Facebook’s Comment Box plugin. Comments from people in your social graph, highly-liked comments and active threads rise to the top; those flagged as spam fall to the bottom.

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Comments Platform Social Graph Facebook 388

Social Media Strategies Summit

APRIL 11, 2024

This brand is active on YouTube and uses the platform to present prospects with high-quality educational content. But it also makes maximum use of the comment section below each of its how-to videos to answer customer questions and show its audience it cares about them getting the most out of their purchase. Source: instagram.com 4.

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Social Media Tips Marketing UGC 226

agora pulse

NOVEMBER 27, 2017

And of all engagement, actual comments rank towards the top. It can provide valuable social proof, showing first-time visitors that all these other users were invested enough in your content to comment on it or subscribe to your channel. Let us know in the comments!” Leave the First Comment. It breaks the ice.

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Comments YouTube Video How To 142

Jon Loomer

MAY 11, 2017

Facebook ad conversion attribution is one of the most confused and least understood topics for advertisers. What is considered a conversion? Let’s go… What Does Facebook Consider a Conversion? For Facebook to report a conversion when you run ads, you’ll first need to use the Facebook pixel.

Conversation 159

Conversation Facebook Report Advertising 159

Jon Loomer

FEBRUARY 12, 2024

But, you’re also optimizing for conversions, link clicks, or landing page views. It doesn’t matter whether you’re optimizing for conversions, link clicks, or landing page views. Too Narrow When Optimizing for Conversions Many advertisers treat targeting like it’s 2017. Prior activity.

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Advertising Campaign Cost Conversation 183

Jon Loomer

NOVEMBER 17, 2015

What about the conversion pixel? In this post, though, I want to cover the basics of Custom Conversions. Do you know how to use Facebook Custom Conversions? What Are Custom Conversions? This replaces the conversion pixels you’ve been placing on individual success pages. How to Create Custom Conversions.

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Conversation Facebook URL eBook 120

Jon Loomer

FEBRUARY 28, 2024

There are 71 different possible ways, based on different objectives and conversion locations, to select 21 unique performance goals. There are nine different combinations of campaign objective, conversion location, and engagement type that will lead to this performance goal. Do not gloss over this. Does how you get there matter?

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Eventful Conversation Campaign Types 191

Mindjumpers

JULY 10, 2012

What are the trends and how can we relate or implement this to the conversations or stories we want to create? Practical things such as knowing which devices are most dominated to get people to access Internet as well as laws on how to legally do business online are also essential to have an understanding of when activating local markets.

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Activities Social Media Brands Guidelines 235

SocMed Sean

MARCH 22, 2022

There are over 187 million daily active users on Twitter, and each quarter, their margins jump. Over the last couple of years especially, much of the conversation has been in response to politics. However, there were still plenty of nonpolitical conversations to be had on Twitter.

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Twitter Strategy Hashtag Marketing 230

Jon Loomer

FEBRUARY 13, 2023

You may have comments, a footer, and maybe some other widgets and ads. The amount of scroll may be variable depending on the length of your article and the amount of comments you have. If that’s the case for you, create a custom conversion that maps to the custom event. Let me know in the comments below!

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Eventful Aggregator Widget Conversation 182

Mindjumpers

AUGUST 2, 2010

This blog post does not address the conversation or strategy for approach, but suggests a head’s up towards allowing your business to build a more integrated presence for customers. So here’s a short checklist of how you can use social media to compliment your marketing activities.

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Activities Social Media How To Marketing 206

Jon Loomer

FEBRUARY 14, 2024

The Facebook pixel was original a conversion pixel that was only used for tracking. The best ad gets conversions. But the cost to run ads there was insanely low, which meant that the conversion rate was a secondary concern. Advertisers will look at conversion rates and want to remove anything that doesn’t work as well.

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Advertising Metrics Cost Sentiment 176

Waxing UnLyrical

MARCH 4, 2011

I think Livefyre, the comment system that has been implemented on WUL for just under two months , is da bomb. I’m not one to get overly excited by blog comment systems, but this one has me blown away. This allows us to invite folks not already in the conversation, to the table. Short version. What makes Livefyre better.

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System Comments WordPress Joomla 170

Oktopost

SEPTEMBER 28, 2023

B2B buyers have traded in conversations with sales reps for independently researching solutions, and they spend considerable time doing so on social media themselves. They may begin interacting with your social media content in small ways – perhaps a like on one post, and comment on the next. We know, it’s a sales dream.

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Social Media How To B2B Team 135

SocMed Sean

MAY 19, 2022

Absence of the dot means that the person is either offline or has set his or her Active Status to Off and doesn’t want his or her online status to be displayed. The lock icon indicates that the conversation is a “secret” conversation. What Does the Lock Icon Mean in Facebook Messenger?

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Facebook Notification Process Conversation 245

Convince & Convert

SEPTEMBER 30, 2021

Remember: Those who are paying attention to your channels are not necessarily who is the most active. . We coined the term “Acceptable Eavesdropping” to describe the ideal way to listen to existing conversations happening online. Comment and engage in content in a relatable way. Use Notifications and tools like Spoonbill.io

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Skills Groups Groups LinkedIn 197

Jon Loomer

FEBRUARY 19, 2024

Let’s address the mistakes related to placements and provide a path for what you should do instead… Removing Placements When Optimizing for Conversions More often than not, the advertisers who are guilty of this infraction have been doing it for years. They rarely lead to any conversions at all. But the concept isn’t.

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Advertising Conversation Cost Video 153

Bill Hartzer

OCTOBER 5, 2013

Dear Blog Comment Spammer, who just left a comment on one of my recent blog posts: I think whatever software tool or script that you are using is broken. Whatever the reason, you should have noticed that none of the blog comments that are left on my blog actually allow outgoing links to websites. Can you tell? {. {In

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Comments Tools Sites Movable Type 142

Sprout Social

FEBRUARY 15, 2024

But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following. It shows that your audience is actively engaging in a conversation about your brand. If they engage positively by commenting, sharing or liking your post, you must be doing something right.

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Engagement Tips Loyalty Metrics 106

Jon Loomer

AUGUST 9, 2021

update are making the Facebook pixel less dependable for the purposes of tracking conversions and creating audiences for ad targeting. Activity that occurs entirely within the Facebook app, for example, can still be tracked and turned into audiences used for targeting. Post Comments. Browser settings and Apple’s iOS 14.5

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Facebook Engagement Advertising Types 213

Webbiquity SMM

NOVEMBER 8, 2022

Consumer comments have (often far) more weight than paid ads. Social evidence relies on the conduct and activities of many individuals. Social proof: Boosts Conversions. ComScore’s case study shows how social proof affects conversions using their landing pages. Image credit: Karsten Winegeart on Unsplash.

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comScore Marketing Case Study Review 299

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Despite the name, “monitoring” is not a passive activity. These types of conversations don’t typically pop up in your notifications. This is especially true if you’re active on multiple networks.

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Campaign Social Media Tools Hubspot 125

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? Monitoring requires active listening and timely action.

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Reputation Sentiment Analysis Notification 97

Writtent Blog

JULY 28, 2014

Professional copywriters need to convert that audience into an active customer base. Through a mix of effective copywriting techniques and powerful conversion copywriting hacks. Using the word “get” in copy can be a powerful conversion hack, playing into one of your readers’ main weaknesses — their urge to acquire.

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Conversation Embedding Education Engineering 107

Koka Sexton

DECEMBER 16, 2022

Engage with others’ content: Like, comment, and share the posts of others in your network. This can help you build relationships and establish yourself as an active and engaged member of the LinkedIn community. Reach out to them and start a conversation to build your network and potentially open up new opportunities.

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LinkedIn Engagement Tips Reputation 92

Oktopost

MARCH 26, 2024

In this article, we’re going to provide a deep dive into another tool you can use– Influenced Opportunity Reports– and showcase how your team can use it to drive revenue, improve your social selling strategy, and most importantly, showcase the successful results of your social selling activities. What is an Influenced Opportunity Report?

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Influencer Report B2B ROI 62

Jon Loomer

FEBRUARY 7, 2024

Understand that this isn’t about validating that a secondary source confirms the number of conversions that came from your ads. Meta reports conversions based on the date of impression, not the date of conversion. But the date of that conversion will be the date of the impression. I have no issue with these.

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Report Sample Samples API 177

Jon Loomer

NOVEMBER 13, 2023

If you’re active on Instagram, you may have seen Reminders posts before. Select “On your ad” as the conversion location in the ad set. Let me know in the comments below! It doesn’t matter what the event is — whether it’s online or offline. Watch Video I recorded a video about this, too.

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Instagram How To Eventful Upcoming 177

Bill Hartzer

JANUARY 7, 2014

When you have a fairly popular blog, you have to deal with comment spammers. Unfortunately, blog comment spamming still works apparently, or at least the blog spammers haven’t learned that it doesn’t work. Nonetheless, I’m still amazed at some of the comments left on the blog. Greetings!

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Comments Content Sites Movable Type 97

Oktopost

OCTOBER 30, 2023

Intent data offers crucial insights into when prospects are actively seeking solutions and what they intend to purchase based on their online behavior. Armed with this immediate insight, the account owner recognizes the prospect’s active interest in a solution.

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Data B2B Notification Team 124

Jon Loomer

FEBRUARY 15, 2023

I’m not going to go into it here, but Meta’s ignorance of quality traffic activity is maddening. Create a Custom Conversion We’ve discussed this in the other two blog posts, but there’s a bug that doesn’t allow you to add columns to your Ads Manager for all custom events. Let me know in the comments below!

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Eventful Aggregator Google Conversation 177

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. The AI-based conversational platform features success stories of customers who use and love their product. What is customer marketing?

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Strategy Brands Content UGC 124

Oktopost

MARCH 26, 2024

In a significant move to strengthen how B2B businesses manage social media interactions between their brand and their audience, this collaboration not only simplifies social media management by bringing conversations into one place for a more streamlined workflow but also enhances the speed and impact of customer interactions with your brand.

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B2B LinkedIn Authentication Loyalty 62